Mune bhizinesi renyika, hapana mhinduro chaiyo nezve kuvapo kwefranchise nekukurumidza kubhadharisa uye yakagadzirira-yakagadzirirwa recipe yeiyo franchise ine yekukurumidza kubhadhara. Kubhadharwa kweiyo yakatengwa franchise inokanganiswa nezvinhu zvakawanda uye zviyero zvinogona kumhanyisa bhizinesi rekirinesi kuti 'izere seiri' uye zvinopa kuwanda kwevatengi nevatengi. Chekutanga pane zvese, uku kuri kuwana ruzivo rwakazara pamusoro pemuridzi wefranchise, kuti iro zita rakawanikwa reiyo franchiser rinozivikanwa sei munharaunda yekugara kana nzvimbo pakero yeanobhadhara mari. Kukwidziridzwa kwechiratidzo chevatengesi nemukurumbira pakati pevagari, uko muzvinabhizimusi, uyo akapinda muchibvumirano chefranchise, anorarama, zvinonyanya kuona kuti bhizinesi richabudirira sei panzvimbo yekutengesa zvinhu nemucherechedzo wezvakatengwa. kodzero. Kukwidziridzwa kwezita rezita kunoenderana nemamiriro ezvinhu sekuenderana nemutengo wevatengi, mwero wemari yevagari vanoshanda, uye huwandu hwakaringana hwevagari vemunharaunda munzvimbo yekuparadzira mhando.

Panguva imwecheteyo, mubvunzo mukuru unomuka, iyo franchise inogamuchirwa ichabhadhara kwenguva yakareba sei, kutengesa kuchaenda sei, uchifunga nezvekupa kwakawanda kwekushambadzira zviitiko, kumisikidza wekupedzisira, mutengo wekutengesa wakakura nekuputira kumahombekombe ako uye kufukidza iyo mari yemipiro yakabhadharwa muchimiro chemari, miripo, mari yekushambadzira uye zvimwe zvakakosha, pamwe nemari yekubatsira. Iyo yakavimbika bhizinesi chirongwa ine ongororo yehukama hwehukama uye inokwanisa hupfumi kuverenga, kwayo inoshanda kuita mukugadzira nekutengesa zviitiko, ine zvakakosha chiitiko pakubudirira kwekuwana iko nekukurumidza kubhadharwa kweiyo franchise. Kugadzira rakakodzera bhizinesi rehurongwa uye kugona kuburitsa bhizinesi chirongwa mukati mefranchise ndiyo pfungwa huru yekuseri kwekukurumidza kubhadharisa franchise. Paunenge uchigadzira chirongwa chebhizinesi, chakakosha kukosha kuratidza saizi yemari, marii ichave nekugadzira nzira dzekumisikidza franchise, inenge yakweretwa mari kana yavo zviwanikwa. Kuverenga kunofanirwa kusanganisira zvinongedzo zvemari zvepurojekiti zveuwandu hwemari yemubhadharo, mushure memitero uye kubvisirwa kwekushandisa zviwanikwa zvechikwereti, kana zviripo, uye kugona kwekuputsa-kunyange poindi munguva yekarenda yekugadzira kana yekutengesa zviitiko. Zano rebhizimusi rinofanira kuzivisa huvepo hweyako kana yekubhadhara mari yekutengesa, huwandu hwekutengesa uye huwandu hweprojekiti zuva nezuva uye pamwedzi mareti emari. Chirongwa cheprojekti chinotsanangura mwaka webasa riri kuuya, kutengeserana, uye kupihwa kwekushambadzira pamwe nehumwe mabasa, kuenderera kwebasa neawa yezuva rimwe chete rekushanda, uye mwaka wekarenda wekugadzirwa kwemwedzi pamwedzi, uchifunga kupera kwevhiki, mazuva ehutsanana, iwo mutoro webasa weakanyanya, vashandi vebasa uye nebasa revatekinoroji neyekugadzira michina.

