Ma franchise otsika mtengo amagwira ntchito pamitundu yayikulu komanso yayikulu kwa makasitomala omwe akufuna kugwira ntchito ndi USU Software. Otsogolera kampani yathu ali okonzeka kupereka mwayi kwa amalonda osiyanasiyana kuti akule molingana ndi njira zomwe zakhazikitsidwa pakupanga ndalama zotsika mtengo kwambiri ndi ntchito. Ma franchise otsika mtengo ndiosavuta kupanga malinga ndi makampani ambiri omwe ali ndi chidwi chothandizana kwakanthawi ndi bungweli ngati mnzake. Pali madera osiyanasiyana omwe akuyenera kukhala chifukwa cha bizinesi ndi ndalama zotsika mtengo, kuti apeze mabungwe azovomerezeka kuti apereke mapulogalamu athu ndikupanga malingaliro awo otukuka. Ma franchise otsika mtengo amathandizira kukhazikitsa mgwirizano ndi kampani yapaderadera komanso yamakono ya USU Software, mwa kupanga biz pazomwe zachitika bwino, kudutsa magawo ofunikira ndikuwongolera. Momwemonso, kampani yathu yakwanitsa kukhazikitsa bwino mapulogalamu ake ndi malingaliro osiyanasiyana kwakanthawi kwakanthawi.

Ofesi yathu, yokhala ndi dzina lokhazikitsidwa, komanso malingaliro otsatsa, matekinoloje omwe asonkhanitsidwa pazaka zambiri, amathandizira kasitomala aliyense. Potengera izi, mabungwe azamalamulo omwe akufuna kuchita nawo mgwirizano, pakulipiritsa kokhako, atha kugula chitukuko lingaliro labwino kwambiri lomwe limawasangalatsa kuti akwaniritse zomwe akufuna. Ma franchise otsika mtengo amathandizira kukulitsa ntchito zosiyanasiyana m'maofesi ambiri omwe akufuna kuti kampani ya USU Software ipereke. Pakadali pano, njira zopangira ma franchise otsika mtengo okhala ndi mndandanda wazolemba za omwe adachita nawo zachotsedwa. Chisamaliro chapadera chimaperekedwa kwa ma franchise otchipa panthawiyi yakukhazikitsa pantchito zamabizinesi popeza malingaliro ambiri ndi osiyana pakupanga ndi kuwongolera. Makasitomala a USU Software omwe ali ndi chidwi ndi magawo osiyanasiyana omwe ofesi yamakono ingapereke amapereka njira zakukonzekera bwino. Ubwenzi wothandizirana ndi bungwe lathu umalola kusawononga zoyeserera zanu kumadera akutali koma kukulira molimbika m'malo akulu.

Pankhaniyi, mabungwe angapo azamalonda omwe amakhala kumadera akutali atha kukhala ndi chidwi chothandizana ndi kampani ya USU Software, yomwe ili m'malire awo, kuti ipange biz. Ma franchise otsika mtengo otchipa akhala akuwonjezeka posachedwa, kukopa oimira biz adziko lathu komanso makasitomala akunja. Bizinesi yokhala ndi ma franchise otsika mtengo ndi gawo lazogwirira ntchito zomwe zimaphatikizapo kupeza makasitomala omwe ali ndi chidwi ndi mapulogalamu, zolemba, malingaliro, osiyana ndi mawonekedwe ena. Ma franchise otsika mtengo amamangidwa mobwerezabwereza pomwe maphwando amamaliza mgwirizano wodalirika. Zomwe zilipo pankhaniyi sizikhala ndi gawo lalikulu lazomwe zimayikidwa pachiwopsezo chake, chifukwa zinthuzi zimachepetsedwa. Komabe, ndizosatheka kuyika ngozi pachiwopsezo, chifukwa pakadali pano mwayi wolephera umachepetsedwa ndikukhala zero. Ma franchise otsika mtengo kapena otchipa, amakula mpaka kukula kwake, pomaliza mgwirizano ndi bungwe la USU Software.

