I-Franchise kunye ne-franchisee zizigama ezinxulumene kakhulu. Ukuba unomdla kwi-franchise, emva koko ekufumaneni uba yi-franchisee. Eli lishishini elinenzuzo kakhulu, ekuphunyezweni kwayo kufuneka ulandele imigaqo kunye nokubonelelwa yimigaqo ye-franchise. Akunyanzelekanga ukuba uze nento entsha, uyila kwakhona inkqubo yeshishini, uqhuba eminye imisebenzi enzima. Kuyimfuneko kuphela ukuthenga ishishini esele lilungile, elibizwa ngokuba yi-franchise. I-franchisee ngumntu ofumana ilungelo lokusebenzisa izixhobo ezisetyenziselwa nayiphi na inkampani ebonakalayo ukwakha ishishini.

Awudingi kuza nantoni na ukususela ekuqaleni, kufuneka usebenzise umxholo osele ulungiselelwe. Ukongeza, igama sele liyaziwa, oko kuthetha ukuba iindleko zokwandisa inqanaba lokwazisa ngebrand zincitshiswe kakhulu.

Njengenxalenye yelungelo lokuthengisa ngomthetho, umntu onelungelo lokuthengisa ngokusempilweni kufuneka adlulisele kubathengi babo into yokuba i-ofisi yommeli ivule ummandla. Kubiza kakhulu kunokwazisa uphawu olungaziwayo kwasekuqaleni. I-franchise inokuba yekofu uthenga ikhefi ekufuphi kusasa, ivenkile oyithengayo, ipizzeria enegama lehlabathi kwaye ikwindawo yabathengi basekhaya.

Iifranchise zikho kuyo yonke indawo kwaye zikhula ekuthandeni. Ishishini esele lilungile lokuvula imodeli ye-franchise ivumela i-franchisee ukuba ityale nje imali ekhoyo kwimodeli yeshishini esele ivavanyiwe kwaye isebenza. Udinga nje ukuphumeza ngokuchanekileyo ukubonelelwa yimigqaliselo ye-franchise. I-franchisee phantse ayibeki emngciphekweni nantoni na, kuba kukho ishishini ngasemva kwayo, uphawu olwaziwayo, amava amakhulu aqokelelwe kwiminyaka emininzi okanye nakumashumi eminyaka yomsebenzi onamandla.

I-Franchising ibonakaliswa kwinqanaba eliphezulu lokuthandwa kulo naliphi na ilizwe. Umntu ogqiba kwelokuba abe ngumnini welungelo lokuthengisa ngokuthenga imali unokutyala imali ngokulula, afumane abasebenzi ngokweekhrayitheriya, akhe iinkqubo zeshishini, kwaye afumane iziphumo. Nokuba iimveliso zihlala zivela kwilizwe lemvelaphi yelungelo lokuthengisa. Oku kulunge kakhulu njengoko ungonga abasebenzi kunye nezixhobo zemali. Akukho sidingo sokwenza isicwangciso okanye ukusebenza kwi-brand. Konke oku sele kufumanekile kuwe kwaye kuhlala kukusungula imodeli ye-biz esele ilungile ezisa izibonelelo zemali njengebhonasi.

Umniki-franchise uyakwazi ukusebenzisa ngokufanelekileyo ilungelo lokufumana ilungelo lokufumana, efumana isabelo esibalulekileyo sezixhobo zemali kuye. Imigaqo ye-franchise ixoxwa ngokuthe ngqo kunye nomthengisi wayo kwaye ingahluka. Umzekelo, unokuhlala utsala isabelo senzuzo, okanye ungavumelana nezinye iimeko, konke kuxhomekeke kumnini webhrendi exhaphazwayo.

Kwanele nje ukuthenga i-franchise kwaye usebenzise onke amava afunyenwe zizizukulwana zangaphambili zabantu xa kufikwa kuphawu lwentengiso lwakudala. Kuya kufuneka ulumke kakhulu kwaye uphephe iimpazamo kuba kukho nakuphi na ukungalunganga ekwenzeni i-franchise kunokuqatshelwa kwaye emva koko i-franchisee ifumane iingxaki endaweni yenzuzo. Kodwa ayisiyiyo imeko exhaphakileyo leyo, ke, kuya kufuneka ujolise ekuphunyezweni ngokuchanekileyo kwemisebenzi yeofisi.

Ukulandela i-franchise kunye nokongeza ukongezwa okungaguquguqukiyo kumda wokhuphiswano lwenkampani yakho. Emva kwayo yonke loo nto, ii-franchise ezininzi zisebenzisa indlela yangaphakathi, xa, umzekelo, eMcDonald's bathengisa iipanekuku ukuba zifumaneka eRashiya. Ukuba i-franchise ehambelana noMcDonald ivula kummandla waseKazakhstan, i-cafe yokutya okukhawulezayo inikezela ukhetho lokukhetha i-burger equlathe inyama yehashe kubantu bendawo.

