Madiki emabhizimusi mafranchise anozivikanwa bhizinesi madhiri. Bhizinesi diki rakanaka nekuti riri kudiwa mune megalopolises nemumataundi madiki. Sarudzo yesarudzo inogona kunzi yakakura kwazvo pasina kuwedzeredza. Pamwe, nhasi zvakaoma kupa zita rebazi rehupfumi uye mutsara wechiitiko (uye kwete chete chidiki) chisingazopihwa mafranchise. Saka chinhu chikuru ndechekuita sarudzo chaiyo nekuti kubudirira kwebhizinesi rako kunonyanya kuvimba nesarudzo iyi. Mugove wekutengesa mukati meGDP yenyika iri kukura gore rega rega, ichipa mupiro wakakosha kuhupfumi hwenyika dzakasiyana siyana uye nekugadzirwa kwemabasa matsva.

Varidzi vemakambani akabudirira uye zvigadzirwa zvinokurudzirwa vari kuramba vachikoka vatsva kuti vapinde mubhizinesi ravo uye vatenge franchise, vova chikamu chebhizimusi rinobatsira. Imwe yeakanyanya kunaka maficha eiyi nzira yekuita bhizinesi chirongwa kugadzikana. Ose matekinoroji, zvirongwa zvemaitiro uye maitiro, mabikirwo, kurongeka kwekudyidzana nevatengesi nevatengi, kushambadzira mutemo, nezvimwe zvakagadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwavo. Iyi ndiyo mamiriro ezvinhu ayo anopa kudzikiswa munguva yekubhadharira bhizinesi chirongwa uye kuchichiunza padanho rinobatsira mukuenzanisa nekusika kwebhizinesi, sezvavanotaura, kubva pakutanga. Zvinonzwisisika kune vanamuzvinabhizimusi vanoshanda nemabhizimusi madiki kubhadhara zvakanyanya kune ma franchise mune zvekutengeserana, zvekudya (kofi mashopu, madiki emhuri maresitorendi, mabhekaji, nezvimwewo), mabasa evatengi (akawachisa akageza, kugadzirisa shangu nembatya, zvigadzirwa zveganda, uye imba zvishandiso) . Kuzivikanwa kwemafranchise ane chekuita nekuvaraidzwa nekufamba, mitambo, mabasa ekurapa (kusanganisira mhando dzakasiyana dzemasaji, kurovedza muviri, nezvimwewo), pamwe nebasa remota, kugadzirisa, uye basa rekuvaka, riri kukura gore rega rega. Uye kunyangwe nhamo dzemari, denda, uye mamiriro akafanana asina kunaka kazhinji haangoite chipingamupinyi kumabhizimusi madiki pane franchise asi anotopa kukura nekukurumidza uye budiriro zvichienzaniswa nenguva dzakanyarara.

Muenzaniso wemapurojekiti akadaro anogona kunge ari epachikoro uye epachikoro masangano anoshanda nekushandiswa kwemazuva ano ruzivo matekinoroji. Masangano akasiyana siyana ekuwedzera budiriro uye kurovedzwa ari kudiwa zvakanyanya panguva dzekuti paine zvirambidzo zvakasiyana pabasa rezvikoro zvekare nezvikoro zvepamusoro. Kugadzirwa kwechikafu chekuenda uye nekutakura kunogona zvakare kuve muenzaniso wefranchise (zvese zvidiki uye zvakakura) izvo zvichabudirira panguva yekuzvitsaura, zvinorambidzwa kufamba kwevanhu munharaunda yeguta, nezvimwe. Kazhinji, masevhisi ese ane chekuita nekutakura yechikafu, zvinhu zvevatengi, mishonga, nezvimwewo zvinonyanya kudiwa panguva dzakadai.

