Bonke osomabhizinisi bafuna ukuthola ama-franchise afunwayo omkhiqizo owaziwayo ngemisebenzi yabo yezentengiselwano, ngokusetshenziswa okungabizi kakhulu, ebhizinisini, nokubuyiselwa ngokushesha. Kodwa-ke, nayi impikiswano yokuphikisana kokuxhumana okunengqondo phakathi kophawu lwentengiso oludumile, igama lomkhiqizo, nokusetshenziswa okungabizi kakhulu kuvela, kusukela lapho kuphakama isigaba, imodeli nomkhiqizo, kubiza kakhulu ukukusebenzisa nokukugcina ebhizinisini lama-franchise . Ukukhokhwa kwemali ngohlobo lokukhokhwa kwesamba esisodwa, izinkokhelo zanyanga zonke, nezimali zokukhangisa ezijwayelekile, ukuze kusetshenziswe ilogo yomkhiqizo eyaziwayo nedumile, kudinga imali enkulu, imijovo nezindleko. Ukukhokhwa ngesikhathi kwazo zonke izindleko zebhizinisi ezihlobene kusuka kuma-franchise afunwayo kudinga inzuzo engenayo yokugeleza kwemali, nge-akhawunti yasebhange, inhlangano yomsebenzi omuhle, inethiwekhi yokuthengisa ethuthukile neyandisiwe, ukugeleza okuphezulu kwezimoto, nezindawo eziningi zokuthengisa, zesikwele, ezinendawo ebanzi uhla lwezimpahla. Ngakho-ke, ukukhushulwa kwebhizinisi, udinga okunye ukukhangisa, ukutholakala, nokulanda kwemishini yokuhweba neyokukhiqiza, ukwandisa inani labomabhalane bezentengiso, abaphathi, ababonisi, ezobuchwepheshe, ezokukhiqiza, nezabasebenzi. Lapho usebenza nama-franchise athengiwe athengiwe, into esemqoka ukubala kahle intengo yokuthengisa yezimpahla nemikhiqizo, ngokubuyiselwa kwazo zonke izindleko eziyisisekelo nezisizayo ngokubala izindleko zezindleko.

Izindleko eziphezulu zokuthengisa izimpahla nemikhiqizo usebenzisa uhlobo lomthengisi we-franchisor ‘zingethusa umthengi omkhulu, futhi uzokwenqaba ukuthenga umkhiqizo obizayo. Ngokwenzayo, amaketanga okuthengisa athengisa izimpawu zokuhweba ezaziwayo futhi ezibizayo anamakhasimende awo asunguliwe kanye namakhasimende akhethiwe, angawodwana, ahloniphekile, aqinile athenga uhlobo oluthile lomkhiqizo. Zimbalwa kakhulu izivakashi ezikhululekile, ikakhulukazi abathengi bezitolo, kulezi zitolo. Kwimbangi yokuhweba ngobuningi, okusho uhlaka olukhulu lwesibalo sabantu, kuyadingeka ukusondela emisebenzini ngama-franchise afunwayo ngesimo esikhethekile, ukuthola ukuthi 'kusho okuyigolide', kwizimpawu zokuthengisa bekungabiza kubo futhi bathembele kwikhwalithi izimpahla nezinsiza ngokwazo. Ekusebenzeni komhlaba, izimpahla, izimboni nezamabhizinisi zikhona futhi zisabalele, kanti ama-franchise wezimpahla enza amaphesenti angamashumi ayisishiyagalolunye enzuzo. Ama-franchise athandwa kakhulu ama-franchise wezimpahla ahlotshaniswa nokuthengiswa kwe-pizza, ikhofi elenziwe ngomumo, okokugqoka, izicathulo, izinto zikagesi nezasendlini, izimoto, kanye nabathengisi bazo osomabhizinisi abavula izitolo zemikhiqizo nezitolo. Impumelelo yokuthengisa kuma-franchise wezimpahla ixhomeke kakhulu ekhonweni lobuchwepheshe lababonisi nabaphathi bezentengiso lokwethula umkhiqizo ophelile kumthengi ukuze bajabule, bazimisele ukuthenga izimpahla, futhi, benelisekile ngokuthenga ngempumelelo, bashiye ezitolo.

