Ma franchise amabizinesi ndiotsika mtengo pamabizinesi ang'onoang'ono kapena apakatikati ofunikira masiku ano. Ma Franchise okha ndi omwe amapereka ufulu wogwiritsa ntchito dzina (mtundu), dzina lomwe lili ndi bizinesi muntchito inayake, yokhazikitsidwa pamikhalidwe ina, yotsika mtengo kapena yokwera mtengo. Kugula chilolezo kumathandizira pa bizinesi yanu ngati mukudziwa momwe mungachitire. Ma franchise amatha kuganiziridwa ngati kubwereketsa kwanthawi yayitali ndi malingaliro abizinesi, kuyambitsa koyambirira, ndi maudindo ena. Lero, palibe chosatheka, ngati koyambirira kunali koyenera kuganiza pawokha, kufunsa ndi kulipira kuti mudziwe zambiri, lero, chifukwa cha zomwe zakhala zikuchitika pa IT, ndichachangu komanso chothandiza kupeza mabizinesi oyenera, pogwiritsa ntchito mndandanda wama franchise, kuwonetsa mtengo wotsika mtengo . Kupezeka kwa chida ndi kugawa, kusefa data yakusaka, kumakhalapo kuti muchepetse ndikusintha zomwe zapezeka, komanso kukhathamiritsa nthawi yogwira ntchito, chifukwa cha nthawi, ndalama.

Musanafufuze, muyenera kusankha zomwe mukuganiza kuti ndi bizinesi yanu, mutu wanji, ndi ziti zomwe mukuwona, muwerenge ndalama zoyambira, chifukwa pogula ndalama zotsika mtengo ndizothekanso kubweza. Ngati, komabe, simunasankhe pamalonda anu, sankhani ma franchise pazomwe mwasankha, china chake chingakuyankhireni. Kwa izi, pali tsamba linalake, lokhala ndi ma franchise apano, zikhalidwe, njira zolipirira, zosefera mitundu yotsika mtengo komanso yotsika mtengo. Mukapeza, mumangokhala ndi bizinesi yanu ndi ma franchise, oyimira zofuna mdera lomwe lakhazikitsidwa. Mukamagula ma franchise, mudzalandira zida zotsika mtengo kapena mapulani a bizinesi, okhala ndi zoopsa zochepa kubizinesi yanu. N'zotheka kugwira ntchito pansi pa franchise yopulumutsa pa kutsatsa, pakupititsa patsogolo bizinesi. Kupatula apo, monga mukudziwa, zaka zoyambirira ndizovuta kwambiri komanso zotsika mtengo pakuwona kwachuma.

Ngati ndi kotheka, mutha kugwira ntchito ndi data ya franchisor. Mitundu yambiri yamabizinesi omwe amafunsidwa ndi ma franchise pantchito zodyera, cosmetology ndi njira za salon, malonda, ntchito, makampani a inshuwaransi, ndi zina zambiri, koma mutha kudziwa zambiri patsamba lino. Kuphatikiza pakufunsira, mutha kusankha gawo lomwe mukufuna. Sungani ndalama zapanthawi ndi ntchito zotsika mtengo pamtengo wotsika. Komanso, ziyenera kukumbukiridwa kuti mukamabzala ndalama mu bizinesi yama franchise, muyenera kufotokoza bwino za ndalama zolipira. Lero, mutuwu watukuka kwambiri, chifukwa chake pali zosankha zambiri, mukamafunafuna bizinesi yotsika mtengo, kapena ma franchise, malingaliro opitilira zana limodzi ndi makumi asanu ndi awiri amaperekedwa. Patsamba lino, mutha kudziwa osati kusankha mabizinesi, chilolezo chokwera mtengo, mtengo wake, komanso ziwonetsero zowerengera tsiku lililonse, sabata iliyonse kapena mwezi, onani mavoti, dziwani bwino malingaliro amabizinesi, pemphani mapulani, werengani nkhani ndi magawo azinthu zogulitsa ndi ma franchise atsopano, kutchuka, mitundu yotsimikizika yamabizinesi, yolipira mwachangu.

Komanso, kuwonetsa kuchuluka kwa ndalama (zotsika mtengo, zapakatikati, komanso zodula), mumzinda ndi mudzi. Chilichonse chomwe mungasankhe, ndibwino kukumbukira kuti bizinesiyo iyenera kukhala yomwe mungakonde. Ndiyeneranso kudziwa kuti tsambalo siligwira ntchito kungosaka ma franchise amabizinesi komanso kupereka malingaliro anu, kuwonjezera ma franchise anu m'ndandanda pogwiritsa ntchito mgwirizano womwe waperekedwa. Ndikoyenera kukumbukira kuti zochulukirapo za bizinesi yanu mdziko lanu komanso akunja, zimakweza zofunikira, ndalama, udindo. Ndikofunika kumvetsetsa zakupereka chilolezo mumtundu wina wamabizinesi otsika mtengo. Kuthamangira kolipira mwachangu, kukwera mtengo. Chachikulu ndikusankha chikwatu choyenera chotsatsa ma franchise 'nsanja ndi SEO traffic.

