I-Franchise. Ezinganeni, izinketho ezahlukahlukene zomsebenzi wezamabhizinisi zizoba yisixazululo sesimo samanje, lapho kunzima ukuqonda kuphela umqondo wokuthola umphumela omuhle ngenzuzo. Ngaphakathi kohlaka lwe-franchise, ohlangothini olufana nezingane, amaklayenti amaningi azokwazi ukuthanda umsebenzi wezamabhizinisi wale fomethi, ngamasu okulungele ukusetshenziswa kwephrojekthi. Ukuze uthole i-franchise yezingane, kufanelekile ukukhetha umnikazi ngamunye ngokuzimela, ucabange ngokuningiliziwe ngesiqondisi esikhethiwe. Namuhla, amakhasimende amaningi athenga uhlobo olwenziwe ngomumo lwe-franchise, olusebenza ngokuzimela ezingeni lamagatsha nokwahlukana, kuqeda ngokuphelele izingozi nezingibe ezahlukahlukene. Kumele kuqashelwe ukuthi lapho izinga lokulawula lo mbono liphakeme, izindleko eziphakeme zephrojekthi ziphakama futhi nomkhiqizo wale nkampani uthembisa ngokwengeziwe.

Esigabeni sokuqala, lapho ukhetha umenzi, kuyadingeka ukuthi kubanjwe umhlangano, lapho kuzoxoxwa ngokuningiliziwe ngayo yonke imininingwane kanye namathemba wokubambisana ngokuhlanganyela ku-franchise. Ngokuzayo ungazijwayela nohlu lwamadokhumenti adingekayo, aqoqwa ngokuningiliziwe ngabasebenzi abaqeqeshiwe bomkhiqizi. Ungahle udinge ukwenza izingqungquthela ezimbalwa zokumaketha nezokuphromotha zamakhasimende ezizosiza indlela yakho yokuphila ikhuphule ukuthengisa kwakho kakhulu. Uhlala njalo unethuba lokuphakamisa noma yimiphi imibuzo mayelana ne-franchise yezingane, ucacisa izimo ezahlukahlukene nochwepheshe bomkhiqizo, ngokuba nengxoxo ehlanganyelwe ngalesi sihloko. Sekuyisikhathi eside kufakazelwa ukuthi kulula kakhulu ukuzibandakanya ekwakhiweni kwebhizinisi nge-franchise yezingane kunokuziqalela ibhizinisi lakho zisuka nje. Ama-franchise ezingane angathengwa ngenhloso yokukhiqiza imikhiqizo, ukuthengisa izimpahla, nokunikeza izinsizakalo. Nge-franchise yezingane, amaklayenti anesiqondiso salesi sakhiwo azokwazi ukusebenzisa umbono wawo namasu.

Amakhasimende azokwaneliseka ngohlobo lomkhiqizo, njengoba yonke indlela yentuthuko yomkhiqizi izohambisana nezinqubo zomsebenzi nokwanda kokunikezwa kwezinsizakalo. Njengamanje, ama-franchise enziwe ngomumo athandwa kakhulu emhlabeni wonke, njengoba ethole ukwethenjwa kwamakhasimende ngethemba lokwakha umqondo osezingeni eliphezulu futhi osebenzayo ozosetshenziswa ngezinga elikhulu. Ukukhethwa komkhiqizi othile ohlangothini lomthengi kuzothonywa uphawu lwentengiso olonyuselwe nolwaziwayo, obeludala igama lalo eliyimpumelelo iminyaka eminingi. Uma uthenga i-franchise yezingane, khona-ke uzoqala ngokulandela indlela esivele inyathelwe, lapho kunemiyalo yesenzo ngasinye. Ngokutholwa kwe-franchise yezingane, udinga ukusebenzisa ama-levers ahlukahlukene entuthuko, okuyinhloko okuzokhonjiswa ngabakhiqizi bemibono. Kulula kakhulu ukwakha ibhizinisi lakho kuphrojekthi eseqedile kunokuthuthukisa ibhizinisi lakho ngezibalo zemakethe, onethuba ngalinye lokuzibala ngokungalungile. Kufanele kuthiwe kulungile kakhulu ukwethemba ochwepheshe njalo kunokuqhuba umsebenzi ngefomethi ezimele ngokwamasu akhethiwe nephrojekthi ekhethiwe.

