Vana franchise munyika yanhasi vari mukuwedzera kudiwa, kunyanya nekuda kwekudzikira kwakaderera kwezvinhu zvevana kudiwa zvichienzaniswa nezvigadzirwa zvevakuru. Mushure mezvose, iwe unofanirwa kubvuma kuti vana vanoda mbatya nyowani neshangu kazhinji kazhinji kupfuura vakuru. Kutanga, ivo vanokura nekukurumidza, uye, chechipiri, vachizivikanwa nekuwedzera chiitiko, vanokurumidza kuvapa zvisingawanikwe. Saka vabereki vanowanzo fanira kushanyira zvitoro uye kugadzirisa wadhiropu yevana vavo vavanoda. Uye zvakare, kushanda nevana franchise hakuna kumbogumira kune zvipfeko neshangu. Nhasi, bhizinesi rine chekuita nemafashoni evana rakagadziriswa, saka mabhegi, mabhandi, zvishongo, nezvimwewo zvevana zviri mukuda kwakadzikama.

Izvi zvinoreva kuti chitoro chevana chakadai kana chitoro chekutengesa chiri kutovimbiswa kuunza mutengesi, kana zvisiri zvinotyisa, ipapo mwero unogamuchirwa wepundutso. Zvakakosha, nekukasira zvakakwana mune izvo zviitiko kana zvasvika kune inozivikanwa, inoshambadzirwa brand ine inogara iri vateveri. Nezve mutambo, hapana chikonzero chekutaura. Panyaya iyi, fungidziro yevagadziri haina kunyatso kudzorwa. Mhando dzakasiyana dzemadhora, mota, marobhoti, akasiyana emuchina uye emagetsi zvigadzirwa, matoyi evana ekudzidzisa, nezvimwewo zvinongoshaya rondedzero. Saizvozvowo, huwandu hwezvakasiyana franchise mumunda wekutamba zvinopihwa zviri kukura nekukurumidza gore rega.

Saizvozvo, zvakakosha kubata mafranchise evana mumunda wepachikoro chekuchikoro, budiriro uye nzvimbo dzekudzidzisa, zvirongwa zvemitauro, misasa yezhizha, uye mamwe masevhisi ane chekuita nesangano rekurerwa nedzidzo yevana. Sekureva kwenyanzvi, kufarira kune zvese zvine chekuita nekukura kwevana pamoyo nehungwaru kuri kukura zvakanyanya gore rega rega. Kunyangwe iri dambudziko, kuderera kwakawanda mumari yehuwandu hwevanhu, kushaikwa kwemabasa, nezvimwe, vanhu vakagadzirira kudyara mudzidzo yevana. Chaizvoizvo, zvese zvataurwa zvisina kunaka zvimiro zvinoshingairira kune iyi kufarira, nekuti ivo vanowanzo kukonzera kuwedzera kwemakwikwi mumusika wevashandi. Kuti mwana ave nebhenefiti kupfuura vezera rake uye ave anotsvakwa-nyanzvi, ruzivo rwake, hunyanzvi, uye kugona kunofanirwa kupfuura zvevaya vanogona kukwikwidza. Nehurombo, hunhu hweyakajairika dzidzo yechikoro (uye dzidzo yepamusoro zvakare) yanga ichidzikira zvishoma nezvishoma mumakumi emakore apfuura uye haipe vana izvo zvavanoda.

Vazhinji vabereki vanonzwisisa izvi nhasi. Kune kugona kwavo uye kugona kwavo, vanoedza kupa vana vavo mikana yekuwedzera dzidzo uye kutora kwehunyanzvi hunodiwa munzvimbo dzakasiyana dzekudzidzisa, hunyanzvi, mitauro, nezvimwewo nzvimbo. Mumunda wekusimudzirwa kwevana uye dzidzo, zvibvumirano zvefranchise zvinonyanya kudiwa, sezvo mukati mehurongwa hwezvikwereti, muridzi wechiratidzo anowanzo kupa macurricula akagadzirira, zvigadzirwa zvinoonekwa, software yakasarudzika, matekinoroji ekudzidza (mutambo, fungidziro, komputa, nezvimwe. ), zvinoguma nehurongwa hwekuongorora, zvimwe zvekushandisa, nezvimwewo, ndiko kuti, rutsigiro rwesangano uye ruzivo rwekudzidzisa rwunopihwa zvizere. Zvakare, kazhinji vabati vezvidzidzo zvevana zvemahara zvinorambidzwa zvakananga kushandisa mune ravo basa chero zvigadzirwa uye matekinoroji kunze kweawo anotenderwa neanotengesa.

