Ma franchise amabizinesi ang'onoang'ono ndimalonda ambiri. Mabizinesi ang'onoang'ono ndiabwino chifukwa amafunidwa m'mizinda komanso m'matawuni ang'onoang'ono. Kusankha kosankha kumatha kutchedwa kwakukulu popanda kukokomeza. Mwinanso, lero ndizovuta kutchula nthambi yazachuma komanso ntchito (osati yaying'ono chabe) yomwe ma franchise sangaperekedwe. Chifukwa chake chinthu chachikulu ndikupanga chisankho choyenera chifukwa kupambana kwa bizinesi yanu kumadalira kwambiri chisankhochi. Gawo logulitsa ndalama mu GDP yapadziko lonse lapansi likukula chaka chilichonse, ndikupereka ndalama zambiri pachuma chamayiko osiyanasiyana ndikupanga ntchito zatsopano.

Eni ake amakampani ochita bwino komanso otsatsa malonda akuitana obwera kumene kuti adzajowine bizinesi yawo ndikugula chilolezo, kukhala gawo la bizinesi yopindulitsa. Chimodzi mwazinthu zabwino kwambiri mwanjira iyi yochitira bizinesi ndikukhazikika. Matekinoloje onse, mapulani amachitidwe ndi njira, maphikidwe, dongosolo lolumikizirana ndi ogulitsa ndi makasitomala, malingaliro otsatsa, ndi zina zambiri agwiritsidwa ntchito, kuyesedwa pochita, ndikuwonetsa kuti ndiwothandiza. Izi ndizo zomwe zimapangitsa kuchepa kwa nthawi yobwezera bizinesi ndikubweretsa phindu poyerekeza ndikupanga bizinesi, monga akunenera, kuyambira pachiyambi. Ndizomveka kwa amalonda omwe akugwira ntchito ndi mabizinesi ang'onoang'ono kuti azisamalira kwambiri ndalama zogulitsa, kusamalira (malo ogulitsira khofi, tiyi tating'ono ta mabanja, malo ophika buledi, ndi zina zambiri), ogula (oyeretsa owuma, kukonza nsapato ndi zovala, katundu wachikopa, ndi nyumba Zipangizo) . Kutchuka kwa ma franchise okhudzana ndi zosangalatsa komanso kuyenda, masewera, ntchito zamankhwala (kuphatikiza mitundu yosiyanasiyana ya kutikita minofu, zolimbitsa thupi, ndi zina zambiri), komanso ntchito zamagalimoto, kukonza, ndi zomangamanga, zikukula chaka chilichonse. Ndipo ngakhale mavuto azachuma, miliri, ndi zovuta zina zofananira nthawi zambiri sizimangokhala zopinga mabizinesi ang'onoang'ono pamalonda koma zimaperekanso kukula mwachangu poyerekeza ndi nthawi yabata.

Chitsanzo cha mapulojekitiwa ndi sukulu zamaphunziro oyambira kusukulu komanso zamasukulu zomwe zimagwiritsa ntchito ukadaulo wazidziwitso zamakono. Mabungwe osiyanasiyana opititsa patsogolo maphunziro ndi maphunziro amafunikanso kwambiri munthawi yomwe pali zoletsa zosiyanasiyana pantchito zamasukulu akale ndi masukulu apamwamba. Kupanga chakudya chopita komanso kubereka kumatha kukhala chitsanzo cha chilolezo (chaching'ono kapena chachikulu) chomwe chidzalemekezeke panthawi yokhayokha, zoletsa kuyenda kwa anthu ozungulira mzindawo, ndi zina zambiri. Ntchito zonse zokhudzana ndi kutumizidwa Za chakudya, zogula, mankhwala, ndi zina zambiri zimafunikira kwambiri munthawi zotere.

Kuchita bwino kwa bizinesi kumatsimikiziridwa ndikuwunika koyambirira kwa zinthu zazikulu zomwe zimakhudza mabizinesi ang'onoang'ono ndi akulu, mosasamala kanthu kuti amaperekedwa kudzera mu chilolezo, chongogulidwa kwa eni ake, kapena kupangidwa pawokha. Choyambirira, ndikofunikira kuwunika momwe zinthu zilili pakampani yomwe ikusankhidwa ndi ziyembekezo zake, makamaka pazaka zikubwerazi. Chosafunikira kwenikweni ndikulimba mtima kwa mpikisano, kuchuluka kwa omwe akupikisana nawo kwambiri, mitengo yawo ndi ndondomeko yantchito, ntchito zotsatsa, ndi zina zambiri. Zikhala zofunikira kutengera chidwi cha mawonekedwe: kupezeka ndi kuzindikira chizindikiro, maina amtundu, mawu okumbukira, ndi zina zambiri, kupezeka kwa tsamba lawebusayiti, malamulo, ndi mfundo zoyanjanirana ndi ogula (ali okhutira bwanji ndi mtunduwu wonse) ndi magawo ena. Mukapeza chilolezo mu tsamba lapadera la intaneti, mutha kufufuza pang'ono pazowunikira zingapo ndi ndemanga zake. Mwinanso ena amalonda amawona kuti ndikofunikira kugawana zomwe agwirizana ndikuwapatsa zambiri kwa omwe ali ndi chidwi.

