Kufanele kuthiwe, i-franchise yokudla okunempilo, njengesidingo esingokwemvelo somuntu, isetshenziswa emini ngabantu bobudala obuhlukile nobuzwe obuhlukile. Kungakho ama-franchise okudla edingeka kakhulu angayeki ukunikeza ubukhulu bembulunga. I-franchise njengokudla kwabantu nsuku zonke, amaklayenti amaningi ayakujabulela ukuthenga nokuthuthukisa amakhasimende amaningi. Ngokutholwa kwe-franchise yokudla, kufanele uqale ubheke uhlu lwabakhiqizi abakhona abasezindaweni ezikhethekile zamafomethi ahlukile. Ngohlu olukhona lwabanikazi, izinto zingahluka, ngoba uyakwazi ukukhetha ukubambisana ngokugcizelela ephaketheni lakho. Mayelana nalokhu, kufanele kuqashelwe ukuthi abadali abaningi bamaphrojekthi banama-franchise okudla aphezulu anedumela lomhlaba wonke.

Ukuthuthukiswa kweminye imikhiqizo kungathatha iminyaka eminingi, ngakho-ke kudingeka uqonde ukuthi izindleko zephrojekthi eqediwe zakhiwa zisuselwa egameni elikhulu legama lomkhiqizo lefomethi yomhlaba wonke. Ukuphakama kwe-franchise yokudla okunempilo kulele ethubeni lokuzakhela ibhizinisi lakho, ngokusho kwephrojekthi esungulwe, eyenziwe ngabasebenzi bomkhiqizi wohlangothi olukhethiwe. Ngokutholwa komqondo osulungile, ukwazi ukuqeda ezingeni elinemininingwane noma iyiphi ingozi yokwakha inkampani, ngoba wenza ngokuvumelana nomsebenzi osungulwe futhi wahlolwa kahle osulungile. Uma unesithakazelo emininingwaneni eningiliziwe mayelana nomhlinzeki, kufanele ubheke kusayithi elikhethekile eliqukethe imininingwane edingekayo. Ngemuva kwesikhathi esithile, esevumelene ngamathuba okubambisana ngokubambisana, umuntu kufanele aqhubeke nokusayina izivumelwano ezindabeni zokubambisana ezizuzisayo. Kufanele kushiwo ukuthi isisebenzi ngasinye sithola ukuqeqeshwa okukhethekile kumhlinzeki womqondo okhethiwe, obasiza ukuba bakwazi ukuzulazula kangcono izinqubo zokumaketha nezokukhangisa. Ukuthola umphumela oyifunayo, iklayenti lidinga ukuhambisana ngokuphelele nenqubo yokuthuthuka edluliswe ngumenzi.

Uma unesidingo sokwakha ukusekelwa kwamadokhumenti okuseqophelweni eliphezulu futhi okusebenzayo, khona-ke abamele inkampani yokukhiqiza bayakwazi ukusiza ngokugcwele kulolu daba ekuqaleni. Kumele kushiwo ukuthi kulula ukwenza ngaphakathi kohlaka lwezenzo zokusebenza ezibonisiwe, ngaleyo ndlela senze indlela endleleni esivele inyathelwe. Kulula kakhulu ukuthuthukisa okwakho osomabhizinisi kunokuba uqale ekuqaleni ukwakha ibhizinisi ngezingibe eziningi. Kulokhu, ngokutholakala kwe-franchise yokudla, uzozwa ukwesekwa okukhulu okuvela enkampanini yokukhiqiza ekwakheni imibono eseyenziwe ngecebo. Njengamanje, kucatshangelwa isimo esikhona njengamanje, isici esibaluleke kakhulu sihlala sinethuba lokuthengwa kwemikhiqizo nokudla okwenziwe ngomumo, ngoba kufanele kuqondwe ukuthi le nkomba yinto ehamba phambili. Ama-franchise okudla ahlukahlukene njengoba ungacabanga ukuqondiswa okunoluhlu lwezinhlobo zokudla, okubandakanya ukwenziwa kwama-confectionery, ngemfuno ebanzi yemakethe. Ukuthola ukudla okusha, akumele wehlise umenzi wakho ngokwethula uphawu lwentengiso.

