Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chopanda maulemu chadziwika kwambiri pakati pa amalonda omwe akusankha malingaliro awo azamalonda, osakhala ndi chidwi chokwanira pamalonda omwe adalandira. Chilolezo chopandaulemu chimaperekedwa ndi kampani yathu USU Software, ndikupanga mgwirizano ndi mabizinesi osiyanasiyana. Pali ambiri omwe amafunsira ufulu waulere, koma chinthu chachikulu ndikulingalira mtundu wamalingaliro omwe mukutenga. Mutha kugula chilolezo chopanda mafumu mothandizana ndi kampani yathu yayitali ya USU Software. Pambuyo pogula chilolezo chopanda ndalama zachifumu, mndandanda wa zikalata zokhudzana ndi ntchitoyi umaperekedwa kwa wochita bizinesi, wokonzeka kugwiritsa ntchito. Mukutha kupanga ntchitoyi mwachangu, mogwirizana ndi nthumwi za kampani yathu, ndikukhazikitsa mwatsatanetsatane njirayi, kutengera momwe ntchitoyo ikufunira.

Mwayi wopanda ufulu wachifumu ndiye njira yabwino kwambiri yothetsera mwayi, yothetsera mavuto ndi ziyembekezo zosiyanasiyana zolephera. Choyamba, kuti mukhale ndi bizinesi yokonzekera, muyenera kupita kukakambirana ndi gulu lathu, zomwe zimakuthandizani kuti mumvetsetse kufunikira kosankha malingaliro ena, ndikuwunikiranso bwino za ntchitoyi ndi zikalata zomasuliridwa. Mwayi wopandaufulu umathandizira kwambiri kukulitsa bizinesi yanu popeza pali madera ambiri pazosungika zomwe zingasangalatse makasitomala. Chilolezo chilichonse chopezeka ngati ntchito chimagwiridwa bwino ndi akatswiri athu, ndikotheka kupanga mapulani opindulitsa kwambiri a kasitomala. Pogwiritsa ntchito mwayi wopanga bizinesi yopanda mwayi waulemu, ndizotheka kupanga njira yomwe ikuwonetsa bwino momwe zopezera ndalama ziyenera kukhalira pantchito yopindulitsa. Kuti mupeze chilolezo chopanda malire, mutha kupeza upangiri wowonjezera pakutsatsa ndi zotsatsa, ndi mndandanda wazidziwitso pakukweza ma wholesales. Njira yabwino ndikugula lingaliro laling'ono kuchokera kwa wopanga, loyesedwa ndi ndemanga, zomwe mungawerenge mu ndemanga patsamba lathu.

Musanagule ntchito iliyonse yayikulu, muyenera kukonzekera mosamala posankha njira yoyenera ya njirayi ndikupanga njira zosiyanasiyana. Ngati mukufuna kukhazikitsa momwe zinthu ziliri masiku ano, muyenera kudzidziwitsa nokha chilolezo chopanda mafumu choperekedwa ndi kampani yathu USU Software, kutengera kupezeka kwa mapulogalamu ndi mapulojekiti amakono.

Chilolezo chodyera ana ndi ntchito yabizinesi, kukhazikitsa yomwe ikuyenera kumvetsetsa kuti zochitika zamtunduwu zimakhudzana ndi ntchito zina. Choyamba, ndikuchotsa kwa kuchuluka kwakanthawi kuchokera ku ndalama zomwe amapeza kumaakaunti ama franchisor mwezi uliwonse. Kuphatikiza apo, mumakhala ndi udindo wogwira ntchito muofesi motsatira malamulo onse. Kuphatikiza apo, mukamakhazikitsa chilolezo m'sitolo ya ana, muyenera kukumbukiranso zakufunika kopereka ndalama zochuluka. Izi ndi 11% ya ndalama zomwe mukufuna kuyika pachiyambi cha polojekiti. Popeza mukuchita nawo chilolezo chokhala ndi ana, mutha kukhalanso ndi udindo wogula zinthu zina kuchokera kwa franchisor, zomwe, zomwe zidzalembedwe mgwirizanowu.

