Ama-Franchise eKazakhstan angumkhuba odumile othola umfutho kuphela, kepha usuvele unabalandeli abakhulu esifundeni sethu. Imikhiqizo ethandwa kakhulu njengeMcDonald's, iBurger King, kanye nabanye abaningi bavele nathi ngqo ngoba othile wake wanquma ukuthenga i-franchise yomkhiqizo okhuthaziwe. Izinkampani eziningi zisengayithokozela imiphumela yezinqumo zazo kwazise imali eziyitholayo zimane nje zinkulu, idumela lazo liyakhula nje, ngisho nobhadane alukwazanga ukubacwila noma kuholele ekulahlekelweni kwemali okukhulu. Ngakho-ke, siyabona ukuthi kungaphumelela kanjani ukuthola i-franchise esezingeni eliphakeme kubahlali baseKazakhstan.

Kungani izakhamizi zaseKazakhstan kufanele zinake imakethe ye-franchise? Iqiniso liwukuthi iKazakhstan ikhula ngokuqhubekayo, inani labantu likhula ngokushesha, futhi ama-niches amaningi awakahlali! Ukungenisa izimpahla kuzenza zibize, kanti ukuhwebelana kwembulunga yonke kuvumela abantu ukuthi bazi futhi baphuphe ngemikhiqizo eminingi yangaphandle. Yizinto lezi ezenza isikhathi samanje e-Kazakhstan silungele ukuthuthukiswa kwebhizinisi ngokuya ngemodeli ye-franchise yolunye uhlobo lomkhiqizo oludumile noluthuthukisiwe. Ngaphezu kwalokho, impela, kufanele unake labo bantu abakhathele ukusebenza ehhovisi, abazwile ukungazinzi kwesikhundla sabo somsebenzi ngesikhathi seCoronavirus futhi bafuna ukuqala ibhizinisi labo, mhlawumbe elikude.

Kubasebenzi abaningi abajwayelekile, i-franchise yithuba elihle lokuthuthela ezingeni elilandelayo lempumelelo. Iqiniso ngukuthi ama-franchise aphelele kulabo bantu abangafuni ukuzimela ngokuzimela wonke ama-nuances okwakha ibhizinisi labo, baqonde izici eziningi zezinketho ezinokwenzeka, imininingwane yokukhangisa, ukudala uphawu, ukudlula emaphutheni amaningi okungenani eminye imiphumela iyavela. Konke lokhu kungadikibalisa kalula uchwepheshe onolwazi ekwenzeni ibhizinisi futhi kungenza oqalayo ukuqothuka. Ukugwema imiphumela emibi enjalo, unganaka ama-Franchise.

Yimaphi ama-franchise akhethekile eKazakhstan anganikeza? Njengoba kushiwo ngenhla, bayisiqalo esihle. Isiqalo, lapho usuwenzile wonke amaphepha adingekayo, walungisa ukwakhiwa, wahlela imizila yokukhiqiza, futhi wazakhela udumo - insiza ebaluleke kakhulu emakethe yanamuhla. Konke lokhu kufanele kakhulu, akunjalo? Kungenzeka ukuthi wonge okuningi ekukhangiseni kokuqala futhi uzame izinqumo ezimbi kunokukhokha kwakho ukuthenga i-franchise - ingasaphathwa eyakho isikhathi! Ngemuva kwakho konke, ungathola inzuzo yokuqala kwi-franchise kungekudala. Uma uqala ukudala ibhizinisi kusukela ekuqaleni, khona-ke ukwenza inzuzo kungabambezeleka kakhulu kuwe.

