Amashishini amancinci amancinci ziintengiso ezithandwayo zeshishini. Ishishini elincinci lilungile kuba lifunwa kokubini kwiidolophu ezinkulu nakwiidolophu ezincinci. Ukukhetha ukhetho kunokubizwa ngokuba kukhulu ngaphandle kokubaxa. Ngokukwanjalo, namhlanje kunzima ukubiza isebe lezoqoqosho kunye nomsebenzi (kwaye ayisiyiyo kuphela encinci) apho i-franchise ibingayi kunikwa. Ke eyona nto ibalulekileyo kukwenza ukhetho olufanelekileyo kuba impumelelo yeshishini lakho iya kuxhomekeka kwesi sigqibo. Isabelo sokwenza i-franchising kwi-GDP yehlabathi sikhula minyaka le, sinika igalelo elibonakalayo kuqoqosho lwamazwe ahlukeneyo kunye nokudala imisebenzi emitsha.

Abanini beenkampani eziphumeleleyo kunye neempawu ezonyuselweyo baya bemema abafikayo ukuba bajoyine ishishini labo kwaye bathenge i-franchise, babe yinxalenye yeprojekthi yeshishini elinenzuzo. Enye yezinto eziphambili kule ndlela yokwenza iprojekthi yeshishini kukuzinza. Zonke iitekhnoloji, izikimu zeenkqubo kunye neenkqubo, iiresiphi, ukulandelelana konxibelelwano nabathengisi kunye nabathengi, umgaqo-nkqubo wentengiso, njl. Njl. Kungenxa yezi meko ezibonelela ukunciphisa ixesha lokubuyiselwa kweprojekthi yeshishini kwaye ukuyizisa kwinqanaba elinenzuzo xa kuthelekiswa nokwenziwa kweshishini, njengoko besitsho, ukusuka ekuqaleni. Iyavakala into yokuba oosomashishini abasebenza namashishini amancinci ukuhlawula ngokukodwa iifranchise kwezorhwebo, ukutya (iivenkile zokwenza ikofu, iivenkile ezincinci zosapho, iivenkile zokubhaka, njl. izixhobo) .

Ukuthandwa kwee-franchise ezinxulumene nokuzonwabisa kunye nokuhamba, ezemidlalo, iinkonzo zonyango (kubandakanya iintlobo ezahlukeneyo zokuthambisa, umthambo we-physiotherapy, njl. Kwaye neengxaki zemali, ubhubhane, kunye neemeko ezimbi ezifanayo zihlala zingangumqobo kumashishini amancinci kwisiseko sefranchise kodwa zikwabonelela ngokukhula ngokukhawuleza kunye nophuhliso xa kuthelekiswa namaxesha athuleyo. Umzekelo weeprojekthi ezinjalo ngamaziko emfundo yabasaqalayo nakwizikolo ezisebenza ngokusetyenziswa kwetekhnoloji yolwazi yale mihla. Amaziko awahlukeneyo ophuhliso olongezelelweyo kunye noqeqesho nawo afunwa kakhulu ngamaxesha apho kukho izithintelo ezahlukeneyo emsebenzini wezikolo zakudala kunye namaziko emfundo aphakamileyo. Imveliso yokutya ekufuneka ihanjisiwe kunye nokuhanjiswa kungangumzekelo we-franchise (encinci kunye nenkulu) eya kuchuma ngexesha lokuvalelwa yedwa, ukuthintelwa kokuhamba kwabantu esixekweni, njl.njl., Zonke iinkonzo ezinxulumene nokuhanjiswa ukutya, iimpahla zabathengi, amayeza, njl.

zifunwa kakhulu ngalo maxesha.

