Ukuthengiswa kwee-franchise zasimahla kusetyenziselwa iindlela ezahlukeneyo zokuthengisa izixhobo zekhompyutha kunye nemibono eyahlukeneyo ngokubambisana nenkampani yeSoftware ye-USU. Ukuthengisa, nayiphi na i-franchise eneroyalties ebonakaliswa sisalathiso, kunye nomdla opheleleyo womthengi ofuna ukuqala phantsi kwegama lophawu oludumileyo noludumileyo. Ukuthengisa i-franchise kunye neeroyalties kufuneka kwenziwe ngononophelo, njengoko isikhokelo esikhethiweyo, nangona uyilo lulungile, lusenobungozi kunye nemingxunya eliqela. Imakethi iphantse yazaliswa ziiprojekthi zemikhombandlela eyahlukeneyo, enabaphulaphuli abaninzi, kwaye ngenxa yoko kuhlala kukho ithuba lokuthatha indawo yakho elangeni, ukuphuhlisa ishishini lakho ne-USU Software. Kuba inkampani yethu inamava eminyaka emva kwethu kwicandelo leenkonzo ezinikezelwa kwifomathi yeenkqubo kwaye ikuluhlu lweeprojekthi eziphuhlisiweyo ezineendlela ezininzi zophuhliso. Kubalulekile ukuba uqaphele ukuthengiswa kwee-franchise zasimahla kunceda ekufumaneni umbono ocingisiswe kakuhle ophuhla kwifomathi ebanzi kunye nendlela efanelekileyo yeshishini.

Eyona ndlela ithengiswayo yokuthengisa iifranti kunye nemirhumo yaziwa njengomenzi oye wakwazi ukuzimaketha kwintengiso yentengiso njengomnini othembekileyo nofanelekileyo wemibono. Emva kokuthenga uyilo, kufuneka uqale uzifumane ubumbene nequmrhu elisemthethweni elibhalisiweyo, ngesiphelo seekhontrakthi kunye nethemba lokusebenzisana okumgangatho ophezulu kunye nokusebenza ngokufanelekileyo. Ukuba unayo intengiso yasimahla yeefranchise, uya kuzisusa iingcinga ezibuhlungu zomsebenzi owukhethileyo nokuba kunzima kangakanani ukubuyisela uyilo kwiinyawo zalo. Xa uqhuba ii-franchise zasimahla zokuthengisa kunye nenkampani yeSoftware ye-USU, unaso isitshixo sempumelelo yexesha elide kunye nokuchuma, njengoko iimbono zokuqala zininzi kakhulu ngenxa yoko kufuneka kujongwane nazo ngokucacileyo. Inkampani e-USU-Soft efanelekileyo kunye nexesha evavanyiweyo ibonelela ngeenkqubo, kunye nokuthengisa okuphumeleleyo okuthe kratya kweeprojekthi zeemveliso ezigqityiweyo, iimpahla ezahlukeneyo kunye neenkonzo. Ukuthengiswa kwee-franchise kunye nemirhumo kulungele kwaye kucingelwe kakuhle indlela yabenzi, ngolungelelwaniso oluchanekileyo inyathelo ngenyathelo, ngenkqubela phambili kwimpumelelo nakwinzuzo. Kubalulekile ukuba uqaphele ukuba nje xa ufumana umbono we-biz, ufuna imali, kuba okuthandwa kakhulu ngophawu, kuyabiza ukuthengwa koyilo.

