A media franchise ibasa rakanangana nebhizinesi, iro rinoda kuti zvinhu zvakawanda zvichengetwe mundangariro. Kutanga, iwe unenge uchizadzikisa bhizinesi rako muchienderana neye franchisor. Iye anozokudzora, pamwe nekupa ruzivo rwese rwakakosha kuitira kuti ugone kubata nemabasa ehofisi. Pamusoro pezvo, kana uchitaurirana nefranchise, iwe unotora seti yakazara yezvisungo zvakasiyana zvinoenderana nemitero kune franchisor, nepo mamwe ari ehunhu hwakasiyana. Semuenzaniso, kana uchitengesa media franchise, unobvuma kushamwaridzana nemamwe masayiti kana kutora mamwe mabasa. Kana iwe ukashanda pamwe neiyo software franchise, saka ichi chingave chisungo chekutenga zvinyorwa kubva kune zvakanyatso tsanangurwa vanogovera, kana kubva kune franchisor zvakananga.

Mitemo inosiyana, uye iwe unofanirwa kuomerera pairi kuitira kuti usapinde mumamiriro akaoma apo kodzero yako yekuve wega unogovana ichibviswa nekuda kwekutyora kwezvisungo zvinofungidzirwa.

Kushanda neyemidhiya franchise rudzi rwe bhizinesi chirongwa icho chinogona kungoitwa chete neanokwanisa uye ane mutoro nzira. Maitiro ane hunyanzvi anonzwisiswa sekuwedzera kuri kuita panguva iyoyo kwe zviwanikwa zvemari izvo iwe zvawakaedza kuita. Shanda nenhepfenyuro franchise mushe mushe uye zvine hunyanzvi, uchibhadharira mutero kune franchisor nenguva. Imba yemubhadharo mubhadharo wakada kufanana nemaroja. Huwandu hwayo hunobva pa2 kusvika ku6% yemari yako yemwedzi. Inogona zvakare kuverengerwa sepesenti yemitero uye izvi zvinofanirwa kujekeswa kana uchipedzisa chibvumirano.

Kunze kwemitero kana uchitengesa midhiya franchise, unogona zvakare kuendesa mari yekushambadzira kune iyo franchisor yezviitiko zvepasirese zvepasirese. Iyo franchisor pachayo ichawedzera iyo nhanho yekuziva mhando munyika yako uye kutenderera pasirese. Zvakaringana kuti angogamuchira mari kubva kwauri, uye iye amene achaita zvakasara zvezviito nenzira yakanakisa.

Iko kune zvakare bundu-remari mupiro, iro rinoshandura chaizvo kubva mumutauro wevanhu vechiGerman sechigamba chakakora. Ichi chidimbu chakakora chinomiririra kutanga kwekudyidzana neve media franchise. Iwe unobhadhara icho muhuwandu hwe9 kusvika 11% yemari yekudyara iyo inopa bhizinesi chirongwa. Inofanira kutakurwa mupfungwa kuti midhiya franchise inofanira kubhadhara nekuti hausi kuisa mari shoma kwazvo mukuitwa kwayo. Pamwe pamwe nekuitwa kwehurongwa hwebhizinesi, iwe zvakare unofanirwa kupa iye franchisor imwe mari yemari pane isingadzoreke hwaro. 10% yemari yekudyara haina kunyanya kushoma, saka, panofanirwa kuve nepfungwa kumashure kwekuitwa kwechiitiko chakadai.

Shanda zvakanaka uye nemazvo uye ipapo, mutengesi, pamwe nevakuru vehurumende, havazove nezvichemo pamusoro pako. Kunyangwe kana paine dzimwe nharo dzinomuka, zvichakwanisika kutsigira nyaya yako.

Izvo zvinodikanwa kuti uite ongororo yekutanga yevanokwikwidza kana iwe ukafunga kuita pane media media franchise. Izvi zvinokubatsira iwe kuona kugona kwako kupikisa vakwikwidzi mukurwira kwemisika. Iwe unogona zvakare kushandisa swot ongororo, icho chisiri chinhu kunze kwechinhu chemhando yepamusoro chishandiso chinokutendera iwe kuti unzwisise masimba uye mikana iwe yaunogona kuvimba nayo paunenge uchiita yakapihwa chirongwa. Uye zvakare, iyo swot kuongororwa ichataura kushaya simba kweyako midhiya franchise, uye iwe unogona kuimisa, kana kuishandisa kuti uwane mukwikwi mukana. Mushure mezvose, kunyangwe kushaya simba kunogona kushandurwa kuve mukana wako, kana iwe unogona kunzwisisa mashandiro aungaita navo uye nekuita rese basa rehofisi nehuremu hwakanyanya hwekugona.