Mwambiri, zikhalidwe za makasitomala, monga mabizinesi ang'onoang'ono, apakatikati, ndi akulu, ndizofanana pakupanga kwawo, chifukwa chake mwayi wogwirizira bwino chimodzimodzi malinga ndi ogula onse. Malingaliro otsika mtengo amilandu pamndandanda wathunthu ndi osiyanasiyana okhudzana ndi bungwe lathu, omwe ali okonzeka kukhala oyang'anira mwa kugulitsa mapulogalamu ake otukuka, komanso ntchito zamakampani ogulitsa. Gawo lina la kuyambitsa bizinesi nthawi yomweyo limakhala gawo lamtengo wotsika mtengo popeza njirayi ndiyosangalatsa kwa amalonda onse ochokera kumadera osiyanasiyana ochokera kumayiko ena komanso akunja. Biz yokhala ndi mndandanda wamaganizidwe otengera ma franchise otsika mtengo imakhala ndi mayendedwe ndi makulidwe osiyanasiyana, m'mabizinesi ang'onoang'ono ndi akulu, omwe atha kutsegulidwa ndi kasitomala mogwirizana ndi kampani ya USU Software. Ndi ma franchise otsika mtengo, wogula aliyense amafuna kutsegula bizinesi yake, yomwe imatha kuperekedwa m'njira zosiyanasiyana. Kuti tigwirizane bwino, bungwe lathu ndi lokonzeka kugawana zingapo zamabizinesi opambana, kuti akhale woyang'anira m'njira iliyonse yamakono, mwa njira zina. Titha kunena motsimikiza kuti akatswiri amatsogolera makasitomala awo kupambana, pochita masemina kutsatsa ndi kutsatsa, kuwaphunzitsa kugulitsa zinthu zosiyanasiyana, zogulitsa, kupereka mautumiki ndi zochitika zosiyanasiyana.

Muphunzira zofunikira zambiri kukhala magawo ofunikira panjira yopambana ndi chitukuko. Kuti mupange zikalata, muyeneranso kuphunzira kuchokera kwa ogwira ntchito athu, omwe amafotokoza kuchuluka kwa zolembedwa zoyambirira. Pang'ono ndi pang'ono, mumatha kuphunzira magawo ofunikira kwambiri mu bizinesi, omwe amakupatsani mwayi wotsatira zomwe mwachita. Ma franchise otsika mtengo, pamlingo wochepa, amafuna ndalama, popeza ndikofunikira kuyika chuma pang'onopang'ono, poganizira zoopsa zonse. Koma ndikuyenera kudziwa kuti kuopsa kwake, pakadali pano, ndikotsika mtengo, popeza simukuyambitsa biz kuyambira pomwepo, koma kulimbikitsa dzina lomwe lakwezedwa kale komanso lotchuka lomwe omvera amadziwa. Akatswiri akukuuzani momwe mungagwiritsire ntchito moyenera ndi kupititsa patsogolo njira zapaintaneti, zomwe muyenera kuchita kuti mupeze zomwe mukufuna pama nsanja zosiyanasiyana zamalonda. Komanso, ndi mapulogalamu ati omwe ndizomveka kupanga, ndi omwe mumangogwiritsa ntchito nthawi, chifukwa chokhala ndi operekeza odalirika pamaso pa ogwira ntchito ndi kampani ya USU Software.

Wotsatsa aliyense amasankha polojekitiyo, ndikukhala ndi thandizo linalake lazachuma kuti adziwe kuthekera kwa lingalirolo. Poyamba, sikuti aliyense amatha kuwononga ndalama zambiri pa biz, ogula ambiri ama franchise otsika mtengo amayesa kuyika ndalama zochepa, pobwezeretsanso, pakagwa zinthu zosayembekezereka. Bizinesi yayikulu, pankhaniyi, kutuluka thukuta, pali bizinesi yokhayo yomwe ili ndi luso komanso luso lazachuma, koma chimphona chotere chimatha kuyambitsa chitsogozo chake chokha. Kuti mugule ma franchise aliwonse, muli ndi chithunzi chonse cha zomwe polojekitiyi ikuwonetseratu, yomwe antchito amatha kujambula mwatsatanetsatane, ndikupangitsa kuti kasitomala adziwe zambiri. Kuphatikiza apo, mutadzifufuza nokha, pangani chisankho choyenera kugula chilolezo chotsika mtengo. Tiyenera kudziwa kwa iwo omwe ali ndi chidaliro komanso okonzeka kugwira ntchito nthawi zonse atha kupeza zotsatira zabwino zomwe amadalira. Ma franchise otsika mtengo, kampani ya USU Software, amapatsa amalonda mayendedwe osiyanasiyana pantchito, kuti agwirizane bwino kwakanthawi.

Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo ku Omsk ndichopindulitsa kwa nthawi yayitali koma mwanjira zina ngakhale bizinesi yowopsa. Omsk si mzinda waukulu kwambiri ku Russia, komabe, pakadafunikabe zofunikira m'derali. Zowopsa zakugulitsa m'misika yamzindawu ndikuti mwina simungapeze owerengeka okwanira. Eni ma Franchise nthawi zonse amakhala tcheru ndi komwe ofesi yawo yoyimirira imatsegulidwa. Mitundu yambiri yodziwika bwino samangoyang'ana mizinda komwe, m'malingaliro awo, kulibe ogula zosungunulira okwanira. Omsk ndi likulu lomwe lili kutali kwambiri ndi gawo la Europe la Russia.

