A yakagadzirirwa-yakagadzirirwa bhizinesi franchise ndiyo yakanaka kutanga bhizinesi rako wega. Bhizimusi rakagadzirwa rakagadzirwa bhizinesi bhizimusi rakasimudzirwa zvine mari yakagadzikana. Semutemo, zvinhu kana masevhisi akawira murudo nemutengi, iyo mhando iri nyore kuzivikanwa uye ine mhando yepamusoro. Kutenga yakagadzirirwa-yakagadzirirwa bhizinesi franchise iri nyore, iwe unongoda kutyaira chikumbiro paInternet uye mazana emakatalog ane sarudzo dzakasiyana munzvimbo dzakasiyana uye zvinoenderana neimwe bhajeti inowanikwa iwe kutarisisa. Zvinotaridza sezviri nyore, asi iwe unogona kuwira mumusungo wevanyengeri. Kazhinji, dummy inogona kupihwa pakati peanopihwa mafranchise.

Bhizinesi rakagadzirirwa rinopihwa kusimudzira peji rakajairika paInternet pasina kushanda uye kutengesa mashandiro. MaFranchise anosiyana maererano nemushandirapamwe, anogona kunanga, nekutsiva uye nevamwe. Chibvumirano chekudyidzana chinofanirwa kudoma mazwi ehukama, huwandu hwakapihwa kutanga bhizinesi nezvinhu zvinoshanda. Usati wapedza kondirakiti, zvakakosha kuti udzidze zvese, kuyera zvese zvakanakira kubatana. Izvo hazvingakuvadze kudzidza ruzivo rwevanogona kukwikwidza. Zvakanaka zvebhizimusi rakagadzirira-rakagadzirwa: mutengi anoziva chigadzirwa kana sevhisi inopihwa neyefranchisee (nekudaro, hapana chikonzero chekugadzira sisitimu yekutengesa, iyi mashini yakagadziriswa), hapana chikonzero chekushandisa zviwanikwa kushambadzira. Kugadzirira-kwakagadzirwa kuronga kweyekufamba kwesisitimu kunoreva kuhaya vashandi, sevhisi, vanopa, zvishandiso, zvichingodaro.

Zvakanakira zvinosanganisirawo rubatsiro kubva kune chipangamazano uyo akanyatso kuwana budiriro mubhizinesi rake, zvakweretesa zvikwereti, uye kudyara (pasi pemamiriro akakosha). Zvinhu zvakashata zvekushandira rakagadzirira-rakagadzirwa bhizinesi franchise zvinoreva kuomerera kwakasimba kune zvirevo uye zviyero kubva kune iyo franchisor (zvese zvinotsanangurwa muchibvumirano chekudyidzana), kugara uchibhadhara marezinesi, kumiswa kwechibvumirano pasi pemamiriro asingafarire mutengesi. Chii chaunoda kuziva kuti ubudirire kuvhura bhizinesi rekutengesa? Chekutanga pane zvese, sarudza chauri kuda kubuda mubhizinesi rako, sarudza mafambiro, gadzira bhajeti, ongorora njodzi dzinogona uye nzira dzekugadzirisa. Iyo inonyanyo kufarirwa yekuvhura franchise bhizinesi madhairekitori: yekudyira, zvipfeko, shangu, zvishongo, zvipfeko zvevana nematoyi, dzidzo, kugadzirwa kwezvinhu, indasitiri yerunako (barbershops, runako salons), masevhisi ebasa, mashopu, uye zvimwe. Nhanho inotevera ndeyekusarudza chaiyo inoshanda franchisor yekutarisa zvese zvinopihwa. Wobva wadzidza pamusika, ongorora basa revakwikwidzi vako, edza kushandura izvo zvakaipira zvebasa ravo muzvibatsiro zvako. Kuti utange kubudirira, zvakakosha kuti unyatsoongorora kugona kwako kwemari.

