Kugadziridzwa kwakasiyana-siyana franchise rudzi rwechiitiko, kuitisa iyo, iwe unofanirwa kunzwisisa chaizvo izvo zvityisidziro zvinofanirwa kumiswa uye ndeapi mikana aripo kuti uve anokwikwidza bhizinesi. Iyo franchise imhando yebhizimusi chirongwa kana iwe, sezvazvaive, uchihaya dzimwe kodzero kubva kune franchisor kuti uite zviitiko pasi pechiratidzo chayo. Uye zvakare, kana iwe uri kushanda pasi pefranchise, iwe unofanirwa kuziva nezvezvisungo zvaunofanira kunyatso zadzisa. Mhando dzakasiyana dzefranchise dzinoburitswa pane akakodzera masuo. Ikoko iwe unogona kuwana kwete chete dzakasiyana-siyana kugadzirisa franchise, asi zvakare zvimwe zvakawanda zvinopihwa zvezvino fomati. Iwe unosarudza iyo yakakodzera kwazvo sarudzo, iyo inokupa iwe nekugara uchiyerera kwemari kumaakaundi ako.

Ehezve, iyo mari inofanirwa kugoverwa, zvisinei, inofanirwa zviripo.

Kugadziridzwa kwakasiyana kunoda kugadziriswa zvine hunyanzvi, nekudaro, uchinge wagamuchira seti yezvishandiso kubva kufranchise, unokwanisa kutanga kuita akasiyana mashandiro ehofisi. Pamusoro pekugadziriswa kwakasiyana siyana, iwe unoitisa iyo franchise nenzira yekuti usazokanganisa. Mushure mezvose, iwe une zvese zvinodiwa mirau yaunongoteedzera, uye ipapo hauna kana matambudziko. Ehezve, iwe unodawo kutaurirana nemasangano ehurumende, nekuti ivo vanogona kuve nezvakasiyana zvirevo. Zvinogona kugadziriswa kana iwe ukafunda mutemo zvakazara uye uteedzere dzakasiyana gadziriso franchise nhungamiro. Iko hakuna chakaoma mune izvi, zvinoreva kuti zvakafanira kuita kusvikira vakwikwidzi vazotora ese emahara niches.

Kuteedzera kwakasiyana ekugadzirisa mafranchise, unogona kusangana nemamwe matambudziko sezvo vakwikwidzi vasina kurara uye vangangoda kuda kukupa zvinzvimbo zvavakagara kwenguva yakareba. Iwe une mukana wega wega wekuwana mibairo inoshamisa mumakwikwi chete kana iwe ukanyatsogadzirisa nemabasa ese akaiswa. Kutanga, kuongorora kwekutanga kwemakwikwi kunodiwa. Iyo inobvumidza kunzwisisa kuti ndeupi wevakwikwidzi waunofanira kutarisana nawo mumisika isingayananiswe uye mutengi wezvavanofarira kurwira. Iyo dzakasiyana yekugadzirisa franchise inokupa iwe nezvakawanda zvakakosha zvakakosha mune ino kurwira. Kutanga, iwe uchave uine chinoshanda uye chakasimudzirwa mushe chauinacho.

Chechipiri, tekinoroji, kuziva-uye nzira dzebhizinesi dzinozopihwa kwauri, uye iwe unozokwanisa kuita sarudzo yekutonga chaiyo. Ita yako yekugadzirisa franchise pamitemo nemirau, uyezve kunyangwe chakavanzika shopper haigone kuita chero chinhu chinopesana newe.

Chakavanzika kutenga chiito chinowanzoitika kana uchibata nefranchise. Mumiririri anomiririra munhu anotumira munhu akasarudzika uyo, achifungidzira kuti mutengi, anouya munharaunda yekambani otenga zvinhu kana kugamuchira mabasa akasiyana siyana. Uyezve, zvichibva pamhedzisiro yekudyidzana, iye anopa mhinduro uye iye franchisor anoziva chaizvo zvauri kutadza. Kana iwe ukaita zvese zvakanyatso kuenderana nemirau, saka hapana chaunotya. Ingoshumira vatengi vese sekunge ndivo vane ngozi yekuvanzika shopper. Kushanda nefranchise iri bhizinesi rebhizinesi rakaomarara, zvisinei, iwe unogona kuitisa nemazvo sezvinobvira kana ukanyatsotevedzera zviyero.