Ndipo, zachidziwikire, wochita bizinesiyo ayenera kuchita kuwerengera konse komwe kumakhudzana ndi bungwe la kampaniyo. Malamulo a chilolezo nthawi zambiri amatanthauza kufunika kolipira koyambirira, kuchuluka kwake kumadalira mtengo wa chizindikirocho, kutengera kupambana, kutchuka, komanso phindu pakampaniyo. Kuphatikiza apo, kukonza kampani, ndikofunikira kuyika ndalama zakuthupi muzinthu zosakhazikika (kugula kapena kubwereketsa kwa mafakitale, kugulitsa, ndi malo ena, kugula zopanga ndi zida zamaofesi, kulemba anthu ntchito, kulemba ntchito, ndi kuphunzitsa ogwira ntchito, kampeni yobweretsa malonda kumsika, ndi zina zambiri). P.). Chifukwa chake wogulitsa ngongole ayenera kuyerekezera kukula kwa ndalama zoyambira bizinesi yaying'ono molondola pomanga dongosolo lazachuma. Zimatengera momwe amayambila kupanga phindu lenileni.

Malipiro a mwezi uliwonse nthawi zambiri amawerengedwa ngati kuchuluka kwa chiwongola dzanja. Nthawi zambiri, ndondomeko yoyendetsera ndalama komanso kuwerengera kwa nthawi yobwezera ya bizinesi yaying'ono (osati yokhayo) imaperekedwa limodzi ndi kufotokozera chilolezocho pamndandanda wapaintaneti. Zomwe mabizinesi akupikisana omwe akugwiritsa ntchito chilolezo chofananira kapena m'magulu ofanana amsika atha kukhala gwero lazidziwitso zothandiza kwambiri ndikuthandizira ma franchisee kusankha bwino. Mukamasankha bwenzi logulitsira, muyenera kukumbukira kufunitsitsa kwake kupereka upangiri pantchito zopanga ukadaulo, kutsatsa, kupititsa patsogolo, kayendetsedwe kabwino ka zochitika zatsiku ndi tsiku, maphunziro antchito, kulembetsa malo ogulitsa, ndi zina zambiri, perekani othandizira ndi zida zidziwitso ndikupereka thandizo lina pokhudzana ndi chitukuko cha bizinesi . Kawirikawiri, kufunsira kotereku kumaphatikizidwanso pamndandanda wazantchito zaulere (mogwirizana ndi mgwirizano wogulitsa). Komabe, palinso zosankha mukamapereka zokambirana zilizonse payokha malinga ndi mndandanda wamitengo yapadera (eni mabizinesi ena amayamikira kwambiri zidziwitso zawo ndipo sali okonzeka kuzipereka kwaulere ngakhale kwa omwe amakhala nawo nthawi zonse). Mwa njira, upangiri ndi upangiri wokhudzana ndi kukhathamiritsa misonkho, kukhazikitsa njira yotsatsira makampani, kuthekera koti wogulitsa ngongole abwereke ku bizinesi ya mnzake wachinyamata zitha kukhala zofunikira kwambiri kumabizinesi ang'onoang'ono.

Mwa njira, palinso ma franchise aulere omwe samapereka ndalama zoyambilira kapena zolipiritsa pamwezi (makamaka m'mabizinesi ang'onoang'ono m'malo opezera anthu chakudya ndi ogula).

Mwambiri, potchula zonsezi pamwambapa, titha kunena kuti bizinesi yaying'ono yamalonda ili ndi maubwino ambiri kuposa mitundu yamabizinesi apamwamba. Pali, zachidziwikire, mtengo, zoopsa, ndi mavuto, koma sizowonekera kwambiri ndikuwopseza zotsatira zomaliza. Ndi bizinesi yaying'ono yolinganizidwa bwino komanso yowerengeredwa pansi pa pulogalamu yogulitsa ndalama, wochita bizinesi amatha kukhala wolimba mtima mumzinda wawukulu komanso mdera laling'ono kapena malo ochepa okhala ndi tanthauzo m'deralo. Chinthu chachikulu ndikusankha gawo labwino pamsika ndikuyesetsa kuti likule bwino.

Chilolezo. Makampani azachipatala akuyenera kukumbutsidwa kuti adzagwiritsidwa ntchito pamoyo wamunthu wazaka zosiyanasiyana komanso mayiko osiyanasiyana. Ichi ndichifukwa chake chilolezo chololeza kuchipatala chikufunika kwambiri ndipo sichingachedwe. Ma franchise azachipatala amachokera ku lingaliro lokonzekera lomwe lili ndi njira yapadera. Mukamagula chilolezo chamankhwala, muyenera kuganizira mndandanda wa omwe akupezeka omwe amapezeka pamawebusayiti odzipereka. Ndi mndandanda wapano wa eni, mudzatha kusankha mgwirizano ndi mndandanda wamalingaliro opindulitsa kwambiri pabizinesi.