Ukuthola ukusebenza kahle kuma-franchise afunwayo kuhlotshaniswa nokuqeqeshwa okuqhubekayo kwabasebenzi, kwimishini efanelekile kakhulu namakhono atholakele, ngobuciko nangokwazi kwebhizinisi ukuthengisa umkhiqizo. Ukuqeqeshwa okuyimpoqo nama-webinars ngenqubo yokuqeqeshwa kwabasebenzi ababandakanyeka ekuthengisweni kwemikhiqizo, ekufinyeleleni ithalente nobizo lomsebenzi, ukuphoqa, ngobuciko nangobuciko ukuphoqa ikhasimende ukuthi lithenge, okuphinde kufakazele ubuqiniso bokuthi 'abasebenzi bayikho konke '. Ama-franchise afunwayo ayadingeka, ngoba ngendlela enengqondo, yenhlangano, ehlanganiswe nohlelo, bayakhokha masinyane, beletha imali efanelekile kosomabhizinisi-i-franchisee. Kuyindlela edidiyelwe nenenhloso yokuhlela iphrojekthi yebhizinisi lama-franchise, ngohlelo lwebhizinisi olwenziwe kahle, ucwaningo olunzulu, kanye nocwaningo lobudlelwano bemakethe, kanye nokuhlaziywa kwabathengi abafunwa ngempumelelo, okuletha ukubuyiselwa okusheshayo futhi okuletha ama-franchise isigaba nohlu lwezinto ezifunwayo. Ukwenza umsebenzi wokuqala wokuhlaziya kumandla wokugeleza kwemali okuvela kutshalo-mali olutshaliwe, ngokubalwa kwezomnotho, okubaliwe kwesibikezelo sebhizinisi, ekuhambeni kwemali, ukubalwa kwephrojekthi kwemali engenayo, izindleko, kanye nenzuzo kunika zonke izizathu zokwenza i-franchise ekhokhelwayo efunwayo. Ukwenza imigomo yokuhlela ngamasu nokuhlela imisebenzi efanelekile yokusabalalisa amasu, inani lotshalo-mali lokuqala, ukukhulisa inzuzo, ukugcina ibhalansi eqinile kanye 'nokulinganisa' phakathi kwezindleko zama-franchise nezindleko ezizayo zokwenza ibhizinisi, kungubufakazi nefomu isiphetho esizwakalayo sokuthi ukukhethwa kwama-franchise kwenziwa okulungile futhi kuthengwe ama-franchise athengiwe.

I-franchise entsha yebhizinisi isiphakamiso esikhanga kakhulu sabasomabhizinisi abafisa. Ibhizinisi elisha linokucaciswa kwalo nezingozi zalo. Ngakolunye uhlangothi, into entsha ihlala isendleleni, kepha ngakolunye uhlangothi, impumelelo ingaba yesikhashana. Abathengi bezimpahla noma amasevisi bangalahlekelwa yintshisekelo esiphakamisweni esisha ngokushesha bese baya kwabancintisana nabo. Ngakho-ke, i-franchise entsha yebhizinisi akufanele ihehe umthengi kuphela kepha futhi ibe nembuyiselo yesikhathi esizayo ngokuzayo. Ukwenza lokhu, kubalulekile ukuthatha isikhathi sakho futhi wenze ukuhlaziywa okugcwele kwe-franchise ehlongozwayo.

I-franchise uhlobo lwelayisense lebhizinisi elinokusekelwa okugcwele ekwenzeni ibhizinisi. Umthengisi uthengisa ilungelo lokusebenzisa uphawu lwentengiso, uqinisekisa ukuthi imithetho nezinhlelo eziyisisekelo ziyalandelwa ekuhleleni nasekuheheni abathengi. Imikhiqizo ethandwa kakhulu yenza ngisho nokulinganisa kwabasebenzi noma iyasiza ukuqasha. Ukuqalisa ibhizinisi lakho kulula kakhulu uma unezindlela namathuluzi afakazelwe avela ku-franchisor. Ama-franchise amasha ahlukaniswe ngempahla, ukukhiqizwa, izinsizakalo. Eqinisweni, inketho enenzuzo enkulu ukuthengiselana ngempahla. Ukuthengiswa kwempahla kabusha, izimali zidingeka kuphela ukuqasha nokukhokhela abasebenzi amaholo.