Ukufumana iziphumo ezinqwenelekayo ukuya kuthi ga kwinqanaba elikhulu, kufuneka uqale uthethathethane nabameli bentsebenziswano be-USU Software, abakwazisa malunga nokufumaneka kweeprojekthi kunye neendleko zazo. Inyathelo elilandelayo lokufezekisa iinjongo zakho ngentsebenziswano esondeleyo, ngohlobo ofumana ngalo uqeqesho oluyimfuneko kwintengiso kunye nentengiso biz ezithile. Ukongeza, kunokwenzeka ukuba uhlengahlengiso olubonakalayo kwinqanaba lokuthengiswa kwevenkile ethengisa yonke into, esetyenziselwa ukufezekisa imiqulu ephezulu. Yiyo loo nto, kule nkalo, abasebenzi bethu banceda ukufezekisa impumelelo, ukuhamba nawe kuyo yonke indlela yokuqhuba ishishini lakho. Ukuthengiswa kwee-franchise zasebukhosini kufuneka kufumaneke kwaye kusetyenziselwe ukwandisa i-biz, ukufezekisa inqanaba elifanayo lokuthengisa, kunye nombutho ukufikelela kwinqanaba elibanzi. Ukuba ufuna ulwazi oluthe kratya malunga nenkampani, yiya kwindawo ekhethekileyo, equlathe ulwazi kuluhlu olukhulu olunxulumene nomenzi. Ukongeza ekuboneleleni ngabafowunelwa, iidilesi, iinombolo zefowuni, unethuba lokuxoxa ngazo zonke iingxaki neengcali.

Ukuthengiswa kwee-franchise ezingenasimahla ngoku kulula ukumiliselwa, ngokuphunyezwa kwe-biz esele yenziwe engadingi kuphakanyiswa kwasekuqaleni ukufumana isiphumo esifunekayo ngexesha elithile. Ukuza kuthi ga ngoku, ukuthengisa ii-franchise ezingenasimahla kuthetha ukuthengisa ishishini elizayo kumenzi osele ekwazile ukuzimela kwicala elifanelekileyo lentengiso yentengiso. Khumbula ukuba uthenga uyilo, kuhlala kukho umngcipheko, ke musa ukuxhomekeka ngokupheleleyo kwinyani yolu hlobo lweshishini olufuna ukuzuza ukukhula, eyona nto ibalulekileyo kukulandela amanyathelo athile aboniswe ziingcali. Ukufumana isiphumo sesicwangciso esinqwenelekayo, sebenzisa ulawulo oluyimfuneko ngexesha, elibonisiweyo laza lashicilelwa kwiprojekthi ziingcali zethu, ukulungiselela ukukhula okunemveliso. Uya kuphumelela ukufumana umenzi-mveliso kumntu we-USU Software, ngokutshintshela kwindawo ekhethekileyo apho unokuziqhelanisa noluhlu lwabanini ababandakanyeka ngqo kuphuhliso lweeprojekthi. Ukuba unayo nayiphi na imibuzo malunga nokuthengiswa kwee-franchise kunye neeroyalties, kuya kufuneka ufune uncedo lweengcali zethu, eziqonda ngokuchanekileyo imeko ngexesha elifutshane. Kufuneka kuqatshelwe ukuba ukwakhiwa kwenkampani phantse kuxhomekeke kwimeko ekhoyo yabasebenzi, apho uninzi lweengcali ezineminyaka emininzi yamava okuthengisa ziqeqeshiwe.

Abasebenzi bethu bayalwandisa ulwazi lwabo lokuthengisa kunye nezinto zentengiso, belungiselela iqela lakho uluhlu lolwazi olukhulu lokuthengisa. Iimpawu ezininzi ezidluliselwe kubasebenzi bakho ziye zaphuhliswa kwiminyaka edlulileyo, zigqitha iitshekhi kwimizekelo yokwenene. Kolu nxibelelwano, sinokuthi uqinisekisile impumelelo ukuba uyilandela ngokupheleleyo yonke imiyalelo yoogxa bethu. Ngokuthe ngcembe, fumana ishishini elifunekayo, elinakho ukukhula okuphezulu kunye nokwandisa inqanaba leenzuzo. Ukufumana ukukhula okukodwa kwee-franchise, kufanelekile ukuba uthethe nabaphathi kwaye uqalise ubambiswano ngokudibeneyo. Ukuba ufuna ukusebenzisa izibonelelo ezininzi kangangoko xa usizisa imveliso yakho kwintengiso, nxibelelana ne-USU Software ngokukhetha intengiso ethembekileyo kunye nethembisayo.

