Ma franchise ku Russia sanali wamba monga m'maiko ena. Posachedwa, komabe, akutchuka kwambiri m'makona onse a Russia, akukhala bizinesi. Pali zifukwa zambiri zochitira izi, koma zazikuluzikulu ndizokhumba kwa anthu kuti ayambe bizinesi yawo ku Russia popanda nthawi yayitali yolakwitsa yomwe imalepheretsa kufunitsitsa kuyambitsa bizinesi yawo. Pankhaniyi, Russia siyosiyana ndi maiko ena: anthu amangowopa kutenga zoopsa pakuika ndalama zambiri pamalingaliro omwe sangathenso kuyambiranso.

Ndi chifukwa cha mantha awa omwe anthu akutembenukira kwambiri ku lingaliro la chilolezo. Kupereka kotereku kumawoneka ngati kopindulitsa chifukwa kumakupatsani mwayi woyambitsa bizinesi yanu popanda ndalama zoyambira. Mukhala ndi ndalama zokha, osati ntchito zonse zazikuluzi zomwe zingafooketse chikhumbo chofuna kuchita bizinesi yapadera ku Russia. Fotokozani zovuta zonse zomwe zimadza chifukwa choyambitsa bizinesi yanu ku Russia, monga kupanga mtundu, njira, kuphunzira ziyembekezo za omvera, kupanga mbiri, ndi zina zambiri kwanthawi yayitali. Kungakhale bwino kupita molunjika ku kulingalira za chilolezocho.

Chowonadi ndichakuti chilolezo ndi bizinesi yopangidwa kale. Russia nayenso sinapulumutsidwe ndi izi. Mukamagula chilolezo ku Russia, mudzapeza dzina la chizindikirocho, momwe zapangidwira, ndi zambiri, mwachitsanzo, logo, mawu, makampani, mabulosha, zikwangwani, ndi zina zotero, zokhazikika njira, pamalingaliro oyendetsera bwino njira zina, zomwe zitha kupezeka pokhapokha poyesa kwambiri. Mudzalandiranso zikalata zonse ndi zothandizira chilolezocho mtsogolo.

Pomaliza, mutha kuyang'ana kale zosankha zingapo pazomwe zakhala zikuchitika ku Russia, werengani ndemanga za kampani iliyonse, yerekezerani ndi iwo eni, ndikupanga lingaliro lina. Izi ndizosavuta kuposa kusanthula zotsatira zomwe zatsirizidwa, koma mwayi womwe ungakhale nawo pamakampani ena ku Russia. Ma franchise pankhaniyi ndi owonetsa komanso osangalatsa popanga zisankho zina. Muthanso kuweruza kusiyana pakati pakusankha chilolezo nokha ndi kulumikizana ndi munthu wina. Ndi mkhalapakati, mutha kudalira luso lake lalikulu ndikusankha zomwe zingakusangalatseni kwambiri.

Zikumveka zokopa, sichoncho?

Komabe, kupereka kopindulitsa kotereku kumatha kuyambitsa zokayikira zomwe zikuyembekezeredwa, chifukwa, monga mukudziwa, tchizi chaulere chimangokhala pamtengatenga. Ichi ndichifukwa chake muyenera kumvetsetsa msanga pazifukwa zomwe mukugulira chilolezo ndi zomwe zimapindulitsa mnzanuyo, mwini bizinesi yoyamba, ali ndi izi. Chowonadi ndichakuti, choyamba, mudzalipira ndalama zina, zotchedwa mafumu, kuchokera pazopindulitsa zanu. Mwanjira imeneyi, wopereka chilolezo atha kupindula ndi kugulitsa koteroko. Chachiwiri, amalonda ambiri safuna kuthera nthawi ndi khama kutsegula nthambi kumadera akutali awo, monga ku Russia. Komabe, kukulitsidwa kwa malo ogulitsira, malo ogulitsira mwachangu, malo opangira, ndi zina zambiri kumathandizira kutchuka, kumakupatsani mwayi wopeza anzanu atsopano, ndikuwonjezera ndalama zambiri.

Monga mukuwonera, palinso zabwino zambiri kwa wochita bizinesi pakugulitsa chilolezo, koma, zowonadi, pali omwe akufuna kuchita bwino pamabizinesi awo. Chifukwa chake, kupeza chilolezo kwa wogula wosadziwa zambiri kuchokera ku Russia kumatha kukhalaokwera mtengo kwambiri.