Chifukwa chake, izi ziyenera kuganiziridwanso limodzi ndi magawo ena azidziwitso.

Chilolezo chiyenera kutsegulidwa mosamala kwambiri, chifukwa muyenera kuwunika omwe akupikisana nawo ndi kuthekera kwawo pasadakhale. Muyeneranso kumvetsetsa zoopsa zanu molondola kuti musakhale ovuta. Amalonda ambiri akunja amasangalatsidwa ndi Omsk, chifukwa chake izi zimafunikanso kumvetsetsa ndikulemba momveka bwino mu bizinesi. Anthu akumaloko ali ndi zokonda zawo, chifukwa chake, mukatsegula chilolezo mtawuni, muyeneranso kudziwa izi. Omsk amadziwika ndi nyengo yozizira pang'ono komanso yotentha, koma yotentha. Izi zitha kufunikanso mukayamba kugwira ntchito ndi chilolezo.

Ngati mukuyamba chilolezo, muyeneranso kukumbukira kuti pamafunika ndalama. Muyenera kulipira franchisor mpaka 11% kale kumayambiriro kwa ntchito zamabizinesi. Izi ndizofala ndipo zimafotokozedwa mgwirizanowu. Chilolezo ku Omsk chiyeneranso kugwira ntchito moyenera kuti chikhale ndi ndalama zokwanira mwezi uliwonse. Choyamba, ndalama zachifumu zimanenedwa ngati mtundu wa renti. 'Royalty' ili mpaka 6%, koma osachepera 3.

Komanso, ntchito zotsatsa zitha kuyambira 1 mpaka 3%, kutengera kuchuluka kwa ndalama zomwe mwalandira. Chilolezo ku Omsk ndi ntchito yabizinesi yokongola yomwe, ngati ingagwiritsidwe ntchito bwino, itha kusintha kwambiri zachuma cha wochita bizinesi mwachangu.

Boutique franchise ndi bizinesi yomwe iyenera kuchitidwa mosamala mwatsatanetsatane. Mukamachita chilolezo, muyenera kukumbukira kuti ntchitoyi imalumikizidwa ndi zina zofunika kuchita. Choyamba, pogulitsa chilolezo cha boutique, muyenera kupereka zopereka zosiyanasiyana. Choyamba chimatchedwa mtanda ndipo chimasamutsidwa kumaakaunti a franchisor mukangomaliza mgwirizano ndikuwona kuchuluka kwa ndalama. Kuchuluka kwa ndalama zomwe zimasamutsidwa ngati ndalama yokhazikitsa chilolezo chogulitsa masitolo kumatha kuyambira 9 mpaka 11%, ndikupitilizabe ntchitoyi, muyeneranso kuchotsera pamwezi. Malo ogulitsira malonda ndi bizinesi yomwe chilolezo chikhala mwayi wopanda chikaiko.

Ngati mukufuna bizinesi yamalonda, pezani chilolezo chabwino chomwe chimakupatsirani mpikisano waukulu. Komanso, osati kokha chifukwa chakuti mumagwira ntchito ndi dzina lodziwika bwino. Mudzakhalanso ndi zabwino zosiyanasiyana zomwe muli nazo.

Boutique franchise ndi bizinesi yomwe imakhudza kuchotsera pamwezi. Pali chopereka chotchedwa mafumu. Zimachitika mpaka kuchuluka kwa 6% yazopeza pamwezi kapena zolowa. Kuphatikiza apo, mukamachita chilolezo chogulitsira malonda, muyeneranso kulipira mpaka 3% mumalipiro oyitanira otsatsa. Zimachitika mwezi uliwonse komanso zopereka zotchedwa mafumu. Mukamayendetsa chilolezo kuti mugulitse malo ogulitsira, muyenera kumvetsetsa bwino kuti, kuwonjezera pa zomwe mungachite posamutsa ndalama, mungafunikire kuchita zolemba zina.

Mwachitsanzo, mukamayanjana ndi chilolezo, nthawi zambiri kumakhala kofunikira kugula zina mwazinthu kuchokera kwa wogulitsa. Ili ndi lamulo wamba logwiritsidwa ntchito ndi makampani omwe akugwira ntchito padziko lonse lapansi ndikufalikira m'misika yoyandikana nayo.

