Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chogulitsa masitolo azithunzithunzi ndi ntchito yopindulitsa kwambiri mtsogolo, kuti mukwaniritse zomwe muyenera kukhala ndi dongosolo lokonzekera bwino. Kupatula apo, mutha kufunsa naye nthawi iliyonse ndikumvetsetsa ngati zonse zikuyenda monga mwa pulani, kapena ngati mukufuna kusintha zina ndi zina. Mukamagwiritsa ntchito chilolezo, muyenera kukumbukira kuti iyi ndi ntchito yolipidwa ndi amene amalipiritsa. Choyamba, mukamagula chilolezo mu sitolo, mumalipira ndalama zambiri. Ichi ndiye chidutswa chomwe chimatchedwa mafuta, chomwe chimafika mpaka 11% yazachuma chonse mu bizinesi yolimbikitsidwa. Ngati mungaganize zokhala ndi shopu momwe mudzagulitse nthabwala, ndiye kuti chilolezocho chikuthandizani kukhazikitsa bwino ofesi.

Mudzakhala ndi mwayi wopambana m'kupita kwanthawi ngati mungapeze chidziwitso chonse chomwe mungafune kuchokera kwa franchisor ndipo mutha kuchigwiritsa ntchito moyenera momwe mungathere. Kuphatikiza apo, mudzakhala bizinesi yopambana komanso yotsogola kwambiri yomwe ili ndi mwayi wopambana m'kupita kwanthawi. Zoseweretsa zikhala zowongolera kwathunthu, ndipo sitolo yanu siyiyenera kutayika chifukwa choti oyang'anira analibe chilolezo. M'malo mwake, mudzakhala ndi zabwino zonse zokhudzana ndi kupezeka kwake.

Chilolezo chogulitsa bwino chosangalatsa chikuyenera kumalizidwa mukatha kulingalira. Choyamba ndi kusanthula kwa swot. Kachiwiri, ndi ma analytics kuti azindikire omwe akupikisana nawo ndi zochita zawo. Gwiritsani ntchito moyenera komanso moyenera pokhazikitsa chilolezo chokomera masheya malinga ndi zitsanzo zowoneka bwino. Mudzafika poyambira pa omwe akupikisana nawo ndipo mudzatha kulemba zolemba zonse moyenera momwe mungathere. Kuti mukope makasitomala ambiri, muyenera kuwachitira zochulukirapo kuposa omwe akupikisana nawo.

Mutha kulipira ndalama zachifumu, zomwe zimatchedwa zopereka, zomwe zimaperekedwa mwezi uliwonse. Kuphatikiza apo, amalonda amalipiranso ntchito zotsatsa padziko lonse lapansi. Ngati mukugulitsa sitolo yamabuku azoseketsa, zopereka zanu zotsatsa padziko lonse lapansi zimatha kuyambira 1% mpaka 3% kutengera ndalama zomwe kampani yanu imapeza mwezi uliwonse. Sankhani mwatsatanetsatane kuchuluka kwa katundu amene mukufuna kukhala nawo pamashelefu. Izi zidzakuthandizani kuchepetsa ndalama zothandizira. Kukhazikitsa chilolezo mu malo ogulitsira azithunzithunzi kumakupatsani mwayi wokulitsa bajeti yanu.

Ma Franchise ku Korea akhala akugwira ntchito bwino kwanthawi yayitali, zomwe zimapangitsa kuti anthu omwe asankha kuwalimbikitsa kuti adzipindulitse. Korea ndi boma lotseguka komanso lowolowa manja, komabe, polimbikitsa chilolezo, ndiyofunikirabe kuphunzira malamulo amchigawo, komanso miyezo ndi malamulo oyenera kutsatiridwa kuti asalowe mumkhalidwe wopanda pake. Korea imadziwika padziko lapansi ndipo anthu ambiri amakonda dzikoli. Ndicho chifukwa chake zimakhala zopindulitsa kulimbikitsa chilolezo m'deralo, chifukwa nthawi zonse mumapeza makasitomala anu. Choyamba, chilolezo ku Korea chidzapeza makasitomala chifukwa choti anthu kumeneko ali ndi ndalama zambiri. Kuphatikiza apo, alendo ambiri amabwera ku Korea kudzasangalala ndi mawonekedwe ake apadera.

Lowani nawo chilolezo pakadali pano, osachedwetsa nkhaniyi pazowotchera kumbuyo. Kupatula apo, pomwe mukukayikira, ma franchise opindulitsa kwambiri adzasankhidwa ndipo simudzakhala ndi chilichonse choti mupereke pamsika.

Ngati mukuchita nawo chilolezo m'chigawo cha Republic of Korea, muyenera kudziwa kuti pochita bizinesi yamtunduwu muyenera kulipira ndalama zina kuti mukhale ndi ufulu wogwiritsa ntchito chizindikirocho. Zomwe amatchedwa ndalama zachifumu zimalola kuti franchisor apange ndalama kuchokera kwa wina amene amagwiritsa ntchito mtundu wake. Kugwiritsa ntchito chilolezo ku Korea kungafunenso kuti wogulitsa chilolezocho apereke zotsatsa zingapo kwa wogulitsa. Ichi ndi chizolowezi chofala, ndipo zoperekazo zimatha kusiyanasiyana, komabe, mwalamulo, sizidutsa 3%. Chilolezo ku Korea chidzakhala mwayi wabwino wowonjezera bajeti ya bungwe lanu ndikukupindulitsani nokha. Chilolezo ku Korea chidzagwira ntchito motsatira malamulo amchigawo, ndiye kuti simudzakhala ndi zovuta.

Ingogulani chilolezo choyenera kwambiri ku Korea ndikuyamba ntchitoyi.

Ma Franchise ku South Korea akhala akugwira ntchito kwa nthawi yayitali. South Korea, mosiyana ndi oyandikana nayo akumpoto, ndi dziko lokhala omasuka kwambiri komanso lolemera. Anthu osungulumwa ku South Korea adzapatsa chilolezo mwayi uliwonse wopambana chifukwa, kuwonjezera pa alendo obwera kudziko lino, mudzatha kugulitsa katundu wanu ndi ntchito kwa anthu omwe akukhala kale mdera lomwe lasankhidwa. South Korea siyokondedwa ndi alendo okha, komanso ndi dziko lokongola kwambiri pazogulitsa. Chilolezocho chimagwira bwino ntchito, chifukwa nthawi zonse imatha kupeza makasitomala ake. Ndipo, chinthu chachikulu ndikumvetsetsa zomwe anthu amderalo amakonda ndikuwapatsa mankhwala anu okutira omwe amakonda.

Ngati tikulankhula za South Korea, ndiye kuti dzikoli limadziwika bwino kwambiri komanso nthawi yomweyo. Izi zikungoyenera kukumbukiridwa kuti ntchito yolimbikitsa chilolezo ku South Korea ichitike moyenera. Chilolezo ndi njira yabwino yopezera ndalama.