Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chaukadaulo ndichinthu chopindulitsa koma chowopsa pulojekiti. Kuti muchite bwino komanso moyenera, muyenera kukonzekera bwino kwambiri. Choyamba, muyenera kumvetsetsa omwe akupikisana nawo omwe muyenera kucheza nawo pamsika wakomweko. Kachiwiri, ndikofunikira kuzindikira kulimba ndi zofooka zanu, komanso mpikisano. Iyi ndi njira yokhayo yomwe mungafanizire bungwe lanu ndi omwe akukutsutsani. Uwu ndi mtundu wabwino kwambiri wazosanthula zomwe zimadziwa chilichonse choopsa.

Ngati muli mu bizinesi yamalonda, ndiye kuti muli ndi mpikisano. Chilolezo sichinthu china koma chinthu chogwirizana pakati pa omwe amagawa ndi chizindikiro. Chilolezo chaukadaulo chimaphatikizapo mitundu ingapo ya maubwino osiyanasiyana omwe mungagwiritse ntchito ngati ogawa okha. Izi zitha kukhala njira zogwirira ntchito zamabizinesi, zizindikilo, kudziwa, ndi matekinoloje osiyanasiyana. Kuphatikiza apo, ngati mukugwiritsa ntchito ufulu waukadaulo, onsewa amakwaniritsa zofunikira zawo. Mutha kulandira maubwino, komanso kuwapereka ku phwando lotumizira mukamacheza.

Ngati ndinu chilolezo chaukadaulo, ndiye kuti makampani ena nawonso adachokera kudziko lina atha kupikisana nanu. Ndi ma franchise otere omwe amakhala adani anu akulu pakuchita ukadaulo. Kupatula apo, mutha kuwongolera ochita nawo mpikisano wakunja osachita khama chifukwa choti muli ndi mtundu wolimbikitsidwa, ntchito yokonzekera bizinesi, ndi maubwino ena ambiri. Kugwira ntchito ndi chilolezo chaukadaulo ndi ntchito yovuta yomwe imayenera kukonzedwa mwachangu ndikuchita bwino. Gwiritsani ntchito magawo amitengo osiyanasiyana kuti mukwaniritse zofunikira zofunika mumzinda wanu. Kugwiritsa ntchito ukadaulo waukadaulo kumakupatsirani makasitomala ochuluka, ngati mungasankhe malo odutsa, komanso kudzera pa intaneti mutha kukopa mapulogalamu ambiri.

Chilolezo chaukadaulo chimafunikira kuti mupereke ndalama zochuluka koyambirira, pomwe bizinesi yanu sinayambe. Uwu ndi mtundu wolipira m'malo mwa chizindikirocho chifukwa chokupatsani zidziwitso zonse zofunikira, zikalata, kudziwa momwe mungagwiritsire ntchito, komanso ntchito zamakono zaukadaulo. Muli ndi zabwino zonse zomwe franchisor wapanga, chifukwa chake, mutha kupambana molimba mtima pamakani ampikisano.

Chilolezocho chimakhala chofunsidwa pafupipafupi posachedwa, ndipo izi ndizomveka. Mliriwu watisonyeza tonsefe kuopsa koopsa komanso kukhala pachiwopsezo kukhala ndi bizinesi yakuthupi momwe ndalama zanu zonse zimayikidwa. Njira yotereyi imatha kubweretsa bankirapuse ndikuwonjezeka ngongole ngati china chake chalakwika: mtundu wina wamavuto kapena zoopsa zimachitika. Kuti muchepetse zotayika munthawi zotere kapena kuzipewa zonse, amalonda ochulukirachulukira akutembenukira ku gawo lililonse.

Ndizofanana ndi digito zomwe zimakopa chidwi cha anthu, chifukwa ndizosavuta, ndalama zochepa, komanso zotsatira zabwino kumbali zonse. Pang'ono ndi pang'ono, mumafunikira ndalama zochepa kwambiri kuposa ngati mwagula chilolezo chanu ngati chinthu kapena mwayamba kupanga bizinesi panokha. Chifukwa cha matekinoloje amakono, biz ikufika pamlingo watsopano, pafupifupi, ndipo anthu ambiri akutembenukira kuzinthu zosiyanasiyana zama digito. Ngati mukufuna kuyambitsa bizinesi, ndiye kuti chilolezo cha franchise ndizomwe muyenera kuyang'ana poyamba.