IKazakhstan manje iyinsimu engatshaliwe yamathuba amasha. Ukuphela kokufanele ukwenze ukukhetha i-franchise evumelana kangcono nenqubo yebhizinisi lakho. Zingahlukahluka, ziyahlukahluka ngentengo, ivolumu yokuthengisa, isifunda sokusatshalaliswa, isikali senkampani yabazali, ukuthandwa kwayo, inani lama-royalties kanye nezinkokhelo zesamba, kanye nezinye izici eziningi ezivame ukuthatha isinqumo ekukhetheni i-franchise. Ngaphezu kwalokho, noma yimuphi umhlali waseKazakhstan angaba nezicelo ezithile zomongo webhizinisi, wezimpahla noma izinsizakalo ezithengisiwe, ezizothinta nokukhetha kwakho phakathi kwama-franchise.

Umuntu osebenzayo futhi onomdlandla angalikhangisa kalula ibhizinisi lakhe eKazakhstan uma ekhetha i-franchise esezingeni eliphezulu kwasekuqaleni. Kodwa-ke, kukhona nezingibe lapha. Isibonelo, kulula ukuhlangabezana nabakhwabanisi. Noma nje iphrojekthi engenanzuzo ekuqaleni. Lokhu kuyacasula impela noma kungalethi ukulahleka okukhulu. Uma kusekhona ukulahleka, imiphumela yesinqumo esingaphumeleli kangako lapho ukhetha i-franchise ingaqhathaniswa nenhlekelele yangempela.

Izimali zitshaliwe, isikhathi sisetshenzisiwe, kepha akusekho ukukhipha. Isimo esingajabulisi, okuyiqiniso, akekho ofuna ukusivumela.

Ukuvimbela izimo ezinjalo ezingathandeki ukuthi kube nabalamuli noma nabantu besithathu abasiza abalingani ukuthi bathole omunye nomunye futhi baphethe isivumelwano esizuzisayo. Abantu abasezingeni eliphakeme sekuyisikhathi eside baqonda ukuthi umuntu ongenalwazi angenza iphutha elibi kalula, uma kungenjalo abulale, okuzodambisa ukuzethemba nokufisa ukuvula ibhizinisi lakhe isikhathi eside. Kungenxa yokugwema imiphumela emibi enjalo ukuthi bakhetha ukuxhumana nabachwepheshe emkhakheni wabo, labo abawazi kahle umakethe futhi abanabalingani abathembekile engqondweni.

Ukusekelwa kwekhwalithi ephezulu nokubanzi kochwepheshe bethu kuzonikeza ukukhetha okusebenzayo kwe-franchise edingekayo. Sizokusiza yonke indlela, kusuka ekuchazeni okufunayo ngokwemigomo ethile: izigaba, amavolumu, amanani, imininingwane, idumela, njalonjalo, sigcina ngokubalwa okunembile kwentengo. Intengo ingenye yezinkinga ezicindezela kakhulu ngama-franchise. Njengoba ukukhetha okuyinhloko kuncike enanini nasabelomali sokuqala. Isabelomali esibalwe ngokuphelele sizokusiza ukhethe inketho engcono kakhulu yesimo sakho sezezimali.

Ama-Franchise eKazakhstan ayisisombululo esihle kakhulu sabaqalayo abafuna nje ukuzizama kwezamabhizinisi. Ngokusekelwa ngochwepheshe bethu, uzofinyelela imiphumela efiseleka kakhulu kusenesikhathi, ukhethe umphumela olungele icala lakho, futhi kungekudala uzoqala ukwenza inzuzo yakho yokuqala!

I-franchise yokudla enempilo yinto ethandwa kakhulu okwamanje. Uma uthatha isinqumo sokusebenza nge-franchise, kuzodingeka ukhethe okuhle kunakho konke okukhethwa kukho okunikezwayo. Ukuze wenze lokhu, isitolo se-franchise kufanelekile, lapho ungathola khona inani elikhulu lezinketho ongakhetha kuzo. Yenza isinqumo sokuphatha esifanele ngokuxhumana nephrojekthi ethembisa kakhulu. Futhi ukudla okunempilo okwamanje kuyisihloko esithandwa kakhulu, ngakho-ke, lapho usebenzisa i-franchise, udinga ukugcizelela njalo ukuthi amakhasimende akho azozizwa engcono kakhulu ngemuva kokuxhumana nenkampani yakho. Ukwenza i-franchise yokudla okunempilo kuyinto ejwayelekile.