Pakukulitsa bizinesi yanu, tsamba lathu limakhala lothandizira osasinthika kwazaka zambiri, chaka chilichonse kukopa anthu omwe angakhale abwenzi anu (achilolezo) kubizinesi yanu. Wogulitsayo amathandizira wogulitsa chilolezo pakuphunzitsidwa, kupeza makasitomala, ndikukuwuzani zazinthu zofunikira pabizinesi yanu.

Kuti mulandire zambiri, muyenera kutumiza pempho kudzera pa imelo kapena kuyimba nambala kuti mulumikizane ndi mlangizi. Tsamba lathu limaperekedwa osati kwa oyamba kumene komanso ochita nawo msika wodziwa bwino omwe amafunikira ndipo safuna kutsatsa kowonjezera. Akatswiri athu amatithandizira potithandizira komanso kuwalangiza nthawi yayitali, kuwathandiza kugwiritsa ntchito ndikulandila zomwe angakonde makasitomala anu. Tikukuthokozani pasadakhale chifukwa cha chidwi chanu ndipo tikuyembekezera mgwirizano wanthawi yayitali.

Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chodyera ana podyera ndi ntchito yosangalatsa, kuyigwiritsa ntchito, yomwe muli ndi mwayi wokwaniritsa zotsatira zabwino. Komanso mukulimbirana mpikisano, chilolezocho chidzakuthandizani kuthana ndi otsutsa pogwiritsa ntchito zabwino zosiyanasiyana. Kuphatikiza apo, sizingokhala pazogwira ntchito yosavuta yodziwika bwino komanso yotchuka. Mukamayendetsa chilolezo cha ana, muyenera kukumbukira kuti pamafunika ndalama, ndipo mumavomereza kulipira ndalama zina, koyambirira komanso pamwezi. Ngati mwaganiza zoyamba cafe ya ana, ndiye kuti muyenera kusankha chilolezo choyenera kwambiri. Izi zikutanthauza kuti mutha kuyang'ana njira yoyenera mu malo omwe amatchedwa kuti franchise shopu, omwe amapezeka pa intaneti.

Cafe ya ana imadziwika ndi kupezeka kwa assortment yapadera, yomwe imapangidwira alendo achichepere. Gwiritsani ntchito moyenera komanso moyenera, kugwira ntchito zonse zofunikira muofesi.

Njira yogwiritsira ntchito chilolezo chodyera ana cafe itha kutsagana ndi zovuta zina. Mwachitsanzo, makasitomala atha kukhala osakhutira, ndipo zotsutsa kapena zonena zomwe zalandilidwa zikuyenera kuchitidwa. Kuti muchite izi, antchito anu ayenera kukhala oyenerera komanso okonzekera chilichonse. Chitani maphunziro awo aukadaulo, chitani kusankha kwaomwe akugwira ntchito molingana ndi njira zomwe amalandila kuchokera kwa franchisor. Mtunduwu wa chilolezo umadziwika osati kokha ndi kupezeka kwa menyu yapadera yolunjika kwa achinyamata. Mukamayendetsa chilolezo cha ana, muyenera kukumbukira kuti alendo amathanso kukhala achikulire.

Ayeneranso kupatsidwa kena kake kuti athe kudzaza m'mimba mwawo. Zachidziwikire, muyenera kutsatira malamulo amakonzedwe amalo, komanso kuvala ogwira nawo ntchito molingana ndi zomwe wofesayo angakupatseni. Akupatsaninso mwayi wogwiritsa ntchito njira zofunika kusoka kapena kupereka yunifolomu yokonzeka nthawi yomweyo.

Chilolezo chogwira bwino ntchito cha ana ndi bizinesi yomwe ingakupindulitseni munthawi yochepa kwambiri. Zachidziwikire, mumapereka ndalama kwa omwe amayimira chilolezo kuti agwiritse ntchito chizindikiro chake, ukadaulo, komanso kudziwa. Koma ndalamayi siyokulirapo. Mutha kupereka 9% pamwezi kuchokera pazopeza kapena ndalama mu magawo awiri. Choyamba ndi chindapusa, gawo lachiwiri lazamalonda, zomwe zimachitika osati kukhazikitsidwa kwa chilolezo chodyera ana okha. Chilolezo chilichonse chimafunikira ndalama kwa inu ndi kuchotsera kuti athandizire wolamulirayo.

Izi ndizofala zomwe zimagwiritsidwa ntchito padziko lonse lapansi ndi mabungwe onse omwe akufuna kutsatsa malonda awo ndi ntchito zawo kwa omwe amagawa zigawo. Kugwiritsa ntchito chilolezo chodyera mwana kuti muthe kukhala ndi moyo wabwino kudzakuthandizani kuti mukhale ndi tsogolo labwino ngati mwakonzekera pasadakhale.

