Chilolezo chokonzekera bizinesi ndi chiyambi chabwino choyambira bizinesi yanu. Bizinesi yokonzekera chilolezo ndi bizinesi yolimbikitsidwa bwino yomwe imakhala ndi ndalama zokhazikika. Monga lamulo, katunduyo kapena ntchito zake zimayamba kukondana ndi wogula, chizindikirocho chimadziwika mosavuta ndipo chimakhala ndi mawonekedwe apamwamba. Kugula chilolezo chokonzekera bizinesi ndikosavuta, muyenera kungoyendetsa pempho lanu pa intaneti ndi mazana amndandanda pamasankhidwe osiyanasiyana m'malo osiyanasiyana komanso momwe mungapezere ndalama zina. Zikuwoneka ngati zosavuta, koma mutha kugwera mumsampha wachinyengo. Nthawi zambiri, dummy imatha kuperekedwa pakati pa ma franchise omwe amaperekedwa.

Bizinesi yokonzekera imaperekedwa kuti ipange tsamba wamba pa intaneti popanda kugwira ntchito ndi kugulitsa njira. Ma Franchise amasiyana pamgwirizano, atha kukhala achindunji, osintha ndi ena. Mgwirizano wamgwirizanowu uyenera kufotokoza za mgwirizano, kuchuluka komwe kumaperekedwa poyambitsa bizinesi ndi zinthu zofunikira. Musanamalize mgwirizano, ndikofunikira kuti muphunzire zonse, ganizirani za maubwino onse ogwirizana. Sizinapwetekenso kuphunzira zomwe opikisana nawo atha kuchita. Zabwino za bizinesi yopanga chilolezo: kasitomala amadziwa malonda kapena ntchito yoperekedwa ndi wogulitsa (motero, palibe chifukwa chokhazikitsira malonda, njirayi ndiyolakwika), palibe chifukwa chogwiritsa ntchito chuma kutsatsa. Konzekerani kukonzekera mayendedwe amachitidwe kumatanthauza kulemba anthu ntchito, othandizira, othandizira, zida, ndi zina zambiri.

Ubwino wake umaphatikizaponso thandizo kuchokera kwa wowalangiza omwe akwanitsa kuchita bwino bizinesi yake, kubwereketsa kokhazikika, ndikuyika ndalama (mwapadera). Zinthu zoyipa zogulitsa chilolezo chokonzekera bizinesi zimatanthauza kutsatira mosamalitsa miyezo ndi miyezo kuchokera kwa franchisor (chilichonse chimafotokozedwa mgwirizanowu), kulipira ndalama zachifumu nthawi zonse, kuthetsa mgwirizano pansi pazifukwa zomwe sizili bwino kwa wolandila ufuluwo. Kodi muyenera kudziwa chiyani kuti mutsegule bwino bizinesi yamalonda? Choyambirira, sankhani zomwe mukufuna kutuluka mu bizinesi yanu, dziwani malangizo, konzani bajeti, pendani zoopsa zomwe zingachitike ndi njira zothetsera mavutowo. Mayendedwe odziwika bwino a bizinesi yamalamulo: zodyera, zovala, nsapato, zodzikongoletsera, zovala za ana ndi zoseweretsa, maphunziro, kupanga katundu, malonda amakono (malo ometera nsalu, malo okonzera kukongola), ntchito zantchito, zokambirana, ndi zina zambiri. Gawo lotsatira ndikusankha wogulitsa moona mtima kuti awone zonse zomwe akupereka. Kenako phunzirani pamsika, pendani ntchito ya omwe akupikisana nawo, yesani kusintha zovuta za ntchito yawo kukhala zabwino zanu. Kuti muyambe bwino, ndikofunikira kuwunika mozama ndalama zanu.

Ganizirani mtengo wa polojekitiyi, dziwani ngati mukufunikira kutenga ngongole, pangani chithunzi chonse cha ndalama zanu. Kusanthula kwa franchisor kumawonetsa kuchuluka kwa ndalama zake, nthawi yopuma ku msika, kuchuluka kwa othandizana nawo. Lolani franchisor akupatseni chithunzi chathunthu chachuma, nthawi yobwezera. Malipiro a Ro, ndi chiyani? Ma Royalties amalipidwa pamwezi pakugwiritsa ntchito dzina. Kuchuluka kwa zolipira kumayikidwa mgwirizanowu. M'magazini ino, mafotokozedwe osamveka sayenera kuloledwa, zisonyezo zonse ziyenera kukhala zomveka komanso zokwanira. Yang'anani mnzanu pamagulu otseguka kuti muwone ngati mbiri yawo yochokera kwa ogula ikugwirizana ndi zenizeni.