Ngakho-ke, akufanele uphuthelwe yithuba lakho futhi udinga ngokuphuthumayo ukuthi uthathe isinyathelo sokuqalisa iphrojekthi yebhizinisi. Kodwa-ke, akufanele usheshe ngokweqile, kufanele wenze izinyathelo zokuhlaziya kusengaphambili ukuze wenze izinqumo ezifanele kuhlelo lokuphatha. Ngemuva kwakho konke, uma uzilungiselele kahle, lapho-ke lapho usebenzisa i-franchise yokudla okunempilo, ngeke ube nobunzima obukhulu. Ungazilungiselela noma yiziphi izimo ezinzima kusengaphambili; ngakho-ke, ngeke zikuthuse. Uvele uthathe isenzo esidingekayo futhi uzozethemba.

Ngalesi sikhathi, ukudla okunempilo kuthola ukunakwa okukhethekile okuvela enanini elikhulu lezakhamizi zamazwe ahlukahlukene. Sebenza nge-franchise ephumelela kunazo zonke, uqhuba ibhizinisi lakho ngokufanele futhi ngaphandle kokwenza amaphutha amakhulu. Ngaphezu kwalokho, uzoba nohlelo lwebhizinisi olwenziwe ngomumo oludinga nje ukuzivumelanisa nezici zesifunda sedolobha lakho. Akukho lutho olunzima kulokhu, noma kunjalo, kusafanele ukwenza ukuhlaziywa kokuqala kwabancintisana nabo. Ngaphezu kokuhlaziywa kokuncintisana, ukuhlaziywa kwe-swot kufanele futhi kwenziwe lapho kusetshenziswa ilungelo lokudla elinempilo. Ithuluzi elidume kakhulu elikuvumela ukuthi ukhombe amandla nobuthakathaka bakho.

Ngaphezu kwalokho, ukusebenzisa ukuhlaziywa kwe-swot lapho usebenzisa i-franchise yokudla enempilo, kuzokwazi futhi ukuthola amathuba nezingozi ezikhona lapho kuqaliswa iphrojekthi yebhizinisi efanele. Ngemuva kokwenza lo msebenzi, ukuhlola imisebenzi yakho yesikhathi esizayo, kuyadingeka ukwenza imisebenzi yehhovisi ngokuhambisana neqoqo eliphelele lemithetho ehlukahlukene. Uma usebenzisa i-Healthy Eating Franchise, imithetho kanye neminye imibhalo uzonikezwa yona ngemuva kokukhokha isamba semali. Leli inani lemali elidluliswa ekuqaleni komsebenzi lapho usanda kuqala ukuxhumana ne-franchise yokudla enempilo.

I-franchise yokudla okunempilo ngumsebenzi webhizinisi ofanele futhi onenzuzo enkulu ngokuzayo. Yandisa kahle futhi unake imininingwane, bese uyohlala uphumelela. Lapho wenza i-franchise, ungahlangabezana nezinkinga ezithile. Zingahlotshaniswa nemisebenzi yokuncintisana, kanye neqiniso lokuthi umbuso ungakuhlola nganoma yisiphi isikhathi. Isheke lingaqondana namaphoyinti akho wokuthengisa, ukubika kwentela nezinye izici zebhizinisi lakho. Ukuthuthukiswa kwe-franchise kufanele kusebenze kahle futhi kuqondile, impendulo esheshayo ezimweni ezingaba yingozi izokunikeza onqenqemeni emncintiswaneni.

