I-franchise yenkonzo kwindawo ethile ilungile xa uvula ishishini kwingingqi yakho. Masithi ufuna ukuqala ishishini lakho ekuboneleleni ngeenkonzo zonyango okanye iinkonzo zokuthambisa, imfundo, okanye kwicandelo lezorhwebo, kodwa awazi ukuba ungaqala ngaphi, kwaye kulapho iingcali kwicandelo labo ziya kukunceda. I-franchise iya kunceda abatsha ukuba baqhele, ngokukhawuleza ukuvula ishishini labo kwiinkonzo, ukulungisa iindleko kunye nokunciphisa iindleko, ukwandisa imfuno kunye nokwakha isiseko sabathengi esikhoyo, baphuma bayokufumana imali ngokukhawuleza. Iifranchise zikuvumela ukuba wandise ishishini lamaphupha ngaphandle komngcipheko, uthathela ingqalelo ukuvulwa okukude kwamanqaku amatsha. Ukuthenga i-franchise, kunokwenzeka ukuba ubuyele kwiingcali, ikhathalogu yee-franchise apho kukho zonke iintlobo zeenkonzo, ngokwemigaqo-nkqubo eyahlukeneyo yamaxabiso, iimeko, imigaqo kunye nezinye iiparameter. Idatha kwikhathalogu yee-franchise ihlaziywa rhoqo, ivumela uvavanyo olunengqiqo kwizibonelelo ezinikezelwayo.

I-franchisor inokubala iindleko zelayisenisi ngokuzimeleyo, kanye evenkileni, isebenzisa idatha ebonelelwe ngumthengisi. I-franchisor inokubeka isithembiso sayo okanye ngoncedo lweengcali zethu, ebonisa indawo, indleko, iindleko zezixhobo kunye nezixhobo ezongezelelweyo, iimpahla, kuthathelwa ingqalelo umrhumo wesixamali okanye ubukhosi. I-franchisee ingazibona izibonelelo ezikhoyo, kwaye ukuba iyazi ukuba zeziphi iintlobo zeenkonzo ezifuna ukuzenza, inokusebenzisa i-injini yokukhangela, ukuhlelwa kolwazi ngokwamacandelo. Okokuqala, kuya kufuneka ufunde imarike, uqonde ukuba zithini kwaye zithini iinkonzo eziphendulwa ngabathengi, loluphi uluhlu lwenkonzo nganye, njl. Emva kokwenza isigqibo, kufanelekile ukukhetha ilungelo lokuthengisa. Ukuba kuyimfuneko, abacebisi bethu abaziingcali kwikhathalogu ye-franchise baya kukunceda ukhethe isibonelelo esifanelekileyo ngexesha lohlalutyo kunye nokubeka iliso, kuthathelwa ingqalelo umyinge wexabiso, ixabiso kunye nomgangatho. Iinkonzo zabathengisi zibandakanya kungekuphela ukubonelelwa kwamalungelo okubonelela ngemidla phantsi kwefranchise kodwa kunye noncedo ekuvuleni, ekufikeni, nasekutyeleni amanqaku amatsha, ukugaya kunye nokuqeqesha abasebenzi, ukuphuhlisa uyilo, ukufumanisa iimfihlo namanye amathuba.

Kananjalo, lonke ixesha lesivumelwano iya kuba yinkxaso engagungqiyo yalowo unelungelo lokuthengisa ngokuthengisa ngomrhweba. Kwakhona, ukuhanjiswa kwesiseko somthengi, uphuhliso lwewebhusayithi, kunye nokudityaniswa kwawo onke amanqaku kwintengiso yommandla nakwamanye amazwe. Kuya kuba lula kubathengi ukuba bafumane inkonzo abayifunayo, jonga ukuba loluphi uhlobo lwenkonzo olunikezelwayo kwimimandla, lubiza malini kwaye lwenziwa njani. Indawo edibeneyo ikwanobuchule kuba abathengi baya kuthemba ngakumbi, bebona ubalo lwabakhoyo kunye nemfuno yezi nkonzo. Xa urekhoda, umthengi uya kubonisa indawo ayifunayo, kunye nenkqubo ezenzekelayo, efunda idatha ye-geolocation, iya kubonelela ngokuzenzekelayo irekhodi kwiingcali ukusuka kule ndawo, eneerekhodi ezipheleleyo. Ukuvula iindawo ezintsha zefranchisor phantsi kwelungelo lokuthengisa kuyafana nokuzivulela ngokwazo kuba kwintengiso nakwishishini oku kuya kuba nefuthe kwimveliso nakwintengiso. Ke ngoko, ukusebenza kunye nokufumana abantu abacinga-nye kwihlabathi liphela kuya kuba nefuthe eliluncedo kwimisebenzi yeshishini lakho.

