Bhizinesi franchise zvakajairika mubhizinesi renyika nhasi. Mupfungwa yakajairika yeshoko, franchise chibvumirano chakahwirudzurwa nemuridzi wechiratidzo (tekinoroji maitiro, zvivakwa zveruzivo, chiratidzo, bhizinesi modhi, nezvimwewo) kodzero yekushandisa iyo yakatarwa mhando pasi pemamwe mamiriro. Muchokwadi, iyo franchisee (bato rinowana mvumo yekushandisa kwakadaro) inova mudiwa weiyo franchisor (muridzi wechiratidzo) mubhizimusi rakagadzirwa, rakasimudzirwa bhizinesi. Kwete yemahara, hongu. Mitemo ye franchise inogona kusanganisira kwete chete matekinoroji uye kodzero yekuburitsa zvigadzirwa kana kupa masevhisi pasi peimwe zita rezita asiwo kupihwa kwekushambadzira zvinhu, mabhizinesi ekutaurirana, zvirongwa zvebhizinesi, kudzidziswa kwevashandi, nezvimwe. mabhenefiti.

Chekutanga, munhu anowana rinenge rakagadzirira-rakagadzirwa bhizinesi, rakashambadzirwa zvakakwana, nevatengi vakavimbika nevatengesi vebhizinesi. Kechipiri, sekutonga, ese mabhizinesi maitiro akatove akaitwa, akatsanangurwa zvakajeka, uye akaedzwazve kuyedzwa mukuita. Chechitatu, iyo franchisee kazhinji haina kutarisana nebasa rekutsvagisa musika uye zvinodiwa nevatengi, kugadzira zvigadzirwa zvitsva uye zvigadzirwa. Basa rayo nderekupa maitiro ebhizinesi ekugadzira uye akagadzirira-kugadzirwa uye anozivikanwa zvigadzirwa kutengeserana (kana masevhisi), ayo, sekutonga, zvinoreva mari inovimbiswa uye purofiti yakajairwa mushure mekutanga basa. Ehe, kutengesa mari kunewo njodzi dzayo uye zvingangoitika zvakaipa maererano nezviitiko zvebhizinesi. Chekutanga pane zvese, tiri kutaura nezve kudiwa kwekubhadhara mvumo (mari inosungirwa yekushandisa chiratidzo). Kazhinji kazhinji inoverengwa sepesenti yemitero, asi inogona zvakare kugadziriswa.

Mamwe masevhisi (kushambadza neruzivo rutsigiro, rutsigiro rwebhizinesi uye rutsigiro rwehurongwa, rubatsiro mukusarudzwa uye kudzidziswa kwevashandi, nezvimwewo) hazvipi kupihwa pachena. Mutengo wema franchise zvakananga unoenderana nemutengo wechitengesi chakapihwa mune iyi mhando yetaisi uye inogona kuverengerwa zviuru nezviuru zvemadhora (semuenzaniso, saMcDonald's). Izvo zvinofanirwa kucherechedzwa kuti makambani makuru uye anozivikanwa, ane mafranchise anodhura, anowanzo kupa avo franchisees mukana wekubhadhara mari idzi muzvikamu, izvo zvinoderedza mutoro pabhizinesi mumwedzi yekutanga uye kunyangwe makore ekuvapo kwayo.

Iyo nyowani bhizinesi franchise ndiyo inokwezva inoshuvira vanamuzvinabhizinesi chirevo. Bhizinesi idzva rine zvaro chairo uye njodzi. Kune rimwe divi, chimwe chinhu chitsva chinogara chiri muchimiro, asi kune rimwe divi, budiriro inogona kuve pfupi-pfupi. Vatengi vezvinhu kana masevhisi vanogona kukurumidza kurasikirwa nechido muchirongwa chitsva voenda kune vakwikwidzi. Nekudaro, nyowani bhizinesi franchise haifanire kungokwezva mutengi chete asiwo kuve neyakareba-kudzoka mune ramangwana. Kuti uite izvi, zvakakosha kutora nguva yako uye kuitisa zvakazara kuongororwa kweiyo franchise yakatsanangurwa.

Iyo franchise rudzi rwebhizimisi rezinesi nerutsigiro ruzere mukumhanyisa bhizinesi. Mutengesi anotengesa kodzero yekushandisa chiratidzo chake, anova nechokwadi chekuti mitemo yakakosha uye zvirongwa zvinoteverwa pakuronga nekukwezva vatengi. Mhando dzinozivikanwa kwazvo dzinototorera vashandi kana kubatsira kuvapa mari. Kumhanyisa bhizinesi rako kuri nyore kwazvo kana iwe uine nzira dzakaratidza uye maturusi kubva kuna franchisor. Mafranchise matsva akapatsanurwa kuita chinhu, kugadzirwa, masevhisi. Muchokwadi, sarudzo inobatsira kwazvo ndeyekutengesa franchising. Iko kutengesa kwezvinhu, mari inongodiwa chete kuroja uye kubhadhara mari kuvashandi.

Kugadzira kutengesa mari kunosanganisira kuwanda kwekudyara sezvo chigadzirwa chichigadzirwa uye chinofanira kunyatsoenderana nechiratidzo. Panguva imwecheteyo, iyo franchisee inotenga kugadzirwa kweimwe chigadzirwa tekinoroji, iyo franchisor inokurudzira kuti ndezvipi zvigadzirwa mbichana zvinofanirwa kushandiswa, uye zvinogona kutokurudzira vatengesi vezvigadzirwa. Chikamu chebasa chinogona kudhura kana kuve neyakareruka vhezheni, zvese zvinoenderana nechibvumirano chefranchise uye masevhisi akapihwa. Semuenzaniso, kupihwa kwemasevhisi matsva mundima yehurongwa, kutenga rezinesi kunogona kunge kusingadhure zvakanyanya, uye kuvakwa kwenzvimbo nyowani yekusimbisa muviri kunogona kukonzera franchisee yakanaka penny. Bhizinesi idzva franchise rinogona kuwanikwa nekutengwa kuburikidza neInternet, unofanirwa kuenda kune inovimbwa sosi, semuenzaniso, senge yedu franchise katarogu. Isu takaunganidza ese matsva mazano anga aenda munzira yavo yekubudirira. Kutenda kukatalog, iwe unokwanisa kuwana iyo franchise inoenderana neyako zvaunofarira uye bhajeti.