Vula ivenkile ye-franchise sisiqalo esihle seshishini eliyimpumelelo. Kodwa njani ukuvula kwaye ungalahleki? Makhe siqonde. Ke, unomnqweno kunye nemali yokuqala yokuqala ishishini lakho. Ukunciphisa umngcipheko kwaye ungalahli mali, uthatha isigqibo sokuthenga ivenkile yokuthengisa. Yintoni i-franchise? Luhlobo lwelayisensi okanye ilungelo lokumela uphawu kwisixeko okanye kwilizwe lakho. I-franchisor ithengisa eli lungelo kwaye inceda i-franchisee ukuba iququzelele i-biz, ngokwesicwangciso esenziwe ngaphambili se-biz, ngelixa igcina imigaqo-nkqubo yomsebenzi okanye itekhnoloji yemveliso.

Ke, usomashishini osakhasayo uqala ukusebenza phantsi kwesikhokelo senkampani eyaziwayo. Kujongeka ngathi kunje, uvula ivenkile ethengisa imali evela kwibhrendi eyaziwayo, inyuselwa kwilizwe lakho, kwaye yamkelwe ngabathengi. I-franchisor ikubonelela ngezikimu zomsebenzi ezimiselweyo, iitekhnoloji, kunye nezicwangciso zeshishini. Iifranchise zahlulwe zaziindidi: ngqo, zisemgangathweni, zisimahla, zinokubuyiselwa, zilungile. Ungavula ivenkile ethengisa ngqo ukuba ukhetho lwakho lwezezimali lilinganiselwe. Olu hlobo lwentsebenziswano lunika ilungelo lokuvula iofisi enye okanye ezimbini ezizimeleyo. Umgangatho uthatha uxanduva olupheleleyo kwi-franchisor yakho.

Kule meko, kubalulekile ukuthobela yonke imigaqo kunye nemigangatho yenkampani. I-franchise yasimahla ithatha imigaqo enemiqathango yokusebenza kwi-franchisor, ulawulo olupheleleyo lwevenkile lwenziwa. Ngokufaka endaweni, kufanelekile kubavelisi bamalungelo okushishina. Kule meko, inkampani ye-franchise iyalela indlela kunye netekhnoloji, kwaye ukhetha ababoneleli ngokwakho. Iinkampani esele zilungile, olu hlobo lokuthengisa ngokuthengisa imali lufuna utyalo-mali olukhulu, uthenga ishishini esele lilungile, kwaye ukubuyisela, uhlawula imirhumo okanye inzala. Zeziphi izinto ezivulekileyo kwivenkile yeefranchise? Kumashishini ongenamava, vula olu hlobo lomsebenzi ulunge kakhulu. Emva kwayo yonke loo nto, ayisiyomfihlo xa ungazi nto okanye ungaqondi, lixesha elifanelekileyo lokuba ujike uye kumcebisi owaziyo okwenzekayo kwaye uyazi indlela yokuphuma kule meko.

Yintoni enokuthi yenziwe ngumrhwebi? Isicwangciso seshishini kunye namaqhinga, isicwangciso se-biz, izixhobo zokwazisa, itekhnoloji yokuvelisa imveliso, abathengi kunye nesiseko sabanikezeli. Yimalini ukuvula ivenkile? Okokuqala, imali iyafuneka ukuthenga ifranchise. Iindleko zayo ziyahluka ngokuxhomekeka kuhlobo lwentsebenziswano kunye nenqanaba lokunyusa uphawu. Kuya kufuneka uhlawule imirhumo yenyanga ngokusebenzisa igama lenkampani. Ukuba uyavuma, ungawususa umdla ngokwandisa igalelo lokuqala kwishishini. Olunye ukhetho olunomdla kukuqinisekisa i-franchisor yakho ngobukrelekrele bakho kunye namandla okwenza inzuzo ngakumbi kwi-biz kwixa elizayo, ngaloo ndlela unokutsala utyalomali kwaye ungatyali mali. Sebenzela imigaqo yentsebenziswano kakuhle ukuze ungabinangxaki kwixesha elizayo.

