Madiki emabhizimusi mafranchise anozivikanwa bhizinesi madhiri. Bhizinesi diki rakanaka nekuti riri kudiwa mune megalopolises nemumataundi madiki. Sarudzo yesarudzo inogona kunzi yakakura kwazvo pasina kuwedzeredza. Pamwe, nhasi zvakaoma kupa zita rebazi rehupfumi uye mutsara wechiitiko (uye kwete chete chidiki) chisingazopihwa mafranchise. Saka chinhu chikuru ndechekuita sarudzo chaiyo nekuti kubudirira kwebhizinesi rako kunonyanya kuvimba nesarudzo iyi. Mugove wekutengesa mukati meGDP yenyika iri kukura gore rega rega, ichipa mupiro wakakosha kuhupfumi hwenyika dzakasiyana siyana uye nekugadzirwa kwemabasa matsva.

Varidzi vemakambani akabudirira uye zvigadzirwa zvinokurudzirwa vari kuramba vachikoka vatsva kuti vapinde mubhizinesi ravo uye vatenge franchise, vova chikamu chebhizimusi rinobatsira. Imwe yeakanyanya kunaka maficha eiyi nzira yekuita bhizinesi chirongwa kugadzikana. Ose matekinoroji, zvirongwa zvemaitiro uye maitiro, mabikirwo, kurongeka kwekudyidzana nevatengesi nevatengi, kushambadzira mutemo, nezvimwe zvakagadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwavo. Iyi ndiyo mamiriro ezvinhu ayo anopa kudzikiswa munguva yekubhadharira bhizinesi chirongwa uye kuchichiunza padanho rinobatsira mukuenzanisa nekusika kwebhizinesi, sezvavanotaura, kubva pakutanga. Zvinonzwisisika kune vanamuzvinabhizimusi vanoshanda nemabhizimusi madiki kubhadhara zvakanyanya kune ma franchise mune zvekutengeserana, zvekudya (kofi mashopu, madiki emhuri maresitorendi, mabhekaji, nezvimwewo), mabasa evatengi (akawachisa akageza, kugadzirisa shangu nembatya, zvigadzirwa zveganda, uye imba zvishandiso) . Kuzivikanwa kwemafranchise ane chekuita nekuvaraidzwa nekufamba, mitambo, mabasa ekurapa (kusanganisira mhando dzakasiyana dzemasaji, kurovedza muviri, nezvimwewo), pamwe nebasa remota, kugadzirisa, uye basa rekuvaka, riri kukura gore rega rega. Uye kunyangwe nhamo dzemari, denda, uye mamiriro akafanana asina kunaka kazhinji haangoite chipingamupinyi kumabhizimusi madiki pane franchise asi anotopa kukura nekukurumidza uye budiriro zvichienzaniswa nenguva dzakanyarara.

Muenzaniso wemapurojekiti akadaro anogona kunge ari epachikoro uye epachikoro masangano anoshanda nekushandiswa kwemazuva ano ruzivo matekinoroji. Masangano akasiyana siyana ekuwedzera budiriro uye kurovedzwa ari kudiwa zvakanyanya panguva dzekuti paine zvirambidzo zvakasiyana pabasa rezvikoro zvekare nezvikoro zvepamusoro. Kugadzirwa kwechikafu chekuenda uye nekutakura kunogona zvakare kuve muenzaniso wefranchise (zvese zvidiki uye zvakakura) izvo zvichabudirira panguva yekuzvitsaura, zvinorambidzwa kufamba kwevanhu munharaunda yeguta, nezvimwe. Kazhinji, masevhisi ese ane chekuita nekutakura yechikafu, zvinhu zvevatengi, mishonga, nezvimwewo zvinonyanya kudiwa panguva dzakadai.