Ehezve, zvakawanda zvinoenderana nemitemo yechibvumirano, asi, sekutonga, mutengo wema franchise unobva paari chaizvo nhanho yemhando yechiratidzo (zvigadzirwa nemasevhisi, matekinoroji uye kuziva, maitiro ebhizinesi, uye zvirongwa zvebhizinesi. ). Kana mufranchise akasarudza kutora mari yechirangaridzo yevana vane mukurumbira, ndiye wekutanga kusave nehanya nekushandura munzira ipi neipi kugadzirwa kwezvinhu kwakaratidza uye kwakasimbiswa uye kupihwa kwemasevhisi algorithm (kusanganisira edzidzo) neimwe nzira.

Munyika yemazuva ano, mafranchise (anosanganisira zvinhu zvevana nemasevhisi) ari kuramba achiwanda uye ari kudiwa zvakanyanya. Izvi zvinonzwisisika, sezvo kuronga kugadzirwa uye kupihwa masevhisi bhizinesi pazita rezita reinozivikanwa, yatove 'yakakwidziridzwa' haina njodzi zvakanyanya uye inodhura maererano nezviwanikwa zvichienzaniswa neyayo marangi, sezvavanotaura, 'kubva kukwenya '. Iko hakuna kudiwa kwekushandisa mari uye nguva kutsvagisa pamusika wevanokwikwidza uye zvavanofarira zvevatengi, kugadzira chiratidzo, kuvhura chigadzirwa (kana sevhisi) kumusika, kuenderera mberi kwekuvimbika kwevatengi kutsigira, kusimudzira uye kuongorora kutevedzera maitiro ebhizinesi, nzira dzekutengesa, nezvimwe zvese izvi zvakatogadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwayo. Vatengi vanotoziva iyo mhando (zvirinani boka rakanangwa), vimba naro, uye havadi humwe humbowo hwehunhu hwayo. Ehezve, kune rumwe rutivi, kune mari.

Chekutanga pane zvese, iwe unofanirwa kubhadhara kune chero mafranchise (vana zvakare), sezvo isu tiri kutaura nezve bhizinesi rinoita purofiti (hapana anotenga mafranchise kubva kune asingabatsiri mabhizinesi). Mari yekubhadharisa yakatemwa uye yakagadziriswa nechibvumirano chemafranchise. Muchokwadi, uku kubhadhara kwekumberi kunoitwa kodzero yekujoinha yakatarwa franchise 'system. Inogona kuve ese ari maviri mashoma uye mamirioni emadhora sezvo zvichinyatsoenderana nemutengo wechiratidzo. Mune zviitiko apo kubhadhara kwekutanga kwakakura zvakakwana, vamwe vatengesi vanopa vamwe vavo mukana wekubhadhara muzvikamu. Uye zvakare, iyo franchisee inofanirwa kubhadhara mvumo yemwedzi nemwedzi.

Semutemo, ivo vakatsunga seperesenti yekutengeserana, asi vanogona zvakare kugadziriswa. Sezvo zvibvumirano zvevana uye mamwe mafranchise zvakagadziriswa kwenguva yakati, kana munhu ane kodzero achida kuwedzera hukama hwebhizinesi, chibvumirano chitsva chinopedzwa. Mune ino kesi, kuvandudzwa kwemutero wefranchise unobhadharwa panzvimbo yeiyo yekutanga. Kukura kwayo kunoonekwa nechibvumirano chemapato uye zvinoenderana nezvinhu zvakawanda.

Iyo franchise yekambani yemakomputa ibhizinesi rinonakidza kwazvo. Kuti ushandise nenzira kwayo, unofanirwa kutevedzera zvakatemwa zviyero nemirau. Sezvo iwe uchishanda uchienderana nefranchise, iwe zvakare unofanirwa kuteedzera kune chokwadi chekuti vakwikwidzi vari pane vakamuka. Kuti ubve pamberi pavo, shandisa ruzivo rwese rwauinarwo. Iyo computer franchise inofanirwa kuitwa zvine hunyanzvi uye pasina kuita zvikanganiso, nokudaro ichipa ese mikana yekukwezva vatengi vazhinji. Mushure mezvose, runyerekupe pamusoro pesangano rako rwuchapararira nekukurumidza, izvo zvinoreva kuti iwe unofanirwa kunyatsoteedzera ese matanho kana uchitaurirana nevatengi.

