I-franchise ngaphandle kwentlawulo yesambuku sisibonelelo esiluncedo kakhulu. Kule mihla, iinkampani ezininzi zisebenza ngaphandle kwemali eshinyeneyo, kuthathelwa ingqalelo ukhuphiswano oluhlala lukhula, ukubonelela ngamaqabane e-franchisee ngeendlela ezahlukeneyo. Ukuziqhelanisa nokunikezelwa kwee-franchisors, kunye nokufumaneka kweentlawulo zesambuku, kuya kufuneka uye kwikhathalogu yee-franchise ezijolise kule ndawo. Umxholo umsebenzi kwiikhathalogu franchise ukunceda novice noosomashishini ukufumana ishishini labo, ukufumana abantu abafana-nye, ukuphuhlisa ishishini naluphi na uhlobo lomsebenzi. Umzekelo, umfundi, umama wendlu, okanye usomashishini nje ongenamava ufuna ukuqala ishishini lakhe, kukho imali, kodwa akukho mava. Okanye, ngokuchaseneyo, izibonelelo zemali azonelanga ukuqala ishishini ngokwakho.

Ke ngoko, iivenkile ezigcina iifriji zisebenza ngokwemigaqo echazwe ngokucacileyo, ukubonelela ngamashishini ngamaxabiso afikelelekayo, aphakathi kunye namaxabiso aphezulu kwiinkampani, ethi yona inomdla kwintsebenziswano, ukufikelela kwinqanaba lengingqi.

Emva kwayo yonke loo nto, kuluncedo kuma-franchisor ukukhangela i-franchisees kweminye imimandla, apho banokuvula khona ngokudibeneyo, belawula wonke umsebenzi wabaphantsi, kunye nokulawula ngokufanayo phantsi kwamalungelo alinganayo, ukuze kuzuze amaqela omabini. Intlawulo yesixa-mali uqobo lwayo isiqinisekiso se-franchisor, ngexesha lokutyikitya ikhontrakthi naphambi kokuqala umsebenzi, ukubonelela ngolwazi, isicwangciso sokwenza, abafowunelwa, kunye nokufihla iimfihlo. Umrhumo wesambuku se-franchise umiselwe ngokuxhomekeke kwiindleko ezinokuqhekezwa zihlawulwe ngezavenge, emva kokuxoxa ngayo yonke into neqabane.

Ukuba i-franchise ibiza kakhulu kwi-brand eyaziwayo, kuya kufuneka uyithathe ngokungathí sina igalelo lesixa-mali, kuba ayibuyiswa. Umrhumo osisixa-mali ungabizwa sisambuku esipheleleyo sazo zonke iindleko eziphumayo kumrhwebi ngokunxulumene nomnini-franchisee, kuthathelwa ingqalelo ukubonelelwa kwegama, uphawu, ukutyelela iintlanganiso, uncedo ekufumaneni, ukubonelela ngesiseko somthengi, isenzo cwangcisa, kunye notyelelo lokuvula amanqaku amatsha, njalo njalo. Xa uthenga i-franchise kwikhathalogu, kunye okanye ngaphandle kwemali yesixamali, kuya kufuneka uqonde ukuba, okokuqala, oku kukuthengisa, ukufumana ulwazi, ukungena kwabathengi abatsha, nokunye okuninzi. Kwakhona, kwikhathalogu ye-franchise, kunokwenzeka ukubala kwangaphambili iindleko zengeniso, ukubuyisa, kunye nolunye ulwazi olukhathaza wonke usomashishini.

Ukuqhelana nezinto ezinokubakho, izibonelelo ezikhoyo ngoku ngentlawulo yesixa-mali, funda uphononongo lwabathengi bethu, landela nje ikhonkco ngqo kwivenkile ethengisa imali. Ungabuza imibuzo kwaye uqhagamshelane neengcali zethu ngokusebenzisa iinkcukacha zonxibelelwano ezinokufumaneka apho.

I-franchise ngaphandle kwentlawulo ehlawulelweyo nayo inelungelo lokuba khona. Into ephambili kukuba uxoxe ngazo zonke iimeko kunye nomthengisi ngaphambi kokugqiba isivumelwano. Ukuba ufuna ukuthenga i-franchise ethile, kuya kufuneka ujonge kwikhathalogu okanye iwebhusayithi, eyivenkile kolu hlobo lwesibonelelo. Ukuhlawulwa kwangaphambili akusoloko kufunwa phantsi kokutsalwa. Konke kuxhomekeke kwiimeko ezithile, njengoko kuxoxwa ngokukodwa. Rhoqo, akunakwenzeka ukuba ufumane kwaye uphakamise i-franchise ngaphandle kwentlawulo.

Umthengisi akavumelani kwaphela neemeko ezinjalo, nangona kunjalo, ityala ngalinye elizimeleyo. Ngokubanzi, le modeli isebenza ngokukuko kwaye sele izise imali eninzi kwabo bantu babandakanyeka ekuphunyezweni kwayo.

Intlawulo yokuqala ihlala inikwa ingqalelo ekhethekileyo kuba ayinguye wonke umntu onokukhawulezisa ukurhweba kwaye anike nenxalenye yenkunzi yakhe kumthengisi ngexesha elinye. Kungenxa yoko le nto uninzi lwabameli beempawu ezaziwayo zikulungele ukuthethathethana kunye nokuxoxa ngemigaqo yentsebenziswano. Umvuzo ophantsi uhlala wenziwa emva kokugqitywa kwesivumelwano xa ufumana lonke ulwazi oluyimfuneko malunga nelungelo lokuthengisa. Le ilula ngokulula esetyenziswa yimithetho emininzi eyaziwayo neyimpumelelo yeemveliso. Nangona kunjalo, usenokufumana izisombululo ezamkelekileyo kulawulo olufanelekileyo, apho kukho iindlela ezininzi ezahlukeneyo. Kuhlala kungcono kakhulu ukukhetha kwinani elikhulu lezibonelelo ukuze ufumane okona kulungileyo ekugqibeleni.

