‘Ifranchise enkulu’ - Yintoni leyo? kwaye Ungayikhetha njani? Kukho iimveliso zehlabathi ezaziwayo ezinenzuzo enkulu kunye nokunyusa ngokukhawuleza, ngenxa yegama kunye nexesha elide kwimarike yelizwe elithile. Ukuba ufuna kwaye utyale izibonelelo zemali, ixesha kunye nomzamo, kunokwenzeka ukuba uphuhlise ishishini lakho ngokuzimeleyo, ngaphandle kwefranchise kunye nonxibelelwano olukhulu, kwanele ukwazi imigaqo-nkqubo yolawulo kunye nokutsala abathengi, ke iindleko ezinkulu azicingelwanga. Ukuba usaqala kwaye ufuna ukuqala elakho ishishini, kodwa ungazi ukuba uza kuqala njani kwaye uqale phi, ke kungcono ukuya kwivenkile enkulu yeefranchise, uziqhelanise nezibonelelo ezinikezelwayo, umgaqo-nkqubo wamaxabiso kwaye ukhethe intliziyo yakho iyavakala. Kulula ngakumbi kwabo sele besazi ukuba yeyiphi indawo abafuna ukuyivula kwishishini elikhulu kunokuba kulula ukufumana ilungelo lokuthenga ngenxa yenjini yokukhangela ekhoyo evenkileni. Okokuqala, kufuneka uziqhelanise nemigaqo yesithembiso, isicwangciso sentshukumo, encinci, ephakathi, okanye enkulu yokuqalisa, kunye nezibonelelo. Ivenkile yeefranchise yenzelwe ii-franchisees kunye ne-franchisors.

Ukucholwa kungalulo naluphi na uhlobo lwamashishini amancinci, aphakathi, amakhulu, kurhwebo, iinkonzo, ukutya, njlnjl.Akhona amacandelo kunye namacandelwana, ungakhetha isixeko sakho, ilizwe, uqhelane nezibonelelo ezinkulu, umgaqo-nkqubo wamaxabiso, thethana, funda uphononongo lwabathengi kwi-portal. Ikwafumaneka ukujonga ukuba lisebenze ixesha elingakanani na ishishini lombutho othile, ingeniso kunye nokubhatala, ubume benkululeko, kunye nokuhlelwa ukusuka kwelona xabiso liphantsi ukuya kwelona likhulu. Xa uthenga i-franchise enkulu, akukho mfuneko yokubeka intengiso, iimveliso ezinedumela lehlabathi jikelele ziyaziwa kuye wonke umntu kwaye zinabaxhasi bazo. Ngayiphi na imeko, ngokuthenga i-franchise enkulu, uqhuba ishishini kunye nomnini-franchisor, oxelela ngeetshipsi kunye nokuqhubela phambili ukukhuthazwa kweembono zeenkonzo okanye uncedo. Kwakhona, kukho inani elikhulu leefranchise evenkileni ngamaxabiso afikelelekayo. Ngokuthenga i-franchise, ufumana ithuba lokumela umdla wophawu olunikiweyo kwingingqi yakho, ukwandisa ukusebenza kunye nenzuzo, kunye nokuphinda uhlawule iindleko zakho phantse kwangoko.

Iindleko ezinkulu zefranchise, umvuzo omkhulu. Kananjalo, xa uthenga i-franchise, iyafumaneka ukufumana uncedo kukhetho lwabasebenzi, kulawulo, nakulawulo, kuphuhliso lweshishini. Kukwakho nokubonisana nokujikeleza kwexesha kunye neengcali ezikhawulezisa ukubonelela ngemveliso yokukhuthaza iimveliso. Kwisiza, kunokwenzeka ukuba ungaboni kungekuphela kweendidi kwimfuno kodwa kunye nokubona ubalo-manani losuku, iveki, inyanga, unyaka. Kukho ukuvulwa, ukugcinwa, kunye nokuphuhliswa kwamasebe e-franchise, ukuphuhlisa ishishini eRussia, Kazakhstan, nakwamanye amazwe. Ukuhlawula ngokukhawuleza ngenxa yentsebenziswano kunye nevenkile yevenkile enkulu. Umtsalane osemgangathweni ophezulu wabantu, kunye nokukhetha okufanelekileyo, ukuqonda, kunye ne-SEO traffic.

