‘Ifranchise enkulu’ - Yintoni leyo? kwaye Ungayikhetha njani? Kukho iimveliso zehlabathi ezaziwayo ezinenzuzo enkulu kunye nokunyusa ngokukhawuleza, ngenxa yegama kunye nexesha elide kwimarike yelizwe elithile. Ukuba ufuna kwaye utyale izibonelelo zemali, ixesha kunye nomzamo, kunokwenzeka ukuba uphuhlise ishishini lakho ngokuzimeleyo, ngaphandle kwefranchise kunye nonxibelelwano olukhulu, kwanele ukwazi imigaqo-nkqubo yolawulo kunye nokutsala abathengi, ke iindleko ezinkulu azicingelwanga. Ukuba usaqala kwaye ufuna ukuqala elakho ishishini, kodwa ungazi ukuba uza kuqala njani kwaye uqale phi, ke kungcono ukuya kwivenkile enkulu yeefranchise, uziqhelanise nezibonelelo ezinikezelwayo, umgaqo-nkqubo wamaxabiso kwaye ukhethe intliziyo yakho iyavakala. Kulula ngakumbi kwabo sele besazi ukuba yeyiphi indawo abafuna ukuyivula kwishishini elikhulu kunokuba kulula ukufumana ilungelo lokuthenga ngenxa yenjini yokukhangela ekhoyo evenkileni. Okokuqala, kufuneka uziqhelanise nemigaqo yesithembiso, isicwangciso sentshukumo, encinci, ephakathi, okanye enkulu yokuqalisa, kunye nezibonelelo. Ivenkile yeefranchise yenzelwe ii-franchisees kunye ne-franchisors.

Ukucholwa kungalulo naluphi na uhlobo lwamashishini amancinci, aphakathi, amakhulu, kurhwebo, iinkonzo, ukutya, njlnjl.Akhona amacandelo kunye namacandelwana, ungakhetha isixeko sakho, ilizwe, uqhelane nezibonelelo ezinkulu, umgaqo-nkqubo wamaxabiso, thethana, funda uphononongo lwabathengi kwi-portal. Ikwafumaneka ukujonga ukuba lisebenze ixesha elingakanani na ishishini lombutho othile, ingeniso kunye nokubhatala, ubume benkululeko, kunye nokuhlelwa ukusuka kwelona xabiso liphantsi ukuya kwelona likhulu. Xa uthenga i-franchise enkulu, akukho mfuneko yokubeka intengiso, iimveliso ezinedumela lehlabathi jikelele ziyaziwa kuye wonke umntu kwaye zinabaxhasi bazo. Ngayiphi na imeko, ngokuthenga i-franchise enkulu, uqhuba ishishini kunye nomnini-franchisor, oxelela ngeetshipsi kunye nokuqhubela phambili ukukhuthazwa kweembono zeenkonzo okanye uncedo. Kwakhona, kukho inani elikhulu leefranchise evenkileni ngamaxabiso afikelelekayo. Ngokuthenga i-franchise, ufumana ithuba lokumela umdla wophawu olunikiweyo kwingingqi yakho, ukwandisa ukusebenza kunye nenzuzo, kunye nokuphinda uhlawule iindleko zakho phantse kwangoko.

Iindleko ezinkulu zefranchise, umvuzo omkhulu. Kananjalo, xa uthenga i-franchise, iyafumaneka ukufumana uncedo kukhetho lwabasebenzi, kulawulo, nakulawulo, kuphuhliso lweshishini. Kukwakho nokubonisana nokujikeleza kwexesha kunye neengcali ezikhawulezisa ukubonelela ngemveliso yokukhuthaza iimveliso. Kwisiza, kunokwenzeka ukuba ungaboni kungekuphela kweendidi kwimfuno kodwa kunye nokubona ubalo-manani losuku, iveki, inyanga, unyaka. Kukho ukuvulwa, ukugcinwa, kunye nokuphuhliswa kwamasebe e-franchise, ukuphuhlisa ishishini eRussia, Kazakhstan, nakwamanye amazwe. Ukuhlawula ngokukhawuleza ngenxa yentsebenziswano kunye nevenkile yevenkile enkulu. Umtsalane osemgangathweni ophezulu wabantu, kunye nokukhetha okufanelekileyo, ukuqonda, kunye ne-SEO traffic.