Pokonzekera kugulitsa menyu ya ana, mutha kugwiritsa ntchito chida chotchedwa swot analysis. Ndi chithandizo chake, sizongowopsa za ngozi zomwe zingachitike komanso mwayi wanu wopambana. Komanso, onaninso zabwino zanu ndi zovuta zanu kuti muwonjezere mpikisano. Kugwira ntchito ndi chilolezo cha ana ndi malo operekera zakudya ndipo muyenera kutsatira malamulo amchigawo. Mukakhala ndi malo okhudzana ndi zaukhondo komanso matenda opatsirana, simuyenera kuchita mantha, chifukwa nthawi zonse muyenera kutsatira miyezo yomwe tatchulayi. Zachidziwikire, ngati mutachita zonse mwaluso komanso popanda zovuta, ndiye kuti nthawi zonse mudzakhala ndi makasitomala okwanira.

Chitani chilolezo chodyera mwana wanu moyenera komanso moyenera, kupatsa makasitomala ntchito zapamwamba. Ndiye ambiri a iwo adzabweranso, ambiri adzakhala makasitomala kwa nthawi yayitali. Makasitomala omwe amafunikira nthawi zonse amafunikanso kulimbikitsidwa ndikupatsidwa makadi a bonasi. Pogula chilichonse mu cafe yomwe ikugwiritsidwa ntchito ndi ana, wogula nthawi zonse amalandira mabhonasi kapena kubweza ndalama. Izi zimalimbikitsa kwambiri ogula kugula zinthu zambiri.

Cafe ya ana yokhala ndi chilolezo chosewerera ndi bizinesi yokongola. Komabe, pakukhazikitsidwa, mutha kukumana ndi zovuta zosiyanasiyana. Zitha kugonjetsedwa mosavuta ngati mungakonzekere bwino ndikukonzekera koyambirira. Mwambiri, pakugwiritsa ntchito chilolezo, muyenera kudziwa bwino kuti mwatsimikiza mtima kutsatira miyezo ndi malamulo omwe a franchisor amakupatsani. Ichi ndichifukwa chake mumagula chilolezo chokhala ndi mwana kuti mufanizire bwino bizinesi yanu. Dziwani zochitika zomwe mumakonda powerenga pafupipafupi ziwerengero zaposachedwa.

Kuti mulandire zidziwitso zaposachedwa kwambiri mu khofi ya ana yogulitsidwa, muyenera kugwiritsa ntchito zida zowonera. Ndi chithandizo chawo, ziwerengero zowuma zimawonetsedwa bwino kwambiri. Ngati mukufuna cafe ya ana yokhala ndi chipinda chosewerera, sankhani chilolezo chopambana kwambiri. Mtundu wotchuka kwambiri womwe wakwanitsa kukwaniritsa kutchuka ukhoza kukhala chisankho choyenera. Zachidziwikire, muyenera kuchitapo kanthu mwachangu, chifukwa omwe akupikisana nawo amathanso kulingalira za mwayi wopeza. Muyenera kupita patsogolo pawo kuti mupeze njira yabwino kwambiri yomwe mungapeze. Konzani chipinda chanu chosewerera cha bistro chomwe muli ndi ana kuti mugwiritse ntchito kuti muwononge ndalama zocheperako ndikukhalabe ovomerezeka.

Kupatula apo, kukhathamiritsa mtengo ndichimodzi mwazinthu zopambana.

Chipinda chosewerera cha ana mu chilolezo cha cafe ndi mwayi kwa makolo kuti azigwiritsa ntchito nthawi yawo yopumula mwamtendere. Ana awo adzakhala otanganidwa, motsatana, amatha kudzipereka kwa iwo eni ndi kupumula kwawo. Kwaniritsani bizinesi yanu m'njira yolandila zidziwitso zonse zaposachedwa kuchokera kwa akulu akulu. Ogwira ntchito anu akuyenera kuwongoleredwa ndi pulogalamuyo. Zimagwira ntchito zawo kuti muthe kuphunzira zomwe akuchita. Pakudya kwa mwana ndi chipinda chosewerera, nthawi zambiri mumayenera kuthana ndi zovuta zina.

Zitha kukhala zokhudzana ndi kuti omwe akupikisana nawo safuna kukupatsirani msika wokongola. Amalandira ndalama kuchokera kwa iwo, chifukwa chake, amatha kugwiritsa ntchito njira zosawona mtima zolimbana. Vuto lina lomwe chilolezo cha ana chilili ndi boma, kapena m'malo mwake akuluakulu ake osakhulupirika. Ziphuphu zili ponseponse m'maiko ena, chifukwa chake, mumaphunzira zam'madera. Pambuyo poti muphunzire zambiri zomwe zingayambitse kuyambitsa chilolezo. Muyenera kulembetsa pamndandanda wazomwe mumasinthira kwa franchisor ngati chopereka cha ndalama. Chitani bwino za projekiti ya ana anu ya cafe mwaukadaulo komanso mwanjira inayake, kuti zinthu zina zomwe sizingagonjetsedwe pokwaniritsa sizingachitike.

Potsirizira pake, chilolezo ndi bizinesi yomwe imakhudza zoopsa.