Kutheni kunenzuzo ukuvula ivenkile? Zininzi izizathu. Ungathengisa kwivenkile ebonakalayo kunye nenqaku lokwenyani lentengiso. Izinto ezahlukeneyo zithengiswa kwaye zithengwa apha enyakeni. Kuyavela ukuba kufuneka ukhethe i-niche yakho kwaye unike abathengi iimveliso zeempawu ezingcono kunezo zabakhuphisana nabo. Ukurhweba kwi-Intanethi kubaluleke ngakumbi ngoku, kufanelekile kumthengi kwaye kusebenza kakhulu xa uwedwa. Vula ishishini lakho kwi-Intanethi kunenzuzo. Awudingi ukurenta iofisi, ukuhlawulela izinto eziluncedo, ukuqesha abasebenzi abaninzi, ukufumana iindleko zokugcina iofisi.

Kufuneka uququzelele ukuhanjiswa, ingxelo yabathengi. I-Franchising ibonelela ngeli thuba okoko imveliso ethengisiweyo sele ithandwa ngabathengi. Zeziphi iimveliso ezihamba ngoku? Ukwenza i-Franchising kwicandelo lokutya, ukuthengisa kwakhona, ukuvelisa, iimveliso zabantwana, iimpahla kunye nezihlangu, imfundo. Ezi ndawo zingasentla zithandwa kakhulu kwaye zibuyiswa ngokukhawuleza. Unokuvula inqaku lentengiso yeempahla okanye izihlangu ngaphandle koloyiko lokuba ayifunwanga, kwakhona eyona nto iphambili kukuthatha isigqibo kwi-niche. Ngaphambi kokuqala ishishini lokugxila, kuya kufuneka uthathe isigqibo malunga nekapitali yokuqala, kwaye uqonde ukuba ufuna ukufezekisa ntoni ekugqibeleni. Yenza isicwangciso kwaye uyenze, funda amabali empumelelo yomntu othengisayo, vavanya amathuba okuphumelela.

Ikhathalogu yethu eyahlukileyo inceda ekufumaneni ukhetho lobambiswano olufanelekileyo. Yenzelwe ngendlela yokuba uhambe ngokulula kwizindululo kwaye uvavanye ukhetho olucetywayo. Siqokelele izindululo kwiinkampani zasekhaya nakwamanye amazwe. Unokufumana amanqanaba ohlahlo-lwabiwo mali ahlukeneyo. Kwangelo xesha, sibeka kuphela i-franchisors ethembekileyo, akukho ndawo yabakhohlisi kulawulo lwethu. Vula ivenkile ye-franchise okanye ishishini lakho olithandayo linyathelo eliya kufikelela kwisakhono sakho, sikulungele ukukunceda ngale nto.

Ikhathalogu yeevenkile zokugcina ukutya ikunika ithuba lokuvula ishishini lakho kwicandelo leentengiso. Eli candelo leshishini lithandwa kakhulu, ngakumbi kumashishini amancinci naphakathi. Urhwebo aludingi kutyalo-mali olukhulu kunye nokuthengwa kwezixhobo zemveliso, ke olu hlobo lomsebenzi lubonakaliswa kukukhawuleza kwemali kunye nenqanaba eliphezulu lomvuzo.

Ikhathalogu yeevenkile ezivenkileni iqulethe ezona zintengiso zinomtsalane: unokukhetha umkhombandlela kurhwebo, uvule ilungelo lokuthengisa kwaye usebenze ngempumelelo kwaye uphuhlise ishishini lakho. Ezona zidume kakhulu zezi ndawo zinjengeevenkile zokutya, iivenkile zempahla, izihlangu, iimpahla zabantwana, izixhobo, njl. Konke oku kuyafumaneka kwikhathalogu yethu. Ukongeza, kwikhathalogu ye-franchise, unokufumana izibonelelo zokuthengisa ngokuthengisa kwiivenkile ezikwi-Intanethi, ukubaluleka kwazo okungagungqiyo kumaxesha anamhlanje. Kwi-2020-2021 inqanaba lokurhweba kwi-Intanethi lifumene ukuphakama okukhulu, okwenza iivenkile ezikwi-Intanethi zanomtsalane kwimbono yeshishini: utyalo-mali oluncinci, ukubuyisa ngokukhawuleza, inqanaba eliphezulu lenzuzo ngaphandle kwesidingo sokuthengwa okuzimeleyo kwempahla, kwaye akukho mfuneko izixhobo ezizodwa.

