Amashishini amancinci amancinci ziintengiso ezithandwayo zeshishini. Ishishini elincinci lilungile kuba lifunwa kokubini kwiidolophu ezinkulu nakwiidolophu ezincinci. Ukukhetha ukhetho kunokubizwa ngokuba kukhulu ngaphandle kokubaxa. Ngokukwanjalo, namhlanje kunzima ukubiza isebe lezoqoqosho kunye nomsebenzi (kwaye ayisiyiyo kuphela encinci) apho i-franchise ibingayi kunikwa. Ke eyona nto ibalulekileyo kukwenza ukhetho olufanelekileyo kuba impumelelo yeshishini lakho iya kuxhomekeka kwesi sigqibo. Isabelo sokwenza i-franchising kwi-GDP yehlabathi sikhula minyaka le, sinika igalelo elibonakalayo kuqoqosho lwamazwe ahlukeneyo kunye nokudala imisebenzi emitsha.

Abanini beenkampani eziphumeleleyo kunye neempawu ezonyuselweyo baya bemema abafikayo ukuba bajoyine ishishini labo kwaye bathenge i-franchise, babe yinxalenye yeprojekthi yeshishini elinenzuzo. Enye yezinto eziphambili kule ndlela yokwenza iprojekthi yeshishini kukuzinza. Zonke iitekhnoloji, izikimu zeenkqubo kunye neenkqubo, iiresiphi, ukulandelelana konxibelelwano nabathengisi kunye nabathengi, umgaqo-nkqubo wentengiso, njl. Njl. Kungenxa yezi meko ezibonelela ukunciphisa ixesha lokubuyiselwa kweprojekthi yeshishini kwaye ukuyizisa kwinqanaba elinenzuzo xa kuthelekiswa nokwenziwa kweshishini, njengoko besitsho, ukusuka ekuqaleni. Iyavakala into yokuba oosomashishini abasebenza namashishini amancinci ukuhlawula ngokukodwa iifranchise kwezorhwebo, ukutya (iivenkile zokwenza ikofu, iivenkile ezincinci zosapho, iivenkile zokubhaka, njl. izixhobo) .

Ukuthandwa kwee-franchise ezinxulumene nokuzonwabisa kunye nokuhamba, ezemidlalo, iinkonzo zonyango (kubandakanya iintlobo ezahlukeneyo zokuthambisa, umthambo we-physiotherapy, njl. Kwaye neengxaki zemali, ubhubhane, kunye neemeko ezimbi ezifanayo zihlala zingangumqobo kumashishini amancinci kwisiseko sefranchise kodwa zikwabonelela ngokukhula ngokukhawuleza kunye nophuhliso xa kuthelekiswa namaxesha athuleyo. Umzekelo weeprojekthi ezinjalo ngamaziko emfundo yabasaqalayo nakwizikolo ezisebenza ngokusetyenziswa kwetekhnoloji yolwazi yale mihla. Amaziko awahlukeneyo ophuhliso olongezelelweyo kunye noqeqesho nawo afunwa kakhulu ngamaxesha apho kukho izithintelo ezahlukeneyo emsebenzini wezikolo zakudala kunye namaziko emfundo aphakamileyo. Imveliso yokutya ekufuneka ihanjisiwe kunye nokuhanjiswa kungangumzekelo we-franchise (encinci kunye nenkulu) eya kuchuma ngexesha lokuvalelwa yedwa, ukuthintelwa kokuhamba kwabantu esixekweni, njl.njl., Zonke iinkonzo ezinxulumene nokuhanjiswa ukutya, iimpahla zabathengi, amayeza, njl.

zifunwa kakhulu ngalo maxesha.

Impumelelo yeprojekthi yeshishini iqinisekiswa luphononongo lokuqala lwezinto eziphambili ezichaphazela amashishini amancinci namakhulu, nokuba inikezelwa ngeranti, ithengwa kumniniyo, okanye yenziwa ngokuzimeleyo. Okokuqala, kubalulekile ukuvavanya inqanaba langoku lophuhliso lweshishini elikhethiweyo kunye nethemba lalo, ubuncinci kule minyaka izayo. Okungabalulekanga kangako bubuzaza bokhuphiswano, inani labakhuphiswano abasondeleyo, amaxabiso kunye nomgaqo-nkqubo wenkonzo, umsebenzi wentengiso, njl. amagama egama, isilogeni, njl. Ukufumana ilungelo lokuthengisa kwifayile ekhethekileyo ye-Intanethi, unokufumana ubuncinci ukukhangela okufutshane malunga nokuphononongwa okuhlukeneyo kunye nezimvo malunga nayo. Mhlawumbi abanye abathengisi abafumene ilungelo lokuthengisa babone kufanelekile ukuba babelane ngamava abo ngentsebenziswano kwaye babonelele ngolwazi olongezelelekileyo malunga ne-franchisor kuwo onke amaqela anomdla.