Izvo zvakakosha kupa kuchengetedzwa kwekuchengetedzwa kwevashandi kwevashandi uye kudzivirira kushanda kwakanyanya kwezuva rekushanda, kuitira kudzivirira kumisikidzwa kwefaindi yehutongi uye kuongororwa nevakuru vevatariri uye vanoongorora basa. Kubudirira kwekushandira franchise nekukurumidza kubhadhara kunobva pane zvakaunganidzwa chiitiko cheanamuzvinabhizimusi-franchisee uyo akabhadhara iyo franchise, kugona kwake, uye kunzwisisa kwekukwikwidza mumusika wevatengi nevatengi vezvinhu nemasevhisi. Kana wekutanga muzvinabhizimusi akatanga bhizinesi rake neakawana franchise uye kutanga-up capital, saka njodzi yekutengesa yekusatora payback nekukurumidza yakanyanya kwazvo. Anamuzvinabhizimusi ane ruzivo, anonyatsoziva hukama hwakaoma pamusika, ane hunyanzvi hwekudyidzana nevaanokwikwidzana navo vezvokutengeserana, kugona kuzvidzivirira kubva kumakwikwi uye kuverenga zvisarudzo zvisati zvaitika zvingangoita kurasikirwa uye kurasikirwa mubhizinesi. Saizvozvo, mutengesi ane ruzivo anowanzoita kuti akurumidze kubhadharisa pane franchise. Kutsvaga kwekushambadzira, kuongorora kwekutanga kwemusika, musika webasa, uye kudiwa kwevatengi kwevagari, vasati vabhadhara kodzero, zvinoita kuti vakurumidze kuisa 'njanji' uye kudzoreredza iyo franchise. Iko kusanganiswa kwezvinhu izvi zvese zvinobatsira mukutsvaga nekukurumidza kweiyo yakatengwa franchise, kumisikidza bhizinesi maitiro ekubudirira kuita kwezvakatemerwa zvinangwa zvekuzadzisa mari yakawanda mubhizimusi rekutengesa.

Chinhu chikuru hachisi chekumira pamatambudziko amuka uye izvo 'zvipingaidzo' zvamuka, kuenderera mberi nehurongwa hwekuenderera mberi hwedzidzo nekudzidziswa, kugona kugona kutsva uye kunzwisisa kwekutenga kodzero, kuenda kumberi, uyezve kuripa nekukurumidza kunouya pachako.

Iyo franchise kubva pakutanga zvese zvinoshuvira chinangwa uye chigumbuso kune vazhinji munguva pfupi. Vazvisarudzira vega kuti havadi kuvaka yavo yega isina zero pakutanga, vazhinji vanoteerera kune iyo franchise. Zvisinei, misungo yakasiyana-siyana inokurumidza kubuda, iyo inogona kuomesa zvakanyanya zviitwa zveumwe muzvinabhizimusi wekutanga. Chokwadi, kunyangwe nekutora franchise, matambudziko akasiyana siyana anogona kumuka, kubva pane bhajeti rakaisirwa zvisirizvo kusvika kungosangana nevatsotsi!

Izvo zvakanaka zvefranchise zvinozivikanwa zvakakwana kuti zvirege kupinda zvakadzama mune zvakadzama tsananguro. Zvakaringana kutaura kuti nenzira iyi iwe unogadzirisa matambudziko mazhinji kamwechete, izvo zvaunofanira kutarisana nazvo kubva pakutanga dai zvisiri zvebhizimusi rakagadzirwa. Iwe unofanirwa kuisa mari zero zero zvisina kunanga kuvaka chivakwa uye sarudzo sarudzo. Ivo vanoedza zvinogona kuitika zvikanganiso kwauri zvisati zvaitika, kuzvigadzirisa uye nekupa yakagadzirira-yakagadzirwa matekinoroji. Chekupedzisira, iwe unokwanisa kuziva pamberi kuti iyo yakasarudzwa franchise yakakodzera, iyo pfungwa 'yakapfura' uye akawana vateereri. Dambudziko rakakura ndere kutanga.

Sezvinowanzoitika, zvakaoma kutanga kubva pakutanga kunyangwe bhizimusi rinenge rapera, senge franchise. Icho chokwadi ndechekuti nyaya zhinji dzinoda kugadziriswa kunyangwe usati watenga imwe yemafranchise. Iwe unofanirwa kuverenga bhajeti, pfuura nemazhinji mashambadziro, bvisa padivi izvo zvinofungidzirwa zvakajeka. Watova nedzungu, handizvo here? Vatangi vazhinji vanotarisana neizvi, uye zvinoita sekunge pasina pekutiza kubva pakutyisa uku kutanga kubva pakutanga. Kana kuti hazvisi?.

