I-Franchise yesixeko ibonelela ngekhathalogu yezona zikhetho zibalaseleyo. Nawuphi na umkhangeli zincwadi unikezela ngamakhonkco aliqela kwimithombo eyahlukeneyo yenethiwekhi, enika ingqwalaselo koosomashishini abafuna ukuthenga ilungelo lokuqhuba ishishini esele lilungile kwisixeko sabo, ukhetho lwezona zinto zibalulekileyo nezifanelekileyo zokufumana ilungelo lokuthengisa. Kwangaxeshanye, kuyafuneka ukuba uqonde ukuba ekwakhiweni kwekhathalogu, imeko yokuhlala inokuba yinto ebaluleke kakhulu. Umzekelo, isixeko esikhulu siyakuyalela iimfuno zalabo abathenga iifrigisi, kwaye iziko elincinci lengingqi liya kuyalela eyalo. Kucacile ukuba abemi beedolophu ezinkulu, imikhwa yabo yemihla ngemihla, indlela abaphila ngayo, ibhasikithi yeempahla zabathengi kunye neenkonzo zinokwahluka kakhulu kwiiparameter ezifanayo kwiindawo zokuhlala ezincinci, kwaye oku kufanele ukubonakaliswa kwikhathalogu yelungelo lokuthengisa. Kwixesha langaphambili, kukho imfuneko ethile, nangona inesithintelo, yeemveliso zepremiyamu kunye neenkonzo, kwaye kukwakho nomaleko obonakalayo wabathengi abangahoyi kangako kutshintsho kwixabiso leemveliso abazithenga rhoqo.

Ayinamsebenzi kubo. Kodwa balixabisile ixesha labo kunye nokulungela, ke bafuna ukubona izinto eziqhelekileyo zokusetyenziswa kwemihla ngemihla kumgama wokuhamba kwaye abakulungelanga ukukhawulezisa emva kwabo ukuya kwelinye icala lesixeko. Nangona kunjalo, kuso nasiphi na isixeko esikhulu, kukho iqela labemi elinemivuzo ephantsi kwaye, ngokufanelekileyo, amabango asezantsi ngokubhekisele kwixabiso kunye nomgangatho wokutya, impahla, izihlangu, ukuzonwabisa, njalo njalo. Ngamanye amagama, uluhlu lweefranchise ezifunwayo kwindawo yokuhlala enkulu okanye encinci zinokubanzi kwaye zahluke ngokwahluka okukhulu ngokwenqanaba lamaxabiso, umgangatho, inkonzo enxulumene noko, kunye nezinye izinto ezichaphazela ukhetho xa ufunda ikhathalogu. Ngokwendalo, indawo yokuhlala enkulu, ngenxa yenani labemi, kwaye, ngokufanelekileyo, inqanaba eliphezulu lemfuno esebenzayo, ibonelela ngesantya esikhawulezayo sophuhliso lweshishini kunye nenqanaba elifanelekileyo lenzuzo. Umngcipheko wokungaphumeleli xa kuthengiswa into eyaziwayo neyaziwayo kwidolophu elikomkhulu isezantsi kakhulu kunakwisithili sedolophu.

Oku kufuneka kuthathelwe ingqalelo xa usebenza kwikhathalogu yee-franchise, kunye nenqanaba eliphezulu leemfuno zabasebenzisi beendawo zomxholo kunye nokulungelelaniswa kwendawo yolwazi. Ngamanye amagama, isixeko sinezinto esizithandayo kunye neemfuno zabathengi ezifuna ukukhunjulwa xa kulungiswa ikhathalogu enezindululo zorhwebo, kubandakanya neenkcazo ezineenkcukacha malunga neefranchise, ukubalwa kwamaxesha okubhatala, unxibelelwano lwabanini kunxibelelwano olukhawulezileyo, njalo njalo.