Kunamathemba amaningi kakhulu ekwakhiweni kwesu elenziwe ngomumo kunokwakhiwa kwephrojekthi yomuntu siqu, ene-analytics kuphela evela ohlangothini lukasomabhizinisi. Kungashiwo ngokuqinisekile ukuthi ngokukhethwa kwe-franchise yokudla, awunaphutha, ngoba imboni yezokudla ibilokhu iyiqembu elifunwayo elidinga ukukhushulwa. Uma uqala ukuba nayo yonke inhlobo yemibuzo, kuyasiza kakhulu ukuyixazulula nomenzi we-franchise yokudla, ngoba ingozi yokwenza iphutha izoncishiswa. Isinqumo esifanele kakhulu seklayenti elifisa ukuthuthukisa umsebenzi waso webhizinisi yithemba lokuthenga ilungelo lokudla kumkhiqizo owaziwayo futhi othandwayo. Ukuthola umphumela oyifunayo, khetha i-franchise ngokwamakhono akho, ngokuthola ulwazi kumodi yesenzo esheshayo esikude. Emhlabeni jikelele, ama-franchise wabamele abahlukahlukene bemikhiqizo eyaziwayo asetshenziswa ngefomethi ebanzi, ngamasu ahlukile ahlukile afuna ukuholela empumelelweni esheshayo futhi efakazelwe ngamanye amaklayenti. Umbono ngamunye ngecebo elicatshangwe ngokucophelela ngumdali we-franchise yokudla, ukukhishelwa intuthuko enkulu.

Uzokwenza ukukhetha okuyikho kakhulu ngokuthenga i-franchise yokudla, okwandisa kakhulu amathuba okuthuthuka okuthelayo ezingeni lomhlaba jikelele.

I-franchise yokubuka kuwumsebenzi webhizinisi onenzuzo enkulu esikhathini eside esizayo. Lapho usebenza nge-franchise, kufanele ukhumbule ukuthi ukuqaliswa kudluliswa ngokuphelele emahlombe akho futhi unesibopho ngokugcwele sokuqinisekisa ukuthi i-franchise isebenza ngobuchwepheshe nangendlela efanelekile. I-franchisor yona ikunikeza imininingwane ephelele, wonke amamodeli webhizinisi adingekayo, ikhodi yokugqoka, amakhodi ezakhiwo zokuhlobisa, njalonjalo. Ukusebenza nge-franchise kufaka phakathi isidingo sokudonsa inani elithile lezinsizakusebenza zezezimali esivuna i-franchisor. Lo mkhuba ovamile futhi awufaki noma iziphi izibuyekezo. Vele, ungakwazi ngokuzimela ukufinyelela esivumelwaneni ne-franchisor ukuze uthole izinzuzo ezithile noma ama-indulgences.

Ukusebenza nge-franchise yewashi kuvumela ngokushesha ukuba ngumholi emakethe, ukuhlala kuma-niches akhanga kakhulu. Ngokuqinisekile, kufanele wenze imisebenzi yokukhangisa ngokwakho, kepha kulokhu, unemithetho efanelekile. Bangakhonjiswa ukugwema amaphutha abalulekile ekufezeni ukusebenza kwehhovisi. Uma ufuna ukuhweba iwashi, ulithengisa kusuka ku-franchise eyaziwayo, kuzodingeka ukhethe umkhiqizo ofanele. Kungakuhle ukuthi ube nalo uphawu lokuhweba oludumile hhayi kwamanye amazwe kuphela kodwa nasensimini yombuso lapho uzokwenza khona ibhizinisi lakho. Iwashi lithengisa kahle impela, ngakho-ke, udinga nje ukukhetha i-franchise efanele bese wenza iphrojekthi yebhizinisi ngaphansi kwemithetho etholakele. Uma usuqale inqubo yokukhipha isisekelo samakhasimende akho, udinga ukuthatha izinyathelo ezifanele ngesikhathi.

