Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chopanda ndalama zonse ndi mwayi wabwino kwambiri. Masiku ano, makampani ambiri amagwira ntchito popanda ndalama zolipira ndalama zambiri, poganizira za mpikisano womwe ukukula nthawi zonse, wopatsa omwe ali ndi mwayi pazinthu zosiyanasiyana. Kuti mumve bwino za zomwe amafalitsa, komanso kupezeka kwa zolipiritsa, muyenera kupita ku mndandanda wama franchise odziwika bwino mderali. Mutu wa ntchito m'ndandanda wa chilolezo ndi kuthandiza amalonda novice kupeza malonda awo, kupeza anthu a maganizo ofanana, kupanga bizinesi mu mtundu wina uliwonse wa ntchito. Mwachitsanzo, wophunzira, mayi wapanyumba, kapena wabizinesi wosadziwa zambiri yemwe akufuna kuyambitsa bizinesi yake, pali ndalama, koma osakumana nazo. Kapena, m'malo mwake, ndalama sizokwanira kuyambitsa bizinesi panokha.

Chifukwa chake, malo ogulitsa masheya amagwirira ntchito molingana ndi malamulo omveka bwino, kupereka mabizinesi pamtengo wotsika, wapakatikati, komanso wokwera kwamakampani, omwe nawonso, ali ndi chidwi chothandizana nawo, kufikira zigawo.

Kupatula apo, ndibwino kuti ma franchisor afunefune chilolezo kumadera ena, komwe onse atha kutsegula malo ogulitsira, kuwongolera ntchito zonse za omwe ali pansi pawo, ndikuwongolera mofananamo pansi paufulu wofanana, kuti athandizire mbali zonse ziwiri. Ndalama zolipirira zokha ndi zomwe zimatsimikizira wolandila ufuluwo, panthawi yomwe amasaina kontrakitalayo komanso asanayambe ntchito, kupereka chidziwitso, njira yothandizira, kulumikizana, komanso kubisa zinsinsi. Ndalama zolipirira chilolezocho zimatsimikizika kutengera mtengo womwe ungalandiridwe pang'onopang'ono, mutakambirana zonse ndi mnzake.

Ngati chilolezocho ndichokwera mtengo kuchokera ku mtundu wodziwika bwino, ndiye kuti muyenera kutenga zoperekazo mozama kwambiri, chifukwa sizabweza. Ndalama zoperekera ndalama zitha kutchedwa kuti ndalama zonse zomwe zimatuluka kuchokera kwa franchisor poyerekeza ndi wogulitsa, potengera dzina, dzina, kuchezera misonkhano, kuthandizira kupeza ntchito, kupereka mwayi kwa kasitomala, kanthu pulani, komanso maulendo kuti mutsegule mfundo zatsopano, ndi zina zambiri. Mukamagula chilolezo kudzera m'ndandanda, kapena mulibe ndalama, muyenera kumvetsetsa kuti, choyamba, kutsatsa, kupeza chidziwitso, kuchuluka kwa makasitomala atsopano, ndi zina zambiri. Komanso, m'ndandanda wazamalonda, ndizotheka kuwerengera pasadakhale mtengo wa ndalama, kubweza, ndi zina zomwe zimasokoneza bizinesi iliyonse.

Kuti mudziwe bwino zomwe zingatheke, zopereka zomwe zilipo pakadali pano, werengani ndemanga za makasitomala athu, ingotsatirani ulalowu mwachindunji ku sitolo yogulitsa katundu. Mutha kufunsa mafunso ndikufunsira akatswiri athu pogwiritsa ntchito zidziwitso zomwe zingapezeke pamenepo.

Chilolezo chopanda kulipira ngongole chimakhalanso ndi ufulu wokhala. Chofunikira ndikuti mukambirane zofunikira zonse ndi wogulitsa musanamalize mgwirizano. Ngati mukufuna kugula chilolezo, muyenera kuyang'ana m'ndandanda kapena webusayiti, yomwe ndi malo ogulitsira amtunduwu. Kulipira koyambirira sikofunikira nthawi zonse kuchotseredwa. Izi zimatengera momwe zinthu zilili, momwe amafotokozera payekha. Nthawi zambiri, zimakhala zosatheka kupeza ndi kulimbikitsa chilolezo popanda kubweza.