Kutya nekuvhunduka zvakajairika, saka kune nzira dzakawanda dzekubvisa chikonzero chavo. Iyi ndiyo nzira iyo kambani yedu inopindirana nayo mukusarudza franchise yayo yekutanga, kubva pakuivaka kubva pakutanga kusvika pakubhadhara kwakazara panguva yekutanga. Nyanzvi dzinovimbika dzekambani yakasimbiswa ine ruzivo rwakakura inopa bhajeti, tsvaga shamwari dzakavimbika pasi penzira dzakasarudzwa, ita chokwadi chekutanga kubva pakutanga uye kutarisira munguva inotevera. Kuitwa kwezvirongwa zvako zveushingi zvekuvhura rako bhizinesi kunova nyore uye kunoshanda, uye mari dzese dzinobhadhara nekukurumidza sezvazvinogona!

Kukosha kwevarevereri kwakakura kana iwe uchida kutanga bhizinesi kubva pakutanga. Kutanga, vanhu vane ruzivo vane mukana wekuti vaone zvese zvinokanganisa. Chechipiri, iwe unobva wapihwa denderedzwa revatengesi vanovimbwa vasingabiridzi uye vasikutengese icho chisina chinhu chakaputirwa chisina mvumo pamagumo. Chekupedzisira, uye zvakanyanya kukosha, iwe unogashira kutendeseka kuraira pazvinhu zvese zvekufarira kubva kune nyanzvi mumunda mavo, vanokubatsira kusarudza mhedzisiro uye kuwana mhedzisiro inokatyamadza pakutanga kwerwendo rwako, zvingangoita kubva pakutanga. Iyo franchise kubva pakutanga haisi iyo iri nyore chinhu. Uine rubatsiro rwakakodzera rwevamiririri, iwe unokurumidza kuzadzisa mhedzisiro inodiwa mukugadzira nekusimudzira bhizinesi rako pasi pechiratidzo chinozivikanwa kare.

Kugamuchira zvese zvekutanga zvinhu, nevabatsiri vedu iwe unozowanawo shamwari dzaunovimba, uwane purofiti nekukurumidza, uye nekukurumidza kudzoreredza iyo franchise yawanikwa. Yakakwira mareti emhando uye kugona kweiyo franchise inokufadza iwe kwenguva yakareba, uye iwe pakupedzisira wakakwanisa kusiya rako risingadiwe basa uye uve muridzi wekambani yako wega. Kutanga capital kuverenga, yakadzama kuraira, runyorwa rwechokwadi franchise yakapihwa uye zvimwe zvakawanda zvinoita kuti yako kutanga kuve nyore, kushanda, uye kuchengeteka. Iwe unogona zvakare kuve nechokwadi chekuvimbika kweavo vanhu vaunoshanda navo. Isu, sevamiririri, tinoongorora kutevedzera zvese zvibvumirano zvechibvumirano.

Kirabhu kirabhu franchise chiitiko chakakosha kwazvo, sezvo matambiro akanaka evasikana vakanaka achifarirwa nevarume. Nekudaro, matambudziko haadzivisike pano, kunyanya mukushaikwa kwekugona kugadzirira. Gadzirira nyaya yekuti basa rekutora mari rinogona kunge risingakwanise kudunhu renyika kwauronga kuzviita. Usati watanga chirongwa ichi, unofanirwa kujekesa kana iro institution rinoshanda zviri pamutemo. Kana zvisiri, saka zvirinani kusiya zano rakadaro uye kufunga nezvekuitwa kwaro uko pasina zvirango kubva kuhurumende. Pamusoro peizvi, mamwe matambudziko anokwanisika mune basa, senge nevanokwikwidza.

