I-franchise yenkonzo kwindawo ethile ilungile xa uvula ishishini kwingingqi yakho. Masithi ufuna ukuqala ishishini lakho ekuboneleleni ngeenkonzo zonyango okanye iinkonzo zokuthambisa, imfundo, okanye kwicandelo lezorhwebo, kodwa awazi ukuba ungaqala ngaphi, kwaye kulapho iingcali kwicandelo labo ziya kukunceda. I-franchise iya kunceda abatsha ukuba baqhele, ngokukhawuleza ukuvula ishishini labo kwiinkonzo, ukulungisa iindleko kunye nokunciphisa iindleko, ukwandisa imfuno kunye nokwakha isiseko sabathengi esikhoyo, baphuma bayokufumana imali ngokukhawuleza. Iifranchise zikuvumela ukuba wandise ishishini lamaphupha ngaphandle komngcipheko, uthathela ingqalelo ukuvulwa okukude kwamanqaku amatsha. Ukuthenga i-franchise, kunokwenzeka ukuba ubuyele kwiingcali, ikhathalogu yee-franchise apho kukho zonke iintlobo zeenkonzo, ngokwemigaqo-nkqubo eyahlukeneyo yamaxabiso, iimeko, imigaqo kunye nezinye iiparameter. Idatha kwikhathalogu yee-franchise ihlaziywa rhoqo, ivumela uvavanyo olunengqiqo kwizibonelelo ezinikezelwayo.

I-franchisor inokubala iindleko zelayisenisi ngokuzimeleyo, kanye evenkileni, isebenzisa idatha ebonelelwe ngumthengisi. I-franchisor inokubeka isithembiso sayo okanye ngoncedo lweengcali zethu, ebonisa indawo, indleko, iindleko zezixhobo kunye nezixhobo ezongezelelweyo, iimpahla, kuthathelwa ingqalelo umrhumo wesixamali okanye ubukhosi. I-franchisee ingazibona izibonelelo ezikhoyo, kwaye ukuba iyazi ukuba zeziphi iintlobo zeenkonzo ezifuna ukuzenza, inokusebenzisa i-injini yokukhangela, ukuhlelwa kolwazi ngokwamacandelo. Okokuqala, kuya kufuneka ufunde imarike, uqonde ukuba zithini kwaye zithini iinkonzo eziphendulwa ngabathengi, loluphi uluhlu lwenkonzo nganye, njl. Emva kokwenza isigqibo, kufanelekile ukukhetha ilungelo lokuthengisa. Ukuba kuyimfuneko, abacebisi bethu abaziingcali kwikhathalogu ye-franchise baya kukunceda ukhethe isibonelelo esifanelekileyo ngexesha lohlalutyo kunye nokubeka iliso, kuthathelwa ingqalelo umyinge wexabiso, ixabiso kunye nomgangatho. Iinkonzo zabathengisi zibandakanya kungekuphela ukubonelelwa kwamalungelo okubonelela ngemidla phantsi kwefranchise kodwa kunye noncedo ekuvuleni, ekufikeni, nasekutyeleni amanqaku amatsha, ukugaya kunye nokuqeqesha abasebenzi, ukuphuhlisa uyilo, ukufumanisa iimfihlo namanye amathuba.

Kananjalo, lonke ixesha lesivumelwano iya kuba yinkxaso engagungqiyo yalowo unelungelo lokuthengisa ngokuthengisa ngomrhweba. Kwakhona, ukuhanjiswa kwesiseko somthengi, uphuhliso lwewebhusayithi, kunye nokudityaniswa kwawo onke amanqaku kwintengiso yommandla nakwamanye amazwe. Kuya kuba lula kubathengi ukuba bafumane inkonzo abayifunayo, jonga ukuba loluphi uhlobo lwenkonzo olunikezelwayo kwimimandla, lubiza malini kwaye lwenziwa njani. Indawo edibeneyo ikwanobuchule kuba abathengi baya kuthemba ngakumbi, bebona ubalo lwabakhoyo kunye nemfuno yezi nkonzo. Xa urekhoda, umthengi uya kubonisa indawo ayifunayo, kunye nenkqubo ezenzekelayo, efunda idatha ye-geolocation, iya kubonelela ngokuzenzekelayo irekhodi kwiingcali ukusuka kule ndawo, eneerekhodi ezipheleleyo. Ukuvula iindawo ezintsha zefranchisor phantsi kwelungelo lokuthengisa kuyafana nokuzivulela ngokwazo kuba kwintengiso nakwishishini oku kuya kuba nefuthe kwimveliso nakwintengiso. Ke ngoko, ukusebenza kunye nokufumana abantu abacinga-nye kwihlabathi liphela kuya kuba nefuthe eliluncedo kwimisebenzi yeshishini lakho.