Kwaye, ewe, usomashishini kuya kufuneka enze lonke ubalo olunxulumene nombutho weshishini. Imigaqo ye-franchise ihlala ichaza isidingo sentlawulo yokuqala, isixa sayo sixhomekeke kwixabiso lebhrendi, emiselwe yimpumelelo, udumo kunye nenzuzo yenkampani. Ukongeza, ukulungiselela inkampani, kubalulekile ukutyala isixa esithile semali kwii-asethi ezizinzileyo nezijikelezayo (ukuthengwa okanye ukuqeshiswa kwemizi-mveliso, ukuthengisa, kunye nezinye izakhiwo, ukuthengwa kwemveliso kunye nezixhobo zeofisi, ukugaya, ukuqesha kunye noqeqesho Abasebenzi, iphulo lokuzisa iimveliso kwintengiso, njl. P.). Ke umntu othenga amalungelo okuthengisa kufuneka aqikelele ubungakanani botyalo-mali lokuqala kwiprojekthi yamashishini amancinci ngokuchanekileyo kangangoko xa kusakhiwa isicwangciso sezemali. Kuxhomekeka ekubeni uqala ngokukhawuleza kangakanani ukwenza iingeniso zokwenyani.

Imirhumo yenyanga nganye ibalwa njengepesenti yengeniso. Rhoqo, isicwangciso sokutyala imali kunye nokubalwa kwexesha lokuhlawulwa kweshishini elincinci (kwaye hayi kuphela) linikezelwa kunye nenkcazo ye-franchise kwikhathalogu ehambelana nayo kwi-Intanethi. Amava okhuphiswano lwamashishini asebenza phantsi kwefranchise efanayo okanye ngokulula kumacandelo entengiso afanayo nawo angangumthombo wolwazi oluluncedo kakhulu kwaye ancede abantu abathengisa ngemali benze ukhetho olufanelekileyo. Xa ukhetha iqabane le-franchise, kuya kufuneka uthathe ingqalelo ekuzimiseleni kwakhe ukunika iingcebiso kwicandelo lobugcisa bemveliso, ukuthengisa, ukunyusa, ukuququzelela imisebenzi yemihla ngemihla, uqeqesho lwabasebenzi, ubhaliso lweendawo zentengiso, njl. ngezixhobo zolwazi kwaye ubonelele ngolunye uncedo malunga nophuhliso lweshishini . Nangona kunjalo, kukho ezinye iindlela xa kuboniswana nomntu ngamnye ngentlawulo eyahlukileyo ngokungqinelana noluhlu lwamaxabiso awodwa (abanye abanini bamashishini baxabisa izixhobo zabo zolwazi kakhulu kwaye abakulungelanga ukubabonelela simahla nakumaqabane aqhelekileyo). Ngendlela, ukubonisana kunye neengcebiso ngokubhekisele ekusebenziseni irhafu, ukuphuculwa kwenkqubo yezaphulelo kumashishini, ukubanakho kwe-franchisor eboleka iprojekthi yeshishini lomlingane omncinci kunokuba yinto ebaluleke kakhulu kumashishini amancinci.

Hi ndlela leyi, kukwakho nee-franchise zasimahla ezinganikezeliyo kwintlawulo yokuqala okanye iintlawulo zenyanga (ikakhulu kumashishini amancinci kwinqanaba lokutya noluntu kunye neenkonzo zabathengi).

Ngokubanzi, ngokushwankathela konke oku kungentla, sinokugqiba kwelokuba ishishini lokuthengisa ngokuthengisa amancinci linezibonelelo ezininzi ngaphezulu kweemodeli zeshishini zakudala. Kukho, ewe, iindleko, umngcipheko kunye neengxaki, kodwa azibonakali kwaye zisongela iziphumo zokugqibela. Ngeshishini elincinci elicwangciswe kakuhle kwaye libalwe kwangaphambili phantsi kwenkqubo yokuthengisa imali, usomashishini unokuziva enentembelo kokubini kwisixeko esikhulu nakwiziko lengingqi okanye indawo encinci yokubaluleka kokubaluleka kwengingqi. Into ephambili kukuba ukhethe icandelo elifanelekileyo lemarike kwaye wenze yonke imizamo yophuhliso lwayo oluyimpumelelo.