Fungidzira mutengo weprojekiti, sarudza kana iwe uchida kutora chikwereti, bereka mufananidzo uzere wemari yako. Kuongororwa kwemufranchisor kunoratidza huwandu hwemari yaanowana, nguva yekuenda kubasa mumusika, huwandu hwevanowirirana navo. Rega iyo franchisor ikupe iwe izere yezvemari pikicha, yekubhadhara nguva. Ro kubhadhara, chii icho? Mvumo yemari inobhadharwa pamwedzi yekushandisa zita rezita. Mari yekubhadhara inotsanangurwa muchibvumirano. Mune ino nyaya, mafomu asina kujeka haafanire kutenderwa, zvese zvinongedzo zvinofanirwa kuve zvakajeka uye zvakakwana. Tarisa mumwe wako munzvimbo dzakavhurika kuti uone kana ruzivo rwavo kubva kune vatengi rwunoenderana nezvazviri.

Izvo zvakakosha kuti iyo franchisee inonyatsoziva muindasitiri yakasarudzwa, izvi zvakanyanya kumhanyisa maitiro ekusimudzira yako wega faira. Shanda mapepa epamutemo emutengesi, hunhu hwezviito zvake, uye mhando. Wongorora uye wongorora waranti kubva kumutengesi. Kana mutengesi akashandira pamwe nemhando dzepasi rose mukushandira, ichi chiratidzo chekugadzikana kwake uye mukurumbira wepamusoro. Ruzivo rwepamutemo nezve franchisor runogona kuongororwa mune yakavhurika midhiya, kana iwe unogona kukumbira zvakananga, wobva watarisa kunyoresa data, marezinesi, zvichingodaro. Kana iyi data yakavanzwa, zvirinani kusabatana pamwe nemutengesi akadaro. Teerera kuti chibvumirano chine mazwi akajeka ekubatana, kwete mitsara isina kujeka senge yepamusoro-chikamu rutsigiro, kushambadzira manejimendi, zvichingodaro.

Zviri nyore kubata rakagadzirirwa-rakagadziriswa bhizinesi kana iwe uchinge wawana ese mamiriro ekushandira pamwe pamberi. Sarudzo yefranchise inogona kuitwa pane yedu webhusaiti. Isu tine yakareruka katarogu yeiyo yakagadzirirwa-yakagadzirwa franchise kubva epamba uye epasirese mabrandi. Isu takaunganidza zvitsva uye zvinonyanya kukosha zvinopihwa zve2021. Isu tinoshanda chete nema brand anovimbwa. Zvipo zvakagadzirirwa zvakaiswa mumapoka zvakaenzana mukudyara kuri kuitwa. Isu tinofunga nezvako uye tinopa chete-nguva-akaedzwa mhinduro.

Tsvaga rako rakagadzirira-rakagadzirwa bhizinesi franchise nesu.

Ndeipi franchise katarogu yekutenga yakagadzirira-yakagadzirwa bhizinesi. Nhasi, uchishandisa chero bhurawuza, iwe unogona kuwana yakawanda yepamhepo zviwanikwa iyo inogadzira katalog yeiyo franchise inopihwa yekutenga. Kune ese mafiro, zvido, zvemari uye zvesangano kugona. Ehezve, izvi zviri nyore kwazvo kana munhu achigona kuona mazana ezvisarudzo munguva pfupi uye osarudza iyo inokodzera zvirongwa zvake. Nematanho azvino ekuvandudzwa kweasina-mari yekugadzirisa masisitimu, zvinokwanisika kutenga yakagadzirira-yakagadzirirwa franchise zviri nyore uye nekukurumidza, zvisinei nekwaiyo mukuru franchisor anoshanda munyika. Paunenge uchishanda nemakatalog madhairekitori, iwe unofanirwa kugara uchifunga kuti saiti inorekodha kufarira kwako mune imwe kana imwe mhando yefranchise.

Mune ramangwana, iwe unogashira kutumira kwezuva nezuva nemabhizimusi matsva zvinopihwa pane franchise hwaro, zvakafanana muzvivakwa zvavo kune zviitwa zvawakaona mukabhuku. Yakanaka, yakarongeka dhairekitori dhairekitori inopa yakanyanya kunaka mikana yevanamuzvinabhizimusi, avo vanoda kutenga kodzero yekushanda mukati megadziriro yebhizimusi rakagadzirwa, vanokutungamira mune hombe hombe hwezano, kupa kukurumidza kutsvaga uye kusarudzwa kweruzivo.

