Chilolezo kuchokera pachiyambi ndi cholinga chofunikira komanso chopunthwitsa ambiri nthawi yomweyo. Atadzisankhira okha kuti sakufuna kudzipangira okha zero zero pachiyambi, ambiri amalipira chilolezo. Komabe, misampha yosiyanasiyana imatuluka mwachangu, zomwe zitha kupangitsa zochitika zina za wochita bizinesi yatsopano. Zowonadi, ngakhale atapeza chilolezo, mavuto osiyanasiyana amatha kuchitika, kuyambira bajeti yowerengeredwa molakwika mpaka kungokumana ndi achinyengo!

Ubwino wa chilolezo chimadziwika bwino kuti sichingafotokozere mwatsatanetsatane. Chokwanira kungonena kuti mwanjira imeneyi mumathana ndi mavuto ambiri nthawi imodzi, zomwe muyenera kuthana nazo koyambirira zikadapanda kukhala bizinesi yokonzeka kale. Muyenera kuyesetsa kwambiri kulimbikira kupanga nyumba ndi kusankha njira. Amayesa zolakwika zomwe zingachitike kwa inu pasadakhale, kuzikonza ndikupereka ukadaulo wopangidwa kale. Pomaliza, mutha kudziwa pasadakhale kuti chilolezo chomwe mwasankha ndichofunikira, lingaliro 'kuwombera' ndikupeza omvera. Vuto lalikulu ndikuyamba.

Nthawi zambiri zimachitika, zimakhala zovuta kuyambira pomwepo ngakhale bizinesi yomwe yatsala pang'ono kumaliza, monga chilolezo. Zowona ndizakuti mavuto ambiri amafunika kuthetsedwa asanagule imodzi yamalamulo. Muyenera kuwerengera bajeti, kudutsa zotsatsa zambiri, pewani pambali zokayikira zowona. Wozunguzika kale, sichoncho? Oyamba kumene ambiri amakumana ndi izi, ndipo zikuwoneka kuti sipangakhale kuthawa pachiyambi choyipa ichi kuyambira pomwepo. Kapena sichoncho?.

Mantha ndi mantha ndizabwinobwino, chifukwa chake pali njira zambiri zochotsera zomwe zimapangitsa. Umu ndi momwe kampani yathu imagwirizira posankha chilolezo chake choyamba, kuyambira pomanga mpaka kubweza kwathunthu nthawi yoyamba. Akatswiri odalirika a kampani yotsimikizika omwe akudziwa zambiri amapereka bajeti, amafufuza anzawo omwe angakhale odalirika pamachitidwe omwe asankhidwa, onetsetsani kuti akuyamba bwino kuyambira pachiyambi ndikuyang'anira mtsogolo. Kukhazikitsidwa kwa mapulani anu olimba mtima kuti mutsegule bizinesi yanu kumakhala kosavuta komanso kothandiza, ndipo ndalama zonse zimalipira mwachangu!

Kufunika kwa otetezera ndi kwakukulu ngati mukufuna kuyambitsa bizinesi kuyambira pomwepo. Choyamba, anthu odziwa zambiri amatha kuzindikira misampha yonse yomwe ingachitike. Chachiwiri, mumalandira bwalo la omwe mumawakhulupilira omwe samachita zachinyengo komanso osakugulitsani chopukutira chopanda zopanda phindu kumapeto. Pomaliza, komanso koposa zonse, mumalandira upangiri wowona mtima pazinthu zonse zosangalatsa kuchokera kwa akatswiri pantchito yawo, omwe amakuthandizani kusankha zotsatira zabwino ndikukwaniritsa zotsatira zoyambira koyambirira kwaulendo wanu, kuyambira pomwepo. Chilolezo kuyambira pachiyambi sichinthu chophweka kwambiri. Mothandizidwa ndi oyimira pakati, mumakwanitsa kukwaniritsa zomwe mukufuna ndikupanga bizinesi yanu pansi pa dzina lodziwika bwino.

Mukalandira zonse zoyambira, ndi othandizira athu mupezanso anzanu odalirika, mupeze phindu posachedwa, ndikubwezeretsanso chilolezo chomwe mwapeza. Makhalidwe abwino kwambiri a chilolezo amakukondweretsani kwanthawi yayitali, ndipo pamapeto pake mumatha kusiya ntchito yanu yosakondedwa ndikukhala eni kampani yanu. Kuyamba kuwerengetsa ndalama, upangiri watsatanetsatane, mndandanda wama franchise odalirika operekedwa ndi zina zambiri zimapangitsa kuti kuyambika kwanu kukhale kosavuta, kogwira ntchito, komanso kotetezeka. Muthanso kutsimikiza kuti anthu omwe mumagwira nawo ntchitowo ndi odalirika. Ife, monga nkhoswe, timayang'anira kutsatira malamulo onse a mgwirizano.

Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Mabizinesi opanga ma franchise amasangalala ndi ulemu komanso kufunikira kochokera kwa amalonda. Kupanga ma franchise kumawathandiza pakati pa makasitomala omwe akufuna kusintha momwe angagwirire ntchito. Ma Franchise omwe ali ndi bizinesi yopanga akuyenera kukhazikitsidwa ndi ntchito yotukuka yomwe imathetseratu zovuta zosiyanasiyana komanso zochitika zosayembekezereka. Kuti mupeze lingaliro loyenera ndi njira, muyenera kulingalira mndandanda wa opanga omwe ali papulatifomu yapadera. Ngati wogula akwanitsa kusankha wopanga bizinesi yama franchise, muyenera kupita patsamba lapadera kuti mumve zambiri. Pakadutsa zokambiranazi, mudatha kupita pagawo losainirana panganolo ndikulandila ufulu wololeza ma franchise.

Atalandira malingaliro oyenera kuchokera kwa wopanga, amalonda oyambira kumene amatha kukulitsa chidziwitso chawo pamisika yotsatsa ndi kutsatsa. Musaiwale pakakhala mafunso osiyanasiyana okhudzana ndi chilolezo chazamalonda, muli ndi chiyembekezo chofunafuna thandizo kwa akatswiri amtunduwu. Ndi zotsatira zomwe zapezeka, muli ndi malingaliro atsopano odziyimira pawokha omwe amathandizira mwiniwake kukhazikitsa mapulojekiti ena munthawi yathu ino. Titalandira kuzindikira pamsika ndi chiyembekezo chokhala ndi mpikisano, titha kunena kuti ntchito yomwe yapezeka yakwaniritsidwa kwathunthu ndi kasitomala. Njira yolondola kwambiri ingakhale kusankha wogula molunjika kuma franchise a bizinesi yopanga, yomwe imakhala yotetezeka mwamphamvu pangozi ndi misampha ndikuthandizira kukwaniritsa zotsatira zake zazikulu. Mtengo wa ma franchise kutengera mndandanda wazogulitsa pamalingalirowa ndi njira, ndipo muyenera kukumbukiranso kutchuka kwa mtundu womwe wapangidwa kwazaka zambiri. Kumvetsetsa mwatsatanetsatane pakukula kwakampani pakadathandizidwa ndi opanga omwe ayamba kuthana ndi maluso ndi luso.

Ndikukweza kwamilandu yopanga, ndizotheka kuti mupange bizinesi yanu, malinga ndi lingaliro lomwe linapangidwa ndi njira. Kugwiritsa ntchito ma franchise kumathandiza wogula kuti asunthire kupita kumaiko akunja kwakanthawi.

Kampani yopanga mabizinesi ang'onoang'ono imakupatsirani mwayi wofunikira kwambiri kuti mukhale mtsogoleri wampikisano. Muyenera kulimbana ndi otsutsa akulu kuti mudzitsimikizire nokha ngati mtsogoleri wopanga pamsika womwe umakusangalatsani. Khazikitsani chilolezo moyenera, chifukwa chake, palibe zomwe anganene motsutsana ndi boma kapena kwa woimira mtundu womwe mumagwira nawo ntchito. Ngati mungaganize zopanga chilolezo chopanga, ndiye kuti muli ndi mwayi wopambana. Pomaliza, mumalandira zida zapamwamba kwambiri, zidziwitso zapadera, komanso mtundu wotsatsa womwe mungakhale nawo. Ngati mungaganize zoyamba kupanga zochepa pamagulitsidwe, ndiye kuti muyenera kukonzekera.

Zimakuthandizani kupewa kuwonongeka kwakukulu ndi zovuta panthawi yakukwaniritsa ntchito. Ngati muli ndi chidwi ndi bizinesi yaying'ono ndiye kuti muzisamala ndi kapangidwe kake. Kuphatikiza apo, ngati mukugwiritsa ntchito chilolezo chokhala ndi chilolezo, ndiye kuti muli ndi mwayi wambiri womwe suyenera kunyalanyazidwa. Ndikothekanso kuyendetsa ntchito zanu zachipembedzo mosavuta komanso kupezeka kwa thandizo lazamalonda. Kupatula apo, ichi sichizindikiro chokha chovomerezeka komanso chofunikira. Ndizipangizo zamakono, matekinoloje, ndi mapulani apadera a biz. Pogwiritsa ntchito zida zonsezi, mumakwaniritsa zotsatira zabwino kwambiri.