I-franchise yesikolo yiprojekthi yeshishini ekufuneka iphunyezwe ngononophelo olukhulu. Emva kwayo yonke loo nto, imalunga nokunxibelelana nabantwana. Abantwana zezona zinto zixabisekileyo kubazali, ke, kufuneka unxibelelane nabo ngokukuko ukuze abantu ababaphathisileyo bahlale bonwabile. Ukuba usebenza nge-franchise, kuya kufuneka uyenze le projekthi yeshishini ngomgangatho ophezulu kwaye ngaphandle kokwenza iimpazamo. Khonza i-franchise yakho ngendlela engangophuli mthetho kunye nemigaqo. Ngokubanzi, akukho nzima ukuba uzifunde kwangaphambili.

Ukuba unomdla kwisikolo kwaye unakho ukumilisela ilungelo lokuthengisa lo msebenzi, ke olu lukhetho oluhle kuba abantwana baya esikolweni, kwaye, njengoko uyazi, phantse kwihlabathi liphela kukho inani elikhulu labemi abangaphantsi kweminyaka . Ukuqhuba ifranchise ngobuchule nakwingingqi. Zonke iintlobo ezithile zeshishini zisenokungonwabi kwinqanaba elifanayo lokuthandwa njengakwilizwe lophawu lwentengiso. Xa unxibelelana nefranchise yesikolo, kuya kufuneka uqonde ngokucacileyo ukhuseleko lwabantwana luza kuqala. Kuya kufuneka usebenzise ikhamera yeCCTV, eyonyusa inqanaba lokhuseleko. Ngaphandle koko, kunokwenzeka ukuba uququzelele inkqubo yokufikelela kwikhadi, xa kungekho mntu ungaziwayo anokungena nje kwintsimi yesikolo. I-franchise inokubonelela ngeemeko ezinjalo, okanye kuya kufuneka uzikhathalele ngokwakho indlela yokuqinisekisa inqanaba eliphezulu lokhuseleko olufikelelwe kuwe.

Ukusebenza nabantwana besikolo akuyona inkqubo elula, kwaye ukutsala abathengi, kubalulekile ukuba ulandele ngokungqongqo imigaqo kwaye wenze uhlobo olusebenzayo lomkhankaso wentengiso. Nokuba uqhuba imisebenzi yokwazisa, uyayithobela imigaqo echazwe kwisivumelwano kunye nomrhwebi.

I-franchise yesikolo inokukuzisela zombini inzuzo kunye nelahleko. Kuxhomekeke kwisicwangciso esifanelekileyo, ungangena kubomvu okanye wenze imali ebonakalayo. Ukuba ufaka isicelo sokufumana ilungelo lokusebenzisa uphawu lwentengiso, kuya kufuneka uqonde ngokucacileyo ukuba kuya kufuneka uhlawule oku. Ukutsalwa kwesikolo kuhlawula ukuya kuthi ga kwi-10% yengeniso yakho yenyanga. Ukongeza, kwasekuqaleni, kuya kufuneka ugqithise isixa esithile semithombo yezemali kumaqabane akho njengegalelo lesambuku. I-franchise yesikolo yindlela elungileyo yokunxibelelana, ebonelela ngesakhono sokwenza ngokuchanekileyo umsebenzi weofisi, ukhokelwa yimimiselo.

Awunangxaki, ke, uyakwazi ukufikelela kwiziphumo ezinomdla kwimpikiswano yokhuphiswano. I-franchise yesikolo yiprojekthi yeshishini, ekuphunyezweni kwayo ekufuneka uthembele kwinto yokuba uhlawula nemali ekuthiwa yeyentengiso. Kunye nemirhumo yentengiso, i-franchisor ilindele iimali ezivela kuwe-eli linani lezibonelelo zemali ezibalwa ukusuka kwimali yengeniso oyifumanayo. Kwakhona, le mali ingabalwa ukusuka kwinzuzo yemali onayo yenyanga leyo. I-franchise yemfundo yiprojekthi yeshishini elinokubanenzuzo, ekufezekisweni kwayo ekufuneka unike ingqalelo ekhethekileyo kwiinkcukacha ezahlukeneyo. Ukuze ungayihoyi nantoni na, kufuneka kwenziwe amanani afundwe ngendlela ebonakalayo. Ukuza kuthi ga ngoku, iitshathi kunye nemizobo ifanelekile, kuphela bayaqonda kwangoko ukuba kusebenza kakuhle, kwaye apho kukho ukusilela kunye namanyathelo angxamisekileyo ekufuneka ethathiwe.