Mwamwayi, pali njira zosiyanasiyana zopewera chinyengo chotere. Kuyambira ndikuwunikiranso bwino za malipirowo ndikumaliza ndi kufunafuna omwe akutenga nawo mbali omwe angatsatire njira yonse kuyambira koyambirira mpaka kumapeto ndikupereka upangiri woyenera. Kwa wochita bizinesi woyamba ku Russia, zidzakhala zosavuta, zachidziwikire, kutembenukira kwa munthu wachitatu, waluso kwambiri yemwe ali ndi chidwi chofanana pakuwunika moona mtima pazinthu zonse zitatuzi. Ndi njirayi, zidzakhala zosavuta kupanga kukonzekera koyambirira, komwe kungakhalenso kovuta kwambiri. Zimalakwitsa koyambirira komwe kumatha kubweretsa kuwonongeka kwakukulu, kukana lingaliro logwiritsa ntchito chilolezo, kapena kulephera kubweza bizinesi yomwe mwapeza munthawi yochepa. Mwamwayi, tsopano mutha kupeza otsogolera odalirika ku Russia omwe ali okonzeka kuwonetsetsa kuti mlandu wanu wathetsedwa moona mtima komanso moyenera momwe zingathere.

Chifukwa chake, pakukula bwino kwa chilolezo ku Russia, muyenera kulabadira mwachangu kupeza bwenzi lomwe lingathandize kutsimikiza koyambira koyambirira koyambirira kwa ulendo wanu. Kampani yathu imapereka ntchito zoyimira pakati kuti zikuthandizireni pakufufuza ndi kupeza njira zazikulu. Ndi ntchito za akatswiri athu, mupeza mwayi wapadera kuti mupewe zolakwika zonse za omwe akuchita bizinesi yoyamba ku Russia. Mupeza chilolezo chomwe mukufuna ndikuyamba ndi lingaliro lapadera kuti mugwiritse ntchito malingaliro anu olimba mtima kwambiri.

Choyamba, akatswiri athu adzakuthandizani kusankha bajeti yanu. Ili ndi funso lovuta komanso lovuta, chifukwa zitha kukhala zovuta kwa wogula wosadziwa zambiri kuti amvetsetse momwe angafune kugwiritsira ntchito ndalama, zomwe zimadzilipira zokha, ndipo zidzakhala zopanda pake. Mafunso onse okhudzana ndi zachuma atha kukhala olemetsa, koma akatswiri athu ayesa kukuthandizani. Tipanga bajeti yanu, sankhani zosankha zabwino kwambiri zomwe anzathu atsimikiziridwa ndikukambirana nanu. Kusankha koyenera kotere kudzakuthandizani kusankha njira yabwino kwambiri.

Kuphatikiza apo, kwa amalonda ambiri ku Russia, nkhani yakukhulupirira imabuka. Kodi mungasiyanitse bwanji wabodza ndi wabizinesi weniweni? Momwe mungatsimikizire kuti malamulo omwewo agwiranso ntchito mdera la Russia mdziko la wochita bizinesi? Kampani yathu idalimbananso ndi ntchitoyi. Poyamba tidasankha zibwenzi zodalirika komanso zopambana zomwe zingakhale zotetezeka kuti mugwire nawo ntchito. Posachedwa mudzazindikira kuti ndizovuta kusankha pazosankha zathu - zopereka zonse ndizosangalatsa, zodalirika komanso zopindulitsa! Koma ndibwino kuvutika, ndikusankha pakati pazabwino kwambiri kuposa kuvutika ndi kusakhulupirirana ndi zotulukapo zobowoleza kamodzi.

Chinthu china chofunikira ndikuyang'anira kutsata. Zovuta sizimakhalapo kuyambira pachiyambi pomwe, nthawi zina zimatenga nthawi kuti mudziwe kuti ndi vuto liti. Pomwepo, akatswiri athu adzakuthandizaninso, kuthana ndi mafunso omwe abuka pamaso panu, kupereka mayankho ofunikira, ndikuwunikira. Mukumva kuthandizidwa, mumakhala ndi mwayi wothana ndi zovuta zomwe zingachitike ndikukwaniritsa zotsatira zabwino za chilolezo chimodzi.