Impumelelo yeprojekthi yeshishini iqinisekiswa luphononongo lokuqala lwezinto eziphambili ezichaphazela amashishini amancinci namakhulu, nokuba inikezelwa ngeranti, ithengwa kumniniyo, okanye yenziwa ngokuzimeleyo. Okokuqala, kubalulekile ukuvavanya inqanaba langoku lophuhliso lweshishini elikhethiweyo kunye nethemba lalo, ubuncinci kule minyaka izayo. Okungabalulekanga kangako bubuzaza bokhuphiswano, inani labakhuphiswano abasondeleyo, amaxabiso kunye nomgaqo-nkqubo wenkonzo, umsebenzi wentengiso, njl. amagama egama, isilogeni, njl. Ukufumana ilungelo lokuthengisa kwifayile ekhethekileyo ye-Intanethi, unokufumana ubuncinci ukukhangela okufutshane malunga nokuphononongwa okuhlukeneyo kunye nezimvo malunga nayo. Mhlawumbi abanye abathengisi abafumene ilungelo lokuthengisa babone kufanelekile ukuba babelane ngamava abo ngentsebenziswano kwaye babonelele ngolwazi olongezelelekileyo malunga ne-franchisor kuwo onke amaqela anomdla.

Kwaye, ewe, usomashishini kuya kufuneka enze lonke ubalo olunxulumene nombutho weshishini. Imigaqo ye-franchise ihlala ichaza isidingo sentlawulo yokuqala, isixa sayo sixhomekeke kwixabiso lebhrendi, emiselwe yimpumelelo, udumo kunye nenzuzo yenkampani. Ukongeza, ukulungiselela inkampani, kubalulekile ukutyala isixa esithile semali kwii-asethi ezizinzileyo nezijikelezayo (ukuthengwa okanye ukuqeshiswa kwemizi-mveliso, ukuthengisa, kunye nezinye izakhiwo, ukuthengwa kwemveliso kunye nezixhobo zeofisi, ukugaya, ukuqesha kunye noqeqesho Abasebenzi, iphulo lokuzisa iimveliso kwintengiso, njl. P.). Ke umntu othenga amalungelo okuthengisa kufuneka aqikelele ubungakanani botyalo-mali lokuqala kwiprojekthi yamashishini amancinci ngokuchanekileyo kangangoko xa kusakhiwa isicwangciso sezemali. Kuxhomekeka ekubeni uqala ngokukhawuleza kangakanani ukwenza iingeniso zokwenyani.

Imirhumo yenyanga nganye ibalwa njengepesenti yengeniso. Rhoqo, isicwangciso sokutyala imali kunye nokubalwa kwexesha lokuhlawulwa kweshishini elincinci (kwaye hayi kuphela) linikezelwa kunye nenkcazo ye-franchise kwikhathalogu ehambelana nayo kwi-Intanethi. Amava okhuphiswano lwamashishini asebenza phantsi kwefranchise efanayo okanye ngokulula kumacandelo entengiso afanayo nawo angangumthombo wolwazi oluluncedo kakhulu kwaye ancede abantu abathengisa ngemali benze ukhetho olufanelekileyo. Xa ukhetha iqabane le-franchise, kuya kufuneka uthathe ingqalelo ekuzimiseleni kwakhe ukunika iingcebiso kwicandelo lobugcisa bemveliso, ukuthengisa, ukunyusa, ukuququzelela imisebenzi yemihla ngemihla, uqeqesho lwabasebenzi, ubhaliso lweendawo zentengiso, njl. ngezixhobo zolwazi kwaye ubonelele ngolunye uncedo malunga nophuhliso lweshishini . Nangona kunjalo, kukho ezinye iindlela xa kuboniswana nomntu ngamnye ngentlawulo eyahlukileyo ngokungqinelana noluhlu lwamaxabiso awodwa (abanye abanini bamashishini baxabisa izixhobo zabo zolwazi kakhulu kwaye abakulungelanga ukubabonelela simahla nakumaqabane aqhelekileyo). Ngendlela, ukubonisana kunye neengcebiso ngokubhekisele ekusebenziseni irhafu, ukuphuculwa kwenkqubo yezaphulelo kumashishini, ukubanakho kwe-franchisor eboleka iprojekthi yeshishini lomlingane omncinci kunokuba yinto ebaluleke kakhulu kumashishini amancinci.

