A franchise ya mkate ndi ntchito yomwe ingakhale yopindulitsa, yomwe, komabe, itha kukhala ndi zoopsa zina zomwe zingawopseze mgululi. Izi, zoyambirira, ndizoopsa zomwe ochita mpikisano amapikisana nazo. Palibe amene akufuna kusiya gawo logulitsa kwakanthawi, chifukwa chake mukamayendetsa chilolezo, muyenera kumvetsetsa za mapu. Kuphatikiza apo, mukamayanjana ndi chilolezo, muyenera kupeza zochulukirapo kuposa omwe akupikisana nawo. Kupatula apo, mumakhala ndi udindo wolipira ndalama zingapo. Choyamba, mumalipira ndalama zolipiritsa, zomwe ndi ndalama zowoneka bwino, zomwe zimawerengedwa kuti ndi gawo la ndalama zomwe mudapereka poyamba.

Kuphatikiza apo, pogwiritsa ntchito chilolezo chodyera buledi, mudzalipira ndalama zomwe mumalandira mwezi uliwonse.

Ngati mukuchita nawo chilolezo ch mkate, ndiye kuti mufunika kulipira mpaka 6% ya ndalama zomwe mwalandira monga chopereka chotchedwa mafumu. Kuphatikiza pa zolipiritsa, palinso chothandizira pantchito zotsatsa padziko lonse lapansi. Ndalamazi zilandilidwa mosavomerezeka ndi franchisor ndipo akuyambitsa kampeni yotsatsa. Mkate uyenera kupatsidwa chidwi, makamaka mtundu wake. Chifukwa chake, mukamayanjana ndi chilolezo, muyenera kuwonetsetsa kuti maphikidwe ndi malangizo onse a boule ali m'manja mwanu. Iyi ndi njira yokhayo yomwe mungapezere mpikisano m'kupita kwanthawi.

Gwiritsani ntchito chilolezo chodyera mkate ndikupeza ma bonasi onse kuti musayanjane ndi mtundu wotchuka. Mutha kusangalala ndi kutuluka kwa ndalama kuchokera kwa ogula, komabe muyenera kugawana ndalamazo. Kupatula apo, mumatha kudzikweza nokha chifukwa mumacheza ndi franchisor.

Mukamagwira ntchito yogulitsa mkate, ndiyeneranso kukumbukira kuti koyambirira muyenera kuchita ma analytics osiyanasiyana. Izi zikuphatikiza kuwunika kwa swot ndikuphunzira kwa omwe akupikisana nawo, mphamvu zawo, ndi zofooka zawo. Ndi chidziwitso chokwanira, mudzatha kumvetsetsa bwino momwe mungachitire kuti mukwaniritse zotsatira zabwino. Kukhazikitsa chilolezo cha mkate ndi bizinesi yomwe iyenera kuyendetsedwa molingana ndi malamulo am'deralo. Kupatula apo, ndinu oimira chizindikiro ndipo mulibe ufulu wophwanya malamulo. Kuphatikiza apo, pogulitsa chilolezo chodyera buledi, ndiyeneranso kukumbukira udindo womwe ali nawo kwa franchisor.

Akusangalatsidwa nanu kuti mukhalebe wokhulupirika kwa kasitomala. Ndinu ogawa wadera okha omwe adalandira kaye ufulu wogwiritsa ntchito chizindikirocho.

Kugwira ntchito ndi chilolezo cha mkate kuyenera kukhala kwapamwamba kwambiri. Ndikofunika kutsatira ndalamazo ndikukonzekera malowa momwe amafunira wogulitsayo. Kuphatikiza apo, muyenera kukumbukira kuti mutha kuwunika nthawi iliyonse. Zomwe zimatchedwa zachinsinsi kugula ndi njira yowunika kukhazikitsidwa kwa muyezo womwe wapatsidwa. Munthu wapadera adzabwera kwa inu ndikunamiziridwa ndi wogula yemwe adzagule katundu kapena kuyesa ntchito yanu. Munthuyu apanga malingaliro ake ndipo apatsa wogulitsayo chidziwitso chatsopanocho.

Apanga zisankho zina.

Wogulitsayo akuyenera kuyamikiridwa ndikupatsidwa malipoti ofunikira munthawi yake. Komanso, mukamacheza ndi ogula mukamagulitsa chilolezo cha mkate, ndikofunikira kukumbukira kuti aliyense wa iwo atha kukhala ogula mwachinsinsi. Chifukwa chake, muyenera kuyigwiritsa ntchito pamlingo wapamwamba kwambiri. Wotsatsa aliyense amene akutembenukira kwa inu ndi wogula, sangangokhala munthu amene amayang'ana mtundu wa ntchito. Atha kukhala kasitomala wamba yemwe angayamikire ntchitoyi ndipo abweranso. Ena amagwiritsa ntchito chilolezo chanu chodyera mkate ndikukhala makasitomala wamba.

Ndikofunikira kudziwa izi kuti muwonetsetse kufunika kosalekeza komanso kothandiza. Izi ndizopindulitsa kwa onse awiri, onse omwe ali ndi chilolezo ndi wogulitsa chilolezo.

Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chopanda maulemu chadziwika kwambiri pakati pa amalonda omwe akusankha malingaliro awo azamalonda, osakhala ndi chidwi chokwanira pamalonda omwe adalandira. Chilolezo chopandaulemu chimaperekedwa ndi kampani yathu USU Software, ndikupanga mgwirizano ndi mabizinesi osiyanasiyana. Pali ambiri omwe amafunsira ufulu waulere, koma chinthu chachikulu ndikulingalira mtundu wamalingaliro omwe mukutenga. Mutha kugula chilolezo chopanda mafumu mothandizana ndi kampani yathu yayitali ya USU Software. Pambuyo pogula chilolezo chopanda ndalama zachifumu, mndandanda wa zikalata zokhudzana ndi ntchitoyi umaperekedwa kwa wochita bizinesi, wokonzeka kugwiritsa ntchito. Mukutha kupanga ntchitoyi mwachangu, mogwirizana ndi nthumwi za kampani yathu, ndikukhazikitsa mwatsatanetsatane njirayi, kutengera momwe ntchitoyo ikufunira.

Mwayi wopanda ufulu wachifumu ndiye njira yabwino kwambiri yothetsera mwayi, yothetsera mavuto ndi ziyembekezo zosiyanasiyana zolephera. Choyamba, kuti mukhale ndi bizinesi yokonzekera, muyenera kupita kukakambirana ndi gulu lathu, zomwe zimakuthandizani kuti mumvetsetse kufunikira kosankha malingaliro ena, ndikuwunikiranso bwino za ntchitoyi ndi zikalata zomasuliridwa. Mwayi wopandaufulu umathandizira kwambiri kukulitsa bizinesi yanu popeza pali madera ambiri pazosungika zomwe zingasangalatse makasitomala. Chilolezo chilichonse chopezeka ngati ntchito chimagwiridwa bwino ndi akatswiri athu, ndikotheka kupanga mapulani opindulitsa kwambiri a kasitomala. Pogwiritsa ntchito mwayi wopanga bizinesi yopanda mwayi waulemu, ndizotheka kupanga njira yomwe ikuwonetsa bwino momwe zopezera ndalama ziyenera kukhalira pantchito yopindulitsa. Kuti mupeze chilolezo chopanda malire, mutha kupeza upangiri wowonjezera pakutsatsa ndi zotsatsa, ndi mndandanda wazidziwitso pakukweza ma wholesales. Njira yabwino ndikugula lingaliro laling'ono kuchokera kwa wopanga, loyesedwa ndi ndemanga, zomwe mungawerenge mu ndemanga patsamba lathu.

Musanagule ntchito iliyonse yayikulu, muyenera kukonzekera mosamala posankha njira yoyenera ya njirayi ndikupanga njira zosiyanasiyana. Ngati mukufuna kukhazikitsa momwe zinthu ziliri masiku ano, muyenera kudzidziwitsa nokha chilolezo chopanda mafumu choperekedwa ndi kampani yathu USU Software, kutengera kupezeka kwa mapulogalamu ndi mapulojekiti amakono.

Ma Franchise ku Brazil amatsatira njira yomweyo monga amachitira padziko lonse lapansi. Ngati mukufuna chilolezo ndi momwe mungagwiritsire ntchito, ndiye kuti muyenera kuphunzira zomwe franchisor amakupatsani. Ma Franchise ndi osiyana ndipo, kutengera momwe zinthu zilili, mutha kuyenda komwe kuli kopindulitsa kwambiri kuchita bizinesi. Chilolezo chimakhala choyenera kwa aliyense wazamalonda chifukwa sichifuna kuyesayesa kulikonse kuti akwaniritse. Mukungoyenera kutsatira malamulo omwe a Franchisor amakupatsani kenako mutha kupeza zotsatira zabwino. Dziko la Brazil ndilodziwika bwino padziko lonse lapansi, chifukwa chake chilolezochi chimagwira ntchito nthawi yayitali kudera la Latin America.

Amalonda ambiri amalandira ndalama zambiri kuchokera kuzinthuzi. Chilolezo ku Brazil chimagwira ntchito motsatira malamulo omwe amalandiridwa m'maiko ena. Mwachitsanzo, franchisor amabwereketsa chizindikiritso chake, matekinoloje, ndi zina zodziwa, ndipo wogula amachotsera ndalama kwa wogulitsa. Nthawi zambiri zimachitika kutengera mgwirizano, ndipo kuchuluka kwa ndalama zolipirira kumasiyana.

Franchising ndi bizinesi yomwe yakhala ikugwira bwino ntchito kuyambira m'zaka za zana la 19. Ngati mukufuna Brazil ndi kupititsa patsogolo chilolezo, ndiye lingaliro labwino. Kupatula apo, boma ili ndi nyengo yabwino yogulitsa ndalama, ndipo wabizinesi amangofunikira kuti aphunzire moyenera magawo onse azigawo ndi zikhalidwe za boma mokhudzana ndi malamulo. Ma franchise amakono ku Brazil amapindula kwambiri chifukwa chogwiritsa ntchito dzina laukadaulo ndi ukadaulo womwe alandila. Izi ndizosavuta kwa amalonda omwe safuna kuyambitsa gudumu, koma amangofuna kugwiritsa ntchito mtundu wa bizinesi yomwe ilipo kuti alandire zabwino ndi bizinesi. Mukamagwiritsa ntchito chilolezo ku Brazil, mutha kuchita zinthu motsogozedwa ndi malamulo, zikhalidwe, ndi malangizo.