Ehezve, iwe unogashira ruzivo rwese rwakakodzera ipapo mushure mekubhadhara iyo bundu remari. Inobhadharwa mushure mekupedzwa kwechibvumirano, uko zvisungo nekodzero dzevose vari vaviri zvinotsanangurwa.

Anoshanda zvinobudirira akasiyana ekugadzirisa mafranchise anokupa iwe nemukana wekushanda pamwe akasiyana mutengo zvikamu. Iwe unofanirwa kuita zvine mutsindo zvinoenderana nehurongwa hwebhizinesi hwaunotora. Uye zvakare, kuita yekutanga kukwikwidza ongororo zvakare inokupa iwe kwakakodzera pamupendero mune uku kusangana, uko kunotungamira kune mukana wekukwezva sevatengi vakawanda sezvinobvira. Kana iwe ukapa sevhisi yemhando yepamusoro, saka vanhu vanouya kwauri zvakare kuzogamuchira masevhisi. Ivo vanozotokurudzira kambani yavanoda kushamwari uye mhuri, pamwe nehama uye vavanoshanda navo. Rinonzi izwi remuromo rinotanga kushanda.

Nekudaro, yako inoshanda-mushe inogadzirisa franchise inokwanisa kukwezva vatengi vazhinji. Ehe, ivo vanofanirwa kushandirwa nekukurumidza sezvazvinogona uye padanho repamusoro remhando yepamusoro. Izvi zvinogona kuzadzikiswa kana vashandi vako vaine huwandu hwepamusoro hwehunyanzvi. Vanodawo kudzidziswa kuti vataure zvine mutsigo uye nenzira kwayo nevatengi. Franchise ako akasiyana ekugadzirisa zvichienderana nemirau, mirau, nemitemo yemuno. Ipapo iwe zvechokwadi hauzove nematambudziko, uye iwe unogona kukwikwidza zvine mutsindo nechero vapikisi. Izvo zvinokwanisika kuti unakidzwe nhanho yepamusoro yekudiwa inoshanda kana iwe ukaita yako yekushambadzira zviitiko nemazvo.

Kunyangwe kuiswa kweakasiyana mafranchise kushambadzira unorayirwa kwauri kubva kunzvimbo yekutora sarudzo. Iwe unowana inodiwa seti yeruzivo ruzivo uye iwe unogona kuishandisa nekufunga kwako. Ingo usakanganisa, nyatsotevedzera zviyero, uye ipapo, iwe uchave unobudirira.

Franchise yeguta iri inopa catalog yeakanakisa sarudzo. Chero chero bhurawuza rinopa dzinoverengeka gumi nematanhatu maratidziro kune akasiyana maratidziro zviwanikwa, zvichipa kutarisisa kune vezvemabhizimusi avo vanoda kutenga kodzero yekumhanyisa yakagadzirirwa-kugadzirira bhizinesi muguta ravo, kusarudzwa kweakanyanya kukosha uye anobatsira franchise zvinopihwa. Panguva imwecheteyo, zvinodikanwa kuti unzwisise kuti mukuumbwa kwechinyorwa chakadai, chinzvimbo chekugadzirisa chinogona kuve chakakosha kukosha. Semuenzaniso, guta guru rinorayira zvarinoda kune vema franchisees, uye nzvimbo diki yedunhu inozvisarudzira yega. Zviripachena kuti huwandu hwemaguta makuru, maitiro avo ezuva nezuva, mararamiro, tswanda yezvinhu zvevatengi uye masevhisi anogona kunge akasiyana zvakanyanya kubva kune akafanana parameter akajairwa kumisha midiki, uye izvi zvinofanirwa kuratidzwa mukabhuku katekitori. Pakutanga, pane zvimwe, kunyangwe zvishoma, kudiwa kwezvinhu zveprimiyamu uye masevhisi, uye kune zvakare mushe unoonekwa wevatengi vasingateerere zvakanyanya shanduko mumutengo wezvigadzirwa zvavanotenga nguva zhinji.