Kushanda neyemidhiya franchise kunosanganisira kudiwa kwekudyidzana nevakawanda tarisiro vateereri. Urwu ndirwo rudzi rwechirongwa chisina kufanana nekudyidzana nechitoro kana chikafu chinokurumidza. Saizvozvo, iyo franchise inogona kusiyanisa zvakanyanya mune yayo inoshanda zvemukati. Nekudaro, iwe unofanirwa kutaurirana nyaya dzese nemutengesi pamberi kuitira kuti iwe usave nenharo dzinopokana. Saizvozvo, nekushandisa media franchise, iwe unopinda muchibvumirano. Ichajekesa zvakajeka mabasa ese uye neropafadzo dzemapato.

Kuti usapinde mune yakaoma mamiriro, iwe unofanirwa kunzwisisa zvakajeka zvaunoda kuzadzikisa nekushandisa midhiya franchise. Iyo yakagadzirirwa-bhizinesi chirongwa ndechimwe chezvinhu zvinodiwa kuti uwane mibairo inoshamisa mukurwira kwekuda kwevatengi. Shandisa yako media franchise zvine hunyanzvi nezvose zvinodiwa kutanga kugadzirira. Iyi ndiyo chete nzira yaunonzwisisa izvo zvinofanirwa kuitwa kuti uwane budiriro izvozvi uye mune ramangwana. Zano rakavakwa nenzira kwayo nderimwe chete rezvibodzwa zvekubudirira; iwe unodawo kutevedzera zvakadzama kurudziro kubva kune franchisor. Semuenzaniso, kana uchitengesa media media franchise, iwe ungangodikanwa kutevedzera kune yakasimba kodhi yekupfeka yevashandi vako. Zvichava zvakafanira kutevedzera zvese zviripo zviripo.

Uye zvakare, kana iwe uri kushanda neyemidhiya franchise, iyo yemukati dhizaini inodawo kuti iitwe zvinoenderana nemakodhi iwe aunogashira kubva kumumiriri wechiratidzo. Iko hakuna chinhu chakaomarara mune izvi uye iwe unongofanirwa kutevedzera zvakatemwa zviyero uye kutevedzera iwo mirau. Ipapo pachave nezvakataurwa pamusoro pako, iwe ucharamba uchiramba uri wega wekugovera munyika yako.

Iyo franchise isina bundu-yemari kubhadhara chikomborero chakanyanya. Mazuva ano, makambani mazhinji anoshanda pasina mari yemari yemari, achifunga nezvemakwikwi ari kuramba achingokura, achipa vanobatsirana nemamiriro ezvinhu akanaka. Kuti ugoziva nezve zvinopihwa ma franchisors, pamwe nekuwanika kwemari-yemari, unofanirwa kuenda kukirabhu yemafranchise ane hunyanzvi munzvimbo ino. Nyaya yebasa remakatalog franchise ndeyekubatsira vanamuzvinabhizimusi vane ruzivo kuwana bhizinesi ravo, kutsvaga vanhu vane pfungwa dzakafanana, kugadzira bhizinesi mune chero rupi rudzi rwechiitiko. Semuenzaniso, mudzidzi, amai vemba, kana muzvinabhizimusi asina ruzivo anoda kutanga bhizinesi rake, pane mari, asi hapana ruzivo. Kana, pane zvinopesana, zviwanikwa zvemari hazvina kukwana kutanga bhizinesi wega.

Naizvozvo, zvitoro zvefranchise zvinoshanda zvinoenderana nemitemo yakajeka, zvichipa mabhizinesi pamitengo isinganetsi, yepakati, uye yakakwira kumakambani, ayo, zvakare, anofarira kubatana, kusvika padanho redunhu.

Mushure mezvose, zvinobatsira kune vema franchisors kutsvaga ma franchisees mune mamwe matunhu, uko kwavanogona pamwe chete kuvhura zvimwe zvitoro, kudzora basa rese revari pasi, uye kubata zvakaenzana pasi pekodzero dzakaenzana, kubatsira mapato ese. Iyo yemari-yemari inobhadharwa pachayo ndeye guarantor yeiyo franchisor, panguva yekusaina kondirakiti uye usati watanga basa, uchipa ruzivo, chirongwa chekuita, vanobata, uye kudzikisira zvakavanzika. Mari yemubhadharo wefranchise inotemwa zvichienderana nemutengo unogona kuputswa kuita muripo muzvikamu, mushure mekukurukura zvese nemudiwa.