Kubudirira kwebhizinesi rebhizinesi kunovimbiswa nekutanga ongororo yezvakakosha zvinhu zvinokanganisa mabhizinesi madiki uye makuru, zvisinei nekuti zvinopihwa kuburikidza nefranchise, inongotengwa kubva kumuridzi, kana kusikwa yakazvimiririra. Chekutanga pane zvese, zvakakosha kuti uongorore huwandu hwazvino hwekusimudzira indasitiri yakasarudzwa netarisiro yayo, zvirinani kwemakore ari kuuya. Pasina kukosha kudiki ndiko kukundikana kwazvino kwemakwikwi, huwandu hwevanokwikwidza vepedyo, mutengo wavo uye mutemo webasa, kushambadzira zviitiko, nezvimwewo. mazita emagetsi, sirogani, nezvimwewo, kuvapo kwewebhusaiti yemubatanidzwa, mitemo, uye misimboti yekudyidzana nevatengi (vanogutsikana sei nechiratidzo ichi kazhinji) nemamwe ma parameter. Kuwana franchise mune yakasarudzika Internet dhairekitori, iwe unogona kuita ingangoita pfupi pfupi kutsvaga kwakasiyana wongororo uye makomendi nezvazvo. Zvichida vamwe vema franchise vakaona zvakakodzera kuti vagovane ruzivo rwavo rwekubatana uye vape rumwe ruzivo nezve franchisor kune vese vanofarira.

Uye, hongu, muzvinabhizimusi anofanirwa kuita ese maverengero ane chekuita nesangano rebhizinesi. Mazwi efranchise anowanzoreva kudiwa kwekutanga kubhadhara, huwandu hwayo zvinoenderana nekukosha kwechiratidzo, kwakatarwa nekubudirira, mukurumbira, uye purofiti yekambani. Uye zvakare kuronga kambani, zvakafanira kuisa mari yakati wandei muzvinhu zvakagadziriswa nekutenderera (kutenga kana kubhadharisa kwemaindasitiri, zvekutengesa, uye zvimwe zvivakwa, kutenga zvigadzirwa uye zvigadzirwa zvemuhofisi, kutora vanhu basa, kuhaya, uye kudzidzisa vashandi, mushandirapamwe wekuunza zvigadzirwa kumusika, nezvimwewo). P.). Saka iyo franchisee inofanirwa kufungidzira saizi yekutanga mari mubhizinesi rebhizinesi diki chaizvo sezvazvinogona pakuvaka chirongwa chemari. Zvinoenderana nekuti anokurumidza sei kuwana purofiti chaiyo.

Mari dzemwedzi nemwedzi dzinowanzo kuverengerwa sepesenti yemitero. Kazhinji, chirongwa chekudyara chinofungidzirwa uye kuverenga kwenguva yekubhadharisa diki (uye kwete chete) bhizinesi inopihwa pamwe nerondedzero yeiyo franchise mune inoenderana online catalog. Chiitiko chemabhizimusi anokwikwidza anoshanda pasi peiyo imwe franchise kana kungori muzvikamu zvakafanana zvemusika zvinogona zvakare kuve sosi yeruzivo rwakanyanya kubatsira uye kubatsira ma franchisees kuita sarudzo kwayo. Kana uchisarudza waunobata naye mari, unofanirwa kufunga nezvechido chake chekupa rairo mumunda wekugadzira tekinoroji, kushambadzira, kusimudzira, kurongeka kwakakwana kwezviitwa zvezuva nezuva, kudzidziswa kwevashandi, kunyoreswa kwenzvimbo dzekutengesa, nezvimwe. nezvinhu zvekuziva uye nekupa rumwe rubatsiro maererano nekusimudzira bhizinesi . Kazhinji, kubvunza kwakadai kunosanganisirwa mune runyorwa rwemashumiro emahara (mukati mehurongwa hwekushandira pamwe kwekudyidzana). Nekudaro, kune zvimwewo sarudzo kana kubvunzana kwega kwega kuchipihwa muripo wakasiyana zvichienderana nemutengo wakatarwa wemitengo (vamwe varidzi vebhizinesi vanokoshesa zviwanikwa zvavo zvemashoko zvakanyanya uye havana kugadzirira kuzvipa pachena kana kune vavanogara vachidyidzana).