I-Franchise kwidolophu encinci inekhathalogu yezona zikhetho zibalaseleyo. Olona khetho lufanelekileyo lwedolophu encinci. Oosomashishini abafuna ukuthenga ilungelo lokuqhuba ishishini esele lilungile, nokuba kukwinqanaba elincinci okanye elikhulu banokufumana ngokulula unxibelelwano olunjalo kuyo nayiphi na injini yokukhangela. Kwiimeko ezininzi, ukusebenza kwi-franchise kulunge ngakumbi, kunokuthenjwa, kwaye kunenzuzo xa kuthelekiswa nokwenziwa kweprojekthi ethile yeshishini, njengoko besitsho, 'ukusuka ekuqaleni'. imveliso okanye inkonzo eneempawu ezizodwa, yonke into oyifunayo kukwahluka okhuphisana nabo, ngakumbi kwidolophu encinci, yenza uphawu kunye nemifanekiso ehambelana nemifanekiso kunye negama lomlomo, njenge logo, isilogeni, imiyalezo yentengiso, njalo njalo, tyala imali eninzi imali kwiphulo lokuzisa imveliso kwintengiso kunye nokuyazisa ngakumbi. Kwaye kwangaxeshanye, kuhlala kukho umngcipheko wokuba uyaphazama, abathengi abanamdla kwimveliso yakho, kwaye ishishini ekugqibeleni liya kutsha.

Kwaye uya kushiyeka udanile kumandla akho kunye namatyala, nokuba mncinci okanye makhulu, kuxhomekeke kumabango akho okuqala. Nangona kunjalo, xa ukhetha, ulungiselela ikhathalogu ekhethekileyo ye-elektroniki kwaye uqhubekeka nokusebenza ngeefranchise, umba onje ngobukhulu bedolophu kufuneka uthathelwe ingqalelo ngaphandle kokusilela. Ibeka ikakhulu indlela yokuphila yabemi, kwaye, ngenxa yoko, ukhetho malunga nokutya, ukuzonwabisa, izihlangu kunye nempahla, imfundo esisiseko kunye neyongezelelweyo, ezemidlalo, ukuzonwabisa, njalo njalo. Kwiidolophana ezincinci, akukho mfuneko yeemveliso zepremiyamu kunye neenkonzo, ke akunangqondo ukuthenga ilungelo lokuthengisa ubucwebe, iimpahla zodidi, impahla ebiza kakhulu, izihlangu kunye nempahla yesikhumba, iimoto zodidi, okanye nantoni na eloluhlobo.

Ngokuhambelana, akukho sizathu sokwenza iikhathalogu ezibandakanya iimveliso ezinjalo. Kodwa imfuno yeenguqulelo ezingabizi kakhulu zezi zinto zingasentla, ezinikezelwa yindawo encinci yokuhlala, zinokuzisa umvuzo ozinzileyo. Kuyafana nakwiifranchise zoqeqesho kunye nokuqhubeka kweenkonzo zemfundo, imibutho yezemidlalo, enje ngamaziko omzimba, iiklabhu, okanye amadama okubhukuda. Ngokwesiqhelo kwikhathalogu, ukongeza kwinkcazo yelungelo lokuthengisa, ukunxibelelana nabanini ukuba baxoxe ngeenkcukacha zentsebenziswano, njalo njalo, kukwakhona ukubala kwexesha lokuhlawulwa kweshishini. I-franchise ithatha imfuneko yentlawulo yokuqala kunye neentlawulo ezizayo zenyanga, ezixhomekeke ngqo kwixabiso lebhrendi kunye nokubala kwangaphambili kwenzuzo yeprojekthi kwidolophu encinci. Ezi zibalo kufuneka zitshekishwe ngokweenkcukacha, kuthathelwa ingqalelo inani labemi bedolophu encinci, umgangatho webhasikithi wabathengi, inqanaba lomndilili womvuzo, kunye nezinye iiparameter ezibalulekileyo.