Iinkonzo zinokwahluka, ezonyusa amathuba okuqala kweshishini, linikwa ukhuphiswano oluhlala lukhula. Ixabiso lefranchise lahlukile ngokuxhomekeke kwimisebenzi yombutho, ukusuka kwisikali, iindawo ezivulekileyo kwihlabathi liphela, kuthathelwa ingqalelo ilungelo lokuthengisa elithengisiweyo kunye nokusebenzisana nomrhwebi. Kwakhona, ungalibali malunga nemali esisixa semali, exhomekeke kwaye iyahluka ngokuxhomekeka kwinkcitho echithwe ukulungiselela intengiso yelungelo lokuthengisa. Iinkampani ezininzi ziyayala imali esisixa-mali kwaye oku kwenzeka ngenxa yokhuphiswano kwimarike yamalungelo okuthengisa. Kukho uluhlu olubanzi lokunikezelwa kwikhathalogu ye-franchise, ke ungaphoswa lithuba kwaye uyala i-franchise, kuba iyafikeleleka, iyakhawuleza, kwaye iyasebenza. Ungazibala iindleko, uhlalutye izibonelelo, ixesha lokuhlawula lotyalo-mali, kunye nexesha lomvuzo wokuqala, kwikhathalogu ye-franchise. Iinkonzo zinokunxulunyaniswa neminikelo efanayo ukuphucula amava.

Xa uqhagamshelana nekhathalogu ye-franchise, uya konga kwiinkonzo zentengiso, wandise imfuno nge-SEO traffic kwaye ube nakho ukuhlaziya indawo yogcino lwedatha. Ngokwanda kwengingqi, ishishini liya kuthabatha ingcambu kwintengiso, landise abathengi bayo imihla ngemihla.

Ukufumana iingcebiso kwiingcali zethu, ungaqhagamshelana neenombolo zoqhagamshelwano ezidweliswe kwikhathalogu. Kwivenkile yeefranchise, iya kufumaneka ukufumana ulwazi, ukufunda uphononongo lwabathengi bethu, ukubeka iliso kwimarike, kwaye ukhethe isibonelelo esifanelekileyo esifumaneka kuhlahlo-lwabiwo mali. Siyabulela kuwe kwangaphambili ngentembeko yakho kunye nomdla, sijonge phambili kwintsebenzo enemveliso.

Ilungelo lokucoca impahla elomileyo kufuneka liphunyezwe ngokungqongqo ngokungqinelana nesethi yemigangatho efunyanwa nguloo mntu unelungelo lokushishina xa evela kwisivumelwano. I-franchise ayikho enye into ngaphandle kwelungelo lokusebenzisa uphawu lwentengiso kunye nenani elikhulu lokhetho, kunye nezibonelelo ozifumanayo zomrhumo othile. I-franchise inokuphunyezwa kuyo nayiphi na indawo, eyona nto ibalulekileyo kukuba iipostulates zayo aziphikisani nomthetho wabasemagunyeni. Ukuba unomdla wokucoca okomileyo kunye nokuvula amathemba njenge-franchise, kuya kufuneka wenze uhlalutyo olukhuphisanayo kwangoko. Olu hlobo lokuhlalutya luvumela ukuqonda ukuba yintoni ekufuneka yenziwe ukufezekisa impumelelo, zeziphi iinkampani ezikhuphisana nawe, kwaye kufuneka kwenziwe ntoni ukuphumelela le mpixano. Ukusebenza nge-franchise yokucoca eyomileyo yinkqubo yeshishini efuna ukuba ubambelele kwimithetho ethile.