Hi ndlela leyi, kukwakho nee-franchise zasimahla ezinganikezeliyo kwintlawulo yokuqala okanye iintlawulo zenyanga (ikakhulu kumashishini amancinci kwinqanaba lokutya noluntu kunye neenkonzo zabathengi).

Ngokubanzi, ngokushwankathela konke oku kungentla, sinokugqiba kwelokuba ishishini lokuthengisa ngokuthengisa amancinci linezibonelelo ezininzi ngaphezulu kweemodeli zeshishini zakudala. Kukho, ewe, iindleko, umngcipheko kunye neengxaki, kodwa azibonakali kwaye zisongela iziphumo zokugqibela. Ngeshishini elincinci elicwangciswe kakuhle kwaye libalwe kwangaphambili phantsi kwenkqubo yokuthengisa imali, usomashishini unokuziva enentembelo kokubini kwisixeko esikhulu nakwiziko lengingqi okanye indawo encinci yokubaluleka kokubaluleka kwengingqi. Into ephambili kukuba ukhethe icandelo elifanelekileyo lemarike kwaye wenze yonke imizamo yophuhliso lwayo oluyimpumelelo.

Ifranchise yokubukela yiprojekthi yeshishini elinenzuzo endaweni yexesha elide. Xa usebenza nge-franchise, kufuneka ukhumbule ukuba ukumiliselwa kugqithiselwe ngokupheleleyo emagxeni akho kwaye unoxanduva lokuqinisekisa ukuba ilungelo lokuthengisa lisebenza ngobuchule nangendlela. Kwelinye icala, i-franchisor ikunika iseti ebanzi yolwazi, zonke iimodeli zeshishini ezifunekayo, ikhowudi yokunxiba, iikhowudi zokuhombisa indawo, njalo njalo. Ukusebenza nge-franchise kubandakanya isidingo sokutsala isixa esithile semithombo yemali sithanda i-franchisor. Esi sisiqhelo esiqhelekileyo kwaye asibandakanyi naluphi na uhlaziyo. Ewe unokufikelela kwisivumelwano ngokuzimeleyo ne-franchisor ukuze ufumane izibonelelo ezithile okanye i-indulgences.

Ukusebenza ngewotshi yewotshi kuvumela ngokukhawuleza ukuba yinkokheli kwimarike, ukuhlala kweyona niches inomtsalane. Ngokuqinisekileyo, kuya kufuneka uyenze ngokwakho imisebenzi yentengiso, nangona kunjalo, ngenxa yoku, unayo yonke imigaqo efanelekileyo. Banokukhokelwa ukuthintela iimpazamo ezibonakalayo ekufezekisweni kwemisebenzi yeofisi. Ukuba ufuna ukuthengisa iwotshi, uyithengise kwi-franchise eyaziwayo, kuya kufuneka ukhethe uphawu olufanelekileyo. Ingakulungeleka into yokuba ube unophawu lwentengiso oludumileyo hayi kwamanye amazwe kuphela kodwa nakwindawo apho uzakuqhuba khona ishishini lakho. Iwotshi ithengisa kakuhle, yiyo loo nto kufuneka ukhethe i-franchise echanekileyo kwaye wenze iprojekthi yeshishini phantsi kwemigaqo efunyenweyo. Ukuba uyiqalisile inkqubo yokuhlutha isiseko sabathengi bakho, kuya kufuneka uthathe amanyathelo afanelekileyo ngexesha.