Kodi chimapindulira chiyani pogula chilolezo m'malo mongodzipangira nokha bizinesi? Zachidziwikire, ntchito yayikulu yakuthandizani. Izi zikuphatikiza kukhazikitsidwa kwa mtundu, ndikusaka njira zabwino kwambiri zochitira bizinesi, ndikukonzekera nsanja zenizeni. Kuphatikiza apo, anthu ambiri ali kale ndi chikondi komanso kudzipereka ku kampani yama franchise, ndipo mutha kugwiritsa ntchito izi popanda kukhala zaka zambiri mukudzipangira mbiri. Poganizira kuthamanga kwa kusinthana kwa deta mumlengalenga - kuphatikiza zolemba zochepa zolakwika - izi ndizothandiza ndikukupulumutsani ku mavuto ambiri.

Chilolezo chenicheni ndi njira yodalirika yodziyesera nokha mu bizinesi. Ndicho, mutha kukonza bizinesi yanu moyenera, pogwiritsa ntchito dzina lomwe lakhazikitsidwa kale ndi ukadaulo. Ndikosavuta komanso kophweka kwambiri kukhazikitsa chilolezo mumlengalenga, poganizira zenizeni, mliri, komanso kufulumira kwadzidzidzi m'moyo wathu. Chilolezo chopezeka bwino chitha kupezeka mosavuta ngati njirayi imayang'aniridwa ndi kampani yodziwa zambiri komanso yodalirika. Gulu lathu lakonzeka kukhala mkhalapakati pakati panu ndi anzanu osiyanasiyana odziwika ndi ma franchise ambiri pazosowa zanu, bajeti, ndi madera ena!

Chilolezo chogulitsa masitolo ndi ntchito yamabizinesi, yomwe ikukwaniritsidwa, muyenera kuyandikira moyenera kukhazikitsa maofesi. Mukamagwira ntchito ndi chilolezo, muyenera kumvetsetsa kuti muli ndiudindo wina. Kuphatikiza apo, osati pamaso pa makasitomala okha komanso pamaso pa chilolezo. Boma likhozanso kukhala ndi zotsutsana ndi kampani yomwe imachita chilolezocho. Yendetsani sitolo yanu moyenera komanso moyenera kuti musakhale ndi vuto lililonse. Sitolo yanu, komwe mumagwira ntchito yogulitsa ukadaulo, imasowa chilolezo ngati mulingo wampikisano mumsika wakomweko ndi wamphamvu kwambiri.

Kupatula apo, mutha kuthana ndi kukana kwa adani anu pokhapokha mutakhala ndi mwayi wofunikira kwambiri. Mpikisano wopikisana udzaonetsedwa kudzera pakukhazikitsa zochitika pansi pa dzina la chilolezo chodziwika bwino chamasitolo ogulitsa. Mudzalandira maubwino ena angapo omwe atha kugwiritsidwa ntchito moyenera pothandizira bizinesi yanu.

Chitani bizinesi yanu mwanzeru ndipo pambuyo pazochitika zonse zowunikira mumtundu wapano. Chilolezo chokonzedwa bwino cha sitolo yamagetsi chimakupatsirani mwayi wolipira zomwe mukuyenera kuchita. Kuphatikiza ndi franchisor, popeza mwezi ndi mwezi ndalama zambiri zimayenera kutumizidwa kumaakaunti ake. Chilolezo chokonzedwa bwino cha sitolo yamagetsi ndi projekiti yomwe imafunikira kuti izipangika. Mothandizidwa ndi mapulogalamu apadera, mudzapeza zotsatira zabwino, chifukwa simudzafunika kuchita ntchito zosiyanasiyana zaofesi. Kupeza magawo amitengo kudzakhalanso kotheka ngati mutagwiritsa ntchito mapulogalamu apamwamba.

Kuchita zinthu mosamala pakufunika kogwiritsa ntchito chilolezo chogulitsa masitolo. Malingaliro amakasitomala amafunikiranso kupezeka mukamagwiritsa ntchito chilolezo. Zipangizo zamalonda m'masitolo anu moyenera komanso popanda zolakwika. Izi ziwonetsetsa kuti mulandila makasitomala abwino.