Madiki emabhizimusi mafranchise anozivikanwa bhizinesi madhiri. Bhizinesi diki rakanaka nekuti riri kudiwa mune megalopolises nemumataundi madiki. Sarudzo yesarudzo inogona kunzi yakakura kwazvo pasina kuwedzeredza. Pamwe, nhasi zvakaoma kupa zita rebazi rehupfumi uye mutsara wechiitiko (uye kwete chete chidiki) chisingazopihwa mafranchise. Saka chinhu chikuru ndechekuita sarudzo chaiyo nekuti kubudirira kwebhizinesi rako kunonyanya kuvimba nesarudzo iyi. Mugove wekutengesa mukati meGDP yenyika iri kukura gore rega rega, ichipa mupiro wakakosha kuhupfumi hwenyika dzakasiyana siyana uye nekugadzirwa kwemabasa matsva.

Varidzi vemakambani akabudirira uye zvigadzirwa zvinokurudzirwa vari kuramba vachikoka vatsva kuti vapinde mubhizinesi ravo uye vatenge franchise, vova chikamu chebhizimusi rinobatsira. Imwe yeakanyanya kunaka maficha eiyi nzira yekuita bhizinesi chirongwa kugadzikana. Ose matekinoroji, zvirongwa zvemaitiro uye maitiro, mabikirwo, kurongeka kwekudyidzana nevatengesi nevatengi, kushambadzira mutemo, nezvimwe zvakagadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwavo. Iyi ndiyo mamiriro ezvinhu ayo anopa kudzikiswa munguva yekubhadharira bhizinesi chirongwa uye kuchichiunza padanho rinobatsira mukuenzanisa nekusika kwebhizinesi, sezvavanotaura, kubva pakutanga. Zvinonzwisisika kune vanamuzvinabhizimusi vanoshanda nemabhizimusi madiki kubhadhara zvakanyanya kune ma franchise mune zvekutengeserana, zvekudya (kofi mashopu, madiki emhuri maresitorendi, mabhekaji, nezvimwewo), mabasa evatengi (akawachisa akageza, kugadzirisa shangu nembatya, zvigadzirwa zveganda, uye imba zvishandiso) . Kuzivikanwa kwemafranchise ane chekuita nekuvaraidzwa nekufamba, mitambo, mabasa ekurapa (kusanganisira mhando dzakasiyana dzemasaji, kurovedza muviri, nezvimwewo), pamwe nebasa remota, kugadzirisa, uye basa rekuvaka, riri kukura gore rega rega. Uye kunyangwe nhamo dzemari, denda, uye mamiriro akafanana asina kunaka kazhinji haangoite chipingamupinyi kumabhizimusi madiki pane franchise asi anotopa kukura nekukurumidza uye budiriro zvichienzaniswa nenguva dzakanyarara.

Muenzaniso wemapurojekiti akadaro anogona kunge ari epachikoro uye epachikoro masangano anoshanda nekushandiswa kwemazuva ano ruzivo matekinoroji. Masangano akasiyana siyana ekuwedzera budiriro uye kurovedzwa ari kudiwa zvakanyanya panguva dzekuti paine zvirambidzo zvakasiyana pabasa rezvikoro zvekare nezvikoro zvepamusoro. Kugadzirwa kwechikafu chekuenda uye nekutakura kunogona zvakare kuve muenzaniso wefranchise (zvese zvidiki uye zvakakura) izvo zvichabudirira panguva yekuzvitsaura, zvinorambidzwa kufamba kwevanhu munharaunda yeguta, nezvimwe. Kazhinji, masevhisi ese ane chekuita nekutakura yechikafu, zvinhu zvevatengi, mishonga, nezvimwewo zvinonyanya kudiwa panguva dzakadai.