Izvo hazvina basa kwavari. Asi ivo vanokoshesa nguva yavo uye nyore, saka ivo vanoda kuona zvakajairika zvinhu zvekushandisa kwezuva nezuva mukati mekufamba chinhambwe uye havana kugadzirira kumhanyira shure kwavo kune rumwe rutivi rweguta. Nekudaro, mune chero guta hombe, kune zvakare boka revanhu rine mari shoma uye, nekudaro, zvakaderera zvinodiwa pamusoro pemutengo uye mhando yechikafu, zvipfeko, shangu, varaidzo, zvichingodaro. Mune mamwe mazwi, iwo maratidziro emafranchise ari kudiwa mune yakanyanya kana kushoma nzvimbo yekugara anogona kunge akapamhama uye akasiyana mukusiyana kwakasiyana maererano nemutengo, mutengo, basa rakanangana, uye zvimwe zvinhu zvinokonzeresa sarudzo kana uchidzidza catalog. Nomuzvarirwo, kugarwa kwakakura, nekuda kwehuwandu hwevanhu uye, nekudaro, yakakwira mwero wekudiwa unoshanda, inopa kukurumidza kumhanya kwekuvandudza bhizinesi uye nhanho yakanaka yemubhadharo. Ngozi yekukundikana mune mukana wefranchise yechinozivikanwa uye inozivikanwa mhando muguta guru iri yakaderera zvakanyanya kupfuura mudunhu reguta.

Izvi zvinofanirwa kutariswa kana uchishanda nekatalog ye franchise, pamwe nedanho repamusoro rezvinodiwa zvevashandisi vesaiti zvemukati uye kurongeka kwenzvimbo yeruzivo. Mune mamwe mazwi, guta rine zvarinoda uye zvinodiwa nevatengi izvo zvinofanirwa kutarisirwa mupfungwa kana uchigadzirira katalog ine zvirevo zvekutengeserana, zvinosanganisira tsananguro dzakadzama dzefranchise, kuverenga kwenguva dzekubhadhara, kutaurirana kwevaridzi nekukurumidza kutaurirana, zvichingodaro.

Franchise yeguta diki ine katarogu yesarudzo dzakanakisa. Iyo yakanyanya kusarudzwa mafranchise eguta rako diki. Vemabhizimusi vari kutsvaga kutenga kodzero yekumhanyisa yakagadzirirwa-bhizinesi, kungave padiki kana hombe chiyero vanogona kuwana zviri nyore zvinongedzo zvakadaro mune chero injini yekutsvaga. Muzviitiko zvakawanda, kushanda pane franchise kuri nyore, kuvimbika, uye kunobatsira kana uchienzanisa nekugadzirwa kweimwe bhizinesi chirongwa, sezvavanotaura, 'kubva pakutanga' Iwe haufanire kudzidza musika uye zvavanofarira zvevatengi, gadzira chigadzirwa kana sevhisi ine zvakasarudzika zvivakwa, zvese zvaunoda kuti uve wakasiyana kubva kune vanokwikwidza, kunyanya mutaundi diki, gadzira chiratidzo uye unoteedzana nemifananidzo yakajeka nemitauro, senge logo, sirogani, kushambadzira mameseji, zvichingodaro, investa yakawanda mari mumushandirapamwe wekuunza chigadzirwa kumusika uye nekuwedzera kuchisimudzira. Uye panguva imwechete, panogara paine njodzi yekuti wakanganisa, vatengi havasi kufarira chigadzirwa chako, uye bhizinesi rinozopedzisira rapera. Uye iwe unosara nekuodzwa mwoyo musimba rako uye zvikwereti, zvingave zvidiki kana hombe, zvinoenderana nezvako zvekutanga zvirevo.