Wogulitsa sakugwirizana ndi izi, Komabe, mlandu uliwonse ndiwokha. Mwambiri, mtunduwu umagwira bwino kwambiri ndipo wabweretsa kale ndalama zambiri kwa iwo omwe akuchita nawo.

Malipiro oyambilira nthawi zambiri amapatsidwa chidwi chapadera chifukwa sialiyense amene atha kugulitsa chilolezocho ndikupatsanso wogulitsa nthawi yomweyo. Ndicho chifukwa chake oimira ambiri odziwika bwino ali okonzeka kukambirana ndikukambirana za mgwirizano. Malipiro apansi nthawi zambiri amapangidwa mukamaliza mgwirizano mukalandira zonse zofunika pa chilolezo. Izi ndizosavuta kugwiritsa ntchito malamulo ambiri odziwika bwino komanso opambana. Komabe, mutha kupeza mayankho ovomerezeka kuchokera patsamba loyenera, pomwe palinso zosankha zingapo. Nthawi zonse kumakhala bwino kusankha pamitengo yambiri kuti mupeze zabwino pamapeto pake.

Ngati mukufuna chilolezo chopanda malipiro, nthawi zambiri muyenera kukhala okonzeka kuti zina mwazomwe zikuperekedwazo sizikukuyenderani.

Chilolezo chopanda malipiro ndichosowa. Komabe, kuti mupange chisankho cholondola kwambiri, muyenera kukambirana mwachangu kulumikizana kwina ndi boma komwe mungapeze ufulu wogwiritsa ntchito logo ndi mabizinesi. Chilolezo ndi ndalama zabwino kwambiri. Wogula amangotenga mtundu womwe ulipo ndikuugwiritsa ntchito kuti apeze ndalama. Malipiro oyamba mukamagula chilolezo chitha kukhala pakati pa 9 mpaka 11%, Zonse zimadalira momwe zimayendera ndi chizindikiritso china. Palinso zosankha zina pamene chilolezo chimaperekedwa popanda kulipiritsa koyamba.

Zimangodalira momwe mumakwanitsira kukambirana komanso momwe zinthu zilili pakadali pano.

Chilolezo chopanda kubweza chimatha kukhala chipulumutso chenicheni kwa ena mwa omwe angakhale mabizinesi.

Franchise yosungira eco imagwira ntchito mosasamala pokhapokha ikayendetsedwa bwino. Mwa kukhazikitsa bwino, tikutanthauza kukwaniritsidwa kwa kukonzekera koyambirira ndikukwaniritsa zofunikira zonse. Mukamayanjana ndi chilolezo, mumakhala opambana kuposa pafupifupi onse omwe alibe mwayiwu. Eco franchise imakupatsirani mwayi woti mukwaniritse zosowa zonse za bizinesi, kuti muchite molondola komanso mwatsatanetsatane. Kusanthula kwamphamvu kumatha kukuthandizani kudziwa kuchuluka kwa zomwe muyenera kusunga m'sitolo yanu yamalonda. Izi ndizothandiza, popeza kuchuluka kwambiri kumawononga bizinesi.

Pezani mwayi wochita ofesi muofesi yatsopano, gwirani ntchito ndi chilolezo. Sitolo yanu ya eco imadziwika kuti ili ndi mayankho abwino ochokera kwa makasitomala. Kutsatsa kuyenera kuchitidwa molingana ndi malamulo onse omwe mungayembekezere kulandira kuchokera kwa wogulitsa. Franchise yanu ya eco iyenera kuphimba kwathunthu magawo amtengo omwe amakhudzidwa nayo. Izi zimakulitsa bwino kwambiri. Kuwonekera kwa ntchito zamaofesi ndikofunikanso pochita chilolezo cha eco store.

