Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo cha vinyo ndichinthu chodalirika chazamalonda, pakukhazikitsa zomwe nthawi zonse kumafunikira kutsatira malamulo oyenera. Miyezo idzafotokozedwa pamgwirizano ndi wogulitsa; Chifukwa chake, muyenera kungowatsata kenako, mudzachita bwino. Kugwira ntchito ndi chilolezo kumachitika moyenera kuti athe kugwiritsa ntchito zomwe makampani akunja adayambitsa kuti apange matekinoloje apamwamba kwambiri omwe sakuyimira pamsika wakomweko. Mukamayanjana ndi chilolezo cha vinyo, mumapeza ndalama zina, zomwe zimangochitika poyamba. Izi ndi zopereka zomwe zitha kuwerengedwa ngati kuchuluka kwa ndalama zomwe mwayika nazo. Kuphatikiza apo, pogwira ntchito ndi chilolezo cha vinyo, mudzafunika kupereka magawo awiri mwezi uliwonse.

Yoyamba amatchedwa mafumu ndipo kukula kwake kumasiyana kuyambira 1 mpaka 3%, zomwe ndizofala. Kuphatikiza apo, muyenera kuganizira kuti palinso ndalama zotsatsa, zomwe kuchuluka kwake kumatha kukhala 3% ya ndalama zomwe mumalandira pamwezi. Chitani zochitika moyenera komanso moyenera, kupewa zolakwika zazikulu. Ndiye kuti chidaliro cha kasitomala chidzakhala chachikulu momwe zingathere. Anthu ambiri omwe afunsapo adzabweranso ndipo angalimbikitse kampani yanu kwa anzawo, abale, ndi abwenzi.

Chisamaliro chapadera chiyenera kulipidwa kwa vinyo ndi mtundu wake pogulitsa zinthu zoterezi. Kupatula apo, cholinga cha makasitomala anu sikungolumikizana ndi mtundu wodziwika bwino, amayesetsanso kulandira ntchito zabwino kwambiri ndikugula zinthu zabwino. Ichi ndichifukwa chake ndikofunikira kusunga chizindikirocho ndikukwaniritsa zofunikira za ogula nthawi zonse. Kuphatikiza apo, mukamagwira ntchito yogulitsa vinyo, mutha kukhala otsimikiza kuti posachedwa mudzayesedwa. Izi sizikhala Commission, yomwe idzawonekere pomvana kale. Izi zitha kukhala zachinsinsi, chifukwa ma franchise ambiri amagwiritsa ntchito izi.

Munthuyu amabwera kwa inu monyengerera kasitomala ndipo amafuna kuti apeze kena kake. Ngati mumamutumikira bwino, adzasiya ndemanga yabwino. Ngati mupereka ntchito zotsika kwambiri, ndiye kuti mutha kutaya ufulu wogawa katundu wokha. Vinyo amafunika kusamalidwa mwaluso, ndipo chilolezo chimakupatsirani mtundu wabwino wamabizinesi, pogwiritsa ntchito zomwe mungapeze zotsatira zabwino pamkangano wopikisana. Gwiritsani ntchito moyenera komanso moyenera, kenako mudzatha kusangalala ndi kuchuluka kwa ndalama zomwe mumapeza. Kupatula apo, anthu adzayesetsa kukuthandizani makamaka, kuti mbiri yanu ikhale yabwino.

Ma franchise azachuma ndi malingaliro abizinesi omwe amafunikira ndi makasitomala pokhudzana ndi kufunikira kwa chinthu, katundu, kapena ntchito zina. Kampani yathu yapamwamba yotchedwa USU imapereka mndandanda wathunthu wama franchise olipira mwachangu omwe angatenge msanga kutchuka komwe mukufuna ndi mtundu wotchuka. Akatswiri kuofesi yathu adzasankha chilolezo chachuma, azikambirana mwatsatanetsatane ndi makasitomala, komwe njira zazikulu ndizopezera ndalama, kufunitsitsa chitukuko, komanso kupezeka kwa mwayi wofika ku mayiko akunja. USU idzatha kupereka mndandanda wa malingaliro osiyanasiyana pakupanga bizinesi, kukweza kutsatsa kwazinthu, kukwera mtengo kwa chilolezo chachuma. Tiyenera kudziwa kuti chilolezo chilichonse pachuma chimakhala ndi nthawi yake yopanga phindu, ndipo ogwira nawo ntchito akhazikitsa nthawi yomwe akufuna. Pankhaniyi, zambiri zimadalira makasitomala omwe, omwe apanga ndalama zomwe apeza, ndi chidwi chofuna kupeza phindu mwachangu.