Ukukhula okulungile kwe-franchise kusho isidingo sokulandela ngokugcwele imithethonqubo kanye nokuthobela imithethonqubo. Bazonikezwa wena yi-franchisor, futhi uzodinga ukubikwa okugcwele. Uma uthathe isinqumo sokuphishekela okunomsoco futhi usinikeze ilungelo lokuyisebenzisa, ke lesi yisinqumo esifanele. Ngemuva kwakho konke, uzoba nalo lonke ithuba lokuwina umbango wokuncintisana. I-franchise izoqinisekisa ukuthi uyakwazi ukuxhumana nokudla ezingeni eliphezulu kakhulu lokusebenza kahle. Ngemuva kwakho konke, uzoba nobuchwepheshe, imishini, ulwazi kanye nomkhiqizo owaziwayo onawo ngokuphelele. Lokhu kuzokunikeza onqenqemeni ekulweni kwakho nabaphikisi abanamandla kunabo bonke.

Uzokwazi ukubadlula, ngaleyo ndlela uqinisekise ukuthi unesikhundla esihamba phambili emakethe. Naka umsoco ofanele bese abathengi bazofuna ukuxhumana ne-franchise yakho. Bazoyithokozela inkonzo eyandisiwe.

Ukusebenza kwabefundisi kwefomethi yamanje kufanele kwenziwe ngesikhathi sokurekhoda. Ukusabela ngokushesha ezimweni ezingaba yingozi kuzokusiza ukwazi ukubhekana ngokuphumelelayo nanoma ibuphi ubunzima. Lapho unweba i-franchise yokudla okunempilo, ngeke ube nezinkinga uma wenza konke ngokuya ngezidingo ze-franchisor. Vele, izinkambiso zomthetho nazo akufanele zephulwe, zibhekisisa zonke izidingo. Lapho-ke uzophumelela ekubhekaneni nabaphikisi futhi uzokwazi ukujabulela izinga eliphezulu lemali engenayo. Kuzokwazi ukwenza yonke imisebenzi ngaphandle kobunzima, okusho ukuthi inkampani yakho izophumelela.

Ngeke usadinga ukulahlekelwa ngenxa yokuthi izinqubo bezingazenzakaleli. Ngempela, ngaphakathi kohlaka lwe-franchise yokudla okunempilo, cishe uzonikezwa isoftware ekhethekile. Kuzokusiza ukwandise umsebenzi wakho wehhovisi. Futhi, lapho usebenzisa i-franchise yokudla okunempilo, kungaba kuhle ukulawula uhlelo lweCRM. Leli ithuluzi ozokwazi ngalo ukucubungula imibuzo kubathengi ngesikhathi sokurekhoda futhi ngaphandle kokulahlekelwa izinto zokwaziswa zempahla ebalulekile. Thola impumelelo ngokunikeza zonke izinzuzo ezibalulekile zokuncintisana. Kungatholakala ngenxa yokuthi uma usebenzisa i-franchise ukuthola umsoco ofanele, uzoba nawo wonke amasethi adingekayo wamathuluzi afanele.

Ngokufaka isicelo esifanele, uzophumelela nakanjani.

I-franchise yokudla okunempilo i-cafe ingumsebenzi odumile futhi ofanele. Noma kunjalo, ekusebenzeni kunethuba lokuhlangabezana nobunzima obuthile, ukunqoba, nakho okungazitholela isikhundla sokuhola emakethe. Ukusebenza nge-franchise, unesibopho esithile kumakhasimende kanye nezikhulu zikahulumeni. Uma kunephutha, ngamunye wabo unezikhalazo ngawe. Ngakho-ke, lapho usebenzisa i-franchise yokudla okunempilo, kufanele ulungele ukuphendula yonke imibuzo ebuzwayo, futhi ube nedumela elihle. Lesi simo sikwenza ukuncintisana.

Uma unesifiso sokudla okunempilo, kepha shesha usebenze, kunjalo, ngemuva kokulungiswa okuhle, kepha khumbula: asikho isidingo sokungabaza nokushintshashintsha. Ngenkathi izimbangi zakho zisacabanga, zisebenze.