Kubudirira kwebhizinesi rebhizinesi kunovimbiswa nekutanga ongororo yezvakakosha zvinhu zvinokanganisa mabhizinesi madiki uye makuru, zvisinei nekuti zvinopihwa kuburikidza nefranchise, inongotengwa kubva kumuridzi, kana kusikwa yakazvimiririra. Chekutanga pane zvese, zvakakosha kuti uongorore huwandu hwazvino hwekusimudzira indasitiri yakasarudzwa netarisiro yayo, zvirinani kwemakore ari kuuya. Pasina kukosha kudiki ndiko kukundikana kwazvino kwemakwikwi, huwandu hwevanokwikwidza vepedyo, mutengo wavo uye mutemo webasa, kushambadzira zviitiko, nezvimwewo. mazita emagetsi, sirogani, nezvimwewo, kuvapo kwewebhusaiti yemubatanidzwa, mitemo, uye misimboti yekudyidzana nevatengi (vanogutsikana sei nechiratidzo ichi kazhinji) nemamwe ma parameter. Kuwana franchise mune yakasarudzika Internet dhairekitori, iwe unogona kuita ingangoita pfupi pfupi kutsvaga kwakasiyana wongororo uye makomendi nezvazvo. Zvichida vamwe vema franchise vakaona zvakakodzera kuti vagovane ruzivo rwavo rwekubatana uye vape rumwe ruzivo nezve franchisor kune vese vanofarira.

Uye, hongu, muzvinabhizimusi anofanirwa kuita ese maverengero ane chekuita nesangano rebhizinesi. Mazwi efranchise anowanzoreva kudiwa kwekutanga kubhadhara, huwandu hwayo zvinoenderana nekukosha kwechiratidzo, kwakatarwa nekubudirira, mukurumbira, uye purofiti yekambani. Uye zvakare kuronga kambani, zvakafanira kuisa mari yakati wandei muzvinhu zvakagadziriswa nekutenderera (kutenga kana kubhadharisa kwemaindasitiri, zvekutengesa, uye zvimwe zvivakwa, kutenga zvigadzirwa uye zvigadzirwa zvemuhofisi, kutora vanhu basa, kuhaya, uye kudzidzisa vashandi, mushandirapamwe wekuunza zvigadzirwa kumusika, nezvimwewo). P.). Saka iyo franchisee inofanirwa kufungidzira saizi yekutanga mari mubhizinesi rebhizinesi diki chaizvo sezvazvinogona pakuvaka chirongwa chemari. Zvinoenderana nekuti anokurumidza sei kuwana purofiti chaiyo.

Mari dzemwedzi nemwedzi dzinowanzo kuverengerwa sepesenti yemitero. Kazhinji, chirongwa chekudyara chinofungidzirwa uye kuverenga kwenguva yekubhadharisa diki (uye kwete chete) bhizinesi inopihwa pamwe nerondedzero yeiyo franchise mune inoenderana online catalog. Chiitiko chemabhizimusi anokwikwidza anoshanda pasi peiyo imwe franchise kana kungori muzvikamu zvakafanana zvemusika zvinogona zvakare kuve sosi yeruzivo rwakanyanya kubatsira uye kubatsira ma franchisees kuita sarudzo kwayo. Kana uchisarudza waunobata naye mari, unofanirwa kufunga nezvechido chake chekupa rairo mumunda wekugadzira tekinoroji, kushambadzira, kusimudzira, kurongeka kwakakwana kwezviitwa zvezuva nezuva, kudzidziswa kwevashandi, kunyoreswa kwenzvimbo dzekutengesa, nezvimwe. nezvinhu zvekuziva uye nekupa rumwe rubatsiro maererano nekusimudzira bhizinesi . Kazhinji, kubvunza kwakadai kunosanganisirwa mune runyorwa rwemashumiro emahara (mukati mehurongwa hwekushandira pamwe kwekudyidzana). Nekudaro, kune zvimwewo sarudzo kana kubvunzana kwega kwega kuchipihwa muripo wakasiyana zvichienderana nemutengo wakatarwa wemitengo (vamwe varidzi vebhizinesi vanokoshesa zviwanikwa zvavo zvemashoko zvakanyanya uye havana kugadzirira kuzvipa pachena kana kune vavanogara vachidyidzana).

