Chilolezo. Makampani azachipatala akuyenera kukumbutsidwa kuti adzagwiritsidwa ntchito pamoyo wamunthu wazaka zosiyanasiyana komanso mayiko osiyanasiyana. Ichi ndichifukwa chake chilolezo chololeza kuchipatala chikufunika kwambiri ndipo sichingachedwe. Ma franchise azachipatala amachokera ku lingaliro lokonzekera lomwe lili ndi njira yapadera. Mukamagula chilolezo chamankhwala, muyenera kuganizira mndandanda wa omwe akupezeka omwe amapezeka pamawebusayiti odzipereka. Ndi mndandanda wapano wa eni, mudzatha kusankha mgwirizano ndi mndandanda wamalingaliro opindulitsa kwambiri pabizinesi.

Pankhaniyi, ziyenera kudziwika kuti ambiri opanga mapulojekiti osiyanasiyana ali ndi mwayi wokhala pamndandanda wapamwamba, wokhala ndi mbiri yapadziko lonse lapansi. Mitundu ina imatha kutenga zaka zambiri kuti ipange, chifukwa chake ziyenera kumveka kuti mtengo wa ntchitoyi uphatikizidwa ndi dzina lalikulu pamitundu yapadziko lonse. Kuchita bwino pamalonda azachipatala ndi mwayi wopanga bizinesi yanu malinga ndi projekiti yovomerezeka, yomwe idapangidwa ndi ogwira ntchito opanga m'njira yomwe yasankhidwa. Ndili ndi malingaliro okonzeka, mutha kuthetsa pamlingo uliwonse chiwopsezo chilichonse chokhazikitsa kampani, chifukwa ichita mogwirizana ndi zomwe zavomerezedwa ndikukonzedwa. Ngati mukufuna kudziwa zambiri za gwero, muyenera kupita ku tsamba lapadera kuti mumve zambiri. Pakapita nthawi yayitali, mukagwirizana zakuti mgwirizano ungakhalepo, muyenera kuyamba kusaina mapangano ogwirizana. Ndikoyenera kudziwa kuti wogwira ntchito aliyense adzaphunzitsidwa mwapadera gwero la lingaliro lomwe lasankhidwa, lomwe lingamuthandize kuyendetsa bwino njira zotsatsa komanso zotsatsa.

Kuti mupeze zomwe mukufuna, kasitomala ayenera kutsatira kwathunthu mawonekedwe abwinoko omwe wopanga adadutsa. Ngati mukufuna kupanga chithandizo chamakalata chapamwamba komanso chothandiza, ndiye, pankhaniyi, nthumwi za kampani yopanga zitha kuthandiza kwathunthu. Tiyenera kunena kuti ndizosavuta kugwira ntchito mogwirizana ndi njirazi, potero kumaliza ulendo womwe udayenda kale. Ndikosavuta kukulitsa bizinesi yanu kuposa kuyamba kupanga kampani kuyambira pachiyambi ndi misampha yambiri. Poterepa, mukamagula chilolezo chazachipatala, mudzayamba kuthandizidwa ndi kampani yopanga zida kuti mupange malingaliro okonzekera ndi njira. Pakadali pano, potengera momwe zinthu ziliri pano, chinthu chofunikira kwambiri ndikotheka kugula zinthu zamankhwala, zomwe zimapangidwa ndi kampani yamalonda. Tiyenera kunena kuti chilolezo chamankhwala ndichosiyanasiyana monga njira zina zilizonse zopangira malingaliro abizinesi.