Ucezu olubalulekile noluyinhloko luzohlala luyisimo sokukhetha i-franchise, ongaxoxa ngayo ngokuningiliziwe nabamele umkhiqizo, ukuze uhlukanise kahle phakathi kwamakhono amaklayenti namathemba amanje. Noma iyiphi i-franchise ethuthukile izokwazi ukuthola isikali esibalulekile ngokuhamba kwesikhathi, esingathuthukiswa ngokwakhiwa kwamagatsha noqhekeko emhlabeni jikelele. Uzokwazi ukuthuthukisa i-franchise yezingane ekwaziyo ukwenza inzuzo oyifunayo ngokufinyelela ezingeni lomhlaba jikelele.

I-franchise yesitolo sezintambo izobhekana nayo yonke imisebenzi ngendlela efanele ngangokunokwenzeka. Sebenzisa ibhizinisi lakho ngaphandle kobunzima, ube usomabhizinisi oncintisana kakhulu futhi uphumelele, futhi ukuze kuthi lapho usebenzisana ne-franchise ungabi nobunzima, unake ama-analytics. Izibalo zizokusiza ukubhekana nokuzibekela imigomo futhi uphumelele ngokusebenzisa iphrojekthi yebhizinisi. I-franchise kufanele ithengwe endaweni enenzuzo enkulu, lapho kuzoba khona izimo ezinhle kakhulu zokuxhumana. I-franchise yakho yesitolo izodinga ukuphathwa ngobungcweti. Ngakho-ke, kuzodingeka abasebenzi abanekhono.

Uma ungenawo amakhono ngokwakho, kuzofanele uqashe umphathi ozokuphatha esitolo sakho sezintambo. Udinga ukwenza ngokuqinile ngokulandela imithethonqubo i-franchisor ezoyibeka ezandleni zakho.

Nikeza umphikisi wakho phambili kuqala ngokuthengisa i-franchise yesitolo sentambo ngoba uzobadlula kakhulu. Uzoba nomkhiqizo owaziwayo, ubuchwepheshe obusha, izindlela ezihlukile ngokuphelele zokwenza imisebenzi. Futhi, ungakujabulela ukuba nesethi eyingqayizivele yemikhiqizo engathengiswa endaweni. Uma ufuna ukwenza i-franchise ngentambo esitolo sakho, bese wenza lo msebenzi wokubhala ngokusebenza kahle okukhulu. Shintsha iphrojekthi yebhizinisi lakho futhi ulungiselele ukuhamba kwakho konke. Ngemuva kwalokho, i-franchise yesitolo sentambo izosebenza ngokugcwele.

Izokuvumela hhayi ukuthi ukhokhele izindleko zakho kuphela kepha futhi ukhokhele kufika ku-9% njalo ngenyanga kwi-franchisor ngaphandle kobunzima. Kunikelwa umnikelo wesamba semali ukuthengisa i-franchise yesitolo sezintambo ukuze i-franchisor nayo ithole inzuzo ethile. Ngemuva kwakho konke, ukukunikeza konke okuphelele, kusukela kwilungelo lokusebenzisa uhlobo lomkhiqizo alukhuphulile, nasekhonweni lokusebenzisa ubuchwepheshe obupholile naye azithuthukisa. Emhlabeni jikelele, i-franchise yesitolo sentambo izothandwa. Ukuphakanyiswa komkhiqizo kuhlala kunakwa kakhulu. Ngaphezu kwalokho, kokubili enkundleni yomhlaba kanye nasendaweni.