Ntchito yamtunduwu iyenera kuchitidwa ndi zida zowunikira. Choyamba ndi kusanthula kwa swot. Mutha kuchita ma analytics ngati amenewa pochita chilolezo cha eco shopu, yomwe ndi yabwino kwambiri. Komanso, simuyenera kulipira chilichonse, ichi ndi chida chaulere chomwe muyenera kungodziwa momwe mungagwiritsire ntchito. Kukopa anthu otsatsa otsatsa kumakupatsirani ndalama zambiri. Pezani bukhu la bizinesi kuchokera kwa woimira masitolo azachipatala.

Zambiri zofunikira zomwe zafotokozedwazo, zomwe sizingakuvuteni. Dziko lonse lapansi limaphatikizidwa ndi zochitika zachilengedwe. Chifukwa chake, chilolezo cha eco chimakupatsirani chiwongola dzanja chofananira. Mukungofunika kudziwa komwe mungapeze makasitomala. Gwiritsani ntchito njira zovomerezeka komanso zosadziwika. Amatha kukhala malo ochezera, TV, intaneti. Palibe njira yomwe siyabwino kukhazikitsa chilolezo chazaumoyo.

Zachidziwikire, iyenera kutsatira malamulo ndi malamulo. Katundu wanu sagonjetsedwa ndi zakumwa zoledzeretsa kapena fodya, chifukwa chake, chilolezo chokhala pakona chimatha kugulitsidwa popanda chikumbumtima.

Chilolezo ku Islamabad chidzagwira ntchito malinga ndi malamulowa ngati mumanga bizinesi yanu molondola. Umwini wawo ukhoza kumveka ngati mtundu wa kubwereketsa kwakanthawi kwamalonda ndi njira zamabizinesi zomwe zimabweretsa ndalama kwa wazamalonda wina. Poterepa, chilolezocho chiyenera kulimbikitsidwa ndikuwonetsetsa kuti zomwe zikuwoneka ngati zazing'ono. Mwachitsanzo, mutha kusanthula swot kuti muwone zolimba ndi zofooka zomwe zilipo.

Tengani mwayi wotsegulira chilolezo ku Islamabad kuti omwe akupikisana nawo sangathe kukutsutsani ndi chilichonse. Kuphatikiza apo, mukamayanjana ndi chilolezo mtawuni iliyonse, muyenera kupewa zolakwa zilizonse ndikuchita moyenera komanso moyenera, kumvetsera opikisana nawo ndi zomwe akuchita.

Tengani mwayi wofalitsa chilolezo ku Islamabad kuti mukhale woyamba kukhala wopanda kanthu. Ndikofunika kusamala pakufunika kolipira ndalama zambiri, komanso mafumu. Kuphatikiza apo, ndalama zotsatsa zimaperekedwa kuti zizungulire ma franchise m'makampani amtunduwu. Anthu ake amanyadira Islamabad, chifukwa chake, ndikofunikira kuganizira malingaliro awo ndikulimbikitsa chilolezo m'njira kuti asakhumudwitse aliyense.

Chilolezocho chitha kugwiritsidwa ntchito moyenera osalakwitsa, poganiza kuti komwe amakhala sikutenga gawo lalikulu. Kaya ndi Islamabad kapena dera lina, mwayi wawo umagwira ntchito pamgwirizano womwe, mwanjira zambiri, sumasiyana kwambiri ndi mtundu woyambirira. Monga lamulo, potsegula chilolezo, ndalama zonse zimayenera kulipidwa. Kukula kwake kumatha kusiyanasiyana, komabe, nthawi zambiri kumakhala pakati pa 9 mpaka 11%. Kutsegulira ufulu mdziko lililonse kuchuluka komwe mwawerengera inu limodzi ndi wogulitsa. Ndondomeko yoyendetsera bizinesi imaphatikizaponso ndalama zomwe zimayenera kulipidwa.