Ama-franchise ezingane emhlabeni wanamuhla asesidingo esikhuphukile, ikakhulukazi ngenxa yokuqina okuncane kwempahla yezingane uma kuqhathaniswa nemikhiqizo yabantu abadala. Ngemuva kwakho konke, kufanele uvume ukuthi izingane zidinga izingubo nezicathulo ezintsha kaningi kakhulu kunabantu abadala. Okokuqala, zikhula ngokushesha, futhi, okwesibili, zihlukaniswa nomsebenzi owandisiwe, zisheshe zizenze zingasebenziseki. Ngakho-ke abazali bavame ukuvakashela izitolo futhi bavuselele ikhabethe lezingane zabo abazithandayo. Ngaphezu kwalokho, ukusebenza nama-franchise ezingane akukhawulelwanga okokugqoka nezicathulo. Namuhla, ibhizinisi elihlotshaniswa nemfashini yezingane selithuthukile impela, ngakho-ke izikhwama, amabhande, ubucwebe, njll.

Ezinganeni zisesimweni esifanelekile. Lokhu kusho ukuthi isitolo sezimpahla ezinjalo zezingane noma i-franchising yenethiwekhi yokuthengisa cishe iqinisekisiwe ukuthi izoletha i-franchisee, uma ingeyona eyeqisayo, bese kuba yinzuzo eyamukelekayo impela yenzuzo. Okubalulekile, ngokushesha okwanele kulawo macala uma kukhulunywa ngohlobo oludumile, olukhangisiwe olunabalandeli abaqhubekayo. Mayelana nomdlalo, asikho isidingo sokusho. Mayelana nalokhu, ifantasy yabakhiqizi ayivinjelwe ngempela. Izinhlobonhlobo zonodoli, izimoto, amarobhothi, amadivayisi ahlukahlukene owenziwe ngomshini nangama-elekthronikhi, amathoyizi ezingane ezifundisayo, njll. Ngokunjalo, inani lama-franchise ahlukahlukene emkhakheni wokunikezwa kwamathoyizi likhula ngokushesha njalo ngonyaka.

Ngokwehlukile, kufanelekile ukuthinta ama-franchise ezingane emkhakheni wezikhungo zasenkulisa, izikhungo zentuthuko nezemfundo, izinhlelo zolimi, amakamu ehlobo, kanye nezinye izinsizakalo ezihlobene nenhlangano yokukhuliswa nokufundiswa kwezingane. Ngokusho kochwepheshe, intshisekelo kukho konke okuphathelene nokukhula kwezingane ngokomzwelo nangokwengqondo ikhula kakhulu minyaka yonke. Yize kunenkinga, ukwehla okujwayelekile emholweni wabantu abaningi, ukungasebenzi, njll., Abantu bakulungele ukutshala imali emfundweni yezingane. Empeleni, konke ukuthambekela okungekuhle okukhulunyiwe kunomthelela kule nzalo, ngoba ngokwemvelo kuholela ekwandeni komncintiswano emakethe yezabasebenzi. Ukuze ingane ithole ithuba elingcono kunontanga yayo futhi ibe ngungoti ofunwayo, ulwazi lwayo, amakhono, namakhono kufanele kudlule ngokweqile labo abangaba izimbangi zabo.

Ngeshwa, ikhwalithi yemfundo ejwayelekile yesikole (kanye nemfundo ephakeme nayo) ibilokhu yehla ngokuqinile emashumini eminyaka amuva nje futhi ayinikezi izingane lokho ezikudingayo. Iningi labazali liyakuqonda lokhu namuhla. Ngokwamandla abo onke, bazama ukunikeza izingane zabo amathuba emfundo eyengeziwe nokutholakala kwamakhono adingekayo ezikhungweni ezahlukahlukene zemfundo, zobuciko, zezilimi, njll. Emkhakheni wokukhuliswa kwezingane nemfundo, izivumelwano zama-franchise zidingeka kakhulu, ngoba ngaphakathi kohlaka lwama-franchise, umnikazi womkhiqizo uvame ukuhlinzeka ngezifundo ezenziwe ngomumo, izinsiza-kufundisa, isoftware ekhethekile, ubuchwepheshe bokufunda (umdlalo, i-projective, ikhompyutha, njll. ), kuholela ezinhlelweni zokuhlola, okokusebenza okwengeziwe, njll. Lokho, ukuxhaswa kwenhlangano nokwaziswa kwenqubo yezemfundo kuhlinzekwe ngokuphelele. Ngaphezu kwalokho, imvamisa abaphathi bama-franchise wezemfundo wezingane bavinjelwe ngqo ekusebenziseni emsebenzini wabo noma yiziphi izinto zokwakha nobuchwepheshe ngaphandle kwalezo ezivunyelwe yi-franchisor.