Yiba liqabane kwaye ungabeki emngciphekweni ishishini lakho okanye izibonelelo zemali. Iikhathalogu zeFranchise yindlela esebenzayo yokukhulisa i-biz yakho kwiifomathi ezinkulu, esenza rhoqo ukuthengiselana. Abaphathi ababandakanyekayo kuphuhliso ukusuka ekuqaleni ukuya esiphelweni, beza nokwenyusa okutsha, iifomathi zokubekwa, ukutsala umdla kunye nokuthambisa ii-franchisors kunye ne-franchisees ngemisebenzi edibeneyo. Amanqaku angaphezulu, ukubanzi ukufikelela, kunye nengeniso ngakumbi kunye nokufikelela kubasebenzisi abaninzi. Sinikezela ngomsebenzi odibeneyo iminyaka emininzi, ngoncedo olulandelayo. I-Franchisors kufuneka ithathele ingqalelo into yokuba ukongeza kubathengi, ufumana intengiso. Ukuphuhliswa kwendlela yokuqala ngokukhawuleza, ngokulula, ngokulula, kwaye ngokukhawuleza, kuvumela ukufezekisa iziphumo ezinqwenelekayo, ukuzisa iinkampani kwinqanaba lomdibaniso.

Owona msebenzi uphambili womsebenzi wethu kukwandisa intengiso, ukuphuhlisa amashishini amancinci, aphakathi, okanye amakhulu kwihlabathi liphela. Sinika ithuba lokuthumela ngaphandle iinkonzo zethu okanye iimpahla kufutshane okanye kude phesheya, ngenxa yobukho bevenkile ye-elektroniki, ikhathalogu yee-franchise. Umanyano lwama-franchisors kunye ne-franchisees luqinisekisa ukukhula okuphezulu kunye nophuhliso, olwenziweyo kuzo zonke iinkalo zomsebenzi. Ukusetyenziswa kwendlela eyahlukileyo kunye nokuhamba kwabantu abaninzi kwikhathalogu ye-franchise kwenza kube lula kwaye kube lula ukuzisa inkampani kwinqanaba lamazwe aphesheya. Uninzi lweenkampani sele zingene kwimarike ngekhathalogu ye-franchise, kwaye awuthandabuzi. Sineqela lokudibana nabathengi. Kukulungele kwaye kulula ukuba ii-franchisors zibeke i-franchise yazo kwikhathalogu.

Unokwenza intlawulo nangaluphi na uhlobo olufanelekileyo, ngemali nangemali.

Ukufumana ulwazi oluthe kratya, kuyafumaneka ukunxibelelana neengcali zethu, kunye nokushiya isicelo nge-imeyile. Ukufumana malunga neendlela kunye nokubeka iimeko ze-franchise, izithembiso ezithandwayo, vele uye evenkileni. Unokwenza ngokuzimeleyo okanye ngokulungelelanisa zonke iimpawu kunye neengcali zethu.

Imfundo ifunwa kakhulu kwaye iyafunwa ngawo onke amaxesha, kwaye ilungelo lokufunda ngokuthengisa livumela ukuvulwa nokwandiswa kweshishini kwezinye iingingqi, ukufumana abathengi. Inkqubo, ukufundisa iilwimi zasemzini, iiarhente zokumodareyitha amaziko aphesheya, ukubamba, kunye nezinye iintlobo zemfundo kwimfuno, ngakumbi ukuba eli ligama elaziwayo. Ukufumana ilungelo lokufumana ilungelo lokufunda ngokusemthethweni, yiya nje kwikhathalogu kwaye uhlalutye izibonelelo ezikhoyo, thethana neengcali kwaye ukhethe ilungelo elifanelekileyo lokuthengisa elifanele ixabiso kunye nemigaqo yentsebenziswano. Kwikhathalogu yelungelo lokuthengisa, kunokwenzeka ukuba uziqhelanise nezindululo, uhlalutye inkqubela kunye nezinye izikhombisi zeziko loqeqesho oluthile. Ngaphandle koko, kwivenkile enefranchise, uza kubona ulwazi oluhlaziyiweyo kwinkampani, ukusukela ekuqaleni konyaka wesiseko, unyaka wentengiso yokuqala, igama leenkampani ezenza amalungelo okuthengisa, ixabiso, kunye neendleko ezongezelelweyo , kunye nengeniso ephakathi nenyanga. Ukuba awazi ukuba ungaqala ngaphi, umrhwebi wokuncedisa ilungelo lokuthenga ngoncedo kuyo yonke imicimbi unceda ngalo lonke ixesha isivumelwano sisemthethweni, kuba ukuthengisa amalungelo entengiso luphuhliso loshishino olunempumelelo kunye nempumelelo yamacala omabini.