Dhairekitori zvinodikanwa zvakada kufanana nechero imwe saiti. Inofanira kunge iri mumitsara gumi yekutanga yekutsvaga, iine traffic yakawanda, zvine musoro uye zvinonzwisisika chimiro, pamwe nekutsvaga iyo inodiwa data iri nyore system. Vashanyi havafanirwe kupedza maawa vachinhonga sarudzo dzefranchise kuti vatenge. Zvakare, iro ruzivo runofanirwa kuve rutsva uye rwakakodzera, uye kwete kupa yechinyakare gore rapfuura mhinduro dzakagadzirirwa dzakagadzirwa. Izvo zvirimo mumadhairekitori akadaro zvinowedzeredzwa zuva nezuva uye zvine kwete chete rondedzero yekambani yevatengesi asi zvakare nhare dzekutaurirana nevaridzi (izvi zvakakosha kune avo vanoda kutenga franchise), nhoroondo yekusika nekusimudzira bhizinesi, kutanga kwekudyidzana mamiriro, nezvimwe. Pamusoro pezvo, machatalogu akadaro anowanzo shandisa nzira dzekupedzisira dzekushambadzira, kushambadzira, uye kukurudzira franchise sezvinhu zvekutengesa nekutenga, kuongorora purofiti uye kunyange akagadzirira-akaverengerwa matekinoroji avo ekubhadhara.

Kazhinji, katarogu yakadaro inogadzira mikana yekubvunza mubvunzo, kuwana zano, kana zvimwe zvikumbiro. Ehezve, sekutonga, sevhisi dzakabhadharwa, asi mukana wekutenga zvine mvumo kodzero yekujoinha bhizinesi rakabudirira unokosha. Chero zano rezvemabhizimusi rinosanganisirwa nenjodzi (kunyangwe kana zvasvika pane zano rakabudirira kuitwa mukuita). Saka zano rehunyanzvi mumamiriro ezvinhu akadaro harizombove rakawandisa.

A pamutemo services franchise iri rinotarisirwa bhizinesi chirongwa. Paunenge uchichiita, iwe unofanirwa kunyatso ziva kuti urikuitisa zviitiko zvako panzvimbo yechiratidzo chinozivikanwa. Ichi ndicho chikonzero iwe uchifambidzana neiyo franchise kuti uzvipe iwe ine yakakosha yemakwikwi mukana. Ita franchise yepamutemo zvine hunyanzvi uyezve, hauzotarisana nemhosva yemhosva. Zvirokwazvo, uchiita irori bhizimusi chirongwa, unotarisana nemhando dzakasiyana dzematambudziko dzinoda kukurirwa. Iwe unozobudirira kana iwe ukagadzirira uye ukaita zvakakodzera kuronga pamberi.

Kushanda neyemutemo masevhisi franchise ibhizinesi dhizaini iro rinogona kusanganisira zvese njodzi nemikana. Kuti uzvizive zvinobudirira, unofanirwa kuita analytics chaiyo. Kutanga, iwe unoda kuongororwa kwevanokwikwidza, izvo zvinokubatsira kuti unzwisise mashandisiro aungaita masevhisi emutemo, uye nemamiriro api akagadzirwa mumusika. Mushure mekufunda chero masevhisi emari mamiriro emusika, iwe zvakare unofanirwa kushanda pamwe neiyo swot ongororo. Rudzi rwechiitiko urwu runobvumira kunyatsonzwisisa kusimba kwako uye kusasimba, mikana, uye njodzi dzinokutyisidzira. Izvi zvinokubatsira kufamba nemamiriro ezvinhu uye kuita sarudzo kwayo.