Ivo vangangoda kuda kurasikirwa nenzvimbo dzemusika, uye nekudaro vanogona kushandisa nzira dzisiri dzechokwadi dzekurwira. Icho chimwe cheanogona kuitika asingadzivisike ezviitiko zviitiko, izvo zvaunoda kuve akagadzirira, uye iyewo, haafanire kuve chikonzero chekusiya franchise. Mukuita kwekubvisa zviitwa zvefranchise zviitiko, iwe unofanirwa kumisikidza zvisina kufanira franchise kutaurirana nevamiriri vehurumende zvishandiso, pamwe nekutarisira chengetedzo, semuenzaniso, kupedzisa chibvumirano nesangano rekuchengetedza. Mune ino kesi, kunyangwe raider kutora haina kutyisa.

Dzidza mutemo uye nyatsoomerera kune chimwe nechimwe chezvikamu zvacho kuitira kuti parege kuva neane chikonzero chekubvunza basa rako. Iyo franchise strip kirabhu inoda kungwarira nzira kune ese mahofisi mabasa: gadzirira kutanga, chiito mushure. Mune ino kesi, iwe uchagara uchibudirira. Strip kirabhu dhizaini inofanirwa kuitwa zvinoenderana neyepakutanga, chimiro chevashandi chinofanirawo kuve chakabatana. Zvese zvaunoda, kusanganisira kusona yunifomu mapatani, zvinopihwa neiye franchisor. Nekudaro, strip kana yakafanana kirabhu ibhizimusi rinonakidza purojekiti, asi munhu anofanirwa kutanga zviitiko chete kana achinge asvika pachiyero chakaringana chesimba uye kushaya simba.

Iyo franchise yekirabhu yekubvisa ndeyeinonakidza bhizinesi chirongwa, icho chinoda kutevedzera kwakasimba kumitemo yekuchengetedza. Paunenge uchishanda pane franchise, iwe unotora pane yakatarwa seti yezvisungo. Kutanga, izvi zvipo, zvimwe zvacho pamwedzi, zvimwe nguva imwe chete. Uye zvakare, kana uchishanda nekambani kirabhu franchise, iwe uchafanirwa kutevedzera zviyero nemirau iyo iyo franchisor yaachapa muchibvumirano chakaitwa newe. Chibvumirano chefranchise chekirabhu yekubvarura igwaro remusoro rinogadzirisa hukama hwako hwese. Kodzero nezvisungo zvemativi ese zvichave zvinotsanangurwa, zvinoreva kuti gare gare zvichave nyore kuziva kuti ndiani akarurama uye ndiani anoda zvisina kukodzera.

Kana iwe uchida kumhanyisa franchise strip kirabhu, tora yakanakisa sarudzo kubva pane yakasarudzwa. Kuti uite izvi, unofanirwa kubata chitoro chefranchise. Ikoko iwe unowana chero sarudzo yekusarudza yakanyanya kunaka. Kana iwe uchida kuita strip kirabhu franchise basa, saka iwe unofanirwa kuita ino yemapepa kushanda nemazvo uye nenzira kwayo, uchidzivirira zvikanganiso. Mushure mezvose, iri ibasa rakaomesesa.

Empirically kana kuburikidza nezvakafanotaurwa, iwe unogona kuona kuti vangani vashanyi yako strip kirabhu franchise inogona kukwezva mune imwe nguva. Izvi zvinokubatsira iwe nemutoro kuenzanisa. Iwe ungatotofanira kuwedzera kana kuyerera kwevatengi kuri kukuru. Dhizaini yekirabhu yekubvarura muchienderana nefranchise ichaita kuti zvikwanise kugadzira yakasarudzika dhizaini. Kubatana kwakaringana mukuchengetwa kwesitayera, zvese mumadhirezi evashandi vebasa uye mukushongedzwa kwenzvimbo, mukana kana uchishanda nefranchise. Ita basa rese rehofisi nemhando yepamusoro, uchidzivirira zvikanganiso, uyezve, uchabudirira.

Iyo franchise chirongwa chebhizinesi chinoitwa mukubvumirana kwepedyo neiyo franchisor. Kusanganisira kirabhu yekubvisa, iyo franchise inoshanda inoshanda chete kana iwe ukanyatso kutevedzera kurudziro kubva kune wako mukuru mudiwa. Izvi hazvisi zvekunamatira chete kupfeka kodhi uye chitarisiko. Iyo zvakare yakasarudzika mamiriro, tekinoroji yakasarudzika, yepamusoro-kirasi kuziva-sei, uye yepamusoro-kirasi sevhisi.