I-frumpise yesixa-mali namhlanje yindlela yokuma kwizibonelelo ezifanayo kwintengiso ye-franchise. Umrhumo wesambuku asiyonto ngaphandle komrhumo wokungena ukuze ufumane ilungelo lokumela umdla wophawu, usebenza phantsi kwemiqathango nemigaqo yawo. Intlawulo yesixa-mali yintlawulo yokuqala kulowo unelungelo lokuthengisa kumnini-franchisor emva kokugqitywa kwentengiselwano naphambi kokudluliselwa kwamalungelo okusebenza kwingingqi ethile, ngokwemiqathango. Isixa semali-franchise ikwabandakanya uqeqesho lwamalungelo okushishina, ukufundisa, uncedo kuphuhliso lweshishini, utyelelo kwiindawo ekuvulwa kuzo, ukubonelelwa ngesiseko sabathengi, njl. Isixa-mali sesixa-mali esihlawulwayo sigqitywa ziindleko zenkampani ukuqala nokunceda iqabane ukuba ligcine, nokuba kuthathelwa ingqalelo inzuzo. Akukho ndlela akukho lula ukuqala ishishini ngokwakho, yiyo loo nto ilungelo lokushishina sisiqalo sokwenyani sokwenza ishishini, ukungena kwimarike phantsi kwegama elaziwayo, ukusukela ekuqaleni ukusuka ekuqaleni abo bazithembileyo kubuchule babo, amathuba kwaye unexesha elininzi elikhululekileyo.

Ulwazi kunye nezakhono zolawulo, ukufunyanwa kwabathengi, ukuhanjiswa kolwazi kunye nentengiso ziyafuneka. Ukuze ungangeni kwimeko engathandekiyo, khetha i-franchise efanelekileyo kunye okanye ngaphandle kwesixa-mali, kuya kufuneka usebenze kunye neevenkile ezithembakeleyo, ezinje ngekhathalogu yee-franchise. Kulula kakhulu ukukhetha i-franchise kwikhathalogu, ukubona iindleko zesixamali, iimeko kunye nezinye izikhombisi. Ivenkile ibonisa yonke idatha, ukulinganiswa, kunye nenqanaba leemfuno, zingaphi iminyaka ekuthengisweni, ziziphi izibonelelo ezilindelwe ngumnini-franchise, oko kubonelelwa ngumthengisi, njl. Ukongeza ekufumaneni iqabane, ivenkile ilula njenge Bhengeza ukubekwa, ngokufikelela ngokubanzi, ukusasazeka kwihlabathi lonke. Kufanelekile ukuba ukhumbule ukuba okukhona kukho iivenkile ezininzi, kokukhona kunyuka ibango, ukwamkelwa, inzuzo kunye nenzuzo. Isixa semali esitsalwayo siboniswa kubalo mali njengengeniso efumanekayo kwintengiso yeempahla, iinkonzo, njlnjl.

Umrhumo wesambuku uyahluka ngokuxhomekeke kwiindleko zelo lungelo ngokwalo, ngenxa yobukho beendidi zexabiso eliphantsi nezinexabiso eliphezulu. Ukujikela evenkileni, kulula kakhulu ukukhetha into oyithandayo. Umzekelo, awukasithathi isigqibo malunga nokukhetha kunye nomsebenzi weshishini lakho, ayinamsebenzi. Ungalujonga lonke unikezelo ngesixa-mali okanye ufake i-franchise efunekayo kwinjini yokukhangela. Kukho iindidi kunye namacandelwana. Xa ukhetha isithembiso, kuya kufuneka unikele ingqalelo kwingingqi, indleko, iimeko, idatha yokubuyisa, intlawulo yesixa-mali, njl. Njengomthetho, ezona ntlobo zifunwayo zeefump-sum franchise ziivenkile zokutya okukhawulezayo, iimpahla, amaziko enkonzo, Iilebhu, iisaluni zobuhle, njlnjl.