Iinkonzo zinokwahluka, ezonyusa amathuba okuqala kweshishini, linikwa ukhuphiswano oluhlala lukhula. Ixabiso lefranchise lahlukile ngokuxhomekeke kwimisebenzi yombutho, ukusuka kwisikali, iindawo ezivulekileyo kwihlabathi liphela, kuthathelwa ingqalelo ilungelo lokuthengisa elithengisiweyo kunye nokusebenzisana nomrhwebi. Kwakhona, ungalibali malunga nemali esisixa semali, exhomekeke kwaye iyahluka ngokuxhomekeka kwinkcitho echithwe ukulungiselela intengiso yelungelo lokuthengisa. Iinkampani ezininzi ziyayala imali esisixa-mali kwaye oku kwenzeka ngenxa yokhuphiswano kwimarike yamalungelo okuthengisa. Kukho uluhlu olubanzi lokunikezelwa kwikhathalogu ye-franchise, ke ungaphoswa lithuba kwaye uyala i-franchise, kuba iyafikeleleka, iyakhawuleza, kwaye iyasebenza. Ungazibala iindleko, uhlalutye izibonelelo, ixesha lokuhlawula lotyalo-mali, kunye nexesha lomvuzo wokuqala, kwikhathalogu ye-franchise. Iinkonzo zinokunxulunyaniswa neminikelo efanayo ukuphucula amava.

Xa uqhagamshelana nekhathalogu ye-franchise, uya konga kwiinkonzo zentengiso, wandise imfuno nge-SEO traffic kwaye ube nakho ukuhlaziya indawo yogcino lwedatha. Ngokwanda kwengingqi, ishishini liya kuthabatha ingcambu kwintengiso, landise abathengi bayo imihla ngemihla.

Ukufumana iingcebiso kwiingcali zethu, ungaqhagamshelana neenombolo zoqhagamshelwano ezidweliswe kwikhathalogu. Kwivenkile yeefranchise, iya kufumaneka ukufumana ulwazi, ukufunda uphononongo lwabathengi bethu, ukubeka iliso kwimarike, kwaye ukhethe isibonelelo esifanelekileyo esifumaneka kuhlahlo-lwabiwo mali. Siyabulela kuwe kwangaphambili ngentembeko yakho kunye nomdla, sijonge phambili kwintsebenzo enemveliso.

Eyona franchise yeshishini ibiza kakhulu enezo zonke izinto ezingafaniyo kunye neenkcukacha ezenza iphakheji yeemveliso ezintsha ezinokufunyanwa kwinkampani ye-USU. Ngokuthenga eyona franchise yexabiso eliphantsi, uya kuba nakho ukuhambisa izixhobo ezingaphezulu zemali ukukhuthaza ishishini eliya kuthi liphuhle yonke imihla, nazo zonke iinkcukacha. Nokuba yeyiphi eyona franchise yexabiso eliphantsi oyithengayo iya kuthi incede ekubumbeni ishishini lakho lilandela uhlobo lwentengiso. Uyakwazi ukuthenga eyona franchise ingabizi kakhulu ngotyalo-mali oluthile oluza kuhlala kwimali encinci ngaphandle kokufuna ukuba uqale ishishini lakho kwasekuqaleni. Kufuneka kuqatshelwe ukuba ukufumana eyona franchise ingabizi kakhulu kwifomathi esele yenziwe, kuyafuneka ukuba uqale uvumelane ngezicwangciso zentsebenziswano kunye nenkampani yethu ye-USU, eya kuthi ibambe incoko eyimfuneko phakathi kwamaqela anomdla. Ungafumanisa ukuba kubiza malini ukuthenga eyona franchise yexabiso eliphantsi ngokunxibelelana neqela lethu lokuthengisa, ukhetha ukhetho olufunayo, kunye nokuxoxa ngeenkcukacha.