Nekudaro, kana uchisarudza, uchigadzirira yakasarudzika yemagetsi katarogu uye nekuenderera mberi nekushanda nema franchise, chinhu chakadai saizi yeguta rinofanira kutarisirwa pasina kukundikana. Inonyanya kugadzirisa mararamiro evagari, uye, nekudaro, zvido maererano nechikafu, varaidzo, shangu uye zvipfeko, dzidzo yekutanga uye yekuwedzera, mitambo, zvekuzvivaraidza, zvichingodaro. Mumataundi madiki, hapana kana chinodikanwa chezvinhu zveprimiyamu uye masevhisi, saka hazvina musoro kutenga mukana wekutengesa zvishongo, zvinhu zveumbozha, mbatya dzinodhura kwazvo, shangu uye nhumbi dzeganda, mota dzoumbozha, kana chero chinhu chakadai.

Saizvozvo, hapana chikonzero mukugadzira makatalog anosanganisira zvigadzirwa zvakadaro. Asi kudiwa kweshanduro dzisingadhuri dzezvinhu zvataurwa pamusoro, zvinounzwa nenzvimbo diki, zvinogona kuunza mari yakagadzikana. Izvi zvinoshandawo kuma franchise ekudzidzira uye kuenderera mberi nedzidzo masevhisi, masangano emitambo, senge nzvimbo dzekusimbisa muviri, makirabhu, kana madziva ekushambira. Kazhinji mune iyo katarogu, pamusoro peiyo rondedzero yeiyo franchise, kutaurirana nevaridzi kuti vakurukure nezvehukama hwekushandira pamwe, zvichingodaro, kune zvakare kungofungidzirwa kwekuverenga kwenguva yekubhadharisa bhizinesi. Iyo franchise inofungidzira kudiwa kwekutanga kubhadhara uye kunotevera kubhadharwa kwemwedzi, izvo zvinoenderana zvakananga nekukosha kwechiratidzo uye kwekutanga kuverenga kwekubatsira kweprojekiti mutaundi diki. Masvomhu akadaro anofanirwa kuongororwa zvakadzama, achifunga huwandu hwevagari mutaundi diki, yakajairwa mutengi bhasiketi, pakati nepakati mibairo, uye mamwe maparamende akakosha.

Franchise emataundi madiki nhasi anogona kuwanikwa kune ese akasiyana emari kugona. Kufarira mafranchise kuri kukura gore rega rega uye musika wefranchise uri kukura zvakanyanya kushingaira. Franchising mamiriro anopa mamiriro anodikanwa eiyi budiriro. Muchokwadi, kutanga bhizinesi rekutengesa kuri nyore kwazvo pane kutanga rako bhizinesi. Nekuda kweyekuti mucherechedzo, chigadzirwa, kana sevhisi inopihwa neiyo franchisor mune yakagadzirira-fomu, ine kugadzirwa uye kutengesa matekinoroji, anoratidzwa mabhizinesi maitiro ekuronga, kutonga, uye accounting, kurudziro yekusarudzwa uye kudzidziswa kwevashandi, maitiro esangano anokurumidza uye kubudirira. Ehezve, zvakawanda zvinoenderana nesaizi yenzvimbo iyo zvakarongerwa kutanga kambani.

Madhorobha madiki mune izvi ane zvirevo zvakakomba mukuenzanisa ne megalopolises. Zviripachena kuti guta diki rinokodzera bhizinesi diki pane franchise hwaro pane iro rakakura bhizimusi chirongwa. Uye chikamu chemutengo chinofanira kunge chakakodzera (pakati nepazasi pevhareji). Zvinhu zvoumbozha, zvipfeko zvepamberi, neshangu, mota dzoumbozha, nezvimwewo ivo havangowane mutengi wavo mutovhota mutaundi diki. Nekudaro, mutengesi anoda kudzidza musika mudhorobha maanoronga kushanda, kuongorora mikana uye tarisiro yezvinodiwa nevatengi, mamiriro ekukwikwidzana, nezvimwewo. kuverenga. Mushure mezvose, franchise inowanikwa mune tariro yekubudirira uye purofiti yebhizinesi.

