Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezocho chimasungidwa mozungulira, kuthekera koti chikagwiritsidwe ntchito mosamala. Malo osungira katundu azigulitsa amalonda ambiri omwe amawona zamtsogolo posungira zinthu zosiyanasiyana, zida, ndi katundu. Chilolezo chokhazikitsa chiphaso ndi kagwiritsidwe ntchito ka zinthu mosungira zidzapangidwa pamtengo wofotokozedwayo, womwe utengera ndalama zonse zofunika kupanga bizinesi, kuphatikiza mtundu wotchuka wa wopanga. Mutha kupeza wopanga woyenera pogwiritsa ntchito nsanja yodzipereka yosankha ogulitsa osiyanasiyana. Mukasankha bwenzi lomwe mukufuna, muyenera kukambirana, zomwe, pokhala ndi mgwirizano, ubale wamabizinesi uyamba kumangidwa ndikusainirana mgwirizano. Komabe, ngati mungaganize zogula chilolezo, muyenera kupititsa patsogolo chidziwitso chanu potha kupita kumisonkhano yamaphunziro okhudzana ndikukulitsa chidziwitso chanu pakutsatsa ndi kutsatsa.

Mothandizidwa ndi njira yokonzekereratu, mutha kupanga mayendedwe apamwamba kwambiri komanso othandiza omwe akukuwuzani momwe mungachitire bizinesi yoyenera. Zikachitika zovuta zosiyanasiyana zomwe zimakhala zovuta kuthana nokha, muyenera kukumbukira kuti nthawi zonse mutha kufunsa upangiri woyenera kuchokera kwa wopanga. Ndalama yoyang'anira nyumba yosungiramo zinthu zitha kunena motsimikiza kuti zithetsa kuthekera kwa zoopsa zosiyanasiyana ndi misampha yomwe ingakhudze mayendedwe antchito. Popita nthawi, omwe akugwira ntchito yosungira nyumba yosungira katundu azikhala ndi maluso oyamba, omwe angathandize kugwirizanitsa kutsatsa kwa mtundu wanu womwe ulipo. Kupezeka kwa chilolezo cha nyumba yosungiramo katundu kumathandizira osati posungira zinthu zokha komanso pakupereka ntchito zapadera. Amalonda ambiri amakonda malo osungira katundu omwe adzagwire ntchito molingana ndi njira yomwe adapanga kale, kuyambira pantchito yomwe yakonzedwa. Ngati muli ndi mavuto ovuta kutengera nyimbo zomwe simungathe kuzithetsa panokha, muyenera kulumikizana ndi wopanga projekitiyo kuti akuthandizeni ndi upangiri woyenera.

Yankho labwino kwambiri kuofesi yanu ndikungogula chilolezo chosungira, kukhala ndi malingaliro osiyanasiyana kuti mukwaniritse zolinga zanu.

Franise ya Antananarivo ndi bizinesi ku Madagascar, chimodzi mwazilumba zoyandikana ndi kontinenti ya Africa. Mukamagwiritsa ntchito chilolezo, m'pofunika kutsatira mosamala malamulo onse kuti mupewe mavuto mtsogolo. Mwachitsanzo, ngati mutsegula chilolezo ku Antananarivo, koma osagwirizana ndi mgwirizano, mutha kutaya mwayi wogawa zokha. Pofuna kupewa izi, ndikofunikira kutsatira mosamala kavalidwe ka ogwira ntchito, komanso kukongoletsa nyumbayo molingana ndi zoyambirira. Izi sizimachepetsa kufunika kotsatira malamulo a chilolezo cha Antananarivo. Muyeneranso kupanga njira zonse molingana ndi zoyambirirazo, komanso kucheza ndi ogula mwaulemu.

Ngati pali zina zowonjezera kuchokera ku chilolezo cha Antananarivo chokhudzana ndi ogwira ntchito, akuyeneranso kutsatira. Kupatula apo, tanthauzo lolumikizana ndi franchisor ndikutenga zochitika zake zapadera zomwe zingakuthandizeni kukhazikitsa ntchito zaofesi. Ngati simukuchita izi mukamayanjana ndi chilolezo ku Antananarivo, ndiye phindu lanji mpaka 9% ya zomwe mumapeza mwezi uliwonse?.

Kugwiritsa ntchito chilolezo ku Antananarivo kumatha kukhala ndi zoopsa zina mdera. Mwachitsanzo, ngati mtundu akuchokera ku Sweden, ndiye kuti ukhoza kukhala wosiyana ndi nyengo yaku Africa. Izi ziyenera kuganiziridwa, monga zina zonse zomwe muyenera kuyanjana. Mukatsegula chilolezo ku Antananarivo, muyenera kukumbukira kuti iyi ndi bizinesi, kuti mukwaniritse zomwe muyenera kutsatira malamulo onse amchigawo, komanso kusintha malingana ndi nyengo yakomweko ndi zina. Mwachitsanzo, chikhalidwe cha Antananarivo chingakhudze kwambiri chilolezo cha chilolezocho. Zachidziwikire, muyenera kufanana kwathunthu ndi zoyambirirazo, kukopera njira zonse zamabizinesi potero mupatseni mwayi wogawa ogawa.

Komabe, zikhalidwe zam'madera sizinganyalanyazidwe ndipo wina amangofunika kusintha posintha zina ndi zina zofunikira. Zachidziwikire, muyenera kukambirana izi ndi woimira chilolezo, chifukwa chake mugwirizane ndi zomwe zikuchitika ku Antananarivo.