Nenzira, kubvunza uye kuraira zvine chekuita nemitero yekuvandudza, kuvandudza kwehurongwa hwezvibodzwa zvemakambani, mukana wekuti franchisor akweretese bhizinesi reumwe mudiki bhizinesi chirongwa chinogona kuve chakakosha kwazvo kumabhizinesi madiki. Nenzira, kunewo emahara mafranchise ayo kazhinji asingape chero yekutanga kubhadhara kana kubhadharisa pamwedzi (kunyanya mumabhizinesi madiki mune yekudyira kweruzhinji uye kwevatengi masevhisi).

Muzhinji, muchidimbu zvese zvataurwa pamusoro, tinogona kugumisa kuti bhizinesi diki rekutengesa rine zvakawanda zvakwakanakira kupfuura echinyakare bhizimusi mamodheru. Iko kune, chokwadika, mutengo, njodzi, uye matambudziko, asi hazvinyanyo kuoneka uye kutyisidzira mhedzisiro. Nebhizinesi diki rakarongeka uye rakaverengerwa pasi pechirongwa chekutengesa, muzvinabhizimusi anogona kunzwa aine chivimbo mune rese guta guru uye munzvimbo yedunhu kana nzvimbo diki yekukosha kwedunhu. Chinhu chikuru ndechekusarudza chikamu chakakodzera chemusika uye kuita nhamburiko dzese mukubudirira kwayo.

Dzinokurumidza-kudzosera franchise ndidzo franchise idzo dziri kudiwa pakati pevatengi, nekuda kwekudiwa, kune chimwe chigadzirwa, zvinhu, masevhisi. Yedu yemazuva ano kambani USU Software inopa runyorwa rwese rwekukurumidza-kubhadhara kubhadhara maFranchise, ayo, nekuda kwezita rakakurumbira uye rinozivikanwa zita, vanowana kukurumidza kwakakodzera mune fomati inokurumidza. Yekukurumidza-kubhadhara kana yekukurumidza-kubhadhara mari franchise dzakasarudzwa nehunyanzvi hwedu, kuitisa zvakadzama hurukuro nevatengi, uko kwakakosha nzira ndeyekuwana mari, chishuwo chekuvandudza, kuvepo kwebhizinesi. Iyo USU Software kambani inopa runyorwa rweakasiyana mazano ekugadzira yako hofisi. Izvo zvakanyanya iyo mhando inosimudzirwa, iyo inodhura zvakanyanya mutengo wekukurumidza-kubhadhara ropafadzo. Izvo zvinofanirwa kucherechedzwa kuti kune yega yega chirongwa, iyo yega nguva yakapihwa yekuwana purofiti, vashandi vedu vanoisa ingangoita nguva muchirongwa.

Mukubatana uku, zvakawanda zvinoenderana nevatengi ivo pachavo, vanovandudza zviitwa zvakawanikwa, nechishuwo chekukurumidza kuita purofiti. Yedu kambani USU Software, ine runyorwa rwemaitiro ekuwana, iri pane runyorwa rwemakambani anopa kukurumidza-kubhadhara mukana mune akasiyana mafomati uye mafambiro. Kuti uwane rumwe ruzivo rwakadzama maererano nekambani yedu, unobudirira nekudzidza kweane saiti yakasarudzika, ine runyorwa rwehukama ruzivo mune fomu dzenhare, kero uye tsamba. Sangano reUSU Software rakagadzirira kushanda zvese nevatengi venyika yedu uye nemakambani emamwe maropafadzo anowana mari yekukurumidza-kubhadhara. Chikwata chesangano reUSU Software chakasarudzwa nenzira yakadzama sezvo mushandi wega wega achifanira kutevedzera zvinodiwa kuti awane mhedzisiro yaanoda. Makasitoma anobatsira kwazvo anokwanisa kugadzira mamwe matavi mune ramangwana nekuti mune irworwu bhizinesi rema franchise, hazvidi kuti utange chirongwa kubva pakutanga. Nezve izvo chaizvo mune izvi chinhu, vatengi vanozeza kugadzira bhizinesi vega vanowana zvakawanda zvakanaka.