Ma Franchise ku Russia ndi malo omwe akutukuka kumene mutha kukhala ndi mwayi wokhala nawo. Mukasankha chilolezo chanu choyambirira mosamala, mutha kupeza zotsatira zochititsa chidwi, kukhala woyamba mbali iliyonse ndikulanda msika pasanakhale opikisana nawo. Mutha kuchita zonse bwino ndikupeza phindu lalikulu polumikizana ndi kampani yathu. Akatswiri athu adzakuthandizani magawo onse amakulitsidwe a chilolezo, kukuthandizani kusankha bizinesi yamaloto anu, konzekerani bajeti yanu ndikuyamba kupeza phindu lanu loyamba!

Chilolezo chokonzekera bizinesi ndi chiyambi chabwino choyambira bizinesi yanu. Bizinesi yokonzekera chilolezo ndi bizinesi yolimbikitsidwa bwino yomwe imakhala ndi ndalama zokhazikika. Monga lamulo, katunduyo kapena ntchito zake zimayamba kukondana ndi wogula, chizindikirocho chimadziwika mosavuta ndipo chimakhala ndi mawonekedwe apamwamba. Kugula chilolezo chokonzekera bizinesi ndikosavuta, muyenera kungoyendetsa pempho lanu pa intaneti ndi mazana amndandanda pamasankhidwe osiyanasiyana m'malo osiyanasiyana komanso momwe mungapezere ndalama zina. Zikuwoneka ngati zosavuta, koma mutha kugwera mumsampha wachinyengo. Nthawi zambiri, dummy imatha kuperekedwa pakati pa ma franchise omwe amaperekedwa.

Bizinesi yokonzekera imaperekedwa kuti ipange tsamba wamba pa intaneti popanda kugwira ntchito ndi kugulitsa njira. Ma Franchise amasiyana pamgwirizano, atha kukhala achindunji, osintha ndi ena. Mgwirizano wamgwirizanowu uyenera kufotokoza za mgwirizano, kuchuluka komwe kumaperekedwa poyambitsa bizinesi ndi zinthu zofunikira. Musanamalize mgwirizano, ndikofunikira kuti muphunzire zonse, ganizirani za maubwino onse ogwirizana. Sizinapwetekenso kuphunzira zomwe opikisana nawo atha kuchita. Zabwino za bizinesi yopanga chilolezo: kasitomala amadziwa malonda kapena ntchito yoperekedwa ndi wogulitsa (motero, palibe chifukwa chokhazikitsira malonda, njirayi ndiyolakwika), palibe chifukwa chogwiritsa ntchito chuma kutsatsa. Konzekerani kukonzekera mayendedwe amachitidwe kumatanthauza kulemba anthu ntchito, othandizira, othandizira, zida, ndi zina zambiri.

Ubwino wake umaphatikizaponso thandizo kuchokera kwa wowalangiza omwe akwanitsa kuchita bwino bizinesi yake, kubwereketsa kokhazikika, ndikuyika ndalama (mwapadera). Zinthu zoyipa zogulitsa chilolezo chokonzekera bizinesi zimatanthauza kutsatira mosamalitsa miyezo ndi miyezo kuchokera kwa franchisor (chilichonse chimafotokozedwa mgwirizanowu), kulipira ndalama zachifumu nthawi zonse, kuthetsa mgwirizano pansi pazifukwa zomwe sizili bwino kwa wolandila ufuluwo. Kodi muyenera kudziwa chiyani kuti mutsegule bwino bizinesi yamalonda? Choyambirira, sankhani zomwe mukufuna kutuluka mu bizinesi yanu, dziwani malangizo, konzani bajeti, pendani zoopsa zomwe zingachitike ndi njira zothetsera mavutowo. Mayendedwe odziwika bwino a bizinesi yamalamulo: zodyera, zovala, nsapato, zodzikongoletsera, zovala za ana ndi zoseweretsa, maphunziro, kupanga katundu, malonda amakono (malo ometera nsalu, malo okonzera kukongola), ntchito zantchito, zokambirana, ndi zina zambiri. Gawo lotsatira ndikusankha wogulitsa moona mtima kuti awone zonse zomwe akupereka. Kenako phunzirani pamsika, pendani ntchito ya omwe akupikisana nawo, yesani kusintha zovuta za ntchito yawo kukhala zabwino zanu. Kuti muyambe bwino, ndikofunikira kuwunika mozama ndalama zanu.