Ukuze uthathe isinyathelo sekwephuzile kakhulu, udinga ukuqapha izinqubo zebhizinisi futhi uhlale uqaphele. Iwashi noma iwashi franchise kumele lisetshenziswe ngokunakekela, ngoba izimbangi zakho ziphapheme futhi zingathatha izinyathelo ezahlukahlukene zokungena endleleni. Kuwumkhuba ojwayelekile lapho ukuncintisana kuphazamisa ukufeza imisebenzi eyabelwe. Lapho usebenzisa i-franchise yewashi, uneqoqo eliphelele lamathuluzi asebenzayo okuthi, uma asetshenziswe kahle, azuze imiphumela emihle. Uyakwazi ukusebenza ngamabhonasi afakwa kumakhadi amaklayenti. Lo mkhuba ukhuphula kakhulu izinga lokuthembeka kwamakhasimende. Ukusebenza nge-franchise yokubuka kungabandakanya nokwenza kahle indawo yokugcina impahla.

Nika izinsiza kusebenza ezinqolobaneni ngendlela yokuthi ungahlangabezani nezinkinga ngendawo yamahhala.

I-franchise yokubuka iphrojekthi yebhizinisi lapho kusetshenziswa leyo, futhi kufanele kukhunjulwe ukuthi unezibopho ezithile ku-franchisor. Ngaphezu kwesibopho sokukhokha iminikelo ethile nyanga zonke, kufanele futhi ugcine uphawu. Lokhu kusho ukuthi ochwepheshe bakho kufanele bagqoke ngendlela efanele. Ikhodi yokugqoka efanayo etholwe ngaphakathi kwenhlangano osebenzisana nayo kufanele ihlonishwe. Ukusebenza kwe-franchise yedijithali kukunikeza ithuba lokubhekana ngokuphumelelayo nanoma yimuphi umsebenzi wasehhovisi owenziwa ngekhwalithi ephezulu futhi ulandela imigomo nemithethonqubo. Sebenzela izingxenye ezahlukahlukene zamanani ukukusiza ukuthi ukhulise isabelomali sakho.

I-franchise yokubuka izosebenza kahle uma uhlala ufunda imibiko yamandla okuthenga. Bangakusiza ukunquma izingozi namathuba onawo lapho uthengisa amasheya athile.

Amawashi awumkhiqizo okhethekile, ngakho-ke, i-franchisee kufanele futhi ibe sezingeni elifanele. Kufanele unake kakhulu ukuthi yiliphi izinga lokwazisa ngomkhiqizo ohlose ukusebenzisana nalo. Uma kungathandwa kakhulu ezweni lakho, khona-ke kungaba yingozi impela. Uma i-franchise ithobela ngokuphelele izinkomba ezichazwe encwadini yebhizinisi, lapho-ke ngeke ube nobunzima ngecebo elibonakalayo. Sebenzisa i-franchise yewashi ngobungcweti, unake imininingwane ehlukahlukene futhi ngaleyo ndlela uziqinisekise nethuba lokwenza izinqumo zokuphatha ezifanele. Ungafunda izibalo ngamagrafu namashadi ukuze ukwazi ukuthatha isinqumo esifanele sokuphatha.

Ukuba nemininingwane esesikhathini kuqinisekisa impumelelo hhayi kwi-franchise yokubuka isikhathi kuphela. Ngemuva kwakho konke, imininingwane ethe xaxa ngefomethi yamanje onayo, aba maningi amathuba okuphumelela esikhathini esizayo.

I-franchise yesitolo sokubuka iwumsebenzi womsebenzi omkhulu wamahhovisi. Ukuze uthole okuningi kukho, udinga ukwenza amalungiselelo okuqala. Kuqukethe ukwenza izenzo zokuhlaziya. I-franchise kufanele iphathwe kahle, wazi kahle ukuthi kufanele uzinikeze imali ephezulu. Ngemuva kwakho konke, udinga ukuthi ubhekele izibopho. Umuntu wokuqala ofuna ukuthola imali ngomsebenzi wakho yi-franchisor uqobo.

Wabelana naye ngamarisidi wakho wemali. Lokhu kufakwe enkontilekeni. Vele usebenzise i-franchise yakho ngendlela yokuthi izimbangi zingenalo ithuba lokukuphikisa. Kwenza kube lula ukubhekana kalula nanoma ibuphi ubunzima. I-franchise yehora inamathuba onke empumelelo yesikhathi eside uma uyenza ngokuhlakanipha nangemva kokufunda izibalo. Imininingwane yezibalo ikunikeza umbono wokuthi siyini isimo semakethe yezitolo, isikhundla sesitolo sakho, namathuba wesitolo onikezwe wona ngale migomo.