I-franchise yokudlela yokudla enempilo ifaka amamethrikhi amaningi. Imisebenzi esekhefi kufanele yenziwe ngokugxila okugcwele, ngokuya ngocwaningo oluyimpoqo lwezibalo. Zilungiselele ukuthi ezinye izithiyo ekusebenzeni kwe-franchise ezenziwe ngabancintisana nabo abangafuni ukulahlekelwa amakhasimende, futhi izindlela zabo zingahle zingalungi ngaso sonke isikhathi. Isibonelo, ukukopela ababhalisile ukwehlisa igunya ezinkundleni zokuxhumana. Lungiselela okuphelele, bhala uhlelo lokusebenza, bese kuthi i-cafe yokudla enempilo ngaphakathi komsebenzi we-franchise ngamaphesenti ayikhulu.

I-franchise yesitolo sokudla sezempilo kungumsebenzi webhizinisi ophuthumayo, ngesikhathi sokwakhiwa kobunzima obungenakugwenywa, noma kunjalo, ungabunqoba kalula, inqobo nje uma uzilungiselele futhi wathuthukiswa kahle. Yazi ukuthi ungayilungiselela kanjani i-franchise onqenqemeni lokuncintisana. Uzoba nalo lonke ithuba lokunqoba ngokuzethemba empikiswaneni yokuncintisana uma unaka umsebenzi ofanele nokusebenza kwehhovisi le-franchise yakho esitolo. Uzokwaziswa abathengi futhi uzofuna ukuxhumana nawe uma izinga lenkonzo liphezulu ngokwanele. Kunenzuzo. Sebenza kahle namakhasimende, ngoba nakanjani azokwazisa futhi abuye futhi.

Phatha isitolo sakho esine-franchised ukuze konke kuhambe kahle ngenqubo efanele yebhizinisi. Lokhu kuzokwenza ukuthi ukwazi ukubhekana ngokuphumelelayo nobunzima, uqinisekise ukufakwa okugcwele kwezidingo zenkampani futhi, ngokujwayelekile, wenze imisebenzi ngokusebenza kahle okuphezulu. Izinga lemali engenayo lizokhuphuka; ngakho-ke, uzokwazi ukunikeza ukondleka okufanele ezigabeni ezintsha zemakethe. Kwanele nje ukufaka isitolo esitolo ngenzuzo ephezulu, ufunda izibalo njalo.

Ukutadishwa kwezibalo ezifanele kufanele kwenziwe kahle kakhulu ngenkathi kusetshenziswa amathuluzi afanele. Ukudla okunomsoco ngaphakathi kwesitolo sakho se-franchise kufanele kunakwe ngokufanele, kufanele kube sezingeni eliphakeme futhi kungaphelelwa yisikhathi. Izinga eliphezulu lenkonzo liyimfuneko yokuthola imiphumela ebalulekile emncintiswaneni. Sebenza ngokusebenza kahle okuphezulu, ngaleyo ndlela uqinisekise izinga eliphezulu lokufunwa ngempumelelo. Ukwenza kusebenze okuthiwa ngomlomo kuzosiza ukuheha abathengi abaningi. Kepha yingakho, lapho usebenza nge-franchise yesitolo sokudla sezempilo, udinga ukulandela ngokuqinile izindinganiso nemithethonqubo.

Uzokwazi ukubhekana ngokuphumelelayo nanoma yikuphi ukusebenza kwezezimali, futhi lapho usebenza ne-franchise, akufanele ube nobunzima. Kuyadingeka ukuthi kusebenze kahle kakhulu futhi ngaleyo ndlela kuqinisekiswe ukufunwa okusebenzayo njalo. Abathengi bazoyazisa inkampani yakho ngakho-ke uzoqinisekisa ukuthi ungukungena njalo kwama-oda amasha. Ukuthuthukiswa kwesitolo sokudla okunomsoco kuyibhizinisi lapho kungafanele ube nenkinga yohlelo olukhulu. Ungaphatha kalula ukuthengiselana kwanoma iyiphi ifomethi. I-franchise yesitolo esifanele yokudla izokulethela impumelelo namathuba entuthuko yesikhathi eside.