Ukuba ufuna ulwazi oluthe kratya, ungayifumana kwi-e-site yethu yeengcali. Ukongeza, kukho iodolo kuluhlu lolwazi kunye needilesi zethu, iinombolo zefowuni, kunye neenkcukacha zonxibelelwano ezahlukeneyo. Iindleko zeeprojekthi ziya kuxhomekeka kukuthandwa kwegama, ixesha lokuhlala kwintengiso yentengiso. Inani labathengi inkampani enokuthi ihlangane nayo lixhomekeke kwizinto ezininzi, kubandakanya ukuthandwa kwegama, isikhokelo seshishini, kunye nomgaqo-nkqubo ofanelekileyo wamaxabiso. Kuya kufuneka sinike imbeko kwizicwangciso ezixabisa izibonelelo zemali kuba umenzi wenze umsebenzi obanzi ngokucwangcisa ngokupheleleyo zonke iinkcukacha kunye nezinto ezingafaniyo. Ezona franchise zibiza imali encinci zifuna ixesha elincinci kunye nomzamo wokukhuthaza ukurhweba ngamashishini ubuncinci kwimingcipheko eyahlukeneyo kunye nelahleko. Yimalini ukuthenga isicwangciso esele senziwe ngumbuzo osoloko ugxekwa, kuba ngumvelisi kuphela onokumisela ukuba leliphi na ixabiso abaza kulibeka.

Uluvo olungabizi kakhulu olunokukunceda uvule iihorizons ezintsha zeshishini lakho kungekudala. Ukusetyenziswa kwefomathi yale mihla yokuhamba komsebenzi kuya kukuvumela ukuba wenze amaxwebhu akumgangatho ophezulu kwaye asebenzayo kuyo yonke imigaqo yengcinga yerhafu kunye nentsebenziswano. Yimalini umbono wexabiso eliphantsi wesicwangciso seprojekthi, uya kufumanisa ngencoko yeshishini kunye nengcali yethu, ebonisa iindleko zeshishini. Iindleko zeyona franchise ingabizi kakhulu ibandakanya uluhlu olupheleleyo lweendleko zokwenza kunye nokuphuhlisa umbono ogqityiweyo kwishishini lakho, kugxininiswa ngakumbi kwinzuzo yokuqwalaselwa ngumthumeli weprojekthi. Ixabiso lophuhliso lokugqibela, kunye noluhlu lotshintsho kwezinye izinto ezingaphaya kolawulo lomenzi, zinokutshintsha ngenxa yamaxabiso aphezulu okubonelela, iimpahla kunye nezinto ezingavuthiyo. Emva kokubala iindleko zeeprojekthi zomsebenzi ngamnye phakathi kweenkampani ezahlukeneyo, unokuthelekisa kwaye uve umohluko. Iindleko zeprojekthi zinokuba kuluhlu lwamaxabiso anyusiweyo ukusukela oko umenzi awuxabisileyo umsebenzi wakhe, uphawu alufumeneyo, kubandakanya zonke iindleko eziphakathi zokudala loo mveliso.

Isiphelo kufuneka senziwe ngexabiso elinexabiso eliphantsi, kuthathelwa ingqalelo zonke iinkqubo zomsebenzi, ukumisela ixabiso eliphakathi lemveliso egqityiweyo. Ukuthenga isicwangciso esele senziwe ngexabiso eliphantsi yeyona nto ixhaphakileyo phakathi kwabaxhasi abafuna ukukhetha eyona ndlela ifanelekileyo. Yimalini imali ezakukhutshelwa, ungabuza abasebenzi bethu ukuba ngubani oza kutyikitya inqanaba ngalinye lesivumelwano. Uyakwazi ukuphakamisa ukusebenza nzima koogxa bakho ukuze ufumane ukuqonda kwiimpawu zokusebenza zesicwangciso esiliqili. Zingaphi iiyure eziza kuthathwa ngulo msebenzi ziya kuchazwa ngokuchanekileyo kwisivumelwano. Kule meko, iingcali zethu ezikhokelayo ziya kuqhuba uthotho lweesemina kunye noqeqesho ukuqhubela phambili ukuphucula ulwazi loogxa babo kwinkampani, abazakuhamba ngendlela enzima yokwenza ishishini lobuqu. Abathengi abanomdla banokunxibelelana neengcali zethu ezikhokelayo ukuba zixele naziphi na iinkxalabo malunga nokukhetha ezona mbono zitshiphu.