Pankhaniyi, ziyenera kudziwika kuti ambiri opanga mapulojekiti osiyanasiyana ali ndi mwayi wokhala pamndandanda wapamwamba, wokhala ndi mbiri yapadziko lonse lapansi. Mitundu ina imatha kutenga zaka zambiri kuti ipange, chifukwa chake ziyenera kumveka kuti mtengo wa ntchitoyi uphatikizidwa ndi dzina lalikulu pamitundu yapadziko lonse. Kuchita bwino pamalonda azachipatala ndi mwayi wopanga bizinesi yanu malinga ndi projekiti yovomerezeka, yomwe idapangidwa ndi ogwira ntchito opanga m'njira yomwe yasankhidwa. Ndili ndi malingaliro okonzeka, mutha kuthetsa pamlingo uliwonse chiwopsezo chilichonse chokhazikitsa kampani, chifukwa ichita mogwirizana ndi zomwe zavomerezedwa ndikukonzedwa. Ngati mukufuna kudziwa zambiri za gwero, muyenera kupita ku tsamba lapadera kuti mumve zambiri. Pakapita nthawi yayitali, mukagwirizana zakuti mgwirizano ungakhalepo, muyenera kuyamba kusaina mapangano ogwirizana. Ndikoyenera kudziwa kuti wogwira ntchito aliyense adzaphunzitsidwa mwapadera gwero la lingaliro lomwe lasankhidwa, lomwe lingamuthandize kuyendetsa bwino njira zotsatsa komanso zotsatsa.

Kuti mupeze zomwe mukufuna, kasitomala ayenera kutsatira kwathunthu mawonekedwe abwinoko omwe wopanga adadutsa. Ngati mukufuna kupanga chithandizo chamakalata chapamwamba komanso chothandiza, ndiye, pankhaniyi, nthumwi za kampani yopanga zitha kuthandiza kwathunthu. Tiyenera kunena kuti ndizosavuta kugwira ntchito mogwirizana ndi njirazi, potero kumaliza ulendo womwe udayenda kale. Ndikosavuta kukulitsa bizinesi yanu kuposa kuyamba kupanga kampani kuyambira pachiyambi ndi misampha yambiri. Poterepa, mukamagula chilolezo chazachipatala, mudzayamba kuthandizidwa ndi kampani yopanga zida kuti mupange malingaliro okonzekera ndi njira. Pakadali pano, potengera momwe zinthu ziliri pano, chinthu chofunikira kwambiri ndikotheka kugula zinthu zamankhwala, zomwe zimapangidwa ndi kampani yamalonda. Tiyenera kunena kuti chilolezo chamankhwala ndichosiyanasiyana monga njira zina zilizonse zopangira malingaliro abizinesi.

Kuti apeze zomwe akufuna, kasitomala akuyenera kutsatira zonse zofunika kwa omwe akupatsa mtunduwo. Pali ziyembekezo zambiri pakupanga njira yokonzekereratu kuposa kupanga projekiti yomwe ingachitike bwino ndi wochita bizinesi. Ndizotheka kunena kuti simungalakwitse posankha chilolezo m'malo azachipatala chifukwa gawo lomwe lasankhidwa lakhala phwando lodziwika bwino lomwe likufunika kukwezedwa. Ngati muli ndi mafunso, ndibwino kuti mupemphe thandizo kwa omwe adayambitsa chilolezo chotumiza anthu kuchipatala, chifukwa chiopsezo cholakwika chidzachepetsedwa. Chisankho cholondola kwambiri kwa kasitomala yemwe akufuna kupanga bizinesi yake ndi mwayi wogula chilolezo cha zizindikiritso zamankhwala odziwika komanso otchuka. Kuti mupeze zomwe mukufuna, sankhani chilolezo molingana ndi kuthekera kwanu, kulandira chidziwitso mwachangu kuchokera kwa ogwiritsa ntchito akutali. Padziko lonse lapansi, mitundu ingapo yodziwika bwino imagwiritsidwa ntchito mozungulira pochita ntchito zawo, ndikusaka njira zodziwikiratu zomwe zimabweretsa chipambano mwachangu ndikuyesedwa ndi makasitomala ena.

Lingaliro lirilonse lilingaliridwa mosamalitsa ndi njira ya wopanga chilolezo mu zamankhwala, ndikulandila chitukuko chachikulu. Kuchita ndi bizinesi yoyenera yamalonda ndi ogwira ntchito zamankhwala athandizidwa ndi akatswiri opanga, omwe adzafotokozere mwatsatanetsatane njira yomwe angaganizire. Mutha kulingalira mwatsatanetsatane wamomwe mungayambitsire mgwirizano pokhudzana ndi mgwirizano muzolemba zomwe zidasainidwa ndi wogulitsa ndi wogula. Njira yopindulitsa kwambiri kwa wochita bizinesi ndi kugula chilolezo chazachipatala, chomwe chiziwonjezera mwayi wakubala zipatso mdziko lapansi.