Kubudirira kwebhizinesi rebhizinesi kunovimbiswa nekutanga ongororo yezvakakosha zvinhu zvinokanganisa mabhizinesi madiki uye makuru, zvisinei nekuti zvinopihwa kuburikidza nefranchise, inongotengwa kubva kumuridzi, kana kusikwa yakazvimiririra. Chekutanga pane zvese, zvakakosha kuti uongorore huwandu hwazvino hwekusimudzira indasitiri yakasarudzwa netarisiro yayo, zvirinani kwemakore ari kuuya. Pasina kukosha kudiki ndiko kukundikana kwazvino kwemakwikwi, huwandu hwevanokwikwidza vepedyo, mutengo wavo uye mutemo webasa, kushambadzira zviitiko, nezvimwewo. mazita emagetsi, sirogani, nezvimwewo, kuvapo kwewebhusaiti yemubatanidzwa, mitemo, uye misimboti yekudyidzana nevatengi (vanogutsikana sei nechiratidzo ichi kazhinji) nemamwe ma parameter. Kuwana franchise mune yakasarudzika Internet dhairekitori, iwe unogona kuita ingangoita pfupi pfupi kutsvaga kwakasiyana wongororo uye makomendi nezvazvo. Zvichida vamwe vema franchise vakaona zvakakodzera kuti vagovane ruzivo rwavo rwekubatana uye vape rumwe ruzivo nezve franchisor kune vese vanofarira.

Uye, hongu, muzvinabhizimusi anofanirwa kuita ese maverengero ane chekuita nesangano rebhizinesi. Mazwi efranchise anowanzoreva kudiwa kwekutanga kubhadhara, huwandu hwayo zvinoenderana nekukosha kwechiratidzo, kwakatarwa nekubudirira, mukurumbira, uye purofiti yekambani. Uye zvakare kuronga kambani, zvakafanira kuisa mari yakati wandei muzvinhu zvakagadziriswa nekutenderera (kutenga kana kubhadharisa kwemaindasitiri, zvekutengesa, uye zvimwe zvivakwa, kutenga zvigadzirwa uye zvigadzirwa zvemuhofisi, kutora vanhu basa, kuhaya, uye kudzidzisa vashandi, mushandirapamwe wekuunza zvigadzirwa kumusika, nezvimwewo). P.). Saka iyo franchisee inofanirwa kufungidzira saizi yekutanga mari mubhizinesi rebhizinesi diki chaizvo sezvazvinogona pakuvaka chirongwa chemari. Zvinoenderana nekuti anokurumidza sei kuwana purofiti chaiyo.

Mari dzemwedzi nemwedzi dzinowanzo kuverengerwa sepesenti yemitero. Kazhinji, chirongwa chekudyara chinofungidzirwa uye kuverenga kwenguva yekubhadharisa diki (uye kwete chete) bhizinesi inopihwa pamwe nerondedzero yeiyo franchise mune inoenderana online catalog. Chiitiko chemabhizimusi anokwikwidza anoshanda pasi peiyo imwe franchise kana kungori muzvikamu zvakafanana zvemusika zvinogona zvakare kuve sosi yeruzivo rwakanyanya kubatsira uye kubatsira ma franchisees kuita sarudzo kwayo. Kana uchisarudza waunobata naye mari, unofanirwa kufunga nezvechido chake chekupa rairo mumunda wekugadzira tekinoroji, kushambadzira, kusimudzira, kurongeka kwakakwana kwezviitwa zvezuva nezuva, kudzidziswa kwevashandi, kunyoreswa kwenzvimbo dzekutengesa, nezvimwe. nezvinhu zvekuziva uye nekupa rumwe rubatsiro maererano nekusimudzira bhizinesi . Kazhinji, kubvunza kwakadai kunosanganisirwa mune runyorwa rwemashumiro emahara (mukati mehurongwa hwekushandira pamwe kwekudyidzana). Nekudaro, kune zvimwewo sarudzo kana kubvunzana kwega kwega kuchipihwa muripo wakasiyana zvichienderana nemutengo wakatarwa wemitengo (vamwe varidzi vebhizinesi vanokoshesa zviwanikwa zvavo zvemashoko zvakanyanya uye havana kugadzirira kuzvipa pachena kana kune vavanogara vachidyidzana).