Ukuphumeza i-franchise yesikolo ngamandla amakhulu, kuya kufuneka wenze uhlalutyo lweswot yokuqala. Uhlalutyo olunjalo lwenza ukuba ukwazi ukwazi ngokuthe ngqo ukuba yeyiphi na ingozi ekusoyikisayo kwaye ngawaphi amathuba akhoyo okunqanda. Ukongeza, uhlalutyo lokhuphiswano lukunceda ubone ukuba ungajongana njani nabantu abakhuphisana nabo. Kumzabalazo wentengiso yentengiso, phantse zonke iindlela zilungile, ke, kuya kufuneka ulungele nantoni na. Kungenxa yoko le nto i-franchise ye-akhademi ifunyanwa kwangoko ukuba ibenethuba kwimbambano, elwelwa ngamandla iingqondo neentliziyo zabathengi. Ukuba ungummeli wophawu olwahlukileyo oludumileyo kwihlabathi liphela, abantu banokubuyela kuwe.

Nangona kunjalo, kusafuneka udlulise ulwazi lokuba uqhuba imisebenzi yakho ngoku kwindawo yesixeko sabo. Wenza yonke imisebenzi yentengiso ebaleni ngokwakho. Xa usebenza nefranchise yesikolo, ukuncitshiswa kweentengiso zehlabathi akunakuyithintela nangayiphi na indlela imfuno yokukhuthaza inkonzo okanye imveliso ngokwakho. Oku kufuneka kuthathelwe ingqalelo ukuze kungalahleki inani elikhulu labathengi abanokubakho. Ewe indawo yesikolo ye-franchise kufuneka ikhethwe ngobulumko. Kwiindawo apho kunzima ukuzisa abantwana, akunakufane ube nenani elikhulu labathengi. Nawuphi na umthetho kufuneka uthathelwe ingqalelo kwaye usetyenziswe ukuze ungabinangxaki xa usenza ilungelo lokuthengisa.

Yenza iprojekthi yeshishini lakho ngomgangatho ophezulu kwaye ngaphandle kokwenza iimpazamo, ngaloo ndlela uzisa inkampani yakho kwinqanaba elitsha lobungcali. I-seminary franchise ikunceda ukumelana nalo naluphi na uxwebhu ngenxa yokuba unayo yonke imigaqo efunekayo kunye nolwazi oluninzi. Ukusebenza nge-franchise akufuneki kwenze kube nzima kumrhwebi, njengoko enethuba lokuphepha iimpazamo. Ekugqibeleni, zonke iimpazamo ezenziwe sele zithathelwe ingqalelo, kwaye ungasebenzisa iprojekthi yeshishini esele ilungile kwaye isebenza ngokupheleleyo.

Gcwalisa ngokufanelekileyo ilungelo lokuloba kwaye uqwalasele inyani yokuba usafuna ukuhlawula i-franchisor. Ekugqibeleni, ukuba ubungusomashishini olula owenza into ngophawu lwakho, ngekhe wenze igalelo elinje. Nangona kunjalo, i-franchise isabhatala nje kuba ngokukhawuleza usebenzisa lonke uphuhliso olwenziwe yimizamo yeqela liphela leengcali ezahlukeneyo. Unikwa imodeli esebenzayo ngokupheleleyo yeshishini, itekhnoloji, ukwazi, kunye nezinye izibonelelo. Xa ukhonza eyakho iprojekthi ngaphandle koncedo lwefranchisor, akunakulindeleka ukuba ube nezixhobo ezininzi ezahlukeneyo ezikhoyo. Ngenxa yoko, ngokusebenzisa ifranchise yesikolo, ufumana isiphumo sokusetyenziswa kwazo zonke ezo zinto ziphuhlisayo ozifumanayo kwiofisi yommeli webrendi.