Iyo franchise hachisi chinhu chinopfuura chimiro chekudyidzana pakati pega oga muparidzi muguta ravo uye mumiriri wechiratidzo uyo anofambidzana nevemabhizimusi vadyidzani. Iye franchisor anoita achimiririra inozivikanwa zita uye anokupa iwe kurudyi uye tekinoroji, pamwe nekugona kwekushandisa chiratidzo. Paunenge uchishanda nefranchise, unogona kufumura pachena maitiro ebhizinesi uchishandisa yakasarudzika seti yezvigadzirwa zvekugadzira. Paunenge uchizadzisa mutemo wepamutemo, iwe unofanirwa kukurumidza kubata chero hofisi-basa mabasa, zvisinei nemhando yavo. Iwe unokwanisa kukwikwidza pasina kukwikwidzana nevamwe vapikisi, uchiva mushandi anobudirira zvikuru uye anokwikwidza. Iyo inoshanda-inoshanda yepamutemo masevhisi franchise inokupa iwe mukana wekuwana yakawanda mari zviwanikwa.

Chokwadi, iwe unofanirwa kugovana nefranchisor, uchibvisa pamwedzi. Uye zvakare, kana iwe ukafunga kuita zvepamutemo masevhisi, zvakakoshawo kuyeuka padanho rekutanga iwe unopa bundu-remari mupiro. Huwandu hwayo hunogona kusiyana zvichienderana nemari yauchazoshandisa pakushandisa chirongwa. Kazhinji, iyo huwandu haupfuure 11% yemari iyo iwe yaunofunga kushandisa.

Kambani yemutemo franchise chirongwa chakakosha uye chinobatsira kwazvo munguva refu. Kuita kuti zviitike, tenga iyo inonyanya kufarirwa uye yakanyatso tsvakurudzwa franchise. Inokupa iwe yakakosha uye ine mukana mukana, nekutenda kwaunogona kuve mutungamiri akazara mukukwikwidzana kukonana. Shandisa zviri pamutemo franchise zvine hunyanzvi nekugara uchiongorora manhamba. Ruzivo urwu rwunopihwa kwauri nevanyanzvi vako. Ivo vanounganidza ruzivo uye vozogadzira mishumo.

Iwe unogona zvakare kuisa software neichi chiitiko. Izvo zviri nyore, iyo femu yemutemo haifanire kuwana mari yakanyanya kudhura. Mumiriri wefranchise anogona kukupa iwe Hardware yakakodzera kana ikashandiswa mukati mekambani. Masangano akakomba anogara achishandisa otomatiki maturusi. Izvi zvinofanirwa kutariswa kana iwe uchitsvaga yemutemo femu franchise kurudyi. Kurukurai mamiriro ezvinhu pamberi, ese mabhonasi aunogona kuwana. Kunze kwezvo, unogona kukurukura zvaunosungirwa, uyezve kuyedza kuwana iyo yepamusoro chikamu chebhenefiti.

Shandisa franchise uye ipapo hapana mumwe wevanokwikwidza anokwanisa kukwikwidza nekambani yemutemo, uye unogona kukunda kukunda kwavo, izvo zvinoreva kuti unosvika pakubudirira.

Iyo inoshanda inoshanda femu yemutemo inova iro bhizinesi chirongwa, nerubatsiro rwe izvo zvinokwanisika kuwedzera zvakanyanya mwero webatsiro. Bhizinesi rako rinowedzera kuve hunyanzvi sezvo iwe uchidzidza kubva kune yepamberi bhizinesi shamwari. Iye franchisor, wezvechikamu chake, anogara akagadzirira kukupa iwe ruzivo-rwechizvino-zvino. Rubatsiro rwake harusi rwekuzvipira, zvisinei, anoda nemoyo wese kuti ubudirire. Chokwadi, sechikamu chemutemo wekutengesa pamwedzi, iwe, seunoshambadzira wega, unofanirwa kubhadhara mari yepamberi. Zvakare, ipapo akawanda semaviri emwedzi mashandiro.

Chimwe nechimwe chazvo chinoverengerwa zvakasiyana, zvisinei, iyi ndiyo tsika yakajairika. Munguva yekuzadziswa kwechirango, vapikisi vemunharaunda vangangodaro vasingakwanise kukwikwidza nekambani yemutemo wako. Ivo chete havana seti yakadaro yezivo, tekinoroji, uye kuziva-sei. Saizvozvo, iwe unotungamira yevatengi zvavanofarira zvehondo uye zvinobatsira kwazvo uye zvinobatsira zvikamu zvemusika.