I-franchise ikunceda ukhawuleze uphuhlise ishishini lakho ngaphandle kokutyala imali kwintengiso okanye kuphuhliso olongezelelweyo kunye nokufunyanwa kwabathengi, isikolo okanye iziko elinemfundo eyaziwayo kwihlabathi alidingi mboniso wongezelelweyo. Ukongeza kwiindleko ze-franchise, kufanelekile ukuqwalasela umrhumo wesambuku-mali okanye imirhumo, ebekwa ngumrhwebi ohlawulwa ngexesha lokusayina isivumelwano, kuxhomekeke kwiindleko. Iingcali zethu kwikhathalogu zinceda ekulamleni amaqela, zicebise kwaye ziqhube uhlalutyo, ukuba kukho imfuneko, zikukhaphe xa usiya ezintlanganisweni kwaye sikunike nenkxaso yezomthetho. Kwakhona, kwikhathalogu ye-franchise, kunokwenzeka ukuba ungahlalutyi kuphela iindleko kodwa ubonise nedatha ekubuyiselweni kwazo zonke iindleko, kwingeniso yokuqala, kunye nezinye izikhombisi. Ukudala iwebhusayithi kunye nokugcinwa kwenqanaba lomsebenzi. I-franchisor ibonelela ngendlela yoqeqesho lokuziphatha kakuhle kweshishini embindini ukuze yonke into yenziwe ngendlela emanyeneyo.

Ngolwazi oluthe kratya, nceda unxibelelane neengcali zethu. Ivenkile ungafumana uphononongo lwabathengi, izihlomelo, ucwangciso kunye noqeqesho ngokubanzi. Siyabulela ngomdla wakho kunye nethemba lakho. Sijonge phambili kwimveliso yexesha elide.

I-franchise yoqeqesho inika amandla okwenza ngokuhambelana ngokupheleleyo neyokuqala. Unethuba elihle lokukopa uphawu lwentsusa, oko kuthetha ukuba ukuphunyezwa kweprojekthi enjalo akufuneki kungakhathalelwa. Kuyimfuneko ukuqhagamshelana ne-franchisor ngokukhawuleza ukuba kuxoxwe ngemigaqo yokuhlangana ngakumbi. Ukuba ufuna ukwenza iprojekthi yoqeqesho, ke chaza abantu ekujoliswe kubo. Inika umbono wokuba uza kunxibelelana nabani. Ngenxa yoko, kufuneka usebenze ngentengiso ekujoliswe kuyo ukuze ufumane abathengi abanokubakho malunga noqeqesho lwakho lwamalungelo okuthengisa.

Banxibelelana nawe, kwaye ubabonelele ngenkonzo ekumgangatho ophezulu kwinqanaba lomgangatho wehlabathi. Soloko usebenza ngokungqongqo ngokungqinelana nemigaqo kunye nemimiselo yokukhusela iprojekthi yeshishini elithungelanayo. Ekugqibeleni, yiyo loo nto uphendukela kummeli welebheli eyaziwayo ukuze akufundise kwaye akunike yonke imigangatho eyimfuneko. Yenza uqeqesho lwezobugcisa ngokuthobela ngokupheleleyo imigaqo. Iyakwenza ukuba ukwazi ukumelana ngokulula nabuphi na ubunzima kwaye uboyise ngokufanelekileyo. Kuyimfuneko ukulawula ngaphezulu kweentshaba eziphilayo, nkqu naphezu kwabo banexesha elide kwaye bazinzile kwimarike njengabadlali abakhokelayo. Uyakwazi ukuzisusa kuba unalo uphawu olwahlukileyo, ubuchwephesha obusebenzayo, udidi oluphezulu, kunye nolwazi olungenakuthelekiswa nanto.