Kuongorora kusiri iko kwenzvimbo yemusika, iyo nguva yekubhadhara yemubhadharo wekutanga, huwandu hunofungidzirwa hwemari dzemwedzi, mitero, mihoro, uye zvimwe zvekushandisa zvinogona kupedza zvese zvinotarisirwa uye tariro. Kazhinji, zviwanikwa zveInternet zvine franchise catalogs, kuwedzera kune rondedzero yakajairwa uye kutaurirana kweve franchisors, zvakare zvinopa data pamusoro pekutanga kubhadhara, nguva dzekubhadhara, pamwe nezvimwe zvekuwedzera zvinopihwa nemuridzi webhangi (mutemo wehunhu, mhando dzehunyanzvi uye zvirongwa, kudzidziswa zvirongwa zvevashandi, ruzivo rwekushambadzira, nezvimwewo). Nekudaro, iyo franchise inogara iine sumo kune iyo franchise. Kubudirira kwebhizimusi diki (uye chero ripi zvaro) bhizinesi kunoenderana nekutarisirwa, mutoro, uye, kune imwe nhanho, kugona, kweanotanga bhizinesi.

Iyo franchise yeguta diki ine akati wandei maficha anofanirwa kutariswa pakuongorora musika, zvinodiwa nevatengi, kugadzikana kwekudiwa kunoshanda, uye zvimwe zvinhu zvinokanganisa zvakananga tarisiro yebhizinesi uye padanho repundutso yarinotarisirwa. Kugadziriswa kudiki hakugadzi mamiriro akanakisa ekukurumidza kukura kwemabhizimusi. Mazhinji acho madiki, kazhinji mafemu ane mhuri ane nzwisiso yakanaka yezvinodiwa nezvinodiwa zvevagari vemuguta. Saizvozvo, kune iro diki diki guta, kusarudzwa kweasina kudhura kwazvo mafranchise anodikanwa, pasina kunyanya kuomarara zvinodikanwa zvebhizimusi maitiro, mitemo yekuverenga, kusarudzwa, uye kudzidziswa kwevashandi.

Guta diki rinofungidzira maitiro akareruka ekudyidzana nevatengesi nevatengi, kazhinji nzira yakasarudzika yemunhu kune wese mutengi. Tichifunga nezvekuti huwandu hwevatengi munzvimbo dzakadai hwakaganhurwa, kubudirira kwefranchise izere kunoenderana padanho rebasa. Paanenge achishanda pane franchise, muzvinabhizimusi haafanire kugadzira bhizinesi rake, iye anogashira akagadzirira-akagadzirwa mabikirwo, zvirongwa zvebhizinesi, maitiro ekuronga zviitiko zvezuva nezuva uye accounting, zvinyorwa zvemashoko, uye kunyange zvinodikanwa kune vashandi, kusanganisira avo ekudzidzisa zvirongwa . Zvisinei, iye chete ndiye achakwanisa kudzidza pamusika uye kuona kana izvi zvinhu nemasevhisi ari kudiwa mutaundi diki iri, kunyangwe chinodiwa chinogadzikana zvakakwana, kana paine mikana yekusimudzira bhizinesi, zvichingodaro. Kune rimwe divi, nesarudzo chaiyo yeiyo franchise, guta diki rinopa kuderera kwenjodzi dzezvemabhizimusi, sezvo kukomba kwemakwikwi, kutyisidzira kwevanotora raoter, uye zvimwe zvakashata maitiro zvinoratidzwa zvishoma zvishoma zvichienzaniswa neguta guru. Bhizinesi diki mutaundi diki riripo zvakanyanya nerunyararo uye zvakadzikama, pasina akawanda makiki uye kutadza kana, chokwadika, ikawana vatengi vayo vakavimbika.