Ukuba ufuna i-franchise ngaphandle komvuzo ophantsi, kuhlala kufanelekile ukuba ulungele inyani yokuba ezinye zezo zinto ziboniswayo azikufanelanga.

I-franchise ngaphandle kwentlawulo ephantsi inqabile. Nangona kunjalo, ukwenza esona sigqibo sichanekileyo, kuya kufuneka uxoxe kwangoko ngokuqhubekayo kunye ne-brand state apho uza kufumana khona amalungelo okusebenzisa ilogo kunye nezikim zeshishini. I-franchise lutyalo-mali olulunge kakhulu. Umthengi uthatha nje imodeli esele ikho kwaye ayisebenzisele ukufumana izibonelelo zemali. Umvuzo wokuqala xa uthenga i-franchise ungasukela kwi-9 kuye kwi-11%, konke kuxhomekeke kwimeko yokunxibelelana nophawu lwentengiso oluthile. Kukho nezinye iindlela xa i-franchise inikezelwa ngaphandle kokwenza intlawulo yokuqala.

Konke kuxhomekeke kwindlela ophatha ngayo uthethathethwano kwaye zithini iimeko okwangoku.

I-franchise ngaphandle kwentlawulo ephantsi inokuba lusindiso lokwenyani kwabanye abanakho ukurhweba.

I-franchise yokuhombisa lithuba lakho elikhethekileyo lokufumana ngokukhawuleza imali eninzi usebenzisa imodeli esele imiselwe kwaye isebenze ngokupheleleyo. Xa usebenza nge-franchise, kufuneka ukhumbule ukuba kuya kufuneka ukhuphe isixa esithile kwizibonelelo ozifumeneyo uxhasa umrhwebi. Le yimirhumo eyahlukeneyo, eminye yayo incitshiselwa intengiso kumgangatho wehlabathi, ngelixa eminye iye ngokungenakuguqulwa iye kumnini webhrendi. Ukuhonjiswa kufuneka kujongwane nako ngokufanelekileyo, ngokulandelelana, kwaye ilungelo lokuvota kufuneka likhethwe ngendlela eya kuthintela naziphi na iimpazamo zesicwangciso esifanelekileyo. Nika umhombiso wakho ukuthathelwa ingqalelo okufanelekileyo ukuba ufuna ukuwuthengisa egameni le-franchise eyaziwayo kwintengiso. Kuyakwazeka ukusebenza neengxelo kumandla okuthenga kwabantu bendawo ukuze kuthintelwe iimpazamo ezibonakalayo kunxibelelwano nabathengi.

Ingxelo enjalo iyakukunceda uqonde ukuba athini amathuba akho xa uthengisa iimveliso ezahlukeneyo ezivela kumaxabiso ahlukeneyo.

I-franchise ayinanto ngaphandle kokuba ibe lilungelo elilodwa lokuxhaphaza abanye abantu emsebenzini, uphawu oludumileyo, kunye neendlela ezahlukeneyo zokwazi, kunye neetekhnoloji eziphambili. Ifranchise yokuhombisa inokukunceda ujongane ngokukhawuleza neengxaki ezahlukeneyo ezinokuvela xa unxibelelana nabathengi. Emva kwayo yonke loo nto, uya kuba nesicwangciso esisebenzayo seshishini ezandleni zakho esele sisebenze ezandleni zomnye usomashishini. I-franchise yokuhombisa ayibonakali kuphela kukufumaneka kolwazi oluhlaziyiweyo malunga nokukhuthaza ishishini kunye nelungelo lokusebenzisa uphawu olwaziwayo. Ukwafumana amava angathethekiyo okunceda ukuba wenze izigqibo ezifanelekileyo zolawulo nakweliphi na inqanaba leshishini lakho. Ewe kufuneka uhlawule zonke ezi zibonelelo.

Xa uphumeza i-franchise yokuhombisa, kuya kufuneka wenze ukuncitshiswa kwi-franchisor. Okokuqala, yintlawulo yentengiso, eqhutywa liqabane lakho. Imisebenzi yentengiso kwinqanaba lehlabathi iya kunceda ukwandisa ulwazi lwebrand hayi kuphela kummandla wombuso wakho kodwa nakwihlabathi liphela. Ukongeza, xa uthengisa i-franchise yokuhombisa, kufuneka ukhumbule ukuba kukho intlawulo ebizwa ngokuba yiroyalty. Eli linani lezibonelelo zemali ozihlawula inyanga nenyanga kwaye umthamo wayo unokuhla ukusuka kwi-2 kuye kwi-6%, ngaphezulu, ipesenti ibalwa nokuba yeyengeniso okanye isixa sengeniso. Esi sisiqhelo esiqhelekileyo kuyo nayiphi na i-franchise enganyanzelekanga ukuba inxulumene nokuhonjiswa.

Ukongeza, kuyakufuneka uyile indawo yakho ngohlobo olufanelekileyo lweshishini. Ukongeza, kuhlala kukho ikhowudi yokunxiba ekhethekileyo yabasebenzi bakho abakhonza abathengi abafake izicelo.