Ungathenga i-franchise enexabiso eliphantsi ngaphandle kwentlawulo yesixamali. Igalelo lesixa-mali luhlobo lwesiqinisekiso somrhwebi ngokusebenzisana ngakumbi nomnini-franchisee, yiyo loo nto lonke ishishini liqala ukusukela ngexesha lokuhlawulwa kwesambuku, nto leyo ekhokelela kwisimo sengqondo esinzulu kunye nesimo sengqondo. Njengomthetho, ngaphandle kwentlawulo yesixa-mali, ilungelo lokuthengisa lisebenza kuphela kwiimpahla, kuthathelwa ingqalelo ukuthengwa kwazo kunye nentengiso, kwaye ukuncitshiswa okongeziweyo akuyomfuneko apha. I-frumpise yesixa-mali okanye umrhumo awubuyiswa. Intlawulo ye-franchise yesambuku sentlawulo yexesha elinye kwaye ilungisiwe. Ivenkile yeefranchise ivumela ukonga kwintengiso, ukwanda kweemfuno, kunye nokufumana abantu abanomdla phakathi kwama-franchisees kunye ne-franchisors. Zonke iintshukumo ziyaboniswa kwaye ziyasebenza.

Iingcali zethu zibonelela ngenkxaso yewotshi, ukubonisana, kunye nothethathethwano, ukubonelela ngolwazi kunye neengcebiso malunga nokunyusa kunye nentengiso. Kutheni enye into enenzuzo yokuthenga i-franchise? Kuba bakunceda kuqeqesho lwabasebenzi, banikezela ngokubala inani lexesha elithile, kuthathelwa ingqalelo iprojekhthi yoyilo, ngokwenza iwebhusayithi ehlanganisiweyo, ukwandisa isiseko sabathengi, njl.nomngcipheko omncinci, nokuthathela ingqalelo isigaqa sokuqala Intlawulo -sum. Umrhumo osisixa-mali awunakugqitha kumashumi amabini anesihlanu eepesenti zexabiso le-franchise, kuba umfaki-franchise angabala yonke into ngokuzimeleyo, kuthathelwa ingqalelo imali ekhoyo. Kubalulekile ukuba uqonde ukuba intengiso ihlala ingafuneki, kuthathelwa ingqalelo ukugubungela kunye nokuya kwikhathalogu yelungelo lokuthenga yonke imihla. Emva kokuhamba kwikhathalogu, unokuqhelana kungekuphela nefranchise kodwa nentlawulo yesixa-mali, kunye nezibonelelo ezithandwayo kunye neentlobo ezingabizi kakhulu zeshishini, izimvo kunye neeprojekthi, iimeko zokuhlala, kunye nokupakisha. Ulwazi oluthe kratya luyafumaneka kwiingcali zethu, ezibonelela ngengcebiso malunga neenombolo zonxibelelwano ezichaziweyo, kunye nokuya kwivenkile, funda uphononongo lwabathengi bethu, ufumane idatha ebalulekileyo, njl.

Sijonge ukuthatha inxaxheba kunye nokuzithemba. Sijonge phambili kwintsebenziswano enemveliso kwiminyaka emininzi ezayo.

I-franchise yedonut yinto entle enenzuzo ethi, ngokomgaqo, ivelise ingeniso elungileyo. Xa usebenza nge-franchise, kufanelekile ukukhumbula ngokucacileyo ukuba olu hlobo lwesenzo luza noxanduva oluthile. Ewe kunjalo, xa uthenga i-franchise yedonut, ufumana isixa esikhulu seebhonasi. Umzekelo, wenza imisebenzi yakho yobuchule phantsi kwegama lophawu oludumileyo, nto leyo etsala iindwendwe. Kodwa ayipheleli kuluhlu lwezibonelelo ozifumanayo ngokuthenga i-franchise yomrhumo. Uyakwazi ukwenza imisebenzi ngokwemigaqo, imigangatho kwaye usebenzise ulwazi olwenziweyo ngumniki-franchisor.

Ukuba nethuba kwi-franchise yomrhumo kukwenza ukuba kube nakho ukubala kulwakhiwo lweenkqubo zetekhnoloji ngokulandela eyona mizekelo mihle. Oku kunokuba nefuthe elihle kwinzuzo yeshishini lakho. Ukongeza, ukuba nethuba elihle lokwenza imisebenzi phantsi kwegama lophawu lwenkampani eyaziwayo kwihlabathi liphela ikunika ithuba elibalulekileyo lokutsala abathengi xa kuthelekiswa nabo bangenazo iinkampani zebhonasi.