Kuti apeze zomwe akufuna, kasitomala akuyenera kutsatira zonse zofunika kwa omwe akupatsa mtunduwo. Pali ziyembekezo zambiri pakupanga njira yokonzekereratu kuposa kupanga projekiti yomwe ingachitike bwino ndi wochita bizinesi. Ndizotheka kunena kuti simungalakwitse posankha chilolezo m'malo azachipatala chifukwa gawo lomwe lasankhidwa lakhala phwando lodziwika bwino lomwe likufunika kukwezedwa. Ngati muli ndi mafunso, ndibwino kuti mupemphe thandizo kwa omwe adayambitsa chilolezo chotumiza anthu kuchipatala, chifukwa chiopsezo cholakwika chidzachepetsedwa. Chisankho cholondola kwambiri kwa kasitomala yemwe akufuna kupanga bizinesi yake ndi mwayi wogula chilolezo cha zizindikiritso zamankhwala odziwika komanso otchuka. Kuti mupeze zomwe mukufuna, sankhani chilolezo molingana ndi kuthekera kwanu, kulandira chidziwitso mwachangu kuchokera kwa ogwiritsa ntchito akutali. Padziko lonse lapansi, mitundu ingapo yodziwika bwino imagwiritsidwa ntchito mozungulira pochita ntchito zawo, ndikusaka njira zodziwikiratu zomwe zimabweretsa chipambano mwachangu ndikuyesedwa ndi makasitomala ena.

Lingaliro lirilonse lilingaliridwa mosamalitsa ndi njira ya wopanga chilolezo mu zamankhwala, ndikulandila chitukuko chachikulu. Kuchita ndi bizinesi yoyenera yamalonda ndi ogwira ntchito zamankhwala athandizidwa ndi akatswiri opanga, omwe adzafotokozere mwatsatanetsatane njira yomwe angaganizire. Mutha kulingalira mwatsatanetsatane wamomwe mungayambitsire mgwirizano pokhudzana ndi mgwirizano muzolemba zomwe zidasainidwa ndi wogulitsa ndi wogula. Njira yopindulitsa kwambiri kwa wochita bizinesi ndi kugula chilolezo chazachipatala, chomwe chiziwonjezera mwayi wakubala zipatso mdziko lapansi.

Chilolezo chogulitsa nyumba - kwa iwo omwe sali okonzeka kuyika ndalama, koma akufuna kutsegula bizinesi yawo. Kusamalira katundu sikophweka. Msika wogulitsa nyumba zikukulirakulira, nyumba zatsopano zikumangidwa mwachangu kwambiri, nyumba zachiwiri zikufunika nthawi zonse. Koma ndizovuta kwambiri kutenga ndi kutsegula kampani yogulitsa nyumba momwemonso, mpikisano mderali ndiwokwera kwambiri. Komabe, ngati mumakonda gawo ili lazamalonda, simukufuna kugwirira ntchito kampaniyo, njira yothetsera vuto ikhoza kukhala kugula chilolezo. Werengani za izi pansipa.

Kodi ma franchise ogulitsa nyumba ndi chiyani? Amatha kuyimilidwa ndi mabungwe ogulitsa nyumba, makampani omanga ndi kukonzanso, kubwereka, kufunsira m'mabizinesi, ndipo zimakhudzanso malo ogulitsa anthu. Chifukwa chiyani chilolezo chogulitsa nyumba ndi malo chosangalatsa? Monga lamulo, makampani ali ndi chidwi chotsatsa malonda awo ndipo ali okonzeka kulandira ndalama zochepa zachifumu ndikuchotsa kwathunthu ndalama zolipiritsa. Wochita bizinesi amafunika kuti azigwiritsa ntchito ndalama pochita lendi ofesi, kugula zida zamaofesi, ndikulemba anthu ntchito. Ndibwino kuti mutsegule bizinesi yogulitsa nyumba moyenera, ndiye kuti, ndibwino ngati pali bungwe lokonzekera lomwe likungofunika kukwezedwa. Izi ndiye kuti ngati muli ndi bungwe ndipo mukufuna kulikulitsa ndikugwira ntchito pansi pa dzina lodziwika bwino. Njirayi ilipira mwachangu kwambiri kuposa kuyambitsa bizinesi kuyambira pomwepo. Ubwino wake wachilolezo ndi chiyani? Ndi chithandizo chonse kuchokera kwa franchisor.