Vele, okuningi kuncike emibandeleni yesivumelwano, kepha, njengomthetho, izindleko zama-franchise zixhomeke ngqo ezingeni lekhwalithi lomkhiqizo (imikhiqizo nezinsizakalo, ubuchwepheshe nokwazi, amamodeli webhizinisi, nezinhlelo zebhizinisi ). Uma i-franchisee ithatha isinqumo sokuthola ama-franchise ohlobo lwezingane oludumile, ungowokuqala ukungabi nasifiso sokushintsha nganoma iyiphi indlela ukukhiqizwa kwempahla okufakazelwe futhi kufakazelwe kahle nokunikezwa kwezinsizakalo ze-algorithm (kufaka phakathi ezemfundo) nganoma iyiphi indlela.

Ezweni lesimanje, ama-franchise (kufaka phakathi izimpahla zezingane kanye nezinsizakalo) aya ngokuya esabalala futhi efuneka kakhulu. Lokhu kuyaqondakala impela, ngoba ukuhlela ukukhiqizwa nokuhlinzekwa kwezinsizakalo zebhizinisi ngaphansi kwegama lomkhiqizo lowaziwayo, osevele 'unyuselwe' akunabungozi kangako futhi kubiza ngokwezinsizakusebenza uma kuqhathaniswa nomkhiqizo wakhe, njengoba besho, 'kusuka ukuklwebha '. Akunasidingo sokuchitha imali nesikhathi ucwaninga imakethe yabancintisana nabo nezinto ezithandwa ngabathengi, ukuthuthukisa uphawu lokuhweba, ukwethula umkhiqizo (noma isevisi) emakethe, ukuxhaswa kwamakhasimende okuqhubekayo, ukuthuthukisa nokuqapha ukuhambisana nezinqubo zebhizinisi, amasu okuthengisa, njll. Konke lokhu sekuvele kudaliwe, kwahlolwa ekusebenzeni, futhi kwafakazela ukusebenza kwaso. Abathengi sebevele bayalazi uhlobo lomkhiqizo (okungenani iqembu elihlosiwe), bayalithemba, futhi abadingi bufakazi obungeziwe bekhwalithi yalo. Vele, ngakolunye uhlangothi, kunezindleko.

Okokuqala, kufanele ukhokhele noma yimaphi ama-franchise (nezingane), ngoba sikhuluma ngebhizinisi elenza inzuzo (akekho othenga ama-franchise emabhizinisini angenanzuzo). Ukukhokhwa kwemali kunqunywa futhi kulungiswe yisivumelwano sama-franchise. Empeleni, lokhu ukukhokha kusengaphambili okwenzelwe ilungelo lokujoyina uhlelo oluthile lwama-franchise. Kungaba ngamanani amancane ngokuqhathaniswa nezigidi zamaRandi ngoba kuncike ngqo entengweni yomkhiqizo. Ezimweni lapho inkokhelo yokuqala inkulu ngokwanele, amanye ama-franchisor anikeza abalingani babo ithuba lokuyikhokha kancane kancane. Ngaphezu kwalokho, i-franchisee kufanele ikhokhe imali yanyanga zonke.

Njengomthetho, zinqunywa njengephesenti lenzuzo yezohwebo, kepha futhi zingalungiswa. Njengoba izingane nezinye izinkontileka zama-franchise ziphothulwa isikhathi esithile, uma i-franchisee ifuna ukunweba ubudlelwane bebhizinisi, inkontileka entsha iyaphothulwa. Kulokhu, ukuvuselelwa kwemali ye-franchise kuyakhokhwa esikhundleni seyokuqala. Usayizi wayo unqunywa ngesivumelwano samaqembu futhi kuncike ezintweni eziningi.

I-franchise yekhishi iphrojekthi eyinkimbinkimbi kakhulu, engaholela ezinkingeni eziningi. Kodwa-ke, lapho kunengozi enkulu khona, lapho ungathembela ekubuyisweni okuhle impela. Ngakho-ke, i-franchise yekhishi akufanele ishiywe nje ngoba ukuqaliswa kwale phrojekthi yebhizinisi kugcwele ubungozi. Ngokuvamile, noma iyiphi i-franchise yinto eyingozi. Izinto azihambi njalo njengoba bekuhleliwe. Kepha, uma uzilungiselele kahle futhi wenza imisebenzi yokuhlaziya ngesikhathi, khona-ke ungazethemba futhi ungesabi izimo ezingezinhle.