Yimalini ukuthenga iprojekthi inokuvavanywa ngokwakho ukuba unamava kuphuhliso lweeprojekthi kunye neendlela zokusebenzisa kwifomathi ebanzi. Ukuba ufuna ukujoyina ngempumelelo ukukhula kwelungelo lokuthengisa, sinokukucebisa ukuba uqhakamshele inkampani yanamhlanje i-USU, eneenkqubo ezizodwa kunye nemibono yokuqalisa ishishini lakho.

I-franchise yemithombo yeendaba yiprojekthi ethile yeshishini, efuna ukuba izinto ezininzi zigcinwe engqondweni. Okokuqala, uya kube uqhuba ishishini lakho ngokuvumelanisa ne-franchisor. Uya kukulawula, kunye nokubonelela ngalo lonke ulwazi oluyimfuneko ukuze ukwazi ukumelana ngokulula nemisebenzi yeofisi. Ukongeza, xa unxibelelana ne-franchise, uthatha lonke uluhlu lwezibophelelo ezahlukeneyo ezinxulumene ngqo nemali yasebukhosini kwi-franchisor, ngelixa ezinye zinohlobo olwahlukileyo. Umzekelo, xa uthengisa i-franchise yemidiya, uyavuma ukunxibelelana neendawo ezithile okanye uthathe olunye uxanduva. Ukuba usebenza ngefranchise yesoftware, ke oku kunokuba luxanduva lokuthenga uluhlu lweempahla kubasasazi abachazwe ngokungqongqo, okanye kwi-franchisor ngqo.

Imigaqo iyahluka, kwaye kuya kufuneka ubambelele ngokungqongqo kuyo ukuze ungangeni kwimeko enzima xa ilungelo lakho lokuba ngumsasazi okhethekileyo lithathwa ngenxa yokunyhasha uxanduva olucingelwayo.

Ukusebenza ngefranchise yemidiya luhlobo lweprojekthi yeshishini enokuthi yenziwe kuphela ngendlela efanelekileyo kunye noxanduva. Indlela enoxanduva iyaqondwa njengokongezelelwa kwangexesha kwezi zibonelelo zemali ozimiseleyo ukuzisebenzisa. Sebenza nge-franchise yemithombo yeendaba ngokungenasiphoso nangobuchule, uhlawula imirhumo kwi-franchisor ngexesha. Imirhumo yirhafu efana nentlawulo. Isixa sayo sisusela kwi-2 kuye kwi-6% yengeniso yakho yenyanga. Ingabalwa njengepesenti yengeniso kwaye oku kufuneka kucaciswe xa kusenziwa isivumelwano.

Ukongeza kwimirhumo xa uthengisa i-franchise yemidiya, ungadlulisela umrhumo wentengiso kwi-franchisor yeziganeko zentengiso zehlabathi. I-franchisor iya kukonyusa inqanaba lokwazisa ngophawu kwilizwe lakho nakwihlabathi jikelele. Kwanele ukuba afumane nje imali kuwe, kwaye zonke ezinye izenzo ziya kuyenza ngeyona ndlela ifanelekileyo.

Kukho igalelo lesixa-mali, eliguqulela ngokoqobo ukusuka kulwimi lwabantu baseJamani njengesiqwenga. Esi siqwenga esityebileyo esibonisa ukuqala kokunxibelelana ne-franchise yemithombo yeendaba. Uyihlawula ngesixa se-9 ukuya kwi-11% yemali yotyalo-mali enikezelwa sisicwangciso seshishini. Kuya kufuneka kukhunjulwe ukuba i-franchise yeendaba kufuneka ihlawule kuba awutyali mali encinci ekuphunyezweni kwayo. Kunye nokuphunyezwa kwesicwangciso seshishini, kuya kufuneka unike i-franchisor isixa esithile semali ngendlela engabuyiswayo. I-10% yemali yotyalo-mali ayikho mncinci kangako, ke, kufanele ukuba kubekho ingqiqo emva kokuphunyezwa kwaloo msebenzi.

