Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo cha chiwonetsero cha nyenyezi, ndikupereka chiwonetsero cha nyenyezi zakuthambo, chikufunika ndipo chimalipira mwachangu, zomwe zimakhudza phindu mwachangu. Kuti mudziwe bwino zomwe zimaperekedwa pamsika wamalonda, muyenera kuyang'ana m'ndandanda, yomwe ili ndi mitundu yambiri yama franchise pamtundu uliwonse wamtengo ndi mtengo. Chilolezo ndi mwayi wapadera kwa wochita bizinesi woyamba kumene kuyambitsa bizinesi yake, makamaka ngati kulibe malingaliro kapena chidziwitso chochepa pakuwongolera, kukonza, komanso kuwongolera. Pogula chilolezo pamtengo wapamwamba kwambiri, wogulitsayo amalandila upangiri, wothandizila yemwe wapeza, upangiri wa kasamalidwe, zinsinsi za kampani yake, ndi zina zotero. wogulitsa akhoza kusanthula zonse, nthawi yobwezera, mtengo wake wonse, komanso mayina a mfundo mdera linalake. Mutha kukhala ndi tsamba lofananira, mosavuta kugwira ntchito ndi omvera onse.

Kuphatikiza apo, wogulitsayo azilumikizana nthawi zonse, kufunsa wogulitsa chilolezo kuti achite bwino kwambiri, poganizira ntchito yolumikizana, pakukulitsa ndikuwonjezera makasitomala, mapindu. Wogulitsayo amayesetsa kupatsa mnzake chidziwitso chonse, kupita kumalo onse otseguka, ndikupatsanso mbiri yabwino. Komabe, akatswiri athu m'ndandanda ndi ma franchise nawonso azitha kulumikizana, kuthandizira kufunsa, kuwunika, upangiri wotsatsa, kusiya zokambirana, mpaka kuthandizidwa ndi zamalamulo. Ndiyeneranso kukumbukira za ndalama zolipiritsa, zomwe ndi chitsimikizo ndipo zimalipidwa asanasamutse zambiri ndi ufulu panthawi yosaina mgwirizano. Mapulogalamu a Star adzakondwera osati makasitomala okha komanso ogwira ntchito. M'sitolo yogulitsa zamalonda, mutha kusankha mzinda, mudzi, kusanthula zomwe zikufunidwa. Zambiri zidzasinthidwa pafupipafupi.

Mwa kulumikizana nafe, mupeza zowonera zina chifukwa cha kuchuluka kwa SEO. Kupanga ndi zina zabwino zimakambidwa ndi franchisor, yemwe akuphatikizidwa pamndandanda wamaudindo.

Kuti mumve zambiri, kuti mufunse akatswiri, mutha kulumikizana ndi manambala omwe atchulidwa. M'ndandanda ya ma franchise, ipezeka kuti mudziwe bwino ndemanga za makasitomala athu, mtengo wake, ndi mavoti ake. Tikukuthokozani pasadakhale chifukwa cha chidwi chanu ndipo tikuyembekezera mgwirizano wopindulitsa kwa zaka zambiri zikubwerazi. Osataya nthawi yanu m'malo mwake mutilankhule nafe kuti mutenge chilolezo.