Noma kungafika, uzobe ulungele. Sebenzisa i-franchise kahle ukuze i-franchisor ingatholi izikhalazo nezicelo. Impela, imvamisa, uma ungumthengisi wezentengiselwano, umuntu okuthiwa imfihlakalo uyothenga kuwe. Uhlola ikhwalithi yesevisi nazo zonke izimpahla ozihweba.

Uma unentshisekelo ku-cuisine futhi ufuna i-franchise yokwenza le phrojekthi yebhizinisi, lapho-ke ungadinga ukushintshaniswa okukhethekile noma isitolo ukuthengisa umkhiqizo onjalo. IFranchise Exchange yiwebhusayithi enikezela imininingwane yokuthi yiziphi izinhlobo zamabhizinisi ezinikela ngemikhiqizo eyahlukahlukene esebenza esigabeni somhlaba. Ikhishi lingathengiswa ngaphansi kwe-franchise noma ibhizinisi ngaphansi komkhiqizo wakho. Ukuqalisa iphrojekthi yebhizinisi ngokwakho akuhlotshaniswa nezingozi nezingozi kuphela, kepha futhi kubiza kakhulu. Ngokusebenza nge-franchise yekhishi, ungathola uhlelo olulungiselelwe futhi olusebenzayo ngokugcwele. Bangakhonjiswa ukuze bakhe imodeli efanelekayo yomsebenzi wezamabhizinisi.

I-franchise yekhishi izosebenza kahle uma wenza ukuhlaziywa kwe-swot ngaphambi kokuyisebenzisa. Futhi, ukuhlaziywa kwemisebenzi yokuncintisana kuzokusiza uqonde ukuthi ibuphi ubunzima ozobhekana nabo. Uma uzilungiselele kangcono, uyoba nobunzima obuncane esikhathini esizayo. Phela kunesaga esaziwayo esithi: lowo oxwayiswa kusengaphambili uhlomile. Yilapho udinga ukuzihlomisa ngolwazi ngaphambi kokusebenzisa i-franchise yekhishi. Imininingwane edingekayo inguhlobo lwesikhali, ongalusebenzisa ngokuzethemba ekulweni nabaphikisi bakho.

I-franchise yekhishi esebenza kahle izokuvumela ukuthi ukhulise imali yakho engenayo yesabelomali.

Kuyafaneleka ukukhumbula ukuthi lapho uxhumana ne-franchise, wenza isibopho sokwaba inani elithile lezinsizakusebenza zezezimali ngokuthanda i-franchisor. Isibonelo, uma usanda kuqala ukusebenzisa iphrojekthi yebhizinisi ehlobene ne-franchise yekhishi, kuzodingeka ukhokhe isamba ngokushesha. Leli iphesenti elithile lenani lotshalomali lwezezimali olutshala ekuqaleni. Ngaphezu kwalokho, lapho uthengisa i-franchise yekhishi, kuzodingeka futhi ukhokhe i-1 kuye ku-3% njalo ngenyanga ngokukhangisa. Lezi zikhangiso zizokwenziwa ngaphakathi yinkampani oxhumana nayo. Lokhu kuwukutshalwa kwezimali okusebenzayo kwezinsizakusebenza zezezimali, njengoba ukwakha ukwazisa ngomkhiqizo kungadlala indima enhle nakudolobha lakho.

Ngaphezu kwalokho, kukhona nomnikelo obizwa ngama-royalties. Lapho usebenzisa i-franchise yekhishi, kufanele uyifake ezindlekweni ezidinga ukwenziwa.

Ukusebenzisana okusebenzayo namakhasimende akho kungenye yezindlela zokuphumelela. Lo mbandela usebenza kokubili i-franchise yekhishi kanye nanoma iyiphi enye iphrojekthi yebhizinisi. Uma uhlangana ne-franchise, lapho-ke uzonikezwa ithuba lokuklama izakhiwo zakho, ngaphakathi nangaphandle, ngokuya ngobunikazi benkampani. Ngaphezu kwalokho, abasebenzi bakho kuzodingeka ukuthi bagqoke izingubo ngokuya ngekhodi yokugqoka. Lokhu kungumkhuba ojwayelekile ngokuphelele we-franchise, okusho ukuthi akufanele unganaki ubunikazi benkampani. I-franchise yasekhishini ingenziwa kahle nangendlela efanele, ngokuya ngentuthuko ejwayelekile yale phrojekthi yebhizinisi.

Ukusebenza nge-franchise yekhishi kuzoba ngumsebenzi webhizinisi osebenzayo futhi osezingeni eliphezulu kuwe, njengoba uzoba nayo yonke imithethonqubo edingekayo futhi uzokwazi ukuyisebenzisa ukuzuza imiphumela emihle.