Kutheni ukhetha i-franchise yevenkile kwaye usebenzise ikhathalogu? Okokuqala, kwikhathalogu unokufumana uluhlu lwazo zonke iifranti ezinikezelwa ziivenkile ezilungileyo ezivela kwihlabathi liphela. Okwesibini, imbuyekezo kutyalo-mali sele ikho kunyaka wokuqala weshishini. Ewe kunjalo, inqanaba lokhuphiswano kwicandelo lezorhwebo kufuneka nalo lithathelwe ingqalelo. Ngesi sizathu, olona khetho lufanelekileyo kukuphonononga zonke iinethiwekhi ezikhoyo zefranchise kunye nezibonelelo zabo.

Yintoni esinokuyenza ikhathalogu yethu kunye nokuthengisa ngokuthengisa ngokubanzi?

• Unikelo oluvela kwiimpawu ezaziwayo;

• Ukubanakho ukuthengisa iimpahla ezisemgangathweni kwiivenkile eziphambili;

• Zuze ithuba lokuhlawula, ubungakanani botyalomali, kunye namaxabiso anomtsalane;

• Iinkampani ezibonelela ngefranchise zibonelela ngomgaqo-nkqubo wazo wentengiso owakhiwe kakuhle kunye nephulo lokwazisa - awunyanzelekanga ukuba uphinde uqale ishishini lakho.

Kwikhathalogu yethu yeevenkile zefranchise, unokuzifumana ngokulula kwaye ukhethe ngokwakho ezona zinto zinomdla nezinenzuzo eziya kukuzisela ingeniso elungileyo kunye nolonwabo emsebenzini. Enkosi kwikhathalogu, uya kuba nakho ukunxibelelana ngqo nabanini beevenkile zefranchise. Ishishini lakho lisezandleni zakho, isiseko seshishini lakho sikukhathalogu yethu yamalungelo okuthengisa!

I-Franchise kunye nomthengisi ziikhonsepthi ezinxulumene noko. Ukuqonda ngqo ukuba yintoni i-franchise, kuya kufuneka ufunde ulwazi ukuze wenze isigqibo esifanelekileyo kunye nesolawulo. Emva kwayo yonke loo nto, ulwazi olufanelekileyo sisitshixo sempumelelo. Kwakhona, ukusebenza ngokuthengisa ilungelo lokuthengisa kunye nomthengisi, okwenziwe yinkampani enesazela, uyakwazi ukwenza ngokulula naluphi na uluhlu lwemisebenzi eyahlukeneyo kwaye uhlangabezana nomsebenzi owenzayo. Akunyanzelekanga ukuba uhlale uphulukana nelahleko ngenxa yokuba abasebenzi kwinkampani yakho beqhuba kakubi kwimisebenzi yabo ethe ngqo. Umqeshwa ngamnye uyakwazi ukusebenzisa ixesha lakhe ukujongana nalo lonke uluhlu lomsebenzi weofisi.

Awunangxaki ngenxa nje yokuba inkqubo yethu ibonakala iyisicwangciso esisebenzayo sokunceda. Ukuba unomdla kwi-franchise, ke ulawulo kufuneka lwenziwe ngokufanelekileyo. Ewe kunjalo, isoftware ikunika ulwazi oluyimfuneko, nangona kunjalo, inkqubo yolawulo ngokwayo kufuneka yenziwe kusetyenziswa isoftware.

Ngoncedo lweqela labadwelisi benkqubo, uyakwazi ukugqiba umsebenzi weofisi ngexesha lokurekhoda. Xa unxibelelana ne-franchise, umthengisi akanyanzelekanga ukuba enze ngesandla umsebenzi omninzi weofisi. Unonxibelelwano oluphucukileyo kwaye lubukeka buhle. Emva kwayo yonke loo nto, uyakwazi ukukhetha olona hlobo loyilo lubalaseleyo.

