I-Franchise kunye ne-franchisee zizigama ezinxulumene kakhulu. Ukuba unomdla kwi-franchise, emva koko ekufumaneni uba yi-franchisee. Eli lishishini elinenzuzo kakhulu, ekuphunyezweni kwayo kufuneka ulandele imigaqo kunye nokubonelelwa yimigaqo ye-franchise. Akunyanzelekanga ukuba uze nento entsha, uyila kwakhona inkqubo yeshishini, uqhuba eminye imisebenzi enzima. Kuyimfuneko kuphela ukuthenga ishishini esele lilungile, elibizwa ngokuba yi-franchise. I-franchisee ngumntu ofumana ilungelo lokusebenzisa izixhobo ezisetyenziselwa nayiphi na inkampani ebonakalayo ukwakha ishishini.

Awudingi kuza nantoni na ukususela ekuqaleni, kufuneka usebenzise umxholo osele ulungiselelwe. Ukongeza, igama sele liyaziwa, oko kuthetha ukuba iindleko zokwandisa inqanaba lokwazisa ngebrand zincitshiswe kakhulu.

Njengenxalenye yelungelo lokuthengisa ngomthetho, umntu onelungelo lokuthengisa ngokusempilweni kufuneka adlulisele kubathengi babo into yokuba i-ofisi yommeli ivule ummandla. Kubiza kakhulu kunokwazisa uphawu olungaziwayo kwasekuqaleni. I-franchise inokuba yekofu uthenga ikhefi ekufuphi kusasa, ivenkile oyithengayo, ipizzeria enegama lehlabathi kwaye ikwindawo yabathengi basekhaya.

Iifranchise zikho kuyo yonke indawo kwaye zikhula ekuthandeni. Ishishini esele lilungile lokuvula imodeli ye-franchise ivumela i-franchisee ukuba ityale nje imali ekhoyo kwimodeli yeshishini esele ivavanyiwe kwaye isebenza. Udinga nje ukuphumeza ngokuchanekileyo ukubonelelwa yimigqaliselo ye-franchise. I-franchisee phantse ayibeki emngciphekweni nantoni na, kuba kukho ishishini ngasemva kwayo, uphawu olwaziwayo, amava amakhulu aqokelelwe kwiminyaka emininzi okanye nakumashumi eminyaka yomsebenzi onamandla.

I-Franchising ibonakaliswa kwinqanaba eliphezulu lokuthandwa kulo naliphi na ilizwe. Umntu ogqiba kwelokuba abe ngumnini welungelo lokuthengisa ngokuthenga imali unokutyala imali ngokulula, afumane abasebenzi ngokweekhrayitheriya, akhe iinkqubo zeshishini, kwaye afumane iziphumo. Nokuba iimveliso zihlala zivela kwilizwe lemvelaphi yelungelo lokuthengisa. Oku kulunge kakhulu njengoko ungonga abasebenzi kunye nezixhobo zemali. Akukho sidingo sokwenza isicwangciso okanye ukusebenza kwi-brand. Konke oku sele kufumanekile kuwe kwaye kuhlala kukusungula imodeli ye-biz esele ilungile ezisa izibonelelo zemali njengebhonasi.

Umniki-franchise uyakwazi ukusebenzisa ngokufanelekileyo ilungelo lokufumana ilungelo lokufumana, efumana isabelo esibalulekileyo sezixhobo zemali kuye. Imigaqo ye-franchise ixoxwa ngokuthe ngqo kunye nomthengisi wayo kwaye ingahluka. Umzekelo, unokuhlala utsala isabelo senzuzo, okanye ungavumelana nezinye iimeko, konke kuxhomekeke kumnini webhrendi exhaphazwayo.