Iifranchise kwiidolophu ezincinci namhlanje ziyafumaneka kuwo onke amandla ahlukeneyo emali. Inzala kwii-franchise ikhula minyaka le kwaye imarike ye-franchise ikhula ngokukuko. Iimeko zokuthengisa ngokuthengisa zinika iimeko eziyimfuneko kolu phuhliso. Ngapha koko, ukuqala ishishini lokuthengisa ngokuthengisa kulula kakhulu kunokuqala ishishini lakho. Ngenxa yento yokuba uphawu, imveliso, okanye inkonzo inikezelwa yi-franchisor kwifom esele yenziwe, kunye nemveliso kunye nobuchwephesha bokuthengisa, iinkqubo zeshishini eziqinisekisiweyo zocwangciso, ulawulo kunye nokwenza ingxelo, iingcebiso malunga nokukhethwa kunye noqeqesho lwabasebenzi, inkqubo yombutho ikhawuleza kakhulu kwaye iphumelele ngakumbi. Ewe kunjalo, okuninzi kuxhomekeke kubungakanani bommandla ekucwangciselwe ukuseka inkampani.

Iidolophu ezincinci kule meko zinemiqobo emikhulu xa kuthelekiswa nemigqalisela. Kucacile ukuba isixeko esincinci silifanele ngakumbi ishishini elincinci kwisiseko sefranchise kunakwiprojekthi yeshishini elikhulu. Kwaye icandelo lamaxabiso kufuneka lifaneleke (phakathi kunye nangaphantsi komndilili). Izinto zodidi, iimpahla zepremiyamu, kunye nezihlangu, iimoto zodidi, njl njl. Ke, umntu onelungelo lokuthengisa ngokuthengisa kufuneka afunde kwimakethi esixekweni apho aceba ukusebenza khona, avavanye amathuba kunye nethemba lemfuno yabathengi, imeko yokhuphiswano, njl njl. izibalo. Emva kwayo yonke loo nto, i-franchise ifunyanwa ngethemba lokuphumelela kunye nokufumana inzuzo kwishishini.

Uvavanyo olungachanekanga lwemeko yentengiso, ixesha lokuhlawulwa kwentlawulo yokuqala, isixa esilinganiselweyo semali yenyanga, iirhafu, imivuzo, kunye nezinye iindleko zokusebenza zinokuphelisa konke okulindelweyo kunye nethemba. Ngokwesiqhelo, izixhobo ze-Intanethi eziqukethe iikhathalogu ze-franchise, ukongeza kwinkcazo ngokubanzi kunye nabafowunelwa bee-franchisors, zikwabonelela ngedatha kwintlawulo yokuqala, ixesha lokuhlawula, kunye nezinto ezongezelelekileyo ezibonelelwa ngumnini webhrendi (imigaqo-nkqubo esemgangathweni, iimodeli zetekhnoloji kunye nezikimu, uqeqesho iinkqubo zabasebenzi, ulwazi lwentengiso, njl. Ke, i-franchise ihlala inentshayelelo kwilungelo lokuthengisa. Impumelelo yeshishini elincinci (kunye nayo nayiphi na enye) iya kuxhomekeka ngokupheleleyo kukhathalelo, uxanduva, kwaye, ukuya kuthi ga kwinqanaba elithile, ubuchule bokuba nosomashishini osakhasayo.

I-franchise yedolophu encinci inezinto ezininzi ekufuneka zithathelwe ingqalelo xa kucazululwa imakethi, ukhetho lomthengi, uzinzo kwimfuno esebenzayo, kunye nezinye izinto ezichaphazela ngokuthe ngqo amathemba eshishini kunye nenqanaba lokufumana inzuzo. Indawo yokuhlala encinci ayenzi iimeko ezifanelekileyo ngokukodwa kuphuhliso olukhawulezayo lweshishini. Uninzi lwazo lincinci, kuhlala kukho iifemu ezinabanikazi bosapho eziqonda kakuhle iimfuno kunye neemfuno zabahlali besixeko. Ngokuhambelana, kwidolophu encinci enjalo, ukukhethwa kwee-franchise ezingabizi kakhulu kuyadingeka, ngaphandle kweemfuno ezintsonkothileyo zeenkqubo zeshishini, imithetho yobalo, ukhetho kunye noqeqesho lwabasebenzi.