Ngokufaka isicelo sazo zonke izibonelelo, ufezekisa iziphumo ezinomdla kakhulu. Xa uzalisekisa ifranchise yoqeqesho, unokujongana ngokulula neengxaki ezithile. Nangona kunjalo, banokoyiswa ngokulula ukuba ulungile. Xa unxibelelana ne-franchise yoqeqesho, inkampani yakho inamathuba onke okoyisa imbangi ngenxa yemisebenzi yayo ngokuthobela ngokupheleleyo imigaqo emiselweyo, emva koko, ufezekisa iziphumo ezibonakalayo nezinomtsalane. Ukuba uhlangabezana nokuziphatha gwenxa ngeentshaba zakho okanye amagosa aseburhulumenteni ngelixa uqhuba ityala loqeqesho, kufuneka ucwangcise isenzo esithile. Iya kuba phantsi kwakho, ukuba amalungiselelo okuqala ayenziwa ngokuchanekileyo. Ekugqibeleni, kuya kufuneka uhlale ulungele nayiphi na into emangazayo.

Ngokuqinisekileyo, ezinye iimeko xa usenza inkonzo yoqeqesho zinokulindelwa ngokupheleleyo. Nazo zinokusingathwa ngokulula ukuba wazi ngokubanzi ukuba ungalindela ntoni. Ewe kunjalo, ufuna umda wokhuseleko ozinzisa inkampani yakho. Isenokuba sisixa esithile senkcitho kwimfuno yemali. Xa ujongene ne-franchise yoqeqesho, kunokwenzeka ukuba uhlawule ngokulula i-franchisor kwezinye iinkonzo. Emva kwayo yonke loo nto, unethuba elingaphezulu kokukhuphisana nabo, kwaye ngenxa yoko, kuya kufuneka ukonyuse icandelo lenkampani elinenzuzo. Ngokufezekisa iimpembelelo ezongezelekayo zokunciphisa iindleko kunye nokunyusa kakhulu umvuzo, ukhokela kwintengiso.

Xa uphumeza uqeqesho lokuthengisa amalungelo abantu, kufuneka uyazi kakhulu into yokuba ungumntu ophendulayo. Emva koko, kufuneka usoloko ukulungele ukuphendula imibuzo ebuzwayo. Iziko lakho lemfundo litsala inani elikhulu labathengi, yiyo loo nto ingeniso iya kunyuka.

I-Franchise kunye nomthengisi ziikhonsepthi ezinxulumene noko. Ukuqonda ngqo ukuba yintoni i-franchise, kuya kufuneka ufunde ulwazi ukuze wenze isigqibo esifanelekileyo kunye nesolawulo. Emva kwayo yonke loo nto, ulwazi olufanelekileyo sisitshixo sempumelelo. Kwakhona, ukusebenza ngokuthengisa ilungelo lokuthengisa kunye nomthengisi, okwenziwe yinkampani enesazela, uyakwazi ukwenza ngokulula naluphi na uluhlu lwemisebenzi eyahlukeneyo kwaye uhlangabezana nomsebenzi owenzayo. Akunyanzelekanga ukuba uhlale uphulukana nelahleko ngenxa yokuba abasebenzi kwinkampani yakho beqhuba kakubi kwimisebenzi yabo ethe ngqo. Umqeshwa ngamnye uyakwazi ukusebenzisa ixesha lakhe ukujongana nalo lonke uluhlu lomsebenzi weofisi.

Awunangxaki ngenxa nje yokuba inkqubo yethu ibonakala iyisicwangciso esisebenzayo sokunceda. Ukuba unomdla kwi-franchise, ke ulawulo kufuneka lwenziwe ngokufanelekileyo. Ewe kunjalo, isoftware ikunika ulwazi oluyimfuneko, nangona kunjalo, inkqubo yolawulo ngokwayo kufuneka yenziwe kusetyenziswa isoftware.

