Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Kugulitsa masitolo ndi ntchito yosangalatsa, pochita zomwe muyenera kumvetsera zochitika zosiyanasiyana za atsogoleri. Kupatula apo, ayenera kukhala ogwirizana kwathunthu ndi zoyambirirazo ndikukhazikitsidwa moyenera. Iyi ndi njira yokhayo yomwe mungatsimikizire kuti mukufunika kuchita bwino. Chilolezo chanu chidzakondedwa ndi ogula mukachitsatira motsatira malamulo omwe alipo. Mukamagwiritsa ntchito chilolezo pabwalo, muyenera kukumbukiranso zomwe mwapanga. Ayenera kuchitidwa potsatira mgwirizano wamasitolo kuti franchisor asakhale ndi zonena zilizonse.

Kuphatikiza apo, kuti munthu wodziwika bwino wodziwika azikhala wokhutira, muyenera kugwiritsa ntchito chilolezo chanu m'sitolo mwodzipereka kwambiri. Zojambula zonse zakunja ndi zamkati ziyenera kulumikizana kwathunthu ndi zoyambayo. Sitolo yogulitsa franchise iyenera kudziwika ndi kuchuluka kwazinthu zambiri zaposachedwa. Chotupa chanu ndi mpikisano wanu wopikisana. Kuti apange osiyanasiyana monga momwe angathere, gwirani ntchito zofunikira muofesi. Ngati ndinu wogulitsa masheya, onetsetsani kuti mulandila kuchuluka komwe kulipo. Zingakhale zotheka kukambirana mitengo yotsika komanso zokhazokha ngati mungakambirane bwino ndi chilolezo.

Sitolo yogulitsa masitima yoyenda bwino ndiyofunikira kuti mukwaniritse zotsatira zabwino motsutsana ndi omwe akutsutsana nawo. Kutsata mwatsatanetsatane kavalidwe ka akatswiri anu kumakupatsani mwayi wopanga chithunzi cha kampani yomwe imagwira ntchito yake mwachangu kwambiri. Pezani bukhu lazamalonda kuchokera kwa omwe ali ndi chilolezo kuti mugwiritse ntchito moyenera chilolezo chogulitsa m'minda. Kuwonekera kwakukulu kwa chidziwitso pakukhazikitsa ma analytics kumapangitsa kuti zitheke kupanga chithunzi chazikhalidwe zamsika. Zachidziwikire, njira zamkati ziyeneranso kuphunziridwa mwatsatanetsatane. Kukhazikitsa malo ogulitsira m'munda kuyenera kutsagana ndi kukhathamiritsa ndi magwiridwe antchito.