Nenzira, kubvunza uye kuraira zvine chekuita nemitero yekuvandudza, kuvandudza kwehurongwa hwezvibodzwa zvemakambani, mukana wekuti franchisor akweretese bhizinesi reumwe mudiki bhizinesi chirongwa chinogona kuve chakakosha kwazvo kumabhizinesi madiki. Nenzira, kunewo emahara mafranchise ayo kazhinji asingape chero yekutanga kubhadhara kana kubhadharisa pamwedzi (kunyanya mumabhizinesi madiki mune yekudyira kweruzhinji uye kwevatengi masevhisi).

Muzhinji, muchidimbu zvese zvataurwa pamusoro, tinogona kugumisa kuti bhizinesi diki rekutengesa rine zvakawanda zvakwakanakira kupfuura echinyakare bhizimusi mamodheru. Iko kune, chokwadika, mutengo, njodzi, uye matambudziko, asi hazvinyanyo kuoneka uye kutyisidzira mhedzisiro. Nebhizinesi diki rakarongeka uye rakaverengerwa pasi pechirongwa chekutengesa, muzvinabhizimusi anogona kunzwa aine chivimbo mune rese guta guru uye munzvimbo yedunhu kana nzvimbo diki yekukosha kwedunhu. Chinhu chikuru ndechekusarudza chikamu chakakodzera chemusika uye kuita nhamburiko dzese mukubudirira kwayo.

Chipo chitoro franchise chiitiko chakakodzera. Saka kuti mukuita kwekumisikidza usasangana nematambudziko ehurongwa hwakakosha, unofanirwa kunyatsogadzirira. Mukuzadzikiswa kwekugadzirira, unogona kuvawanira mikana yakakosha yekukunda mumakwikwi ekukwikwidza. Mukati mekuita iyo franchise, iwe unofanirwa kuziva nezve chokwadi chekuti iwe unofanirwa kubhadhara maprimiyamu. Uyezve, nhamba yavo inosiyana zvichienderana nemari yawakakwanisa kuwana mumwedzi. Mhanya yako franchise shopu zvinehunyanzvi, uchigara uchiongorora mirau.

Iwe unofanirwa kuuya mukuteerera kuzere nemasaini akasainwa, saka, iwe unozobudirira munguva refu. Ipa chitoro chako kutarisisa kwachinofanirwa pakutengesa chipo chemhando yepamusoro. Vamiriri veFranchise vanokupa iwe nemukana wakakodzera. Iwe unongosvika pane chibvumirano chakakodzera. Gara uchiita zvakakwana mumamiriro azvino mamiriro, uchidzidza huwandu hwazvino. Iyo inokupa iwe zano rekuti ungaenderera sei. Mukati mekuita kwechipo chitoro franchise, unogona kusangana nematambudziko akasiyana siyana.

Dzinoda kukundwa zviri nyore kana iwe ukaita nemazvo sezvazvinogona. Iko hakuna kudikanwa kwekukanganiswa neakasiyana nguva dzisingakoshi uchiita zviitiko. Kuti uite izvi, iwe unoda software iyo inonyora ruzivo rwehuwandu, uye iwe unogona kuita zviitiko zveruzhinji. Asi kana iwe uri mubhizinesi rezvipo uye uchimhanyisa chitoro chefranchise, unofanirwa kugadzirisa dhizaini yemukati kuti ifanane neyekutanga. Uyu mutemo wakanyorwa waunofanira kutevedzera.

Mukati mekushandisa kwechipo chitoro franchise, unogona kusangana nematambudziko akakura. Semuenzaniso, vakuru vakuru vehurumende vasina kutendeseka vanoedza kubiridzira mari. Chero vanokwikwidza vanoshandisa nzira dzisiri dzechokwadi dzekurwira kana kunyange kuita raider kutora. Ichi chikonzero nei gadziriro yakakwana ichidikanwa usati wazadzisa chirangaridzo shopu franchise. Kana iwe uchizviita nemazvo uye zvisina kana mhosva, saka unogona kumisa kutyisidzira. Wana mukana wakakura wekukunda matambudziko nehupamhi hwehunyanzvi hwehunyanzvi, uchishanda mukati meiyo franchise.