Idolophu encinci icacisa inkqubo engenantsingiselo yokunxibelelana nabathengisi kunye nabathengi, ihlala iyindlela yomntu ngamnye kumthengi ngamnye. Ngenxa yokuba inani labathengi kule ndawo yokuhlala lilinganiselwe, impumelelo ye-franchise iyonke iya kuxhomekeka kwinqanaba lenkonzo. Xa esebenza kwi-franchise, usomashishini akadingi ukwenza ishishini lakhe, ufumana iiresiphi esele zilungile, iinkqubo zeshishini, inkqubo yokulungiselela imisebenzi yemihla ngemihla kunye nokubalwa kwemali, izixhobo zolwazi, kunye neemfuno zabasebenzi, kubandakanya neenkqubo zabo zoqeqesho . Nangona kunjalo, nguye kuphela oya kuba nakho ukufundisisa imakethi kwaye abone ukuba ezi mpahla kunye neenkonzo ziyafuneka kule dolophu incinci, nokuba ibango elisebenzayo lizinzile ngokwaneleyo, nokuba akhona amathuba ophuhliso lweshishini, njalo njalo. Kwelinye icala, ukhetho olufanelekileyo lwe-franchise, isixeko esincinci sinika ukwehla kwemingcipheko yokushishina, kuba ubungqongqo bokhuphiswano, isoyikiso sokuthimba kwabahlaseli, kunye nezinye iindlela ezimbi zibonakaliswa kancinci kakhulu xa kuthelekiswa nedolophu enkulu . Ishishini elincinci kwidolophu encinci likhona ngoxolo nangokuzola, ngaphandle kwezikhonkwane ezininzi kunye nokusilela ukuba, ewe, ifumana abathengi abanokuthenjwa.

Ngokwesiqhelo, iikhathalogu ze-franchise zekhompyuter aziboneleli ngenkcazo eyoneleyo kunye nembali yeshishini kodwa kunye nonxibelelwano lwabanini bezonxibelelwano, kunye nokubala okuthe ngqo kokubuyiselwa kweprojekthi yorhwebo. Ezi zibalo zithathela ingqalelo umrhumo wokuqala wefranchise, oxhomekeke kwixabiso lophawu, kunye neerali zenyanga, zihlala zibalwa njengepesenti yengeniso eqikelelweyo. Kuyacetyiswa ukuba usomashishini osakhasayo ajonge ezi zicwangciso kunye nokubala, iindleko ezisisigxina nezingafaniyo, umvuzo, utshintsho lwamaxesha onyaka kwimfuno, kunye nezinye izinto ezinje ngeenkcukacha ukuze ungaphazami kulindelo lwabo.

I-franchise yehotele yiprojekthi enokuba yinzuzo, kodwa ihlala iyingozi, efuna ukubambelela ngokungqongqo kwimigaqo. Le ihotele iya kuthandwa kuphela xa kukho inani elikhulu labantu abavela kwezinye izixeko kunye namazwe. Ngokuhambelana, i-franchise kufuneka iphunyezwe kuthathelwa ingqalelo le nyani. Ukuba uthatha isigqibo sokuya ehotele, kuya kufuneka uqale wenze uhlalutyo. Kuya kufuneka uqonde ukuba leliphi na kwabo ukhuphisana nabo ilungelo lakho lokuthengisa liza kukhuphisana nabo. Olu lwazi lubaluleke kakhulu olungafanelekanga ukuhoywa kwaphela.

Ukuphunyezwa kwelungelo lokuthengisa iihotele kukwathetha isidingo sokuhlawula isixa esithile semali njengegalelo kwimisebenzi yentengiso kwilizwe lonke. Ukongeza, unokuthatha uxanduva lokuthenga izixhobo ezithile, iimpahla okanye iinkonzo kwi-franchisor. Kodwa oko akupheli noluhlu lwezibophelelo ukuba uqhuba i-franchise yehotele. Kukho umrhumo obizwa ngokuba ziiroyalty. Kufuneka yenziwe qho ngenyanga kwaye kufanelekile ukuba uyikhumbule ukuba uza kuyiphumeza le projekthi yeshishini.