Yiba liqabane kwaye ungabeki emngciphekweni ishishini lakho okanye izibonelelo zemali. Iikhathalogu zeFranchise yindlela esebenzayo yokukhulisa i-biz yakho kwiifomathi ezinkulu, esenza rhoqo ukuthengiselana. Abaphathi ababandakanyekayo kuphuhliso ukusuka ekuqaleni ukuya esiphelweni, beza nokwenyusa okutsha, iifomathi zokubekwa, ukutsala umdla kunye nokuthambisa ii-franchisors kunye ne-franchisees ngemisebenzi edibeneyo. Amanqaku angaphezulu, ukubanzi ukufikelela, kunye nengeniso ngakumbi kunye nokufikelela kubasebenzisi abaninzi. Sinikezela ngomsebenzi odibeneyo iminyaka emininzi, ngoncedo olulandelayo. I-Franchisors kufuneka ithathele ingqalelo into yokuba ukongeza kubathengi, ufumana intengiso. Ukuphuhliswa kwendlela yokuqala ngokukhawuleza, ngokulula, ngokulula, kwaye ngokukhawuleza, kuvumela ukufezekisa iziphumo ezinqwenelekayo, ukuzisa iinkampani kwinqanaba lomdibaniso.

Owona msebenzi uphambili womsebenzi wethu kukwandisa intengiso, ukuphuhlisa amashishini amancinci, aphakathi, okanye amakhulu kwihlabathi liphela. Sinika ithuba lokuthumela ngaphandle iinkonzo zethu okanye iimpahla kufutshane okanye kude phesheya, ngenxa yobukho bevenkile ye-elektroniki, ikhathalogu yee-franchise. Umanyano lwama-franchisors kunye ne-franchisees luqinisekisa ukukhula okuphezulu kunye nophuhliso, olwenziweyo kuzo zonke iinkalo zomsebenzi. Ukusetyenziswa kwendlela eyahlukileyo kunye nokuhamba kwabantu abaninzi kwikhathalogu ye-franchise kwenza kube lula kwaye kube lula ukuzisa inkampani kwinqanaba lamazwe aphesheya. Uninzi lweenkampani sele zingene kwimarike ngekhathalogu ye-franchise, kwaye awuthandabuzi. Sineqela lokudibana nabathengi. Kukulungele kwaye kulula ukuba ii-franchisors zibeke i-franchise yazo kwikhathalogu.

Unokwenza intlawulo nangaluphi na uhlobo olufanelekileyo, ngemali nangemali.

Ukufumana ulwazi oluthe kratya, kuyafumaneka ukunxibelelana neengcali zethu, kunye nokushiya isicelo nge-imeyile. Ukufumana malunga neendlela kunye nokubeka iimeko ze-franchise, izithembiso ezithandwayo, vele uye evenkileni. Unokwenza ngokuzimeleyo okanye ngokulungelelanisa zonke iimpawu kunye neengcali zethu.

Iifranchise eUkraine zisebenza ngokwemeko efanayo nakweliphi na elinye ilizwe emhlabeni. Ewe kunjalo, kufuneka kuthathelwe ingqalelo izinto ezithile zomthetho werhafu kunye nezinye izinto ezahlukileyo ezenzeka kwilizwe elinikiweyo. Abathengi abaninzi banomdla eUkraine, yiyo loo nto ii-franchise zithandwa kweli lizwe. Abathengisi abaninzi bafuna ukungena kwimakethi yaseUkraine, kwaye ilungelo lokuthengisa liza kusebenza ngokufanelekileyo kuba abantu bathanda iinkonzo zamanye amazwe kunye neempahla. Ukuba urhweba ngefranchise, ke kweli lizwe liyakwazi ukukhula kunye nokwenza inzuzo kumniniyo.