Kuti tipeze mndandanda wazambiri pakampani yathu, ndibwino kupita patsamba lathu lovomerezeka, ndi kulumikizana ndi ma adilesi, ma adilesi, ndi manambala amafoni. Kampani ya USU ndiokonzeka kugwira ntchito limodzi ndi makasitomala ochokera kudziko lathu komanso opanga akunja omwe adzafunafuna mgwirizano. Timuyo idasankhidwa ku USU mwatsatanetsatane, pomwe wogwira ntchito aliyense ayenera kukwaniritsa zofunikira zina kuti athe kupeza zomwe akufuna. Makasitomala opindulitsa kwambiri atha kupanga nthambi zowonjezera mtsogolomo chifukwa, mu bizinesi yamtunduwu, simuyenera kuyambitsa ntchito kuyambira pachiyambi. Tiyenera kudziwa kuti izi zili ndi zabwino zambiri kwa makasitomala omwe safuna kupanga bizinesi pawokha koma amafunafuna njira yokhazikika yachuma chachuma. Mapangano atatha, makasitomala adzakhala ndi ufulu wopanga bizinesi yomwe apeza posamutsa ndalama zokhudzana ndi chuma, kuphatikiza apo, mwa chidziwitso, chidziwitso chofunikira chidzaperekedwa pakupanga malonda opambana popeza masemina adzachitika ndi akatswiri athu. Ngati mukuyang'ana bizinesi yabwino komanso yabwino, muyenera kuchita nawo USU kuti ikuthandizeni kusankha ndalama zolipira mwachangu padziko lonse lapansi.

Chilolezo chogulitsira zakumwa zoledzeretsa ndi mtundu wodalirika wa bizinesi. Komabe, ngati mumagwira nawo ntchito, zovuta zingapo zimatha kuthekera. Kupatula apo, mudzakhala mukugulitsa zakumwa zoledzeretsa, ndipo kutsatsa kwa zinthu ngati izi ndikoletsedwa kudera lamayiko ndi mayiko ambiri. Mukamayendetsa chilolezo, ndikofunikira kukumbukira kuti bizinesi yamtunduwu imawononga ndalama. Wogulitsayo amayembekezera mitundu yosiyanasiyana ya chindapusa kuchokera kwa inu pamwezi. Kuphatikiza apo, ndalama zoyambilira zimayeneranso ntchitoyo.

Yendetsani chilolezo cha vinyo mwaluso, osanyalanyaza chitsogozo kuchokera kwa wogulitsayo. Adzakupatsani chidziwitso chonse chofunikira, ndipo mutha kuchigwiritsa ntchito kuti mupeze ndalama zambiri. Zochita zanu zizikhala zothandiza komanso zapamwamba ngati, mkati mwa chilolezo chazogulitsa zakumwa zoledzeretsa, mumaphunzira ziwerengero zomwe zilipo. Kulandila ndi kusanthula chidziwitso chofunikira kumakupatsirani mwayi woti mulamulire pamsika ndikutsogolera kwambiri otsutsana nawo. Ngati mukuyendetsa malo ogulitsira mowa pansi pa chilolezo, ndiye kuti kampani yanu ili ndi mwayi wopambana motsimikiza. Zachidziwikire, izi zichitika ngati mungalembetse phindu, mumapeza ndipo osanyalanyaza zofunikira.

Onetsetsani malo ogulitsa zakumwa ndi kapangidwe kake. Monga gawo la chilolezocho, mutha kuyembekezera kulandira mitundu yonse yamavalidwe amakono ndi ma kachitidwe kapangidwe. Kugwiritsa ntchito chidziwitso ndichimodzi mwazinthu zopambana. Muyenera kudziwa bwino za kuwopsa kwanu komanso mwayi wanu. Komanso, mphamvu ndi zofooka za kampaniyo ziyenera kudziwika bwino kuti tipewe tsoka. Kusintha kowopsa kwa zinthu ndizotheka.

Kuyendetsa malo ogulitsira mowa pansi pa chilolezo sikukutsimikizirani kuti mukuchita bwino. Zimangodalira momwe mungakwaniritsire bizinesi yanu. Wogulitsayo atha kugawana zomwe akumana nazo, koma palibe chomwe chingachitike popanda inu. Monga wolandila ndalama, sungani ndalama zanu. Sikofunikira kokha kupititsa patsogolo chilolezo chazogulitsa zakumwa mumzinda wanu. Muyenera kulandira zochulukirapo kuposa omwe akupikisana nawo kuti mulipire mosavuta franchisor ndi zina zofunika. Tiyeneranso kukumbukira kuti boma likuyembekezeranso gawo lina la ndalama kuchokera kwa inu.

Khazikitsani chilolezo chogulitsira zakumwa moyenera momwe mungathere kuti kubweza ngongole musakutayitseni mavuto.