Ukuthatha amanyathelo kungekudala, kufuneka ubeke esweni iinkqubo zeshishini kwaye uhlale ulindile. Iwotshi okanye iwotshi yewotshi kufuneka yenziwe ngononophelo, njengoko okhuphisana nabo bevukile kwaye banokuthatha amanyathelo awahlukeneyo ukuze bangene endleleni. Yinto eqhelekileyo xa ukhuphiswano luphazamisa ukufezekiswa kwemisebenzi eyabelweyo. Xa usenza iwotshi yewotshi, uneseti epheleleyo yezixhobo ezisebenzayo, ukuba zisetyenziswe ngokuchanekileyo, ziya kufumana iziphumo ezinomtsalane. Uyakwazi ukusebenza ngeebhonasi ezifakwe kumakhadi abaxumi. Lo mkhuba ulonyusa ngokumangalisayo umgangatho wokunyaniseka kwabathengi. Ukusebenza ngefranchise yokubukela kunokubandakanya ukwenziwa kwempahla yokugcina.

Yabela oovimba kwindawo yokugcina indawo ukuze ungabinangxaki kwindawo yasimahla.

Ifranchise yokubukela yiprojekthi yeshishini xa iphumeza oko, kufanelekile ukukhumbula ukuba unezibophelelo ezithile kwi-franchisor. Ukongeza kwisibophelelo sokuhlawula amagalelo athile rhoqo ngenyanga, kufuneka ugcine uphawu. Oku kuthetha ukuba oochwephesha bakho kufuneka banxibe ngokufanelekileyo. Ikhowudi efanayo yokunxiba eyamkelweyo kwiqumrhu onxibelelana nalo kufuneka lihlonitshwe. Ukusebenza kwewotshi yedijithali kukunika ithuba lokujongana ngokufanelekileyo nawo nawuphi na umsebenzi weofisi owenziwa ngomgangatho ophezulu kwaye ulandela imigangatho nemigaqo. Sebenza kumacandelo amaxabiso ahlukeneyo ukukunceda ukhule uhlahlo-lwabiwo mali.

I-franchise yokubukela iya kusebenza ngokugqibeleleyo ukuba uhlala ufunda iingxelo zamandla okuthenga. Banokukunceda ubone ubungozi kunye namathuba onawo xa uthengisa izitokhwe ezithile.

Ukubukela kuyimveliso ekhethekileyo, yiyo loo nto i-franchisee kufuneka ikwinqanaba elifanelekileyo. Kuya kufuneka unikele ingqalelo kakhulu kweliphi inqanaba lokwazisa ngeenjongo zokunxibelelana nalo. Ukuba ayithandwa kakhulu kwilizwe lakho, kunokuba yingozi kakhulu. Ukuba i-franchise iyangqinelana ngokupheleleyo nezalathiso ezichazwe kwincwadi yeshishini, awuzukuba nabunzima kwisicwangciso esikhulu. Sebenzisa i-franchise yokubukela ngobungcali, unike ingqalelo kwiinkcukacha ezahlukeneyo kwaye uqinisekise ukuba unethuba lokwenza izigqibo ezifanelekileyo zolawulo. Unokufunda iinkcukacha-manani ngokusebenzisa iirafu kunye neetshathi ukuze ukwazi ukwenza isigqibo solawulo olufanelekileyo.

Ukuba nolwazi oluhlaziyiweyo kuqinisekisa impumelelo kungekuphela kwishishini lokujonga ixesha. Emva kwayo yonke loo nto, ulwazi oluthe kratya kwifomathi yangoku onayo, kokukhona maninzi amathuba okuphumelela kwixesha elide.

Ivenkile yokubukela iifriji yiprojekthi yomsebenzi weofisi. Ukufumana okuninzi kuyo, kuya kufuneka wenze amalungiselelo okuqala. Iqukethe ukwenza amanyathelo okuhlalutya. I-franchise kufuneka kujongwane nayo ngokufanelekileyo, iyazi ngokucacileyo into yokuba kufuneka uzinike inqanaba eliphezulu lomvuzo. Emva kwayo yonke loo nto, kuya kufuneka ube noxanduva lokuzibophelela. Umntu wokuqala ofuna ukufumana umvuzo kwizinto ozenzayo ngumrhwebi ngokwakhe.