Iifranchise zibonakaliswa bubukho benkqubo ethile yesenzo, ekhokelwa nguwo, unokufikelela kwiziphumo ezinomdla. Olunye uphawu olwahlukileyo lwefranchise kukuba isebenza kwimodeli esele yenziwe. Ngamaxesha athile, kwenziwa ezinye iinguqu ezinxulumene nokwahluka kwendawo. Umzekelo, ukuba i-franchise isebenza eRashiya, ngoko ke, ngokufanelekileyo, izinto zokuqala zomthetho ziyaqwalaselwa ukuthintela iingxaki. Ukuba sithetha nge-Ukraine, ke ilungelo lokuthengisa ngaphakathi kweli lizwe liza kusebenza ngokungqinelana nomthetho wasekhaya. Iifranchise zaseNtshona eUkraine zinandipha inqanaba eliphezulu lokuthandwa.

Banokuqwalaselwa ikakhulu njengezinto zeshishini. Kuyafaneleka ukuba uqaphele ukuba xa uphakamisa ishishini elinjalo, kuyimfuneko ukudlulisa inani elithile lemali kwi-akhawunti yomthengisi, njengomthetho, oku kuvela kwi-9 ukuya kwi-11% - le yimali encinci kakhulu yokusebenzisa i-high-class ilungelo lokushishina.

Ngokubanzi, xa kufikwa ekuthengiseni imali, iguqulelwa kulwimi lwasemzini njengenzuzo okanye ilungelo. Ikwayimvumelwano yorhwebo elawula ubudlelwane phakathi kwamashishini aliqela. Ukuhanjiswa kwelinye iqela kumrhumo ithuba lokuxhaphaza uhlobo oluthile lweshishini phantsi kophawu oluthile. Elinye iqela lithenga imodeli yeshishini kwaye liyisebenzise ngokungqinelana nemigaqo emiselweyo. Ukuba uhlala eUkraine, kuya kwenzeka ukwenza imisebenzi yeofisi ngokungqinelana neesampulu ezinikiweyo ngaphandle kobunzima. Umrhumo wesambuku kufuneka uthathelwe ingqalelo xa usakha isicwangciso seshishini esifanelekileyo.

Inika ilungelo lokungasebenzisi kuphela imodeli yeshishini, uphawu lwentengiso, itekhnoloji, kunye nezinto ezingavuthiyo kodwa nokwenza ezinye iiofisi ezininzi ezisebenza ngokungqinelana nemigaqo egqithiselwe kuwe. Kulunge kakhulu kwaye kuyasebenza kuba awunyanzelekanga ukuba uphinde uyile ishishini.

Olunye uncedo lwefranchise lithuba elihle lokuvelisa umvuzo ngaphandle kokwenza nayiphi na imisebenzi yabefundisi kwasekuqaleni. Thatha nje izinto esele zenziwe, imveliso ephuculweyo, sebenzisa imigaqo echazwe kwangaphambili kwaye uqhubeke nemisebenzi yeshishini. Iluncedo kakhulu kwaye ilungele oko, oko kuthetha ukuba elo thuba akufuneki lityeshelwe. I-franchise yakho e-Ukraine iya kusebenza ngokugqibeleleyo xa ulandela itekhnoloji oyinikiweyo. I-Franchising inokuqondwa njengesiqeshiso esifikelela kunyulo lwentengiso okanye uphawu. Uphawu lwentengiso lunokuxhatshazwa emva kokuba ikhontrakthi igqityiwe kwaye kufikelelwe kwisivumelwano.

I-Franchise e-Ukraine, kunye nakwamanye amazwe, ifuna ukuncitshiswa, kodwa ukuba kuchaziwe kwisivumelwano, ezo ntlawulo azikho. Ukuxhuzulwa kunokufakwa endaweni yokubanakho ukuthenga imveliso ethile okanye inkonzo, kunye nomsebenzi kwi-franchisee. Kwangelo xesha, i-franchisor ifumana izibonelelo zayo. Unokufunda kwakhona izinto zokuthengisa ukuze wenze izigqibo ezifanelekileyo zolawulo kwaye uhlale ngaphezulu kwezinto.