Mushure mekupera kwemakondirakiti, vatengi vanogashira kodzero yekuvandudza iyo yakawanikwa-inokurumidza-kudzorera bhizinesi. Uye zvakare, mumhando yemafomati, sangano rinopa ruzivo rwakakosha pakushambadzira nekuvaka kutengesa kwakabudirira, seminamato inoitiswa nenyanzvi. Kana iwe uchida kuwana yepamusoro-soro uye inobudirira bhizinesi bhizinesi, saka iwe unofanirwa kupinda mukudyidzana neUSU Software, iyo inobatsira kusarudza kukurumidza-kubhadhara uye nekukurumidza-kubhadhara franchise uye enda kune dzimwe nyika.

Varume franchise - chikamu ichi chine zvinopihwa zvevarume uye avo vanonamira kune bhizinesi revarume. Aya mafranchise anosanganisira mapurojekiti ane chekuita nemusangano, mota masevhisi, kugadzira, kuvaka. Semutemo, kuti uve nefranchise yevanhurume, unofanirwa kuve neruzivo rwehunyanzvi kana hunyanzvi mune rimwe bhizinesi kana kunyatsoziva imwe nyaya. Kunyangwe nguva ichitaridza kuti varume havasi kushora kuita zvekudya, kuendesa chikafu, kana nzvimbo dzakasarudzika mukutengesa zvigadzirwa, semuenzaniso, kutengeswa kwezvinonaka. Munguva pfupi yapfuura, varume vanonyatsoda musoro wenyanzvi wekubika, semuenzaniso, masaga kana mabhanzi. Sezvo nguva yaratidza, yakasimba hafu yevanhu inofarira mafashoni mapurojekiti mumunda wemitambo uye dhizaini.

Izvi zvinosanganisira kuvhurwa kwemitambo yemakirabhu, zvikoro zvevabhabhabhasi, masalon evarume, mashopu ekuridza mazwi. Kune zvakare zvirevo zvisina kujairika, semuenzaniso, iyo 'Stroytaxi' franchise kana iyo 'Dating' sevhisi. Vanhurume franchise zvakare anosanganisira maturusi kana zvigadzirwa zvekushandisa muzvitoro. Chero ipi sarudzo yaunosarudza, yeuka kuti franchising yevarume inobatsira zvikuru biz. Kuziva kugona kwako chinhu chakakosha chehupenyu hwerunyararo. Maitiro azvino ebhizinesi anobatsira kwazvo nzira yekubudirira. Muchokwadi, unogona kushandisa nzira dzakatoratidzwa uye matekiniki ekuita bhizinesi.

Kukwezva kwemafranchise evarume kuri nekuda kwezvinhu zvakawanda, kushanda nechiratidzo chakaratidzwa iwe unowana kudzikiswa kwakakura munjodzi dzezvemabhizimusi, mukana wekutanga nekukurumidza mubhizinesi pasi pezita rinozivikanwa , rubatsiro kubva kune franchisor. Panguva imwecheteyo, haufanire kushandisa mari yakawanda mukusimudzira bhizinesi rako. Uyezve, iwe unowana kuraira kunoshanda pane iyo biz yako uye kuongororwa kwayo kwakakodzera. Zvakare, vamwe vatengesi vanopa mukana wekukweretesa, inishuwarenzi, uye mamwe mabhonasi evamwe. Mune yedu katalog, iwe unowana zvinopihwa kubva kune epasirese uye epamba marangi. Kuti utarise chikumbiro chakanyatsokodzera, iwe unongofanirwa kuteedzera iyi link uye uchave nekwaniso kune: mazwi ekubatana, mutengo wenyaya, ongororo, uye rumwe ruzivo rwema franchise. Isu takaunganidza kwauri zvinopihwa chete kubva kune anovimbwa mhando dzevarume franchise, vhura rako bhizinesi pasina njodzi uye kurasikirwa.