Kudzokorora kurasikirwa mukuitwa kwekomputa franchise hakugamuchirwe. Mushure mezvose, ivo vakanyanya kuomarara kubhadhara pane kurasikirwa nezvinhu. Nekudaro, nekushanda nekambani franchise kambani, uve muzvinabhizimusi akabudirira kwazvo uye zvipe iwe nemakwikwi emakwikwi. Iwe unozokwanisa kukwidziridza zviwanikwa zvekuchengetedza kuitira kuti nzvimbo yako yekuchengetera igone kuwanda zvimwe zvinhu. Zvakare, stale mhando dzezviwanikwa mumatura dzinogona kutengeswa nemitengo yekutenga kuitira kuti usashandise mari mukuchengetedza kwavo.

Iyo yakagadzirirwa-bhizinesi chirongwa chekomputa kambani franchise chichava chinhu chakakosha chinodiwa pakubudirira. Zvakare, kunamatira kune kodhi kodhi kana uchiita iyi bhizinesi chirongwa kunogona kukanganisa zvakanyanya kubudirira kwesangano. Iko kushongedzwa kwekunze kwenzvimbo kunofanirwa zvakare kutarisirwa kuti kuteedzere zvakakwana iyo yekutanga. Iyo franchise yekambani yemakomputa, painenge yaitwa, inoda kuti iwe uitise yekutanga swot ongororo. Izvo zvinodikanwa kudzivirira chero kukanganisa. Iyo franchise yekambani yemakomputa inozopa yakakwira mwero yekuonekwa kwekuita sezvo iwe uchikwanisa kushandisa seti yakazara yezvakasiyana maturusi.

Yakakwira-kirasi matekinoroji, yakasarudzika kuziva-sei, rakasimudzwa mushe, ese aya ndiwo mabhenefiti ekushanda pane franchise. Usarasikirwa nemukana wako wekuve muzvinabhizimusi anobudirira, nekuti iwe paunenge uchifunga, vamwe vevanokwikwidza vari kutoita franchise yekambani yemakomputa, vachitora nzvimbo mumusika.

Franchises muJapan inogona kuvhiringidzwa nevanhu vemo. Naizvozvo, kana uchisimudzira mukana wekutengesa padunhu renyika yakapihwa, iwe unofanirwa kunyatsonzwisisa izvo vagari venyika zvavanoda kwauri. Nekudaro, huwandu hwenzvimbo iyi hauna kuganhurirwa kune huwandu hwevanhu vari muJapan. Kune zvakare vashanyi vazhinji ipapo vanozoda kushandisa masevhisi ako kana kutenga chimwe chigadzirwa. Franchises inoda kupa kutarisisa kwakakodzera kune avo varimi vanotsvaga kuwedzera zvakanyanya hupfumi hwavo. Mushure mezvose, franchise inogona kutengwa nemubhadharo wakaderera uye panguva imwe chete, pamusoro peiyo mhando, unogona zvakare kuwana bhizimusi rese modhi iyo inogona kushanda isingachinjike padunhu renyika ipi neipi.

Japan zvakare haina musiyano, nekuti inobvumidza iwe kuita zviitiko zvekudyara nemitemo inobatsira kwazvo.

Japan haringodikanwe nevashanyi chete, zvakare musha wevanhu vazhinji vanoita mabasa avo ehunyanzvi munyika ino. Iyo franchise inoshanda zvakakwana kana iwe ukafunga nezve njodzi dzese uye nekukanganisa kurasikirwa kwemari kwauchazofanira kuti uitise pamberi, kunyangwe pakutanga kwechiitiko. Kana iwe ukafunga kuita kusimudzira kwefranchise muJapan, ingoita chiitiko ichi zvichienderana neruzivo rwekuongorora iwe iwe rwaunowana pamberi. Kune izvi, kuongororwa kweSWOT kwakaringana, izvo zvinokutendera kuti unzwisise chaizvo njodzi nenjodzi dzauinazvo, pamwe nezvakanaka nezvakaipa zveimwe mhando yefranchise. Iyo franchise muJapan, senge mune chero imwe nyika, ichave inoiswa pasi pemamwe mamiriro neafranchisor. Semuenzaniso, uchafanirwa kutora zvimwe zviwanikwa kuti uite zviitiko zvako kubva kuna franchisor kuitira kuti agamuchire purofiti kubva mukudyidzana newe.