Kazhinji, zvinyorwa zvemagetsi zvemafranchise zvinopa kwete chete tsananguro yakaringana uye nhoroondo yebhizinesi, asiwo nhare dzevaridzi dzekutaurirana, pamwe nekufungidzira kwekubhadharisa kwepurojekiti yekutengesa. Aya maverengero anotora mari yekutanga franchise fizi, zvinoenderana nemutengo wechiratidzo, pamwe nemitero yemwedzi nemwedzi, inowanzo kuverengerwa se peresenti yemari inofungidzirwa. Zvinokurudzirwa kune wechidiki muzvinabhizimusi kuti atarise marongero aya uye kuverenga, zvakatemwa uye zvinoshanduka mutengo, mari, shanduko yemwaka mukudiwa, uye zvimwe zvinhu zvakadaro zvakadzama kuitira kuti zvisakanganiswa mune zvavanotarisira.

Kugadziriswa kwemidziyo franchise basa ine yakanyanya kudzoka kwemari, zvichiteerana nekukosha kwayo uye kufunga kwekushandisa. Iwe unofanirwa kuti uverenge zvinyorwa zvakagamuchirwa izvo franchisor inopa. Ruzivo urwu runokubatsira iwe kuona yako franchise seunyanzvi sezvinobvira pasina kuita chero akakosha zvikanganiso. Izvo zvinokwanisika kuita kugadzirisa padanho nyowani yehunyanzvi, uye iwe unogona kushandisa iyo franchise kuti ushandise iyo yevafundisi maitiro. Iwe une chako chakasarudzika ruzivo, zvisingaenzanisike kuziva-uye, uye kunyange yepamusoro-kirasi tekinoroji. Mukati megadziriro yekugadzirisa kodzero, unogona kuwana chero zvese, kusanganisira zvemhando yepamusoro michina.

Izvo zvese zvinoenderana nezvibvumirano zvaunokwanisa kusvika. Munguva yekutaurirana, usati waitika mukana wekutenga, unofanirwa kunyatsonzwisisa kana zvibvumirano zvakagadziriswa zvichizoremekedzwa nguva dzese. Nekudaro, funga zvisati zvaitika nezve izvo zvibvumirano zvauri kuda kuita uye nezvaunoda kugashira mukudzoka kubva kune franchisor.

Iyo dexterously yakaitwa franchise inounza kugadziridza kune itsva nhanho yehunyanzvi. Iwe unokwanisa kuseja zvishandiso nekukurumidza uye nehunyanzvi. Izvi zvinokupa iwe mukana unokosha mukukwikwidzana kusangana, kana iwe uchifarira tekinoroji uye uchida kuita mukugadzirisa pasi pefranchise, sarudza kubva pane dzakabudirira kwazvo sarudzo dzakapihwa. Iyo inonyanya kufarirwa mhando ine zvese mikana yekusimudzira mudunhu reguta rako. Iwe unongosvika pazvibvumirano zvakakwana uye wozviita nenzira inoramba ichienderera. Kugadzira michina yekugadzirisa iri bhizinesi rezvino bhizinesi.

Kana iwe ukachiita nemazvo, ipapo hakuzove nematanho akakosha. Izvo zvinodikanwa kuti urambe uchinyatso kuteedzera zviyero uye zvakatemwa mirau. Ndivo vatungamiriri vako vakuru kuzviito. Iyo pre-yakavezwa uye yakanyatsogadziriswa chirongwa chebhizinesi chinoita kuti zvikwanise kujekesa zvakajeka matambudziko aungasangana nawo panguva yekuzadzikiswa kwekugadzirisa franchise. Ita nechivimbo nekugara uchiongorora huwandu hwazvino. Izvi zvinokupa iwe kugona kuramba uchimanikidza kutonga vadzivisi vako, kukupa iwe unobatsira kwazvo zvikamu zvemusika. Svitsa vateereri vako vese nekutangisa zvakanangwa.

Kunyangwe kune izvo, iwe une ruzivo rwaunoda mukati mehardware franchise.