Kana iyo franchise ichidhura kubva kune inozivikanwa zita, saka unofanirwa kutora mari yemari yakawanda zvakanyanya, nekuti haina kudzoserwa. Chipo chemubhadharo unogona kunzi huwandu hwese hwezvinhu zvese zvinobuda kubva kumufranchisor zvine chekuita neyefranchisee, uchifunga nezve kupihwa kwezita, zita, kushanya kumisangano, rubatsiro mukutora, kupa hwaro hwevatengi, chiito kuronga, pamwe nekushanya kuvhura mapoinzi matsva, zvichingodaro. Paunenge uchitenga franchise kuburikidza nekatalog, uine kana usina mari yemari, unofanira kunzwisisa kuti, kutanga kwezvose, uku kushambadza, kuwana ruzivo, kuwanda kwevatengi vatsva, uye nezvimwe zvakawanda. Zvakare, mune iyo franchise catalog, zvinokwanisika kuverenga pamberi pemutengo wemari, payback, uye imwe data iyo inoshungurudza wese muzvinabhizinesi.

Kuti ugoziva nezve mikana, yezvazvino zvinopihwa nemabhadharo emari, verenga wongororo dzevatengi vedu, ingo tevera chinongedzo chakananga kuchitoro chefranchise. Iwe unogona kubvunza mibvunzo uye kubvunza nyanzvi dzedu uchishandisa ruzivo rwekuonana runogona kuwanikwa ipapo.

Iyo franchise isina mubhadharo wepasi zvakare ine kodzero yekuvapo. Chinhu chikuru ndechekukurukura zvese mamiriro nemutengesi usati wapedza chibvumirano. Kana iwe uchida kutenga imwe franchise, saka unofanirwa kutarisa mukatalog kana webhusaiti, inova chitoro cherudzi urwu rwekupihwa. Kubhadhara kwepamberi hakuwanzo kudikanwa pasi pechinobviswa. Izvo zvese zvinoenderana nemamiriro ezvinhu chaiwo, sezvavanokurukurwa zvakasiyana. Kazhinji, hazvigoneke kuwana nekusimudzira franchise pasina kubhadharisa pasi.

Mutengesi haabvumirani nemamiriro akadaro, zvisinei, kesi imwe neimwe iri yega. Kazhinji, uyu muenzaniso unoshanda zvakanyanya uye watounza mari zhinji kune avo vanhu vari kuita kwayo kuitiswa.

Kubhadhara kwekutanga kunowanzo kupihwa kutarisisa sezvo asiri munhu wese anokwanisa kukasira kubhenefiti nekupawo chikamu chemari yavo kumutengesi panguva imwe chete. Ndicho chikonzero nei vazhinji vevamiririri vemakambani anozivikanwa vakagadzirira kutaurirana uye kukurukura nezvekubatana. Mubhadharo wezasi unowanzoitwa mushure mekupedzwa kwechibvumirano paunogamuchira ruzivo rwese rwakakodzera nezve franchise. Ichi chiri nyore nyore chinoshandiswa nevakawanda vanozivikanwa uye vakabudirira mabara kutonga. Nekudaro, iwe uchiri kugona kuwana mhinduro dzinogamuchirwa kubva kudhairekitori yakakodzera, uko kune zvakare zvakawanda sarudzo dzakasiyana. Zvinogara zvakanaka kusarudza kubva kunhamba huru yezvipo kuti uwane zvakanak pakupedzisira.

Kana iwe uchida franchise pasina mubhadharo wezasi, zvinowanzo fanirwa kuve wakagadzirira chokwadi chekuti zvimwe zvezvipiwa zvakarongeka hazvikukodzere.

Iyo franchise isina mubhadharo wepasi haiwanzoitika. Nekudaro, kuti utore chisarudzo chakanyatsoita, unofanirwa kukurumidza kukurukura nezvekufambidzana nenyika yechiratidzo kwauchazowana kodzero dzekushandisa logo nemabhizinesi. A franchise ndeye yakanaka kwazvo mari. Mutengi anongotora muenzaniso uripo oishandisa kuwana zviwanikwa zvemari. Mubairo wekutanga kana uchitenga franchise unogona kubva pa9 kusvika 11%, zvese zvinoenderana nemamiriro ekubatana nechimwe chiratidzo. Iko kune zvekare dzimwe sarudzo kana iyo franchise yapihwa pasina kuita yekutanga kubhadhara.

Izvo zvese zvinoenderana nekuti iwe unokwanisa sei kutaurirana uye ndeapi mamiriro panguva ino.

Iyo franchise isina mubhadharo wepasi inogona kuva ruponeso chairwo kune vamwe vanogona kuita mabhizimusi.