Ifranchise yokulungisa amakhaya yiprojekthi yeshishini, apho kufanelekile ukukhumbula ukuba kufuneka ufumane imali eyaneleyo ukuze ungagcini iindleko zakho. Kuya kufuneka wenze nokudluliselwa kwi-franchisor rhoqo ngenyanga. Xa usebenza nefranchise, kuya kufuneka uthobele yonke imimiselo emiselwe ngummeli wophawu. Lo ngumgaqo oqhelekileyo osetyenziswa ngabo bonke abasasazi ababodwa. I-franchise yemisebenzi yokulungisa amakhaya iya kuyenza ngokufanelekileyo imisebenzi yeofisi kuphela xa yenziwe ngokuchanekileyo. Ngophumezo olunobuchule, sithetha ukulungiswa kwangaphambili, okubandakanya ukwenziwa kwezenzo zohlalutyo.

Uhlalutyo lwe-Swot lulungele ukumisela ukuba i-franchise isebenza kakuhle kangakanani. Khathalela ukulungiswa kwendlu ngokufanelekileyo nangokufanelekileyo, uyenza ngebhanti lokuhambisa kwaye ngaphandle kweempazamo. Ngoncedo lwefranchise, uya kuba nakho ukufikelela kwiziphumo ezinomdla kwimpikiswano yokhuphiswano ngenxa yokuba uya kuba nayo uphawu oludumileyo, kunye netekhnoloji yodidi oluphezulu.

Ukulungiswa kwendlu kufuneka kunikwe ingqwalaselo efanelekileyo, nokuba ingaba uyenza phantsi kwelungelo lokuthengisa okanye ngokwakho. Inqanaba eliphezulu lemfundo yabasebenzi bakho kufuneka ibekhona. Ukuba usebenzisa i-franchise yokulungisa ikhaya, kuya kufuneka unxibe iingcali kwiikhowudi zokunxiba, ukuba iimeko ezinjalo zikhona. Ukongeza, iindawo zolwamkelo lwakho kufuneka zihonjiswe ngesimbo esidibeneyo esiluphawu lwazo zonke iindawo ezisebenza phantsi kophawu lwenkampani. Ifranchise yokulungisa amakhaya iya kukuzisela izibonelelo ezibalulekileyo ukuba uphumeza iprojekthi yeshishini ngaphandle kokwenza iimpazamo. Ukufezekisa esi siphumo, kufuneka ukuba ulungiselele kwangaphambili kwaye usondele umcimbi ngqwalaselo ekhethekileyo.

I-franchise esebenza kakuhle yokulungisa amakhaya yiprojekthi yeshishini eya kukuzisela izibonelelo ezibalulekileyo, ngaphandle kokuba unxibelelana nabathengi ngokufanelekileyo. Kukwafanelekile ukukhumbula ukuba kuya kufuneka unikeze umthengi ngamnye ovela ngokufanelekileyo. Oku akuyi kunyusa kuphela inqanaba lokuthemba kwakho kubathengi kodwa kuya kukukhusela nakwimeko yokubizwa ngokuba yimfihlakalo shopper.

Ayizizo zonke iindibano zocweyo kunye neefranchise ezinokubonelela ngokulungiswa okuphezulu kwezixhobo, ukulungiswa kwezinto zombane kubandakanya ukusebenza ngokwemodeli ethile yeshishini, eyakhiwe ngokusekwe kulingo kunye nephutha, kuthathelwa ingqalelo ubuchwephesha bobonelelo beenkonzo ezithile zekhaya. Asinguye wonke umntu okwaziyo ukugcina uphawu kunye nokubonelela ngokulungiswa komgangatho ophezulu kwizixhobo zasekhaya kubathengi. Ngendlela efanelekileyo kunye nomnqweno wokwandisa kwinqanaba lengingqi, kunzima ukubeka esweni umgangatho, yiyo loo nto kuyinzuzo ukuvula amasebe kunye neekona ngendlela ye-franchise. Ukufumana i-franchise kunye nokusebenza kwicandelo lokulungiswa kwezixhobo zasekhaya, kuya kufuneka uye kwikhathalogu ye-franchise kwaye ufumane isibonelelo esifanelekileyo, esichaza ngokweenkcukacha inkqubo yomsebenzi, imigaqo-siseko kunye neemeko. Indleko ye-franchise kufuneka ithathelwe ingqalelo ngaphandle kwemali esisixa-mali, eshwankathelwa kwinkcitho yomrhwebi kwaye kufuneka ihlawulwe ngexesha lokusayina isivumelwano phakathi kwamaqela. Ngaphandle koko, uxanduva lomnini welungelo lokuthengisa ngomthetho luza kubandakanya uncedo ekuququzeleleni indawo yokusebenzela, ukubonelela ngolwazi malunga nemigaqo yokusebenza kunye neetshipsi, idatha malunga nokuthengwa kwezixhobo ezizodwa, izixhobo ezizezinye, njl.

, Ukubonelelwa kwesiseko sabathengi, kunye noqeqesho lweengcali zibandakanyiwe kwiphakheji ethengiweyo. Ukuhlalutya intengiso, thelekisa izithembiso, thelekisa ixabiso le-franchise, kuya kufuneka unxibelelane neengcali zesikhombisi. Sinombulelo kwangaphambili ngokunxibelelana nathi kwaye sijonge phambili kwintsebenzo enemveliso.