Iwe une zvese kubva kune inoshanda bhizinesi chirongwa kune yepamusoro-magumo tekinoroji. Chitoro chefranchise ipuratifomu yakasarudzika kwaunogona kusarudza kubva pane yakapihwa yakakwana uye yakakodzera sarudzo yako. Shandisa iri mhando rebasa kuti uwane yako yemhando yepamusoro mhando, pachinzvimbo chaunoitisa zviitiko. Franchise yakadaro inoshanda zvine hunyanzvi uye zvine hunyanzvi kana iwe ukanyatsoteerera mapepa uye usingaite zvikanganiso zvakakosha.

Chipo uye yekuyeuchidza shopu franchise ndeye chaiyo bhizinesi chirongwa. Kana matambudziko akamuka mukati mekuitwa kwayo, zvinodikanwa kuti uzvikunde nemhando yepamusoro yekugona. Unofanira kugara uchiita zvine mutsindo uye nehunyanzvi. Pindura nekukurumidza kune ari kubuda mamiriro akaoma. Zvirokwazvo, haufanire kumhanyisa zvakawandisa, kuti urege kuseka vanhu, kutaura kwekufananidzira uku kunoratidza kukosha kwedambudziko. Paunenge uchiita franchise, matambudziko akasiyana siyana anogona kusangana nawo, kukunda izvo zvinofanirwa kugadziriswa neruzivo rwenyaya iyi.

Fungisisa pamusoro pekudzidza zvitoro manhamba. Inokupa iwe zano rezvinoitika mumusika wekuyeuchidza uye mamiriro ezvinhu aripo. Kana iwe uchida kudyidzana neiyo franchise, iwe unofanirwa kusangana neyakanakisa shopu mhando parameter. Zvinoreva kuti zvinodikanwa kubhadhara yakawanda kwazvo yekutarisisa dhizaini yezvivakwa. Ivo vanofanirwa kuve vakabatana zvizere nechitarisiko neicho chepakutanga. Uye zvakare, kana uchiita chipo uye yekuyeuchidza chitoro franchise, unofanirwa kuyeuka kuti urikushanda nevashandi. Vanhu ava vanodikanwawo kupfeka yunifomu kuti vanyatsoenderana neakasarudzika masitayera ekambani yemarudzi akawanda.

Ipapo iwe hauna chero zvirevo kubva kune franchisor. Nekudaro, zvinokwanisika kuenderera zvine zvibereko mushandirapamwe. Kana iwe ukafunga kusarudza kutengesa chipo uye kuramba uchifunga, saka chitoro chefranchise chakangokodzera chete izvi zvinangwa. Iwe unogashira yakasarudzika yechipo assortment, yepamusoro-mhando sevhisi hunhu, inozivikanwa-zita. Nekushandisa zvese, iwe zvechokwadi unozadzisa chinangwa chako. Paunenge uchitengesa zvipo uye chiyeuchidzo, nyatsoteerera kuchitoro. Nekutenga iyo franchise, iwe unowedzera zvakanyanya yako kukwikwidza mukana.

Shanda zvine hunyanzvi uye zvine hunyanzvi, uchidyidzana nevepi vanyengeri vebhizinesi. Kana iwe ukafunga kusangana nechipo, mabhenefiti, uye chiyeuchidzo, saka unofanirwa kuronga chitoro mune yekufamba-kuburikidza nzvimbo. Inofanira kunge iri nzvimbo yaunogona kuwana vatengi vako. Inogona kuve chero vashanyi, vashanyi, vebhizinesi vanhu vauya parwendo rwebhizinesi. Iyo franchise inokubatsira iwe mukusarudza tarisiro yevateereri, asi, chokwadika, haufanirewo kugara usimbe. Chitoro chefranchise chine mukana wakakosha kwazvo wekubudirira mune chero chiitiko. Izvo zvinoitika nekuda kwekuti kune yakawanda yemakwikwi mikana.

Ita yako yekufamba-kuburikidza nechipo chitoro franchise. Shongedza zvivakwa mune yekambani dhizaini, pfeka vashandi mune yunifomu. Zvese izvi pamwechete zvinopa mhedzisiro mhedzisiro, iwe unokwanisa kukwezva yakawanda nhamba yevatengi.