Nenzira, kubvunza uye kuraira zvine chekuita nemitero yekuvandudza, kuvandudza kwehurongwa hwezvibodzwa zvemakambani, mukana wekuti franchisor akweretese bhizinesi reumwe mudiki bhizinesi chirongwa chinogona kuve chakakosha kwazvo kumabhizinesi madiki. Nenzira, kunewo emahara mafranchise ayo kazhinji asingape chero yekutanga kubhadhara kana kubhadharisa pamwedzi (kunyanya mumabhizinesi madiki mune yekudyira kweruzhinji uye kwevatengi masevhisi).

Muzhinji, muchidimbu zvese zvataurwa pamusoro, tinogona kugumisa kuti bhizinesi diki rekutengesa rine zvakawanda zvakwakanakira kupfuura echinyakare bhizimusi mamodheru. Iko kune, chokwadika, mutengo, njodzi, uye matambudziko, asi hazvinyanyo kuoneka uye kutyisidzira mhedzisiro. Nebhizinesi diki rakarongeka uye rakaverengerwa pasi pechirongwa chekutengesa, muzvinabhizimusi anogona kunzwa aine chivimbo mune rese guta guru uye munzvimbo yedunhu kana nzvimbo diki yekukosha kwedunhu. Chinhu chikuru ndechekusarudza chikamu chakakodzera chemusika uye kuita nhamburiko dzese mukubudirira kwayo.

MaFranchise muKazakhstan maitiro akakurumbira ari kungowedzera, asi atova nevateveri vakakosha mudunhu medu. Mhando dzakakurumbira dzakadai saMcDonald's, Burger King, nevamwe vakati wandei vakauya nesu chaizvo nekuti mumwe munhu akambofunga kutenga mari yechiratidzo chakasimudzirwa. Makambani mazhinji achiri kukwanisa kunakidzwa nezvabuda musarudzo dzavo sezvo mari dzavanowana dzakakura chete, mukurumbira wavo uri kungokura, uye kunyangwe denda risingakwanise kuvanyudza kana kutungamira mukurasikirwa kwakakomba kwemari. Nekudaro, isu tinoona kushanda kwazvinogona kuva kuwana yepamusoro-soro franchise kune vagari veKazakhstan.

Nei vagari veKazakhstan vachifanira kutarisisa kumusika wekutengesa? Icho chokwadi ndechekuti Kazakhstan iri kuramba ichisimukira, huwandu hwevanhu huri kukura nekukurumidza, uye many niches haasati achigara! Kupinza zvinhu kunovaita zvinodhura, nepo kudyidzana kwenyika kuchibvumira vanhu kuti vazive nezve uye kurota kwevakawanda mabhureki Izvi ndizvo zvinhu zvinoita kuti nguva iripo muKazakhstan inyatsoita bhizinesi kusimudzira zvichienderana nefranchise modhi yeimwe rakakurumbira uye rakagadzirwa mhando. Uye zvakare, hongu, zvakakodzera kuti utarise kune avo vanhu vaneta nekushanda muhofisi, avo vakanzwa kusagadzikana kwenzvimbo yavo yebasa panguva yeCoronavirus uye vachida kutanga yavo, pamwe iri kure bhizimusi.

Kune vazhinji vashandiwo zvavo, franchise mukana wakanaka wekuenda padanho rinotevera rekubudirira. Icho chokwadi ndechekuti mafranchise akakwana kune avo vanhu vasingade kuzvimiririra kugona kwavo kwese nuances yekuvaka yavo bhizinesi, vanzwisise akawanda maficha ezvingaite sarudzo, iwo maratidziro ekushambadzira, kugadzira chiratidzo, achifamba kuburikidza nezvikanganiso zvakawanda zvisati zvaitika. mimwe mibairo inoonekwa. Zvese izvi zvinogona kuodza moyo zviri nyore nyanzvi kubva mukuita bhizinesi uye zvinogona kuita anotanga kubhuroka. Kuti udzivise mhedzisiro yakaipa, unogona kubhadhara kune maFranchise.