Ganizirani mtengo wa polojekitiyi, dziwani ngati mukufunikira kutenga ngongole, pangani chithunzi chonse cha ndalama zanu. Kusanthula kwa franchisor kumawonetsa kuchuluka kwa ndalama zake, nthawi yopuma ku msika, kuchuluka kwa othandizana nawo. Lolani franchisor akupatseni chithunzi chathunthu chachuma, nthawi yobwezera. Malipiro a Ro, ndi chiyani? Ma Royalties amalipidwa pamwezi pakugwiritsa ntchito dzina. Kuchuluka kwa zolipira kumayikidwa mgwirizanowu. M'magazini ino, mafotokozedwe osamveka sayenera kuloledwa, zisonyezo zonse ziyenera kukhala zomveka komanso zokwanira. Yang'anani mnzanu pamagulu otseguka kuti muwone ngati mbiri yawo yochokera kwa ogula ikugwirizana ndi zenizeni.

Ndikofunikira kuti chilolezo kuti azidziwa bwino makampani omwe asankhidwa, izi zimathandizira kwambiri njira yakukweza fayilo yanu. Lembani mapepala ovomerezeka a wogulitsa, zovomerezeka zake, ndi mtundu. Unikani ndi kutsimikizira chitsimikizo kuchokera kwa wogulitsa. Ngati wogulitsa agwirizana ndi malonda apadziko lonse lapansi, uwu ndi umboni wokhazikika kwake komanso kudziwika kwake. Zambiri zovomerezeka za franchisor zitha kufufuzidwa pazofalitsa, kapena mutha kufunsa mwachindunji, kenako yang'anani za kulembetsa, ziphaso, ndi zina zambiri. Ngati izi zabisika, ndibwino kuti musagwirizane ndi wogulitsa wotere. Onetsetsani kuti mgwirizanowu uli ndi mgwirizano wogwirizana, osati mawu osamveka bwino monga othandizira apamwamba, kasamalidwe ka malonda, ndi zina zotero.

Ndikosavuta kuyendetsa bizinesi yopanga ndalama ngati mwazindikira zochitika zonse zamgwirizano pasadakhale. Kusankha chilolezo kumatha kuchitika patsamba lathu. Tili ndi kabukhu kabwino ka chilolezo chopangidwa kale kuchokera kuzinthu zapakhomo ndi zakunja. Tasonkhanitsa zotsatsa zatsopano komanso zofunikira kwambiri za 2021. Timagwira ntchito ndi mitundu yodalirika yokha. Zotsatsa zomwe zakonzedwa zakonzedwa m'magulu molingana ndi ndalama zomwe zikugulitsidwa. Timakuganizirani ndipo timapereka mayankho omwe angayesedwe nthawi.

Pezani malonda anu okonzeka kukonzekera nafe.

Kabukhu kakang'ono ka chilolezo ndi kugula bizinesi yopangidwa kale. Lero, pogwiritsa ntchito msakatuli aliyense, mutha kupeza zinthu zambiri zapaintaneti zomwe zimakhala ndi mndandanda wazamalonda omwe agulitsidwe. Kwa zokonda zonse, zokonda, kuthekera kwachuma ndi bungwe. Zachidziwikire, izi ndizosavuta ngati munthu atha kuwona mazana azosankha munthawi yochepa ndikusankha yomwe ikugwirizana ndi mapulani ake. Ndikukula kwamachitidwe osagwiritsa ntchito ndalama, ndizotheka kugula chilolezo chokonzekera mosavuta komanso mwachangu, mosasamala kanthu komwe wogulitsa wamkulu amagwirira ntchito padziko lapansi. Mukamagwira ntchito ndi zolemba zamakalata, muyenera kukumbukira kuti tsambalo limalemba chidwi chanu pa mtundu wina wa chilolezo.