Ngati muli bizinesi yaying'ono kapena yapakatikati ndipo mukufuna kukhazikitsa mlandu wanu wopanga, kulumikizana ndi woimira chilolezo ndiye chisankho choyenera. Poterepa, simudzipangira nokha koma mumangogwira ntchito molingana ndi bizinesi yomwe ili bwino kale. Mumapeza chilichonse chomwe mungafune kuti mugwirizanitse ntchito yanu ndi yoyambayo. Mabizinesi ang'onoang'ono amatha kuyambitsa zopanga zawo pa franchise kuti asapangirepo makina kuchokera pachiyambi. Kuphatikiza apo, simuyenera kuyika ndalama kuti mupititse patsogolo dzina lanu, losadziwika. Komabe, zowonadi, bizinesi yaying'ono yopanga chilolezo sichimaperekedwa kwaulere. Muyenera kulipira, komanso zambiri.

Poyamba, iyi ndi ndalama yokhayokha. Amalipidwa kamodzi, ndipo kuchuluka kwa ndalama mu bizinesi ya franchisor ndikuchokera 9 mpaka 11%. Mumawerengera kuchuluka ngati gawo la ndalama zoyambirira zomwe mwapeza. Kuphatikiza apo, kampani yaying'ono yopanga chilolezo imafuna kuti mulipire magawo awiri nthawi yakuzindikira. Kuchotsa koyamba pamwezi kumatchedwa mafumu, ndipo kuchotsera kwachiwiri komwe mumapanga mwezi uliwonse mukamachita bizinesi yaying'ono kumatchedwa kutsatsa kwapadziko lonse lapansi. Zopereka zoterezi ndizochepa ndipo zimatha kuyambira 1 mpaka 3%. Malipiro, komabe, ndiofunika kwambiri kuposa kusamutsa kutsatsa kwapadziko lonse lapansi.

Kuchuluka kwake pogulitsa milandu yopanga kumasiyana pakati pa 3 mpaka 6%. Zachidziwikire, mumayamba kukambirana ndi wogulitsayo ndikukambirana zomwe mungachite poyanjananso. Kuti mukhale ndi vuto labwino kwambiri, lingalirani zosankha zingapo zamalonda. Iliyonse ili ndi mawonekedwe ake apadera, motero, muyenera kuyang'anitsitsa. Chitani bizinesi yopanga kuti mukhale ndi mpikisano wofunikira komanso wofunikira. Ikukupatsani mwayi wolamulira pamsika pokopa gawo la mikango.

Kampani yopanga mini mini imakuthandizani kuti muziyendetsa msika mwakuwatsutsa otsutsa akulu, ndikukhala ochita mpikisano wopikisana nawo kwambiri. Pakukhazikitsa chilolezo, mutha kukumana ndi zovuta zosiyanasiyana. Mutha kuthana nazo mosavuta popeza muli ndi zida zokwanira zogwiritsira ntchito izi. Kugwira ntchito ndi chilolezo chaching'ono, muli ndi zofunikira zina kwa woimira chizindikiro. Kupatula apo, amayembekezera kuti inu muzitsatira mosamalitsa malamulo oyenera. Kuphatikiza apo, wogulitsayo akufuna kuti mutenge magawo awiri mwezi uliwonse.

Kuphatikiza apo, mukuyenera kulipira ndalama zoyambira kumayambiriro kwa chilolezo chonamizira pang'ono. Izi, pang'ono pokha, zimakhala mpaka 11% yazomwe zimachitika pazachuma. Zachidziwikire, ndalama izi zimapindulitsa, chifukwa mumakhala ndi mwayi wambiri wolamulira pamsika pogwiritsa ntchito matekinoloje apamwamba, zida, mitundu yamabizinesi amtundu wawo wapadera.

Monga gawo lazokwaniritsa chilolezo, kupanga kwanu kwa mini kumalamulira, ndikupatsa mwayi wopitilira mpikisano kudzera muntchito zapamwamba. Palibe aliyense wampikisano yemwe angayandikire pafupi nanu potengera kasitomala. Muli ndi mwayi wopambana molimba mtima pamipikisano. Khalani nawo pakampani yaying'ono yolipiritsa kuti kampani yanu ichite bwino kwambiri. Nthawi zonse chitani mokwanira momwe zinthu ziliri ndiye kuti, bizinesi ya kampani yopanga ipita kukwera. Simuyenera kuwononga ndalama zambiri, chifukwa mumatha kuchita zinthu mwaluso komanso mwanzeru.

Patsani chidwi cha mini franchise chisamaliro choyenera kenako, zochitika pakampani yanu zikuyenda bwino kwambiri. Ndizotheka kuwongolera pamsika, chifukwa chake, muli ndi mwayi wopeza ndalama zambiri. Ndizotheka kuthana ndi zovuta zilizonse, kuthana nazo molingana ndi miyezo yoyenera. Inde, nthawi zina pamachitika zinthu zosayembekezereka. Kuti muchite izi, chilolezo chopanga mini chimafunikira ndalama zingapo. Mukutha kutumizira chikwama cha ndege ichi ndikuthetsa vutoli.