Ichi ndi chizolowezi chofala ndipo chimakupatsani mwayi wochita molemba mopanda zovuta. Chilolezo chokhala ndi ana chimapanga ndalama zochulukirapo chifukwa choti anthu amakonda ana awo motero amakhala okonzeka kuwalipira. Sitolo yogulitsa ana yomwe ikufunidwa iyeneranso kufotokozera momveka bwino za mpikisano womwe kampani ili nawo. Komanso, zoperewera za bizinesi ziyenera kumveka bwino kuti zisasokoneze. Chida chogwira ntchito bwino chotchedwa swot analysis ndichofunikira pa izi. Ndi chithandizo chake, mutha kumvetsetsa bwino zomwe ziyenera kuchitidwa kuti muchite bwino komanso momwe mungachitire chilichonse.

Ngati mukugulitsa chilolezo chodyera ana, bizinesiyo iyenera kuchitidwa mwachangu ndikulingalira mbali zonse zamchigawo. Mutha kuyambitsa mpikisano kwa omwe akupikisana nawo ngati musankha njira yabwino kwambiri polojekiti. Muyenera kuchita zochulukirapo kwa makasitomala anu ogulitsa chilolezo cha ana kuposa omwe akukutsutsani. Izi zitha kukhudzanso kupambana kwamakampani m'kupita kwanthawi. Chitani ntchito zotsatsa mwaluso komanso osapanga zolakwika zazikulu, kukhala wazamalonda wopambana kwambiri. Ntchito ya kampani yanu idzachitidwa molingana ndi malamulo omwe adakonzedweratu, ndipo inunso, muthandizira kutsatsa padziko lonse lapansi.

Mukamakhazikitsa chilolezo m'sitolo ya ana, mumapereka ndalama zokwana 3% zopeza pamwezi kuti mukhalebe ndi mbiri yabwino pamtunduwu. Ndalama zotsatsa izi zimagwiritsidwa ntchito mwakuti chizindikirocho chimadziwika padziko lonse lapansi chifukwa ngati kutchuka kwa mtundu sikukula, mosakayikira kumatsika. Ichi ndichifukwa chake wolandila ndalama, akagwiritsa ntchito chilolezo chokhala ndi ana, amapatsa zosowa zanu kuti muchotse ndalama zotere. Izi ndizofala ndipo sizosiyana kwambiri ndi ma franchise ena. Chilolezo cha ana chimapereka mayendedwe azinthu zonse, zomwe ndizosavuta.

Chilolezo cha ana kusukulu yamabizinesi chili ndi ntchito yomwe ingagulidwe ndi makasitomala omwe akufuna kuti achite izi. Chilolezo cha bizinesi ya ana kusukulu chalandidwa kwambiri pakati pa ogula omwe akuganizira mozama za bizinesi iyi. Ndikosavuta kubweretsa chilolezo chokhala ndi bizinesi ya ana komanso sukulu pamlingo wovomerezeka kuposa kupititsa patsogolo ntchitoyi palokha. Chilolezo cha ana cha biz kusukulu chimakhala ndi mafunso osiyanasiyana, omwe nthumwi za omwe amapereka malingaliro ndi malingaliro amapeza upangiri woyenera. Kuti mupeze phindu lomwe mukufuna, muyenera kupita patsogolo pakupanga nthambi ndi magawano, zomwe zikuyimiranso gawo lalikulu lazomwe zilipo. Sukulu yamabizinesi a mwana imapeza phindu ngati njira zonse zikugwirizana ndi wopanga, ndikupereka njira yopezera zomwe mukufuna.