Ukongeza kwimfuno yokuhlawula iifizi kunye nokungena kwezinye iimbophelelo, i-franchise yehotele ikwabonelela ngeebhonasi kulowo uthengisa amalungelo akhe. Umzekelo, ufumana iprojekthi yeshishini esele yenziwe, uphawu lwentengiso olaziwayo, egameni oya kuthi wenze ngalo. Ukongeza, unokuthembela kuwo onke amava afanelekileyo omsebenzi aza kukubonelela ngawo emva kokugqitywa kwesivumelwano. Xa unxibelelana ne-franchise, kuya kufuneka ucace ukuba uya kuba nembophelelo yekhowudi yokunxiba. Olu xanduva luluncedo kuwo omabini la maqela, kuba wena ujikele kwi-franchisor yokubonelela ngeempawu zangaphandle kunye nekhowudi yokunxiba. Ukongeza, ikhowudi yoyilo kufuneka ilandelwe ngokungqongqo xa kuzalisekiswa ilungelo lokuthengisa ihotele.

Oku kubaluleke kakhulu kuba kufuneka ube ngusomashishini ophumeleleyo kwaye wenze imali ngakumbi kuba usebenza nefranchise. I-franchise yehotele, ngokuchasene nokwenza ishishini egameni layo, ibonelela ukuya kuthi ga kwi-10% yezavenge zenyanga. Yiyo loo nto kufuneka ufumane umvuzo ongaphezulu kosomashishini oqhelekileyo.

I-Franchise kunye nomthengisi ziikhonsepthi ezinxulumene noko. Ukuqonda ngqo ukuba yintoni i-franchise, kuya kufuneka ufunde ulwazi ukuze wenze isigqibo esifanelekileyo kunye nesolawulo. Emva kwayo yonke loo nto, ulwazi olufanelekileyo sisitshixo sempumelelo. Kwakhona, ukusebenza ngokuthengisa ilungelo lokuthengisa kunye nomthengisi, okwenziwe yinkampani enesazela, uyakwazi ukwenza ngokulula naluphi na uluhlu lwemisebenzi eyahlukeneyo kwaye uhlangabezana nomsebenzi owenzayo. Akunyanzelekanga ukuba uhlale uphulukana nelahleko ngenxa yokuba abasebenzi kwinkampani yakho beqhuba kakubi kwimisebenzi yabo ethe ngqo. Umqeshwa ngamnye uyakwazi ukusebenzisa ixesha lakhe ukujongana nalo lonke uluhlu lomsebenzi weofisi.

Awunangxaki ngenxa nje yokuba inkqubo yethu ibonakala iyisicwangciso esisebenzayo sokunceda. Ukuba unomdla kwi-franchise, ke ulawulo kufuneka lwenziwe ngokufanelekileyo. Ewe kunjalo, isoftware ikunika ulwazi oluyimfuneko, nangona kunjalo, inkqubo yolawulo ngokwayo kufuneka yenziwe kusetyenziswa isoftware.

Ngoncedo lweqela labadwelisi benkqubo, uyakwazi ukugqiba umsebenzi weofisi ngexesha lokurekhoda. Xa unxibelelana ne-franchise, umthengisi akanyanzelekanga ukuba enze ngesandla umsebenzi omninzi weofisi. Unonxibelelwano oluphucukileyo kwaye lubukeka buhle. Emva kwayo yonke loo nto, uyakwazi ukukhetha olona hlobo loyilo lubalaseleyo.

Kubalulekile ukuba i-franchise kunye nomthengisi babe neloluhlu olupheleleyo lweendlela zokwakha ishishini. I-Franchise igqitha oosomashishini abakhoyo kwimarike kuninzi lwezalathi ezinokubekwa njengezona zibalulekileyo. Xa unxibelelana nomthengisi, inkampani ayinamava obunzima, yiyo loo nto i-franchise iyasebenza kwaye inakho ukufumana umvuzo ophezulu.