Ukuba usebenzisa i-franchise e-Ukraine okanye ufuna ukuyithenga, kuya kufuneka unxibelelane nabathengisi ngokuthe ngqo. Kukho iindawo ezahlukeneyo, iikhathalogu, okanye iivenkile ezithengisa iifranchise. Ulawulo olunjalo lunokubonelela ngokhetho olufanelekileyo xa isisombululo esifanelekileyo sinokufunyanwa. Ngapha koko, unokuthelekisa iinketho ezahlukeneyo, ukumisela imbalelwano yeeparameter zexabiso kunye nomgangatho. I-franchise e-Ukraine kufuneka ikhethwe ngononophelo olukhulu, kwaye umthetho wengingqi kunye neminye imigaqo kunye nemigaqo kufuneka ithathelwe ingqalelo ukuze ungangeni kwimeko apho kuya kufuneka uhlawule isohlwayo okanye kuvela ezinye iingxaki. Sebenza ngobuchule ukufezekisa iziphumo ezibonakalayo kwishishini lakho.

Xa kufikwa ekuthengiseni imali eUkraine, iMcDonald's, iKFC, kunye nezinye iivenkile zokutya okukhawulezileyo ziye zithi qatha engqondweni. Kodwa i-franchise e-Ukraine ayikhawulelwanga kula magama awaziwayo.

I-Franchise kunye nomthengisi ziikhonsepthi ezinxulumene noko. Ukuqonda ngqo ukuba yintoni i-franchise, kuya kufuneka ufunde ulwazi ukuze wenze isigqibo esifanelekileyo kunye nesolawulo. Emva kwayo yonke loo nto, ulwazi olufanelekileyo sisitshixo sempumelelo. Kwakhona, ukusebenza ngokuthengisa ilungelo lokuthengisa kunye nomthengisi, okwenziwe yinkampani enesazela, uyakwazi ukwenza ngokulula naluphi na uluhlu lwemisebenzi eyahlukeneyo kwaye uhlangabezana nomsebenzi owenzayo. Akunyanzelekanga ukuba uhlale uphulukana nelahleko ngenxa yokuba abasebenzi kwinkampani yakho beqhuba kakubi kwimisebenzi yabo ethe ngqo. Umqeshwa ngamnye uyakwazi ukusebenzisa ixesha lakhe ukujongana nalo lonke uluhlu lomsebenzi weofisi.

Awunangxaki ngenxa nje yokuba inkqubo yethu ibonakala iyisicwangciso esisebenzayo sokunceda. Ukuba unomdla kwi-franchise, ke ulawulo kufuneka lwenziwe ngokufanelekileyo. Ewe kunjalo, isoftware ikunika ulwazi oluyimfuneko, nangona kunjalo, inkqubo yolawulo ngokwayo kufuneka yenziwe kusetyenziswa isoftware.

Ngoncedo lweqela labadwelisi benkqubo, uyakwazi ukugqiba umsebenzi weofisi ngexesha lokurekhoda. Xa unxibelelana ne-franchise, umthengisi akanyanzelekanga ukuba enze ngesandla umsebenzi omninzi weofisi. Unonxibelelwano oluphucukileyo kwaye lubukeka buhle. Emva kwayo yonke loo nto, uyakwazi ukukhetha olona hlobo loyilo lubalaseleyo.

Kubalulekile ukuba i-franchise kunye nomthengisi babe neloluhlu olupheleleyo lweendlela zokwakha ishishini. I-Franchise igqitha oosomashishini abakhoyo kwimarike kuninzi lwezalathi ezinokubekwa njengezona zibalulekileyo. Xa unxibelelana nomthengisi, inkampani ayinamava obunzima, yiyo loo nto i-franchise iyasebenza kwaye inakho ukufumana umvuzo ophezulu.