Ukukhiqizwa kwe-franchising kubandakanya ukufaka imali okuningi kusukela umkhiqizo ukhiqizwa futhi kufanele ufane ncamashi nomkhiqizo. Ngasikhathi sinye, i-franchisee ithenga ukwenziwa kobuchwepheshe obuthile bomkhiqizo, i-franchisor incoma ukuthi iziphi izinto zokusetshenziswa okufanele zisetshenziswe, futhi ingancoma ngisho nabaphakeli bezinto zokusetshenziswa. Umkhakha wezinsizakalo ungabiza noma ube nohlobo olwenziwe lula, konke kuya ngesivumelwano se-franchise kanye nezinsizakalo ezinikezwayo. Isibonelo, ukuhlinzekwa kwezinsizakalo ezintsha emkhakheni wezinhlelo, ukuthengwa kwelayisense kungahle kungabizi kangako, futhi ukwakhiwa kwegumbi elisha lokuzivocavoca kungahle kuholele ku-franchisee penny enhle. I-franchise yebhizinisi entsha ingatholakala futhi ithengwe nge-Intanethi, udinga ukuya kusisetshenziswa esethembekile, ngokwesibonelo, njengekhathalogi yethu yamalungelo okuhweba. Siqoqe yonke imibono emisha eseyiphumelele. Ngenxa yekhathalogi, ukwazile ukuthola i-franchise eyenzelwe okuthandayo kanye nebhajethi yakho.

Ukuzulazula okulula kwenza lula inqubo yokufuna ukunikezwa kwamazwe aphesheya kanye nasekhaya. Siphatha ama-franchise aqinisekisiwe kuphela njengoba singafuni ukwenza ukukhwabanisa. Thola i-franchise yakho entsha yebhizinisi nathi.

Ama-franchise eKenya angabonakala engcupheni ekuqaleni. Kodwa-ke, iKenya ayilona izwe eliyingozi kakhulu ezwenikazi i-Afrika. Kungakho i-franchise engxenyeni yebhizinisi elinikezwe ingathuthukiswa, kubalulekile nje ukubheka ukuthi yiziphi izici zesifunda ezizokuvimbela nokuthi yini engakusiza ngentuthuko. Uma unentshisekelo ku-franchise nokutholwa kwayo, khona-ke ungaxhumana namasayithi akhethekile. Lokhu kungaba yizitolo noma ukushintshana, kanye namarejista e-franchise, abhala zonke izinhlobo zemikhiqizo ongayisebenzisa ukuqala ibhizinisi lakho. Ngaphezu kwalokho, awudingi ukusungula noma iyiphi imodeli yebhizinisi kusuka ekuqaleni bese wenza i-logo.

Usuvele uthola i-franchise eyenziwe ngomumo, okusho ukuthi ungaba ngomunye wosomabhizinisi abaphumelela kakhulu eKenya. Udinga nje ukuthola i-franchise efanelekile efanelekile kulwazi lwakho nohlobo lomsebenzi.

I-franchise eKenya izosebenza ngokuvumelana nesivumelwano osenza ne-franchisor. Abantu abaningi bayayazi iKenya ngezinhlobo zayo zetiye ezidumile, kepha i-franchise ingahlobana nanoma yimuphi umkhakha womsebenzi. Isibonelo, kungaba ikhefi, ihhotela, noma eminye imisebenzi eyenza izinga eliphezulu lemali engenayo. Lapho usebenzisa i-franchise eKenya, udinga ukukhumbula ukuthi udinga ukudlulisa inani elithile lezimali kuma-akhawunti enkampani ekunikeze ilungelo lokusebenzisa umkhiqizo nobuchwepheshe bayo. Lapho usebenza nge-franchise eKenya, kufanele kuqashelwe ngokweqile lapho kubhekwene nabathengi, njengoba ubuchwepheshe besifunda kungafanele buthathwe kalula. Kodwa-ke, konke akunzima kangako, okusho ukuthi udinga ukuthatha izingozi bese uqala ibhizinisi lakho, ngisebenzisa i-franchise eyenziwe ngomumo.

Ngemuva kwakho konke, uthola nemodeli yebhizinisi ephelele njengebhonasi kumkhiqizo wakho, okubandakanya lonke ulwazi ongaludinga ukuze ufinyelele ezindaweni eziphakeme.