Osangokhala woyang'anira woyang'anira wosiyana yekha, komanso ndi gulu lonse la akatswiri ochita nawo chilolezo. Ubwino wina ndikuti mumapeza malo okonzekera kugulitsa nyumba omwe makasitomala ndi eni nyumba amakayendera tsiku lililonse. Kupeza malangizo othandizira pakuchita bizinesi. Komanso, franchisor atha kukutsegulirani njira zowonjezera zogwirira ntchito ndi mabanki ndi omwe akutukula. Ndipo mukadziwitsidwa ndi kampani yomwe amakhulupirira, mwayi wanu wopambana udzawonjezeka. Ogulitsa malo ogulitsa nyumba nthawi zonse amayang'anira msika, kukonzekera zotsatsa, kugwira ntchito yambiri kuti akhazikitse ubale ndi omwe akutukula. Momwe mungapezere chilolezo choyenera osagwera achinyengo? Choyamba, muyenera kugwiritsa ntchito njira yosakira yodalirika.

Kufunafuna chilolezo kumachitika makamaka kudzera pa intaneti. Mumakatalogu, mutha kusankha gulu loyenera kapena kukhazikitsa malo osakira. Komanso, zopereka zitha kusweka pakukwera kapena kutsika kwa dongosolo lolonjezedwa. Mukasankha chilolezo, ndi bwino kufufuza mbiri ya franchisor. Izi zitha kuchitika kudzera pagwero lotseguka la chidziwitso. Kutchuka kwa chizindikirocho kuyenera kuti kuzindikiridwe ndi wina (ndipo izi zikuyenera kuwonetsedwa munyuzipepala), mutha kuwonanso ndemanga. Musanamalize mgwirizano wamalonda, samalani kwambiri mfundo zazikuluzikulu zakugwirizana.

Osasaina mgwirizano ngati uli ndi chilankhulo chodziwika bwino komanso chosamveka bwino. Kuti mukhale ndi mtendere wamumtima, funsani kampaniyo kuti mupeze zolemba zanu ndikuwunika satifiketi ndi manambala a ziphaso. Musawone mawu akulu, khulupirirani manambala ndi zisonyezo zokha. Titha kuthandiza posankha chilolezo, m'ndandanda yathu mupeza zopindulitsa kwambiri, zotsalira molingana ndi ndalama. Tikuyimira makampani akunja ndi akunja. Msika wogulitsa nyumba ndiwosakhazikika koma wopindulitsa kwambiri. Popeza mwayesetsa koyambirira kwa njirayo ndikupempha thandizo la mnzanu wodalirika, mudzatha kuyika njira yanu yopambana, ikuyamba ndi ife.

Franchise ya malo ogulitsa ndi ntchito yofunikira komanso yolimba mtima. Kotero kuti pakukwaniritsa kwake simukuyenera kukumana ndi zovuta zosagonjetseka, khalani okonzekera bwino koyambirira. Zimathandizira kuchepetsa zoopsa zomwe chilolezo chanu chimawonekera. Muyenera kukonzekera mwadongosolo pogwiritsa ntchito chida chotchedwa swot analysis. Mothandizidwa ndi kusanthula kwa swot, mutha kumvetsetsa zovuta zomwe zikuwopseza chilolezocho. Bungwe lanu lilinso ndi mphamvu ndi zofooka zake.

Chida chapamwamba ichi chimakuthandizani kuzindikira, kugawa ndikugwiritsa ntchito. Kupatula apo, kupezeka kwa chidziwitso chofunikira kumakupatsani mwayi wokana ampikisano, kukhala wazamalonda wopambana kwambiri komanso waluso. Ngati mukugulitsa malo ndi bungwe, ndiye kuti chilolezo chimakuthandizani kuti muchite zinthu mwamphamvu komanso mwamphamvu momwe mungathere. Kupatula apo, mumatsogozedwa ndi malamulo, mawu apano, ndi zosintha zenizeni. Ndizothandiza kwambiri, zomwe zikutanthauza kuti mwayi wapaderawu sayenera kunyalanyazidwa. Kugulitsa nyumba ndi malo, gulu lanu lazamalonda limatha kufikira ukadaulo watsopano. Izi zonse zimachitika chifukwa choti wogulitsayo amagawana zomwe akumana nanu.