Ndikofunikira kuti chilolezo kuti azidziwa bwino makampani omwe asankhidwa, izi zimathandizira kwambiri njira yakukweza fayilo yanu. Lembani mapepala ovomerezeka a wogulitsa, zovomerezeka zake, ndi mtundu. Unikani ndi kutsimikizira chitsimikizo kuchokera kwa wogulitsa. Ngati wogulitsa agwirizana ndi malonda apadziko lonse lapansi, uwu ndi umboni wokhazikika kwake komanso kudziwika kwake. Zambiri zovomerezeka za franchisor zitha kufufuzidwa pazofalitsa, kapena mutha kufunsa mwachindunji, kenako yang'anani za kulembetsa, ziphaso, ndi zina zambiri. Ngati izi zabisika, ndibwino kuti musagwirizane ndi wogulitsa wotere. Onetsetsani kuti mgwirizanowu uli ndi mgwirizano wogwirizana, osati mawu osamveka bwino monga othandizira apamwamba, kasamalidwe ka malonda, ndi zina zotero.

Ndikosavuta kuyendetsa bizinesi yopanga ndalama ngati mwazindikira zochitika zonse zamgwirizano pasadakhale. Kusankha chilolezo kumatha kuchitika patsamba lathu. Tili ndi kabukhu kabwino ka chilolezo chopangidwa kale kuchokera kuzinthu zapakhomo ndi zakunja. Tasonkhanitsa zotsatsa zatsopano komanso zofunikira kwambiri za 2021. Timagwira ntchito ndi mitundu yodalirika yokha. Zotsatsa zomwe zakonzedwa zakonzedwa m'magulu molingana ndi ndalama zomwe zikugulitsidwa. Timakuganizirani ndipo timapereka mayankho omwe angayesedwe nthawi.

Pezani malonda anu okonzeka kukonzekera nafe.

Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Kabukhu kakang'ono ka chilolezo ndi kugula bizinesi yopangidwa kale. Lero, pogwiritsa ntchito msakatuli aliyense, mutha kupeza zinthu zambiri zapaintaneti zomwe zimakhala ndi mndandanda wazamalonda omwe agulitsidwe. Kwa zokonda zonse, zokonda, kuthekera kwachuma ndi bungwe. Zachidziwikire, izi ndizosavuta ngati munthu atha kuwona mazana azosankha munthawi yochepa ndikusankha yomwe ikugwirizana ndi mapulani ake. Ndikukula kwamachitidwe osagwiritsa ntchito ndalama, ndizotheka kugula chilolezo chokonzekera mosavuta komanso mwachangu, mosasamala kanthu komwe wogulitsa wamkulu amagwirira ntchito padziko lapansi. Mukamagwira ntchito ndi zolemba zamakalata, muyenera kukumbukira kuti tsambalo limalemba chidwi chanu pa mtundu wina wa chilolezo.

M'tsogolomu, mudzalandira maimelo a tsiku ndi tsiku okhala ndi bizinesi yatsopano yomwe imaperekedwa pamalipiro, ofanana ndi katundu wawo ndi zomwe mwaziwona m'ndandanda. Buku labwino, lokonzedwa bwino limapatsa mwayi ochita malonda, omwe akufuna kugula ufulu wogwira ntchito mogwirizana ndi bizinesi yomwe yakonzedwa kale, kukutsogolerani pamalingaliro ambirimbiri, kusaka mwachangu ndikusankha zidziwitso.