Kubalulekile ukuba i-franchise kunye nomthengisi babe neloluhlu olupheleleyo lweendlela zokwakha ishishini. I-Franchise igqitha oosomashishini abakhoyo kwimarike kuninzi lwezalathi ezinokubekwa njengezona zibalulekileyo. Xa unxibelelana nomthengisi, inkampani ayinamava obunzima, yiyo loo nto i-franchise iyasebenza kwaye inakho ukufumana umvuzo ophezulu.

Ivenkile yokugcina ihoki ngumsebenzi obhalwayo ekufuneka wenziwe ngokungqinelana ngqo nemigangatho ebekiweyo. Ziza kudweliswa kwisivumelwano, kwaye iphepha eliyimfuneko linokwenziwa ngokungqinelana nesicwangciso esenziwe. Sebenzisa i-franchise yakho ngokufanelekileyo nangokungahambelani kwinqanaba elilandelayo lobungcali. Xa unxibelelana nehockey franchise, gcina ukhumbula ukuba eli lelona shishini lilodwa. Ngokuhambelana, ukuhanjiswa kwezinto ozinikezelayo kukwacacisiwe. Yiyo loo nto yonke into kufuneka yenziwe ukuze ibe ngusomashishini ophumelele kakhulu kwaye okhuphisanayo.

Ukwenza oku, kufuneka kwenziwe uhlalutyo lwe-swot ngaphambi kokumiliselwa kwevenkile yehockey. Ngoncedo lwayo, unokumisela ukuba yeyiphi amandla kunye nobuthathaka kwiprojekthi yeshishini lakho ngexesha lokufezekiswa. Nokuba amathuba kunye nomngcipheko unokuvavanywa, umzekelo woku ngamashishini amaninzi aphumeleleyo anyuselwe ngaphaya kokufezekiswa kohlalutyo olufanelekileyo. Thengisa i-franchise yakho, unike ivenkile yehockey inani elifanelekileyo lokuqwalaselwa. Uluhlu lwayo kufuneka luhambelane neesampulu ezilungileyo, kwaye ukuthengwa kunokwenziwa ngokuthe ngqo ngumthengisi. Ngovuyo ukukunika elo thuba. Ukuba unevenkile yehockey kwaye ujonge i-franchise ukuyilungiselela, khetha ukhetho olunikezelwa kwi-Intanethi.

Zininzi iivenkile phaya ezinikezela ngeentlobo ngeentlobo zeefranchise onokukhetha kuzo. Urhwebo lwakho lweHockey luya kunyuka induli, ke unokuhlawula ummeli wakho wophawu. Emva kwayo yonke loo nto, uthabathela kuwe uluhlu oluthile lwezinto ezinyanzelekileyo zokuqinisekisa ukuba intsebenziswano iyanceda. Emva kwayo yonke loo nto, akufuneki ufumane kuphela kodwa unike. Ivenkile yokuthengisa ihoki ngokuxhomekeke kwiimeko ezithile. Ukongeza ekuthengeni iimpahla kwi-franchisor ngqo kwaye uzithengise ngamaxabiso aphezulu, uhlawula umrhumo. Eyokuqala kwezi yimali esisixa-mali, esele senziwe ekuqaleni kwehokhi franchise.

Ukongeza, kukho imali yasebukhosini, kwaye emva kwayo yintlawulo yentengiso. Ngokudibeneyo, ezi zimbini zokugqibela zinika ukuya kwi-9% yengeniso yakho, ethi itsalwe ngenxa yelungelo lokuthengisa ngomthetho. Gcwalisa i-franchise kwaye uthathe ivenkile yakho yezemidlalo ukuya kwiindawo eziphakamileyo ngokupheleleyo, ugqwesa bonke abachasi abakhulu. Uyakwazi ukujamelana nabaphi na abakhuphisana nabo kwaye ubacinezele. Ubonelele ngencwadi yeshishini emva kokuba ungene kwihockey depot franchise kwaye ugqibile ukubala okuyimfuneko.