Wabelana naye ngeerisithi zakho zemali. Oku kubhalwe kwisivumelwano. Sebenzisa nje ilungelo lakho lokuthengisa ngendlela yokuba abo bakhuphisana nabo bangabinalo ithuba lokukuchasa konke konke. Yenza ukuba kube lula ukumelana nabuphi na ubunzima. I-franchise yeyure inamathuba onke empumelelo yexesha elide ukuba uyenza ngobulumko nasemva kokufunda amanani. Ulwazi lweenkcukacha-manani lukunika umbono wokuba ithini imeko yentengiso yevenkile, indawo ekuyo kwivenkile yakho, kunye namathuba evenkile onikezwe wona ngale migaqo.

Ukuqhuba ivenkile yokubukela phantsi kwefranchise kunokujamelana nobunzima obahlukeneyo, kwaye oku ayisiyiyo kuphela imiphathi yolawulo emele urhulumente kodwa ikakhulu abo bakhuphisana nabo. Ukuba uqhuba ivenkile yokugcina iwotshi, banokubhenela kwiindlela ezahlukeneyo zomzabalazo. Zilungiselele kwaye abanakukwenzakalisa. Ukulungiselela kubandakanya ukusebenza kuzo zonke iimeko ezinokwenzeka. Ngenxa yoko, ivenkile yakho yokugcina iwotshi iya kuba ilungele naziphi na iingxaki kamva. Nguwe kuphela onokuyoyisa ngokulahlekelwa lixabiso elincinci lemali.

Ngokuqinisekileyo, kubalulekile ukuba ne-airbag kwimeko yengozi engalindelekanga. Ikwayinto onokuthi woyise ngokusebenza kwi-franchise. Kufuneka usoloko unxibelelana nomnini-franchisor ukuze ubuze nayiphi na imibuzo onomdla kuyo. Oku kubaluleke kakhulu kuba kufuneka ube nalo lonke ulwazi olufanelekileyo kwaye ulusebenzise ukuze ungangeni kwimeko enzima neyingozi. Iwotshi okanye iwotshi yewotshi lithuba lakho lokufumana iziphumo ezibalulekileyo kukhuphiswano.

Iifranchise eGhana ziya konwaba kwimfuno engummangaliso kunye nokuthandwa kuba uninzi lwabaqalayo kunye noosomashishini abakhoyo bakulungele ukuthenga iprojekthi eyenzelwe uphuhliso lwabo ngexabiso elibaliweyo. I-franchise, kwilizwe elinjengeGhana, kufuneka ijolise kwifomathi yendawo yomsebenzi wobungcali, kwaye ke kukho uluhlu olubanzi lweendawo ezifanelekileyo ishishini. Ngokubhekisele kwi-franchise, iGhana inokuphuculwa ngokubonakalayo kwinqanaba lezoqoqosho, ngokwazisa uluhlu oluninzi lweeprojekthi eza kuthi zincede ekuphuhliseni iindlela ezahlukeneyo zeshishini. Ngaphambi kokufumana isicwangciso, kuya kufuneka ujonge amava omenzi kunye nenqanaba lokuthandwa kwebrendi esele ikho, kuba iindleko zelayisenisi ziya kuxhomekeka kukuthandwa kwegama lenkampani. Iifranchise ezahlukileyo eGhana zinoluhlu olupheleleyo oluhamba nophawu, enkosi kufundo lwayo, apho kuya kufundwa ubuchule bokuthengisa. Ukuba ufuna ukufumana umbono owahlukileyo olungiselelwe ishishini, kuya kufuneka uthenge i-franchise eGhana, enokukukhusela ngokupheleleyo emngciphekweni, kuba le projekthi lukhetho esele lukhona lokwenza ishishini