Ngoncedo lweqela labadwelisi benkqubo, uyakwazi ukugqiba umsebenzi weofisi ngexesha lokurekhoda. Xa unxibelelana ne-franchise, umthengisi akanyanzelekanga ukuba enze ngesandla umsebenzi omninzi weofisi. Unonxibelelwano oluphucukileyo kwaye lubukeka buhle. Emva kwayo yonke loo nto, uyakwazi ukukhetha olona hlobo loyilo lubalaseleyo.

Kubalulekile ukuba i-franchise kunye nomthengisi babe neloluhlu olupheleleyo lweendlela zokwakha ishishini. I-Franchise igqitha oosomashishini abakhoyo kwimarike kuninzi lwezalathi ezinokubekwa njengezona zibalulekileyo. Xa unxibelelana nomthengisi, inkampani ayinamava obunzima, yiyo loo nto i-franchise iyasebenza kwaye inakho ukufumana umvuzo ophezulu.

I-franchise yeenkonzo zemfundo ngowona msebenzi weshishini. Ukuyiphumeza ngokungagungqiyo, kuya kufuneka ujonge kwinkqubo yeshishini. Rhoqo kunzima ukujamelana nobunzima, nangona kunjalo, ukuba unesicwangciso esipholileyo sokwenza, ungahamba ngesoyikiso ngelahleko ezincinci. Yenza imisebenzi ngendlela enefranchise ekunika ukhuphiswano. Yenza uninzi lwazo zonke iinkonzo kwaye emva koko uya kuphumelela. Njengenxalenye ye-franchise, kufuneka ucacelwe malunga nokuba iziko lemfundo lisebenza nabantwana.

Yiyo loo nto kufuneka usoloko usebenza ngokulandela iimfuno zokhuseleko. Emva kwayo yonke loo nto, iindwendwe zakho ezincinci akufuneki zenzakaliswe. Ngokuhambelana, yenza ugadwe ngevidiyo, uqeqeshe abasebenzi, kwaye, ngokubanzi, ulungiselele indawo kwisitayile esimiselweyo ngumthengisi. Kuyimfuneko ukunqanda iikona ezibukhali, izikhonkwane ezivelayo, kunye neendawo ezibuthathaka. Ukuba uthatha isigqibo sokubandakanyeka kwiinkonzo ze-franchise zemfundo, inkampani yakho ngokuqinisekileyo iya kuphumelela ukuba usebenzisa lonke ulwazi kunye netekhnoloji oyifumana kummeli wophawu owaziwayo. Akufanele ukutyeshele ukufezekiswa ngokufanelekileyo kwemathiriyeli yolwazi. Kuyanceda ukuba ufunde ngokucacileyo iinkcukacha-manani ezinikiweyo.

Oku kubaluleke kakhulu kwimpumelelo.

Ukuba nolwazi oluhlaziyiweyo xa usenza i-franchise yemfundo ikunika ithuba lokukhuphisana. Nika inqanaba lakho lokufunda ngefranchise isixa esifanelekileyo soqwalaselo ukuze umbutho wakho ube nokulawula ngokufanelekileyo kwintengiso kwaye uvelise inqanaba eliphezulu lengeniso. Unokuhlala usebenza ngokufanelekileyo kwimeko enikiweyo ukuba ungumrhwebi osebenzayo. Sebenza ngokufanelekileyo, musa ukuvumela iimpazamo kwaye igama lakho liya kuba lihle kangangoko. Kuya kufuneka usoloko uqinisekisa ukuba umgangatho weenkonzo kwi-franchise yezemfundo uphezulu ngangokunokwenzeka. Oku kukubonelela ngesakhono sokumelana ngokulula nemisebenzi yayo nayiphi na into entsonkothileyo.

Imisebenzi yokugcina irekhodi ngaphandle kokwenza iimpazamo ikunika ithuba lokunciphisa iindleko. Kunye nokwanda kwengeniso kunye nokuhla kwenkcitho, ikunika isiphumo sokunyuka.