M'tsogolomu, mudzalandira maimelo a tsiku ndi tsiku okhala ndi bizinesi yatsopano yomwe imaperekedwa pamalipiro, ofanana ndi katundu wawo ndi zomwe mwaziwona m'ndandanda. Buku labwino, lokonzedwa bwino limapatsa mwayi ochita malonda, omwe akufuna kugula ufulu wogwira ntchito mogwirizana ndi bizinesi yomwe yakonzedwa kale, kukutsogolerani pamalingaliro ambirimbiri, kusaka mwachangu ndikusankha zidziwitso.

Zoyenera kutsata ndizofanana ndi tsamba lina lililonse. Iyenera kukhala pamizere 10 yoyambirira yakusaka, kukhala ndi magalimoto ambiri, dongosolo lomveka bwino komanso lomveka, komanso kupeza njira zofunika. Alendo sayenera kuthera maola ambiri akusankha njira kuti agule. Kuphatikiza apo, chidziwitsochi chiyenera kukhala chatsopano komanso chofunikira, osapereka chakale mayankho okonzedwa kale. Zomwe zili m'makalata oterewa zimasinthidwa tsiku lililonse ndipo sizimangotanthauzira kampani ya franchisor komanso kulumikizana ndi kulumikizana ndi eni ake (izi ndizofunikira kwa iwo omwe akufuna kugula chilolezo), mbiri yakapangidwe ndi chitukuko cha bizinesi, Kuphatikizira koyambirira kwa mgwirizano, ndi zina zambiri. Komanso, mindandanda yotere nthawi zambiri imagwiritsa ntchito njira zatsopano zotsatsira, kufalitsa, ndi kupititsa patsogolo chilolezo ngati zinthu zogulitsa ndi kugula, kusanthula phindu komanso kuwerengera kokonzekera kwa ukadaulo wawo wobwezera.

Nthawi zambiri, kabukhu lotere limapanga mwayi wofunsa funso, kupeza upangiri, kapena zopempha zowonjezera. Zachidziwikire, monga lamulo, ntchito zoterezi zimalipidwa, koma mwayi wogula bwino ufulu wochita bizinesi yopambana ndiyofunika. Lingaliro lililonse lazamalonda limalumikizidwa ndi zoopsa (ngakhale zikafika pamalingaliro omwe akwaniritsidwa bwino pochita). Chifukwa chake upangiri wa akatswiri pankhani zotere sudzakhala wopepuka.

Franchise ndi wogulitsa sizongogwirizana chabe. Izi ndi ntchito zopanga zomwe zimafunikira kuzipanga zokha. Mapulogalamu a m'badwo watsopano ali oyenera kutengera izi. Mukutha osati kungothana ndi chilolezocho komanso kupatsa omwe amagawa nawo chidwi. Palibe bizinesi yomwe imakhala yopanda wogawira, chifukwa chake mu chilolezo, mumaganizira zinthu zonse zomwe zimagwiritsa ntchito kompyuta. Ndi mapulogalamu apadera komanso osunthika nthawi imodzi, mutha kuchita bwino komanso mosavuta kuthana ndi ntchito za mtundu waofesi, kuzichita m'njira yothandiza kwambiri.

Chilolezo chanu chimalipira, monga ndalama zogwiritsira ntchito zokha. Zovutazo sizimangopereka zochulukirapo zokha komanso ndizabwino pamtengo malinga ndi mtengo komanso mtundu wake. Ngati mugwiritsa ntchito pulogalamu yamalonda, ndiye kuti biz imaposa ma analog onse. Pulogalamu yogulitsa ma franchise iyenera kupangidwa mosamala mwatsatanetsatane. Mawonekedwe opangidwa bwino komanso opangidwa mwaluso ndichinthu chosiyanitsanso ndi malonda. Pulogalamu ya filigree imakwaniritsa bwino ntchito iliyonse yomwe yapatsidwa.

Chidwi chazogulitsa chilipo chifukwa cha kupezeka kwa zabwino zomwe onse omwe ali mgulu la chilolezo. Kwa mabizinesi ang'onoang'ono komanso amalonda payekha, zimapatsa bizinesi yopindulitsa, kwa makampani odziwika bwino ndi makampani mwayi wokulitsa ndi kulimbikitsa malo awo pamsika. Chokopa pakukula kwathu ndikuti chimakwanira kwathunthu aliyense pazolinga ndi zolinga.