Zachidziwikire, ndikofunikira kuzindikira chidziwitso chomwe mumalandira. Kugwiritsa ntchito kwawo moyenera kumawonjezera mwayi wanu wopambana mpikisano.

Gwiritsani ntchito chilolezo chothandizira kuyendetsa bizinesi yanu. Ndikofunikanso kugwira ntchito zokha, kupeza phindu lalikulu pantchitoyi. Ndalama zanu zogulitsa malo zimapereka chithunzithunzi chokwanira pazofunikira pabizinesi yanu. Ndizotheka kuthana ndi zovuta zamtundu uliwonse ndikuzichita moyenera momwe zingathere. Mothandizidwa ndi chilolezo, bungweli limagwira ntchito mwamphamvu kwambiri kuposa ngati mumachita zinthu pawokha. Kupatula apo, mukuchita malinga ndi zomwe wazamalonda akuchita bwino.

Adapeza kale ndalama zake ndipo wabweretsanso kuchuluka kwachidziwitso chake pamilingo yayikulu. Ogwiritsa ntchito padziko lonse lapansi amadziwa chilolezo chogulitsa nyumba. Ngakhale mumzinda mwanu, mulingo wodziwika wa chizindikirocho unali wokwera, ngakhale musanalowe mumsika ngati wogawa okha. Chifukwa chake, munthu ameneyo ali ndi zambiri zoti aphunzire ndipo mwayi wapaderawu sayenera kuphonya. Pogwiritsa ntchito chilolezo chazogulitsa nyumba, zovuta zambiri zimatha kubuka. Atha kuthana nawo mosavuta pogwiritsa ntchito pulani yomwe idapangidwa kale. Tsambali limalemba zonse zofunika kuchita zomwe muyenera kuchita.

Gwiritsani ntchito molondola komanso mwaluso, potero mumadzipindulitsa kwambiri pamipikisano. Mutha kupambana pankhondoyi ndi zigoli zowononga kwa omwe akutsutsana nawo chifukwa muli ndi zabwino zosiyanasiyana pamayendedwe obala zipatso. Zonsezi zimachitika chifukwa choti mukuchita zomwe kampani yanyumba imagulitsa.

Kuphatikiza pa zabwino zambiri, pokhala wofalitsa wogulitsa nyumba ndi malo, mumapanganso ndalama zina. Mwachitsanzo, koyambirira, uku ndikubweza ndalama zochuluka. Ma voliyumu ake nthawi zambiri amasiyana, koma, monga lamulo, sangakhale ochepera 9 komanso kuposa 11% yazopereka zoyambirira. Izi zimalipira mwachangu kwambiri, choncho musadandaule. Komanso, panthawi yopereka chilolezo, muyenera kulipira mwezi uliwonse kuchokera pa 3 mpaka 9%. Awa ndi magawo awiri, iliyonse yomwe amawerengera payekha.

Gawo loyamba limatchedwa mafumu. Pogulitsa chilolezo, imakhala pakati pa 2 mpaka 6%. Ndalamayi imawerengedwa ngati kuchuluka kwa ndalama zomwe mumalandira pamwezi. Kuphatikiza apo, pakukhazikitsa kampani yogulitsa nyumba, gawo lina limaperekedwa. Amatchedwa malonda aulemu. Ndalamayi imagwiritsidwa ntchito ndi chilolezo kuti iwonjezere kutchuka kwa chizindikirocho. Kuphatikiza apo, ntchito zotsatsa zikuchitika padziko lonse lapansi kuti zifikire anthu ambiri omwe angawatsatire.

