Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chazomangamanga ndichinthu chopindulitsa kwambiri mwanjira zopezera chuma. Kupanga chilolezo chazinthu zilizonse zanyumba kumapeza ntchito yake kudzera kutsatsa komanso kutsatsa koyambirira, komwe kumaphunzitsidwa ndi opanga malingaliro okonzeka. Zipangizo zopangira zida zomangamanga ziyenera kugwiritsidwa ntchito mozungulira kuti zifike pamitundu yonse yopanga. Mutaganizira za wogulitsayo, muyenera kupita kukambirana, zomwe, kuti zitheke bwino, ziyenera kutetezedwa mwa mgwirizano ndi mgwirizano wapadera. Masiku ano, nyumba zamagetsi zogwiritsira ntchito zikugwiritsidwa ntchito popeza makasitomala awona zabwino za ntchitoyi, ndi mndandanda wazinthu zotsatizana kuti ziwathandize kuchita bwino. Mtengo wa chilolezocho umakhazikika chifukwa cha kutchuka kwa chizindikirocho, chomwe chakhala pamsika kwazaka zambiri.

Mafunso aliwonse omwe amabuka okhudza chilolezo ayenera kuyankhidwa kaye ndi akatswiri opanga, omwe amapereka upangiri woyenera munthawi yochepa. Ngati mukufuna kuchita bizinesi yanu, ndiye kuti muyenera kugula chilolezo chazinthu zomangira.

Ma Franchise ku South Africa amakulolani kuti mulandire magawo azambiri pazogulitsa. Kupatula apo, chilolezocho sichinthu china koma njira yokonzekereratu, komanso njira yopezera ndalama. Pezani chilolezo chopindulitsa kwambiri ndi kubwereka ufulu wogwira ntchito, kukhala wazamalonda wopambana kwambiri komanso wolemera. South Africa ndi boma lakumwera kwa Africa, lomwe limapangidwa mofananirana ndi mayiko ena omwe ali pakontinentiyi. Chifukwa chake, ndikofunikira kuzindikira mwayi wonse ndi zoopsa zomwe mungakumane nazo mukalimbikitsa chilolezo ku South Africa. Izi ndizosavuta kuchita pakuwunika kwa SWOT.

Chilolezo ku South Africa chidzagwira ntchito motsatira malamulo omwe inu nokha mumalemba ndi franchisor mukamaliza mgwirizano. Ili ndi gawo lofunikira kwambiri chifukwa ndikofunikira kutsatira nthawi zonse zomwe takambirana koyambirira.

Chilolezo ku South Africa chingabweretse phindu lalikulu kwa wochita bizinesi chifukwa msika uwu ukulonjeza. Zachidziwikire, ma franchise ambiri ali kale ku South Africa ndipo izi ziyenera kuganiziridwa kuti asadzabwereze. Ndipo mukuyenera kusanthula mwatsatanetsatane ndikumvetsetsa mitundu yamabizinesi yomwe ingagwire bwino ntchito m'boma la Africa. Chilolezo ku South Africa chidzakhala ndi machitidwe ena ogwirira ntchito. Mwachitsanzo, muyenera kulipira ndalama zochepa poyamba. Izi ndiye mtengo wa chilolezocho, ndalama zomwe mumalipira kwa chilolezo.

Ndalama zolimbikitsira chilolezo ku South Africa zitha kukhala 9, 10-11%. Kuphatikiza apo, ndalamazo ziwerengedwa pamtengo woyambira womwe muyenera kuyika. Mofananamo, mumalandira malamulo omwe angakuthandizeni kuti muzichita bwino ntchito yanu. Chilolezo ku South Africa chidzaperekanso malamulo pakukhazikitsa kudziwika kwamakampani ndi zinthu zomwe mungagwiritse ntchito. Ntchito zotsatsa, zachidziwikire, zimaphatikizidwanso ndi chilolezo mwanjira inayake.