Katundu wogulitsira vinyo amalola kuti apange bizinesi yokhala ndi dzina la zakumwa zokha. Pogula chilolezo, sizingatheke kuyambira pachiyambi koma kuti mupange dzina lomwe lakhazikika pamsika, dzina la kasitomala ndi zinthu zabwino zamitundu ya vinyo m'sitolo. Chilolezo ndi mtundu wa kusamutsa ufulu wogwiritsa ntchito dzina, maphikidwe, ndi matekinoloje muntchito inayake. Mukamagula chilolezo, thandizo lonse limaperekedwa, kupeza anthu ogulitsa sitolo, kuphunzitsira likulu la ogwira ntchito, kuwulula zinsinsi zogulitsa ndi kutsatsa, kasamalidwe, kuwongolera, ndi kuwerengera ndalama. Malo ogulitsira vinyo amapereka zinthu zokhazokha zokhala ndi zokonzekera zokonzedwa kale. Mukamasankha chilolezo, mverani ndalama zolipiritsa kapena ma rousalties, omwe amalipidwa panthawi yosaina mgwirizano pakati pawo.

Malipiro amtundu wonsewo ndi chitsimikizo kwa franchisor. Kuphatikiza apo, wogulitsayo amayesetsa kupereka chidziwitso chathunthu, kupita kukatsegulira malo atsopano, kupereka kwa zinthu zogulitsira vinyo ndi kuchotsera, ndi zinthu zina zotsatsa. Palibe chifukwa choyika ndalama zotsatsa chifukwa wopanga mtundu wapadziko lonse lapansi akuchita izi. Kuti muwone zambiri, pezani zambiri, chonde lemberani akatswiri athu. Komanso, m'ndandanda wa chilolezocho, imapezeka kuti iwunikire, yerekezerani zopereka ndi mitengo ndi magulu komanso kuti mudziwe za makasitomala. Ndife okondwa kumva kuchokera kwa inu ndikuyembekeza mgwirizano wabwino.

Kupereka chilolezo m'malo otere monga United States, padziko lonse lapansi, ndiye mtundu wamabizinesi omwe atukuka kwambiri komanso ogwira ntchito. Pogwirizana ndi International Franchising Association (IFA), mphindi zisanu ndi zitatu za tsiku logwira ntchito, sitolo yatsopano yamalonda imapangidwa ku United States, ili ndi malo amodzi okha omwe amatsekera malo ogulitsira asanu ndi anayi. Kuyamba kwa gawo lakapangidwe kazinthu zamalamulo masiku ano ku United States kumachitika nthawi yankhondo yachiwiri yapadziko lonse. Nkhondo itatha, chuma cha ku America chidayamba kusintha kuchokera pakupanga zida zankhondo kukhala pamtendere pachuma. Kuchulukitsa ntchito zamakampani komwe kumayenderana ndi ntchito zamtendere kwakhala kofunikira kwambiri kwa oyang'anira purezidenti waku America ndi boma. Kukula kwa chilolezo kumathandizira kukulitsa ndikukhazikitsa ntchito kwa anthu aku America, zakhala ngati galimoto yolimbikitsira chuma chamayiko, komanso zathandizira kukulitsa chuma m'maiko akunja.

Kupereka chilolezo kwa amalonda kumapangitsanso ziwongola dzanja zamalonda, kumathandizira kubweza ndalama zakunja ndi ndalama kudziko, ndi ndalama zochepa zakunja, ndipo zidalimbikitsa kulimbikitsa mbiri yaku mabizinesi aku United States chida chachuma. Kukula kwa bizinesi yamalonda yaku US kunatsatiranso zofuna zandale, kukopa, komanso kukakamizidwa ndi mayiko akunja, chifukwa chopitilira malire a dzikolo, chuma cha dziko. Ku United States of America, Federal Trade Commission (FTC) imayang'anira kuyimitsa chilolezo poyang'anira kutsata malamulo a FTC. Kutengera ndi zomwe zakhazikitsidwa ndi malamulo ogwirizana, ma franchisees amapereka malipoti akuwonetsa zonse zakampani yomwe ikufuna kupeza chilolezo chololeza mdera lomwe lili ndi zilolezo ndikuwunika ndalama zomwe zingapezeke, ndalama, ndi phindu la franchise. Kukula kwakukulu kwakukula kwa chilolezo chotere, mothandizidwa ndi mphamvu zamalamulo aboma ndi boma komanso malingaliro abwino pagulu, kwatulutsa njira zambiri zamabizinesi azamalonda. United States yogulitsa masheya, podziwa zambiri zakunyumba, yasamukira kunja kwa dzikolo, ikufalitsa bwino ntchito zamalonda padziko lonse lapansi.