Chilolezo m'malo aana chikugwiritsidwa ntchito kwambiri padziko lapansi pomwe kasitomala safunikira kupanga projekiti yekha, koma mutha kupeza phindu munthawi yochepa, pokhala ndi lingaliro lokonzekera. Ndikupezeka kwa chilolezo m'munda wa ana, mutha kukwanitsa kuchita bwino komanso chiyembekezo chapadera padziko lonse lapansi munthawi yochepa. Chilolezo chaulere ndi njira yofala kwambiri komanso yabwino kwambiri pakuwongolera ku Russia ndi mayiko a CIS. Amapereka ufulu wathunthu kwa ogulitsa pakupanga biz. Pakatikati pake, chilolezo chotere chimakhala pafupi ndi kugulitsa wamba, koma ndikuwonjezera chizindikiro, maphunziro, upangiri, mitengo yapadera, ndi mikhalidwe. Mwa mawonekedwe awa, pakhoza kukhala chiphiphiritso kapena zophiphiritsa zolipiritsa, komanso zinthu zofewa kwa wogulitsa chilolezo.

Masiku ano m'dziko lathu sizingathenso kudabwitsa aliyense amene ali ndi katundu ndi ntchito zodziwika ndi zikwangwani zodziwika bwino zamakampani monga 'Coca-Cola', 'Adidas', 'McDonald's', ndi ena ambiri. Timagwirizanitsa zizindikiro izi ndi wopanga wina yemwe ali ndi mbiri yabwino, ndikuwonetsa mwanjira zina zabwino zakutundu ndi ntchito. Imodzi mwa njira zogawa bwino zomwe zinthuzi zimagawidwa m'maiko ndi padziko lonse lapansi ndikuchita chilolezo, zomwe sizidziwika mdziko lathu.

Chilolezo ku Dodoma chili ndi mwayi wopambana chifukwa bizinesi iyi ndiyopindulitsa kwambiri. Zachidziwikire, zowopsa ndi mwayi ziyenera kuyesedwa moyenera kuti zisalowe m'malo ovuta. Dodoma ndi mzinda wokongola kwambiri woti anthu azigwiritsa ntchito ndalama zawo. Chifukwa chake, mukalimbikitsa chilolezo, muyenera kuzindikira izi ndikuchita zonse pansi pa malamulowo. Chilolezo ku Dodoma chimagwira ntchito moyenera komanso moyenera, malinga ndi kutsatira malamulo ndi malamulo omwe amaperekedwa mdera lino. Limbikitsani chilolezo ku Dodoma mothandizidwa ndi malamulo ndi malamulo omwe amalandila kuchokera kwa omwe ali ndi chilolezo.

Izi ndizofala. Kuphatikiza apo, muyenera kukumbukira kuti wogulitsayo amayembekezera ndalama zochuluka kuchokera kwa inu monga momwe amathandizira kuchotsera.

Ngati mukungoyamba kumene ndi chilolezo ku Dodoma, muyenera kukumbukira kuti muyenera kuyika 10% pamachotsedwewo mokomera franchisor. Kuphatikiza apo, poyambitsa chilolezo ku Dodoma, mukufunikirabe kupanga bajeti yotsatsa mafumu. Amachitika mwezi uliwonse, mosiyana ndi kulipira ndalama zochuluka. Chilolezo ndi mtundu wina wokhazikika wa chizindikiritso, womwe umapereka mwayi woti ungagwire ntchito limodzi ndi zidziwitso zomwe zakonzedwa ndikudziwitsidwa mdera lina. Chiyanjano cha chilolezo chimayang'aniridwa ndi mgwirizano, womwe umamalizidwa potengera zokambirana. Ufulu wa ku Dodoma ukugwira ntchito molingana ndi malamulo ndi malamulo omwewo omwe amavomerezedwa padziko lonse lapansi.

Komanso, poyambitsa chilolezo pamalo aliwonse, muyenera kukumbukira kuti mutha kupewa kulipiritsa ndalama mukamamvana ndi wogulitsayo. Mwachitsanzo, nthawi zambiri zimakhala zokwanira kungopereka zogula ndi ntchito kuti muchepetse ndalama zomwe mumapereka kuti muthandizire franchisor.