Ukuphunyezwa kwemithetho eyomileyo yokucoca amalungelo okuloba icacisiwe gca kwaye ilawulwa. Njenge-franchisee, unoxanduva oluthile. Kwelinye icala, i-franchisor nayo iyaqhuba ukwenza izinto ezininzi ukuze ukwazi ukuvula ngokulula iprojekthi yeshishini ngokweetemplate zayo kunye nomzekelo wazo. Umsebenzi owomileyo kufuneka abekwe kwindawo apho unenani elikhulu labathengi, abadlulayo kunye nabo banenjongo yokusebenzisa iinkonzo zakho. Oku kukubonelela ngesakhono sokuthenga ngokukhawuleza i-franchise kwaye ke ubuyise utyalo-mali lwakho. Emva kwayo yonke loo nto, i-franchise eyomileyo yokuhlamba ayikho enye into ngaphandle kotyalo-mali lwezixhobo zemali kwimodeli yeshishini eliyimpumelelo. Ngaba uyatyala imali kwaye wenze inzuzo kunokuba ungatyali?

Ukusebenza nge-franchise yokucoca eyomileyo ngekhe kube nasiphako ukuba uyahambelana nekhowudi yokunxiba yabasebenzi, kunye nokuhombisa indawo kunye nokuhonjiswa kwangaphakathi phantsi kwemigaqo enikiweyo. Ingaphandle lesakhiwo eligcina i-franchise eyomileyo yokuhlamba kufuneka nayo ithobele imigaqo. Uyilo olunobuchule luyinxalenye yempumelelo, kwaye ufumana lonke ulwazi oluyimfuneko kwangoko emva kokuba isivumelwano sigqityiwe. Iprojekthi yeshishini ikwabonelela ngemfuno yokutsala igalelo elithile. Ke umntu onelungelo lokuthengisa ngokuhlawula imali kufuneka ahlawule ilungelo lokusebenzisa ilungelo lokuhlamba iimpahla ngomrhumo we-9 ukuya kwi-11%. Oku kubizwa ngokuba sisixa semali, kwaye sinikwa phantse zonke iintlobo zemisebenzi enxulunyaniswa nelungelo lokusasazwa ngokukodwa egameni lophawu.

I-franchise yokucoca eyomileyo iyaphumelela kwimisebenzi ebekiweyo, kuxhomekeke kubukho benkcitho epheleleyo yolwazi kwi-franchisor. Unomdla wokuba wenze imali eninzi kangangoko. Kunye negalelo lesixa-mali, uthabatha inyanga yonke isixa esithile semali esizuzwe kwiiakhawunti zommeli wophawu. Ikwayinto eqhelekileyo engenanto ikhethekileyo okanye intsha. Olo hlobo lwefranchise luya kusebenza ngokufanelekileyo kuphela ukuba imigaqo echaziweyo nelawulwayo ilandelwa ngokungqongqo. Unokujongwa kwakhona ngababizwa ngokuba yimfihlakalo abathengi abeza kwinkonzo yokucoca kwaye bafuna ukuthenga into okanye ukufumana inkonzo.

Ishishini lokucoca likwabonelela ngezinye izibophelelo kwinxalenye yomnini-franchisee. Umzekelo, unokucelwa ukuba uthenge iikhemikhali ezithile kunye neemveliso zokucoca kwiindawo ezithile. Ke, i-franchisor iyayiqonda inzuzo yayo kwaye le yinto eqhelekileyo. Ilungelo lokucoca ilungelo lokugcina ngokufanelekileyo lijongana nemisebenzi ebekiweyo, oko kuthetha ukuba uyakwazi ukuya phambili kukhuphiswano kuba ngokusebenzisa ithuba lokwenza into phantsi kwegama elaziwayo, sele unethuba elibalulekileyo ekulweni nabantu abakhuphisana nabo kwintengiso, kunye nokukhethwa kwabathengi.