Kwanele nje ukuthenga i-franchise kwaye usebenzise onke amava afunyenwe zizizukulwana zangaphambili zabantu xa kufikwa kuphawu lwentengiso lwakudala. Kuya kufuneka ulumke kakhulu kwaye uphephe iimpazamo kuba kukho nakuphi na ukungalunganga ekwenzeni i-franchise kunokuqatshelwa kwaye emva koko i-franchisee ifumane iingxaki endaweni yenzuzo. Kodwa ayisiyiyo imeko exhaphakileyo leyo, ke, kuya kufuneka ujolise ekuphunyezweni ngokuchanekileyo kwemisebenzi yeofisi.

Ukulandela i-franchise kunye nokongeza ukongezwa okungaguquguqukiyo kumda wokhuphiswano lwenkampani yakho. Emva kwayo yonke loo nto, ii-franchise ezininzi zisebenzisa indlela yangaphakathi, xa, umzekelo, eMcDonald's bathengisa iipanekuku ukuba zifumaneka eRashiya. Ukuba i-franchise ehambelana noMcDonald ivula kummandla waseKazakhstan, i-cafe yokutya okukhawulezayo inikezela ukhetho lokukhetha i-burger equlathe inyama yehashe kubantu bendawo.

Franchise. Umbono oshukumayo weshishini usetyenziswa kwifomathi ebanzi, ngethemba lokufezekiswa ngokupheleleyo kwicala elikhethiweyo. I-franchise enemeko yokusetyenziswa kweselfowuni iya kungeniswa kwishishini ngabathengi abaninzi ababona ikamva kuphuhliso olutsha. Iifranchise kwicandelo leeselfowuni ziya kufumana iindleko zokuqala, eziza kubandakanya zonke iindleko ezifunekayo ukwenza ishishini, kubandakanywa uphawu olunyusiweyo lomenzi. Unokufumana umenzi ofanelekileyo usebenzisa iqonga elikhethekileyo elinoluhlu lwabathengisi abohlukeneyo. Ukukhetha iqabane olithandayo, kuya kufuneka uqhube incoko, ngenxa yoko kuya kucaca ukuba ubudlelwane bezorhwebo buya kugqitywa ngokusayina isivumelwano.

Ukuba uthatha isigqibo sokuthenga i-franchise, kuyakufuneka uphucule ulwazi lwakho ngethemba lokudala iisemina kwicala leqabane ngokubhekisele ekuphakamiseni inqanaba lolwazi kwintengiso kunye nentengiso. Ngokusetyenziswa kwesicwangciso esele senziwe, kuya kwenzeka ukwenza umgangatho ophezulu kunye nokusebenza okusebenzayo, okuya kukuxelela indlela yokwenza ngokuchanekileyo abameli bomthengisi. Ukuba kuvela iimeko ezahlukeneyo ekunzima ukuziqonda ngokwakho, kuya kufuneka ukhumbule ukuba ungasoloko usiya kumenzi-mveliso ukufumana iingcebiso ezifanelekileyo. Iifranchise kwicandelo elihambahambayo, singatsho ngokuzithemba, siphelise amathuba emingcipheko eyahlukeneyo kunye nemingxunya enokuthi ichaphazele ikhondo lenkqubo yomsebenzi. Emva kwexesha elithile, abasebenzi beshishini lakho lokulungiselela esele belungile kunye nonxibelelwano olusebenzayo baya kufumana amava aya kuthi aqhubeke nokunceda ukukhulisa uphawu esele lukhona kwifomathi ezimeleyo. Ubukho be-franchise kunye nomkhombandlela weselfowuni kuya kuba negalelo kungekuphela ekukhuthazeni iimpahla kodwa nasekuboneleleni ngeenkonzo ezizodwa. Oosomashishini abaninzi ngoku banika ukhetho lwabo kwiifrigisi ezihambayo, eziza kusebenza ngokwesicwangciso esele senziwe, esiqale kakuhle emva kokumiliselwa kweprojekthi ephuhlisiweyo.

Esona sisombululo sisiso iya kuba kukuthenga i-franchise yokuqhuba ishishini ngesalathiso esiselfowuni, ukuba nephakheji epheleleyo yamalungelo awodwa ekufezekiseni iinjongo zakho.