Chifukwa chake, bungwe lazogulitsa nyumba lidzakulirakulira ndikukopa makasitomala ambiri. Mumalandiranso phindu lopanda chitsogozo kuchokera izi, chifukwa m'dera lanu mzindawu chilolezo chimakula.

Chilolezo ndi woimira - malingaliro awiriwa ndi ofanana. Kuti mumvetsetse momwe mungagwiritsire ntchito ofesi, muyenera kugwiritsa ntchito mapulogalamu apamwamba kwambiri. Ngati mukufuna chilolezo, ndiye kuti nthumwi yake iyenera kupatsidwa chidwi. Pulogalamuyi imangothandiza kuthana ndi ntchitoyi. Mutha kuyigwiritsa ntchito moyenera komanso mopindulitsa, osalakwitsa. Kugwiritsa ntchito chilolezo ndikuyimira nthumwi kumagwira bwino ntchito pakompyuta iliyonse.

Ntchito zake zimakwaniritsidwa kudzera pakupanga kwapamwamba. Matekinoloje opangidwa mwapamwamba kwambiri amatheketsa kumapeto kwake kukhala chinthu chabizinesi yopambana kwambiri. Woyimirirayo sayeneranso kulumikizana ndi antchito, ndipo mutha kubweretsa chilolezocho kuntchito yatsopano. Mutha kukhala ndi mbiri yayikulu popereka kasitomala kapena bizinesi ina iliyonse moyenera momwe mungathere.

Mukamayanjana ndi chilolezo, mulibe zovuta zazikulu pomwe pulogalamu yamapulogalamu imayamba. Ndizosavuta komanso zothandiza, zomwe zikutanthauza kuti njira yophatikizira siyenera kunyalanyazidwa. Mufunika yankho labwino kwambiri pamakompyuta lomwe linapangidwa ndendende kuti ntchito yanu kuofesi ikhale yosavuta.

Mukamayendetsa chilolezo, ndizotheka kucheza ndi woimira pogwiritsa ntchito zida zamagetsi. Mwachitsanzo, mutha kupanga malipoti pogwiritsa ntchito luntha lochita kupanga lophatikizidwa ndi zovuta ngati mutagula chinthu choyenera. Pulogalamuyi ndiyosavuta kuyiyika, ndipo imatha kuthana ndi zochitika zovuta kwambiri zomwe zimayendetsedwa payokha. Malipoti nthawi zonse amakhala m'manja mwa woimira, ndipo chilolezo chimatha kukula mwamphamvu. Kuyendetsa kayendetsedwe kazinthu zandalama chifukwa chazomwe zathandizidwa moyenera zitha kukhala zothandiza kwambiri. Zomwe zimapangidwa ndi opanga mapulogalamu odziwa bwino zimalola kuchita zofunikira zonse mwachangu kwambiri komanso moyenera.

Chilolezo chosavuta kuphunzira komanso chitukuko cha nthumwi chimavomereza kulumikizana ndi kasitomala m'modzi. Akatswiri anu onse amasiyanitsa malingana ndi kuchuluka kwa mwayi wowonetsetsa kuti akutetezedwa kwambiri.

Franchise ndi woimira amafuna zida zina kuti achite bwino. Mwachitsanzo, makina omwe amalola kugwiritsa ntchito kusanja kapena kusintha magwiridwe antchito, zonse pempho la omwe akuyendetsa. Kusintha kwamanja kumafunikira pakafunika china chake kuwongolera. Magwiridwe antchito amalola kugwira ntchito iliyonse muofesi moyenera, komanso kukulitsa. Kampani yogulitsa chilolezo imalola kuyanjana osati ndi nthumwi yokha komanso ndi ena. Ndizosavuta, chifukwa chake gwiritsani ntchito pulogalamu yabwino.

Njira yolumikizirana ya chilolezo ndi woimilira amatsogolera bizinesiyo kuzipamwamba zatsopano.