Ndeapi akakosha anogona kupihwa mari muKazakhstan? Sezvambotaurwa pamusoro, ndiwo mavambo akakwana. Kutanga, paunenge wagadzira mapepa ese anodiwa, wakagadzirira dhizaini, ukagadzira nzira dzekugadzira, uye ukavaka mukurumbira - sosi yakakosha kwazvo mumusika wemazuva ano. Zvese izvi zvakakosha zvakanyanya, handizvo here? Iwe unowanzo chengetedza yakawanda pakushambadzira kwekutanga uye kuyedza sarudzo dzakaipa kupfuura iwe chaunotenga kutenga franchise - tisingataure nguva yako! Mushure mezvose, unogona kuwana iyo yekutanga purofiti kubva kufranchise nekukurumidza. Kana iwe ukatanga kugadzira bhizinesi kubva pakutanga, saka kugadzira purofiti kunogona kunonoka kwazvo kwauri.

Kazakhstan ikozvino munda usina kurimwa wemikana mitsva. Zvese iwe zvunofanirwa kuita kusarudza iyo franchise iyo inokodzera zvakanyanya bhizinesi rako maitiro. Zvinogona kuve zvakasiyana, zvinosiyana pamutengo, huwandu hwekutengesa, dunhu rekuparadzira, chiyero chekambani yemubereki, mukurumbira wayo, huwandu hwemari uye mubhadharo wemari, pamwe nezvimwe zvakawanda hunhu hunowanzo sarudza mukusarudza kodzero. Uye zvakare, chero mugari weKazakhstan anogona kunge aine zvimwe zvikumbiro zveicho chaicho chebhizinesi, chezvinhu kana masevhisi akatengeswa, izvo zvinokanganisawo sarudzo yako pakati pemafranchise.

Anoshingaira uye anokwezva munhu anogona kusimudzira bhizinesi rake muKazakhstan kana akasarudza yepamusoro-soro franchise kubva pakutanga. Zvisinei, kunewo misungo pano. Semuenzaniso, zviri nyore kumhanyisa mune scammers. Kana kungoita yekutanga isingabatsiri purojekiti. Izvi zvinogumbura kunyangwe zvikasaunza zvakakomba kurasikirwa. Kana paine kuchiri kurasikirwa, mhedzisiro yesarudzo isina kubudirira pakunenge uchisarudza franchise inogona kufananidzwa nenjodzi chaiyo.

Mari idzi dzakaiswa mari, nguva yakashandiswa, asi hapana kupera. Mamiriro asingafadzi, ayo, chokwadika, hapana munhu anoda kubvumira.

Iko kudzivirira mamiriro akadaro asingafadzi kuti kune vamiririri kana kunyange vechitatu mapato anobatsira vanobatsirana kuti vawane uye vanopedzisa chibvumirano chinobatsira. Vakwegura vanhu vagara vachinzwisisa kuti munhu asina ruzivo anogona nyore nyore kukanganisa kwakakomba, kana zvisiri zvinouraya, izvo zvinoodza moyo kuzvivimba uye kuda kuvhura yavo bhizinesi kwenguva yakareba. Izvo ndezvekuti vadzivise mhedzisiro yakaipa iyo ivo vanofarira kutaura nevashandi mumunda mavo, avo vanoziva musika mushe uye vakavimbika vavakaroorana navo mupfungwa.

Iyo yepamusoro-soro uye yakazara rutsigiro rwevanyanzvi vedu ichapa sarudzo inoshanda yeiyo inodikanwa franchise. Isu tichakubatsira iwe nzira yese, kubva kutsanangudza zvaunoda mune chaiwo mazwi: zvikamu, mavhoriyamu, mitengo, zvakasarudzika, mukurumbira, zvichingodaro, tichipedzisa neiyo chaiyo kuverenga kuverenga kwemutengo. Mutengo ndechimwe chezvinhu zvinonetsa zvakanyanya nema franchise. Sezvo sarudzo yekutanga inoenderana nemutengo uye bhajeti yekutanga. Bhajeti rakaverengerwa zvakakwana richakubatsira iwe kusarudza sarudzo yakanakisa yemamiriro ako emari.