Kuyinzuzo kakhulu ukujongana nomrhumo, ngakumbi ukuba usebenza kwifranchise. Kodwa kufanelekile ukukhumbula ukuba umvuzo kufuneka kwabelwane ngawo. Ukuya kuthi ga kwiipesenti ezili-11 kufuneka kuhlawulwe kwinqanaba lokuqala ngokwenza intlawulo yokuqala. Kukwafanele ukukhumbula inyanga nenyanga kwaye wabelana ngengeniso yakho evela kwintengiso yedonut, ekungafanelekanga ukuba ilibaleke. I-franchise yedonut yiprojekthi yeshishini enokuba nzima ukuyiphumeza. Umzekelo, abachasi bakho abafuni ukunika ezo ntengiso zeemarike bahlala ixesha elide.

Ngenxa yoko, bathintela imisebenzi yakho. Ukujongana ngokulula nayo nayiphi na imiqobo, kufuneka ulungiselele kwangaphambili. Umzekelo, uhlalutyo lwe-swot yenye yezona zinto zibonakalayo zichonga ngokucacileyo amandla kunye nobuthathaka bezixhobo zeprojekthi yeshishini lakho. Ngokunjalo, amathuba, kunye nezinto ezingalunganga, ziya kuba ziphambi kwamehlo akho. Ukusebenza nelungelo lokunikezela kufuneka kwenziwe ngokungqinelana neprojekthi yeshishini lomthetho wasekhaya, ngokubanzi, njengalo naluphi na olunye uhlobo lomsebenzi. Ukuba awuyophuli imithetho kwaye ulandele imigaqo, i-franchisor iyavuya kwaye utsala inani elikhulu labathengi.

Uhlobo olwahlukileyo lokushishina ngeshishini luvumela ukuqala ishishini kunye nedatha esele ikho, isiseko kunye nolawulo. Kuyinzuzo ngakumbi ukufumana ifranchise kunokuba uqale kwasekuqaleni, ukuthembela kumandla akho kunye nolawulo, imigaqo-nkqubo yomsebenzi, kunye nemihla ngemihla ukwakha isiseko sabathengi. Namhlanje, ukwenza i-franchising kufunwa ngaphezulu kweminyaka embalwa eyadlulayo, kwaye ke ii-franchise ziyafumaneka ngokwamaxabiso ahlukeneyo, kwizixeko nakwamanye amazwe. Ukukhetha ilungelo elikumgangatho ophezulu, kukho iikhathalogu zefranchise ngazo zonke izibonelelo. Ukuba usacinga ukuba loluphi uhlobo lomsebenzi ofuna ukuvula ishishini ngokuqala okwahlukileyo kwezemali, kuya kufuneka uhlalutye lonke uluhlu, thetha neengcali, jonga umyinge kunye neendleko zelungelo, ixesha lesivumelwano, iimeko kunye nentlawulo yesixa-mali. Oko kufuneka ukwazi malunga nokuhlawulwa kwesambuku.

Intlawulo yesixa-mali siqinisekisa umrhumo wabathengisi, ngexesha lokutyikitya ikhontrakthi, kodwa ngaphambi kokudluliswa kwawo onke amalungelo kwi-franchise kwimimandla eyahlukeneyo. Ukongeza kwii-franchise ezahlukeneyo, isiseko sabathengi esinikiweyo, ulwazi ngolawulo olusebenzayo oluhanjisiweyo, kunye neetshipsi ezahlukeneyo kunye nemiba eyahlukeneyo ekufuneka eyazi malunga ne-franchisee. Kwakhona, ukusuka ekuvulweni kwamanqaku amashishini amatsha, uncedo ekukhetheni nasekuqeqesheni abasebenzi. Ukufunda ngakumbi ngokubhekisele kwilungelo, iimeko kunye neeparameter ezahlukeneyo, kuya kufuneka ulandele ikhonkco elingezantsi kwikhathalogu yelungelo. Ungabuza imibuzo kwiingcali zethu nangaliphi na ixesha, kwiinombolo zonxibelelwano ezichaziweyo.