Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chkukuku ndichinthu chodziwika bwino chokhudzana ndi zoopsa zina, komanso chimapereka mpata wokwanira kukhazikitsa bizinesi. Mwambiri, kugwira ntchito mu chilolezo, muli ndi zabwino zosiyanasiyana pakadali pano motsutsana ndi omwe akutsutsana nawo. Khazikitsani chilolezo chodyera nkhuku m'njira yoti boma ndi malo ophera ukhondo azikhala opanda chodzinenera pakampani yanu. Nkhuku ziyenera kukhala zathanzi komanso zopanda zinthu zoyipa, ndipo nthawi yayitali sayenera kupitirira malire enaake. Izi sizofunikira kokha pakampani yomwe imagwiritsa ntchito chilolezo. Izi ndizofunikira zomwe amakumana ndi wochita bizinesi aliyense yemwe amagwira ntchito mdziko lotukuka.

Nkhuku ndi thanzi lawo zimafunika kusamalidwa mwapadera, ndipo chilolezocho chizisamalira izi. Mupatsidwa malamulo onse oyenera, miyezo, ndi malamulo, omwe mungagwiritse ntchito, mutha kutsimikiza kuti mukusungabe makasitomala pafupipafupi. Kupatula apo, anthu amayamikira katundu wapamwamba kwambiri komanso amakhulupirira zinthu zomwe zimadziwika padziko lonse lapansi. Mudzakhala ndi zonse zomwe muli nazo kuti muwonetsetse kuti mukufunikira nokha nthawi zonse.

Ngati mwasankha kuti mupite kukatenga nkhuku, ndiye kuti chilolezocho chikuthandizani kupanga chisankho choyenera. Chitani bizinesi yanu moyenera komanso osalakwitsa, ndikukhala wazamalonda wopambana kwambiri. Mukamachita bizinesi, muyenera kukonzekera pasadakhale, kukonzekera. Choyamba, ndikuwunika kopikisana, komwe kukulozerani makampani omwe mudzalimbane nawo makasitomala. Chotsatira, mukamapereka chilolezo chhukuku, muyenera kuwunika. Ichi ndi chida chazida zosiyanasiyana zodziwitsa mphamvu ndi zofooka za bizinesi.

Kuphatikiza apo, mothandizidwa ndi kusanthula kwa swot musanakhazikitse chilolezo chhukuku, mutha kudziwa mwayi ndi ziwopsezo zomwe muli nazo pomaliza ntchitoyi. Izi zikuthandizani kukwaniritsa zolinga zanu zonse ndikukhala wabizinesi wopambana kwambiri komanso wopikisana. Gwiritsani ntchito chilolezo chhukuku ndiye kuti muli ndi mwayi wopambana. Muyeneranso kutsatira miyambo yokongoletsa nyumbayo molingana ndi kapangidwe kake, kuwonjezera apo, mufunikanso kupereka zovala yunifolomu kwa ogwira nawo ntchito. Adzavala zovala malingana ndi kavalidwe kawo, kotero kuti franchisor sadzakhala ndi zodandaula zilizonse. Kupatula apo, amatha kuwunika chilolezo chanu cha nkhuku potumiza chotchedwa chinsinsi shopper.

Ma franchise ku Kenya angawoneke ngati owopsa koyamba. Komabe, Kenya si dziko loopsa kwambiri ku Africa. Ndicho chifukwa chake chilolezo chopezeka m'boma lomwe lingaperekedwe chitha kupangidwa, ndikofunikira kungoganizira zomwe zigawo zikulepheretseni komanso zomwe zingathandize pakukula. Ngati mukufuna chilolezo ndi kupeza kwake, mutha kulumikizana ndi masamba ena apadera. Izi zitha kukhala malo ogulitsira kapena osinthana, komanso malo olembetsera chilolezo, omwe amalembetsa mitundu yonse yamakampani omwe mungagwiritse ntchito poyambitsa bizinesi yanu. Kuphatikiza apo, simuyenera kupanga mtundu uliwonse wamabizinesi kuyambira pachiyambi ndikupanga logo.

Mumalandira kale chilolezo chokonzekera, zomwe zikutanthauza kuti mutha kukhala m'modzi mwa ochita bwino kwambiri ku Kenya. Mukungoyenera kukhala ndi chilolezo choyenera choyenera kwambiri pazomwe mumakumana nazo komanso mtundu wa zochitika.

Chilolezo ku Kenya chidzagwira ntchito mogwirizana ndi mgwirizano womwe mungachite ndi franchisor. Anthu ambiri amadziwa Kenya chifukwa cha tiyi wake wotchuka, komabe chilolezocho chimagwirizana ndi gawo lililonse lantchito. Mwachitsanzo, itha kukhala cafe, hotelo, kapena zochitika zina zomwe zimapeza ndalama zambiri. Mukamagwiritsa ntchito chilolezo ku Kenya, muyenera kukumbukira kuti muyenera kusamutsa ndalama zina kumaakaunti amakampani omwe amakupatsani ufulu wogwiritsa ntchito mtundu ndi ukadaulo wake. Pochita ndi chilolezo ku Kenya, kusamala kwakukulu kuyenera kugwiritsidwa ntchito pochita ndi ogula, popeza akatswiri amderalo sayenera kupeputsidwa. Komabe, zonse sizovuta kwenikweni, zomwe zikutanthauza kuti muyenera kuyika pachiwopsezo ndikuyambitsa bizinesi yanu, ndimagwiritsa ntchito chilolezo chokonzekera.

Kupatula apo, mumapezanso mtundu wonse wamabizinesi ngati bonasi ku mtundu wanu, womwe umaphatikizapo zambiri zomwe mungafune kuti mufike pamwamba.