I-franchise esekwe eNuuk ngumsebenzi owenzeka eGreenland. IGreenland yindawo ezilawulayo, kwaye iNuuke ikomkhulu layo. Ukuba ufuna ukumilisela ilungelo lokuzonwabisa kummandla wale dolophu, funda ezi nkcukacha zengingqi. Eli lilizwe elinzima kwaye linemozulu ebandayo, ke ngoko, ezinye iintlobo zeefranchise apho zisenokungasebenzi. Oku kuqhelekile kungekuphela kweNuuk kuphela kodwa nakuso nasiphi na esinye isixeko esikuloo mmandla sinomngcipheko othile wokuphunyezwa kokuthengisa. Ukuba ufuna ukulandela i-franchise, esi sisigqibo esincomekayo, nangona kunjalo, ubukho baso abusosiqinisekiso sempumelelo.

Kuya kufuneka ufake iinzame, iinzame, kuphela emva koko uya kuphumelela ekuhambeni kwexesha. Xa usenza i-franchise eNuuk, unokuhlangabezana ngokulula nobunzima obahlukeneyo ekufuneka uboyisile ngokufanelekileyo. Ukujongana noku, phumeza umsebenzi weofisi ngokufanelekileyo nangokufanelekileyo kangangoko. Thatha inkampani yakho iye kwindawo ekhokelayo ukuze ibe lelona shishini liphumeleleyo elingoyikiyo okhuphisana nabo konke konke. Ukuphumeza umsebenzi weofisi ngokusebenza kakuhle, kuyafuneka ukutsala utyalomali. Emva kwayo yonke loo nto, uya kuba nakho ukusebenza nenani elikhulu lezixhobo zemali kwaye ube yinto yokurhweba kwinqanaba elitsha. Oku akusebenzi kuphela kwi-franchise eNuuk kodwa nakwintsimi yayo nayiphi na enye indawo yokuhlala.

Kwakhona, akukho salathiso sicacileyo sommandla waseGreenland, kuba ukurhweba ngomsebenzi ngumsebenzi wehlabathi onxulumene nokwandiswa kwenethiwekhi yamaziko kwihlabathi liphela.

I-franchise eNuuk, njengaso nasiphi na esinye isixeko, kufuneka ivulwe kuphela emva kokulungiselela kwangaphambili. Kuyimfuneko ukumisela umngcipheko kunye namathuba azokukhapha kwindlela eya ekuphunyezweni kwemisebenzi yeofisi. Ukuba nangona kunjalo uthathe isigqibo sokuvula indawo esekwe i-franchise eNuuk, emva koko uya kwenza ukhetho olufanelekileyo emva kokuqokelela amanani kunye nokwenza uhlalutyo. Kukho izixhobo zohlalutyo ezahlukeneyo. Ukukhetha eyona ifanelekileyo, yenza imisebenzi yokukhangela. Umbono wento ekulindeleyo eNuuk xa uphumeza ilungelo lokuthengisa unokwahluka.

Nangona kunjalo, ufuna kuphela ulwazi olwaneleyo noluyinyani. Ukuyifumana, sukutyeshela ukufunda imithombo evulekileyo. Ukongeza, ulwazi lwangaphakathi sesona sixhobo silungileyo sokwenza isigqibo esifanelekileyo solawulo. Xa usenza i-franchise eNuuk, kuya kuba nzima ngaphandle kolwazi lwangaphakathi, kuba ukubakho kolu hlobo lolwazi kuhlala kunika ithuba lokujongana ngokufanelekileyo nabuphi na ubunzima obuvelayo okanye ukoyisa zonke kunye ngaphandle kokujongana nazo. Kungenxa yoko le nto, xa kusenziwa imisebenzi ye-franchise eNuuk, kufuneka uqokelele rhoqo iiparameter ezifanelekileyo. Ngaphaya koko, kufuneka zihlalutywe rhoqo kwaye izigqibo ezifanelekileyo zitsaliwe. Ukusilela ekuqokeleleni iinkcukacha-manani kunokuba neziphumo ezibi kwinkampani ekuhambeni kwexesha.