Ukuqalisa isitolo sokubuka ngaphansi kwe-franchise kungahlangabezana nobunzima obuhlukahlukene, futhi lezi akuzona nje iziphathimandla ezilawulayo ezimele uhulumeni kepha ikakhulukazi izimbangi. Uma uqhuba isitolo sokubuka i-franchise, bangaphendukela kuzindlela ezahlukahlukene zomzabalazo. Zilungiselele futhi ngeke bakulimaze. Ukulungiswa kuqukethe ukusebenza kuzo zonke izimo ezingenzeka. Ngenxa yalokho, isitolo sakho sokubuka i-franchise sizolungela noma yiziphi izinkinga ngokuhamba kwesikhathi. Nguwe kuphela ongabanqoba ngokulahlekelwa inani eliphansi lemali.

Impela, kuyadingeka ukuthi ube nesikhwama somoya uma kwenzeka ingozi engalindelekile. Futhi kuyinto okwazi ukuyinqoba ngokusebenza ku-franchise. Kufanele uhlale uxhumene njalo ne-franchisor ukubuza noma imiphi imibuzo onentshisekelo kuyo. Lokhu kubaluleke kakhulu ngoba kuyadingeka ukuthi ube nayo yonke imininingwane efanele futhi uyisebenzise ukuze ungangeni esimweni esinzima nesiyingozi. Iwashi noma iwashi franchise yithuba lakho lokuthola imiphumela ebalulekile emncintiswaneni.

I-franchise eKherson yiphrojekthi ethembisayo, esadinga ukwenziwa ngokuqapha futhi kubhekwe zonke izingozi ezingasongela. I-franchise ayiyona nje inqubo yokuqasha umkhiqizo odumile ngokukhokha okulandelayo kwemali ethile. Ngaphezu kwalokho, esigabeni sokuphothula isivumelwano se-franchise, ukhokha u-11% wemali eyisamba. Inani lemali lingahluka ngokuya ngesivumelwano. IKherson yindawo ekhangayo yezivakashi, nayo okufanele icatshangelwe uma usebenza nge-franchise. Thuthukisa ilungelo ngezinga eliphezulu lokusebenza kahle, ekubeni ngaphambilini wenze izenzo zokuhlaziya.

Ukuhlaziywa kuhle kulokhu ukuthola kahle wonke amathuba nezingozi ezikhona. Osomabhizinisi abaningi kanye nezivakashi banesithakazelo kuKherson, ngakho-ke, unganikezwa isidingo esisebenzayo.

I-franchise eKherson ingabhekwa ngezinga eliphezulu lokusebenza kahle uma ucabangela izici zesifunda kanye nemininingwane yomthetho wendawo kusengaphambili. Vula i-franchise kuleyo nsimu bese unikeza izimpahla nezinsizakalo ezivela kumkhiqizo owaziwayo ukuqinisekisa ukungena kwamakhasimende njalo. Lapho usebenzisa ilungelo lokusebenzisa ilungelo elithile e-Kherson, kufanele ucabangele ukuthi, njengomthetho, ama-brand ahlinzeka ngesidingo salowo onelungelo lokuthengisa ukwenza umnikelo wokukhangisa, kanye nezimali zasebukhosini. Lokhu kufinyelela ku-6% wemali yakho engenayo noma inzuzo, okudingeka uyidlulisele kummeleli womkhiqizo njalo ngenyanga. Ilungelo endaweni enjalo lingahlinzeka nangesidingo sokudlulisa ama-3% wokukhangisa emhlabeni wonke. Ngosizo lwensizakalo ye-franchising, yenza imikhankaso yokukhangisa futhi ugcine izinga lokuqwashisa ngomkhiqizo ezingeni elithile.

I-franchise eKherson izosebenza ngokungenaphutha uma yonke imigomo yezomthetho ibonwa, futhi kubhekelwa imithetho yezokuziphatha yabasebenzi bakho.