Zoyenera kutsata ndizofanana ndi tsamba lina lililonse. Iyenera kukhala pamizere 10 yoyambirira yakusaka, kukhala ndi magalimoto ambiri, dongosolo lomveka bwino komanso lomveka, komanso kupeza njira zofunika. Alendo sayenera kuthera maola ambiri akusankha njira kuti agule. Kuphatikiza apo, chidziwitsochi chiyenera kukhala chatsopano komanso chofunikira, osapereka chakale mayankho okonzedwa kale. Zomwe zili m'makalata oterewa zimasinthidwa tsiku lililonse ndipo sizimangotanthauzira kampani ya franchisor komanso kulumikizana ndi kulumikizana ndi eni ake (izi ndizofunikira kwa iwo omwe akufuna kugula chilolezo), mbiri yakapangidwe ndi chitukuko cha bizinesi, Kuphatikizira koyambirira kwa mgwirizano, ndi zina zambiri. Komanso, mindandanda yotere nthawi zambiri imagwiritsa ntchito njira zatsopano zotsatsira, kufalitsa, ndi kupititsa patsogolo chilolezo ngati zinthu zogulitsa ndi kugula, kusanthula phindu komanso kuwerengera kokonzekera kwa ukadaulo wawo wobwezera.

Nthawi zambiri, kabukhu lotere limapanga mwayi wofunsa funso, kupeza upangiri, kapena zopempha zowonjezera. Zachidziwikire, monga lamulo, ntchito zoterezi zimalipidwa, koma mwayi wogula bwino ufulu wochita bizinesi yopambana ndiyofunika. Lingaliro lililonse lazamalonda limalumikizidwa ndi zoopsa (ngakhale zikafika pamalingaliro omwe akwaniritsidwa bwino pochita). Chifukwa chake upangiri wa akatswiri pankhani zotere sudzakhala wopepuka.

Ma franchise obwezera mwachangu ndi ma franchise omwe amafunidwa pakati pa makasitomala, chifukwa chofunidwa, pazogulitsa, katundu, ntchito. Kampani yathu yamakono USU Software imapereka mndandanda wathunthu wama franchise olipira mwachangu, omwe, chifukwa cha dzina lodziwika komanso lodziwika bwino, amapeza kufulumizitsa kofulumira. Ma franchise olipira mwachangu kapena obwezera mwachangu osankhidwa ndi akatswiri athu, akukambirana mwatsatanetsatane ndi makasitomala, komwe njira zazikulu ndizopezera ndalama, kufunitsitsa kukulitsa, kupezeka kwa bizinesi. Kampani ya USU Software imapereka mndandanda wa malingaliro osiyanasiyana pakupanga ofesi yanu. Chizindikirocho chikamakwezedwa kwambiri, mtengo wake ndiubwino wobwezera mwachangu. Tiyenera kudziwa kuti pa ntchito iliyonse, nthawi yake imagawidwa kuti athe kupeza phindu, ogwira nawo ntchito amayika nthawi yoyenerana ndi njirayi.

Munjirayi, zambiri zimadalira makasitomala omwe, omwe amapanga zomwe apeza, ndi chidwi chopeza phindu mwachangu. Kampani yathu USU Software, yomwe ili ndi mndandanda wa njira zopezera, ili pamndandanda wamakampani omwe amapereka mwayi wobwezera mwachangu m'njira zosiyanasiyana. Kuti mudziwe zambiri zokhudzana ndi kampani yathu, mumachita bwino kuphunzira tsamba lapadera, lomwe lili ndi mndandanda wazidziwitso zamanambala monga manambala amafoni, ma adilesi ndi makalata. Bungwe la USU Software ndiwokonzeka kugwira ntchito limodzi ndi makasitomala adziko lathu komanso ndi makampani akunja omwe amalandila ndalama mwachangu. Gulu la USU Software bungwe lidasankhidwa mwatsatanetsatane popeza wogwira ntchito aliyense ayenera kutsatira zofunikira zonse kuti apeze zomwe akufuna. Makasitomala opindulitsa kwambiri amatha kupanga nthambi zowonjezera mtsogolo chifukwa mu bizinesi yamtunduwu, sikofunikira kuyambitsa ntchito kuyambira pachiyambi. Pokhudzana ndi izi makamaka, makasitomala omwe amazengereza kupanga bizinesi pawokha amapeza zabwino zambiri.

Pambuyo pomaliza mapangano, makasitomala amalandila ufulu wopanga bizinesi yomwe amalipira mwachangu. Kuphatikiza apo, pamtundu wazidziwitso, bungweli limapereka chidziwitso chofunikira pakutsatsa ndi kupanga malonda bwino, monga masemina opangidwa ndi akatswiri. Ngati mukufuna kupeza bizinesi yabwino komanso yabwino, ndiye kuti muyenera kuchita mgwirizano ndi USU Software, yomwe imathandizira kusankha ndalama zolipirira mwachangu komanso ndalama zolipira mwachangu ndikupita kumayiko ena.