Sebenza ngokufanelekileyo nangokufanelekileyo kwaye emva koko, i-franchisor, kunye nabasemagunyeni bakarhulumente, abayi kuba nezikhalazo ngokuchasene nawe. Nokuba kuphakama naziphi na iimpikiswano, kuyakubakho ukuxhasa ityala lakho.

Kuyimfuneko ukwenza uhlalutyo lokuqala lwabakhuphisana nabo ukuba uthatha isigqibo sokuthatha inxaxheba kwilungelo lokufumana iindaba. Oku kuya kukunceda ubone ubuchule bakho bokumelana nabo ukhuphisana nabo kumzabalazo weentengiso. Unokusebenzisa uhlalutyo lwe-swot, ayikho enye into ngaphandle kwesixhobo esikumgangatho ophezulu esikuvumela ukuba uqonde ukuba ngawaphi amandla kunye namathuba onokuthembela kuwo xa usenza iprojekthi oyinikiweyo. Ukongeza, uhlalutyo lwe-swot luya kubonisa ubuthathaka kwi-franchise yakho yemithombo yeendaba, kwaye ungabanqanda, okanye ubasebenzise ukuze ufumane ukhuphiswano. Emva kwayo yonke loo nto, kwanobuthathaka bunokubuguqula bube lilungelo lakho, okanye unokuqonda ukuba usebenza nabo njani kwaye wenze wonke umsebenzi weofisi ngenqanaba eliphezulu lokusebenza.

Ukusebenza nefranchise yemithombo yeendaba kubandakanya isidingo sokunxibelelana nabaphulaphuli ekujoliswe kubo ngokubanzi. Olu luhlobo lweprojekthi engafaniyo nokunxibelelana nevenkile okanye indawo yokutya okukhawulezayo. Ngokuhambelana, i-franchise inokwahluka ngokubonakalayo kwimixholo yokusebenza. Nangona kunjalo, kuya kufuneka uxoxe ngayo yonke imiba kunye ne-franchisor kwangaphambi kwexesha ukuze ungabi namanqaku aphikisayo. Kwangokunjalo, ngokumilisela i-franchise yemithombo yeendaba, uya kungena kwisivumelwano. Iya kulawula ngokucacileyo lonke uxanduva kunye namalungelo amaqela.

Ukuze ungangeni kwimeko enzima, kufuneka uyiqonde ngokucacileyo into ofuna ukuyiphumeza ngokumilisela ifranchise yemithombo yeendaba. Isicwangciso seshishini esakhiwe kakuhle yenye yeemfuno zokuqala zokufezekisa iziphumo ezinomtsalane kumzabalazo wokhetho lwabathengi. Sebenzisa i-franchise yakho yemithombo yeendaba ngobuchule ngalo lonke ulungiselelo lokuqala oluyimfuneko. Le kuphela kwendlela onokuthi uqonde ngayo ekufuneka kwenziwe ukuze uphumelele ngoku nakwixesha elizayo. Isicwangciso esakhiwe ngokuchanekileyo yenye yeendlela zokuphumelela; Kuya kufuneka ulandele ngokungqongqo iingcebiso ezivela kumgcini-franchisor. Umzekelo, xa uthengisa i-franchise yemidiya, unokucelwa ukuba ubambelele kwikhowudi yokunxiba engqongqo yabasebenzi bakho. Kuya kufuneka ukuthobela yonke imigqaliselo ekhoyo.

Ukongeza, ukuba usebenza ngefranchise yemithombo yeendaba, uyilo lwangaphakathi luyakufuna ukwenziwa ngokuhambelana neekhowudi ozifumanayo kummeli wophawu. Akukho nto inzima kule nto kwaye kufuneka ulandele ngokungqongqo imigangatho kwaye ubambelele kwimigaqo. Ke kuya kubakho amabango ngokuchasene nawe, uya kuqhubeka ukuhlala ungumsasazi okhethekileyo kwilizwe lakho.