Franchises muKazakhstan mhinduro yakanakisa kune anotanga uyo anongoda kuzviedza iye pamabhizimusi. Nerutsigiro rwevanyanzvi vedu, iwe unozowana mhedzisiro inodiwa kwazvo kare, sarudza mhedzisiro yakanakira nyaya yako, uye munguva pfupi iri kutevera unotanga kuita purofiti yako yekutanga!

Chitoro chinodhakisa chitoro bhizimusi rinogona kubatsira asi kazhinji riine njodzi. Nebudiriro yayo inokwanisa, iwe uchave nemukana wese wekuwana mukana wakakosha mumakwikwi ekukwikwidza. Kana iwe ukashanda nefranchise, saka unofanirwa kutevedzera zvirevo zvakajeka uye pasina kukanganisa. Tenga franchise pane inoenderana Internet sosi iyo inotengeswa. Nekudaro, iwe unogona kusarudza yakanyanya kukodzera uye yakanyatso tsvagirwa sarudzo. Kana iwe ukafunga kutengesa doro pafranchise, saka chiva pachena nezve kuti uchagozvigovera sei.

Mushure mezvose, doro harigone kushambadzwa uchishandisa nzira dzakajairika, kusiyana nezvakajairwa zvigadzirwa. Saizvozvowo, kana iwe ukashanda pasi pefranchise, saka zvinwiwa zvinodhaka hazvifanirwewo kushambadzwa sekunge urikuita zviitiko zveimwe mhando. Izvi zvinofanirwa kurangarirwa uye kutariswa pakuzadzisa yakadaro bhizinesi chirongwa. Paunenge uchishanda nefranchise yedoro, iwe zvakare unofanirwa kunzwisisa kuti iyo nguva yekutengesa yakashomeka. Izvi zvinoreva kuti iwe unofanirwa kubvunza nevamiriri vezvemitemo nezvekuti ndeipi mirau nemirau inofanirwa kutevedzwa mukuita mhando yechiitiko ichi. Kuti usamhanye mubhadharo uye usatambire zvirango zvehurumende, unofanirwa kuronga chiitiko ichi nekuita sarudzo dzakanaka dzekutonga.

Basa riine doro rekutengesa rinenge richiitwa nemazvo uye nemazvo chete zvichiteerana nemitezo nemirau. Ivo vanozopihwa kwauri nefranchisor uye iwe unogona kuishandisa kuti uve iye akabudirira kwazvo muzvinabhizimusi. Kushanda nefranchise yedoro kunosanganisira kudiwa kwekutengesa zvinyorwa kuburikidza nenzira dzisina kurongwa. Aya anogona kuve enzvimbo dzekudyidzana, senge Instagram, Facebook, VKontakte, zvichingodaro. Izvo zvese zvinoenderana nekuti ndedzipi nzira dzekusimudzira dzaunofarira. Iwe haugone kungovhura mashambadziro paTV, zvinoreva kuti unofanirwa kufunga nezvekuti ungasimudzira sei zvigadzirwa zvaunazvo.

Yekushandira-doro doro chitoro franchise inokupa iwe neruzivo rwese rwaunoda kuvaka yako bhizinesi maitiro. Uchakwanisa kupfekedza vashandi muchitoro zvinoenderana nemirau nekuvapa mbatya zvinoenderana nekodhi yemapfekero. Uye zvakare, zvichave zvichikwanisika kushongedza nzvimbo mune yemakambani maitiro, ayo akajairwa kumakambani ese anoshanda pasi peiyi franchise. Iyi tsika yakajairika, uye iwe unogona kuwana masanctions kubva kune franchisor kana ukatyora mirau. Iwe unogona kutorasikirwa nekodzero yekusarudzika yega pasi pefranchise kana ukatyora chibvumirano uye nemamiriro akataurwa mairi. Naizvozvo, nyatsoteedzera rairo uye ipapo, unenge wagona.