Chilolezo chotsika mtengo sichimasiyana ndi zopereka zazikulu, zotsika mtengo chifukwa zoopsa zake ndizofanana kulikonse. Pofuna kuti musayike pachiwopsezo ndikugula chilolezo chokhala ndi 100% chitsimikizo, pali malo ogulitsira omwe amapereka zosankha zonse, zotsatsa pamitengo yotsika mtengo ndi zina zambiri, m'malo onse a ntchito lero. Chilolezo, chotchipa kapena chodula, pakati, chikuyimira kupezeka kwa zofuna za mtundu winawake, dzina mdera lomwelo kapena kupitirira, kukulitsa kulumikizana kwa zigawo, zonse za magalasi otchipa ndi nthambi zazikulu. Kuyambitsa bizinesi ndi kupeza chilolezo ndichopambana, kufunikira chifukwa pakadali pano palibe chifukwa choyambira kaye, malonda odziwika amamvedwa ndipo kasitomala adapangidwa kale. Ndi chilolezo chotsika mtengo, nkhaniyi ndiyosiyana pang'ono, koma mndandanda wathu wamwayi wokhala ndi akatswiri umathandizira pazonse, amalonda amalangiza ndikupereka dongosolo la bizinesi, ndi tchipisi ndi malingaliro ena pantchito.

Chifukwa chiyani kuli kopindulitsa kugula chilolezo chotsika mtengo? Choyamba, palibe chifukwa chopangira ndalama zazikuluzikuluzi. Chachiwiri, pali thandizo la akatswiri ndi akatswiri pankhaniyi. Chachitatu, mwezi uliwonse makasitomala zikwizikwi ndi amalonda amadutsa pazenera, omwe samangofuna kuyambitsa bizinesi yawo komanso amafunafuna anzawo ndi ogulitsa. Ndikosavuta kuti ma franchisees ndi ma franchisor agwire ntchito limodzi, kupanga bizinesi yawo padziko lonse lapansi, kubweretsa mapulojekiti kudera lachigawo, kukulitsa udindo wawo ndi phindu. Kugwiritsa ntchito chilolezo, chotchipa poyang'ana koyamba, ndi njira zothandiza, kumabweretsa chitukuko cha kampani yayikulu kwambiri. Cholinga cha kabukhu kakang'ono ka ndalama ndi kuthandiza amalonda amitundu yotsika mtengo kapena yayikulu kupita kumayiko ena powonetsa ndikuitanitsa katundu ndi ntchito zina.

Ndikopindulitsa kutenga chilolezo chotsika mtengo pankhani zamalonda, ntchito, chithandizo chamankhwala, zoyendera, zodzikongoletsera, zomwe mungasankhe zili kwa inu. Komanso, m'ndandanda wa chilolezocho umapereka zokambirana, thandizo ndi akatswiri, komanso kupereka nthawi yamalingaliro amakampani kukopa makasitomala, kukulitsa kufunika ndi phindu. Kufikira kwamagalimoto ndi malingaliro a SEO kumatha kukulitsa kufunika ndi kuwonekera. Mukalowa m'sitolo, mutha kusankha zomwe mukufuna. Ngati simukudziwa kuti mukufuna kutsegula bizinesi m'dera liti, mutha kungodzidziwitsa nokha zotsatsa, mfundo zamitengo (kuyambira zotsika mtengo mpaka zotsika mtengo), pali kugawa kwa mzinda ndi dziko, ndi magulu ndi magulu ang'onoang'ono, osonyeza ndikuwerengera ndalama zolandilidwa pansi, ndalama zopanda ndalama, popanda ndalama zotsika mtengo popanda iwo. Palinso nthawi yobwezera kuti poyamba musangodziwa ndalama zoyambirira zokha komanso mawu a ndalama zoyambirira. Kodi kampaniyo yakhala ikugulitsa nthawi yayitali bwanji? Kodi anthu amafuna chiyani? Ziwerengero za tsiku ndi tsiku, sabata iliyonse, mwezi uliwonse zimathandiza kupenda ziwerengero.

Pali gulu lomwe franchisors angachite nawo chilolezo chotsika mtengo. Akatswiri athu amakuthandizani pazinthu zonse. Kuthandiza kwa nthawi ndi nthawi kwa akatswiri kumathandizira pa bizinesi iliyonse, yotsika mtengo komanso yotsika mtengo.

Kuti mudziwe zambiri, kufunsa ndi kupeza dongosolo, lemberani manambala omwe atchulidwa. Komanso, m'ndandanda wathu wama franchise otchipa, mutha kudzidziwitsa nokha kuwunika kwamakasitomala, kuchuluka kwa chilolezo chotsika mtengo, nkhani, ndi zikhalidwe, kukwezedwa, ndi zina. Tikukuthokozani pasadakhale chifukwa cha chidwi chanu, kuyembekezera mgwirizano wanthawi yayitali .

Chilolezo cha malo ogulitsira zamagalimoto chiyenera kugwira ntchito moyenera, mukamakhala ndi udindo wina. Mwambiri, kugulitsa chilolezo, mulingo wa ndalama uyenera kupitilira ntchito zonse zomwe zimagwira ntchito pawokha. Mukamagula chilolezo mu sitolo, muyenera kuganiziranso kuti zimawononga ndalama. Pachiyambi choyamba, mumachotsa ndalama zolipiritsa, kenako zolipira pamwezi. Ndalama zoyambirira kulipidwa pamwezi zofananira ndi ndalama zachifumu. Kuchuluka kwake kumayambira 2 mpaka 6%, kutengera kuchuluka kwa ndalama zomwe mudalandira pamwezi.

Komanso, pamakhala chindapusa pantchito zotsatsa. Zimachitika ndi wogulitsa chilolezo m'malo mwa franchisor. Mukamayendetsa chilolezo chazogulitsa zamagalimoto, kuchuluka kwa ndalama zotsatsa kumatha kuyambira 1 mpaka 3%. Ichi ndichizolowezi chofala, kuphatikiza komwe mutha kupanganso zopereka zogula masheya ena kuchokera kwa wogulitsa. Ndikopindulitsa kwa iye kupereka katundu kwa inu, ndipo kuli kopindulitsa kwa inu kugulitsa zinthu zokhazokha.

Ngati mumagwira ntchito m'sitolo ndikugulitsa zida zamagalimoto, ndiye kuti chilolezo chimakuthandizani kuti mukhale ndi zotsatira zabwino pongokupatsani mtundu wotsatsa komanso wotchuka. Koma mndandanda wazabwino mukamagwirizana ndi logo yodziwika sizongokhala pa izi. Muthanso kuchita ntchito zanu molingana ndi malamulo ndi malangizo a gulu lothandiza. Sitolo yanu iyenera kukhala ikupeza ndalama zochulukirapo kuti ntchitoyi isambe. Chalk zamagalimoto zimayenera kuganiziridwa moyenera, ndipo chilolezo chimakupatsirani zabwino zoyambira kumapeto. Choyamba, ndikukhazikitsa zochitika m'malo mwa mtundu zomwe ndizodziwika.

Kachiwiri, ndizodziwitsa komanso mayankho amakono omwe sapezeka kwa omwe akupikisana nawo. Palibe aliyense wa omwe akupikisana nawo omwe angapikisane ndi chilolezo chodyera chifukwa choti alibe zabwino zomwe angathe. Zindikirani mwayi wanu wonse ndikukhala bizinesi yolemera kwambiri komanso yopambana kwambiri, muteteze msika wabwino kwambiri pamsika.