Kufambisa nyore nyore kunorerutsa maitiro ekutsvaga kwekunze uye epamba zvinopihwa. Isu tinongogashira akasimbiswa mafranchise sezvo isu tisingade kufambisa kubiridzira. Tsvaga yako nyowani bhizinesi franchise nesu.

Imwe yekudyira yeItaly franchise ibhizimusi rinogona kuita bhizinesi, uye zvakakodzera kuyeuka kushandira vatengi vako zvinobudirira. Sarudza franchise yakakodzera kwazvo pakati peavo vakapihwa kuitira kuti uite purojekiti inobatsira kwazvo mune ramangwana. Iwe unogona kusarudza franchise yeiyo Italian cafe pane inoenderana maseru paInternet. Pachave nesarudzo dzakasiyana siyana dzaunogona kusarudza iyo yakakodzera kwazvo. Iyi resitorendi yakachengetedzwa yeItari inoratidzwa nemenyu yakasarudzika ine dzakasiyana siyana ndiro dzinobva dzakananga kubva kuiyi nyika yekumaodzanyemba kweEurope. Kana iwe ukafunga kuenda kuresitorendi yeItaly uye urikutsvaga franchise, saka unofanirwa kukurukura mazwi ehukama nevamiriri vese vemhando.

Sarudza sarudzo iyo inopa yakanakisa mamiriro. Ehe, inofanirwa kuve inozivikanwa muguta rako kuitira kuti ikwirise mhedzisiro yeiyo franchise yeresitorendi yekuItari.

Asi zvakakosha kuyeuka kuti iwe unogona kuongororwa chero nguva nemasangano ehurumende. Iyi cheki inogona kuitwa neiyo sanitary uye epidemiological chiteshi chekutevedzera zviyero zvebasa. Uye zvakare, kana iwe urikushandisa franchise yeresitorendi yekuItaly, ongororo inogona zvakare kuuya kubva kudivi reiyo franchisor. Icho chinhu chimwe kana iri yepamutemo komisheni. Iyo iri imwe nyaya kana ichi chiri icho chinonzi chakavanzika shopper uyo anouya pasi pechirevo chemutengi uye achaodha chikafu uye kuongorora sevhisi, pamwe nemhando yemidziyo. Paunenge uchishanda pamwe neiyo Italian yekudyira franchise, iwe unofanirwa kushandira mumwe nemumwe mutengi anouya kwauri sekunge ari kupa chirevo akananga kune mumiriri wechiratidzo.

Ipapo iwe haugone kutya cheki uye, uyezve, wedzera iro vhoriyamu remabhajeti mareti nekuda kwenhamba hombe yemirairo. Inobatsira kwazvo, inoshanda nemazvo, uye inopa basa remhando yepamusoro. Uchakwanisa kuvaka mukurumbira wakanaka uye kunakirwa nekufamba kwenguva.

Franchise muManagua ine mikana yese yekubudirira kana uchiona franchise, unofanirwa kuyeuka zvirevo zvakapihwa nemutengesi. Izvo zvakakosha kumuridzi weiyo trademark iyo iyo franchisee inozadzisa zvisungo zvayo. Ichi ndicho chikonzero arikutsvaga oga muparidzi mukati mefranchise. Uyu muparadzi anogona kuronga network yake mumafomati emuno. Netiweki inokura nekusvetuka uye panogumira kana mukana unobudirira wapinda. A franchise inobatsira kubata nehuwandu hukuru hwezvinetso nyore nyore uye zvinobudirira.

Dzimwe njodzi hadzitombomuke uye hadzityisidzi kana iwe ukaona franchise muManagua zvinoenderana nezvakatemerwa zviyero. Managua iguta rinokwezva, unofanirwa kunzwisisa kuti ndedzipi njodzi nemikana iripo pakushandisa kodzero. Inowanzo kukurudzirwa kuti ugare uchiita ongororo ye swot pamberi. Ichi chishandiso chinobatsira kuona kuti ndeapi mikana iyo sangano rinogamuchira, ndedzipi njodzi dzinogona kutyisidzira, ndezvipi zvakanaka nezvakaipa zviripo kuzvishandisa. Iyo yakaipa yeropafadzo muManagua inogona zvakare kushandiswa. Mimwe minus inotozova pluses. Tinofanira kushandura isina kusimba kuita yakasimba.

Kuti uite izvi, iwe unofanirwa kuswededza zvine mutsindo mashandiro eiyo franchise munharaunda yeManagua. Iri chirongwa chebhizinesi, chichiita icho, iwe unofanirwa kuziva nezvezvinofungidzirwa mabasa. Iyo franchise muManagua yakanyatso kuzadzikiswa mune mamwe maguta 'mabhizinesi mapurojekiti. Zvirokwazvo, zvakasarudzika zvemuno zvinofungidzirwa, zvisinei, kazhinji, ikopi chaiyo yechiratidzo chepakutanga inodiwa. Basa rese remuhofisi rinofanira kuve rakabatana. Mamwe mafranchise anokura munharaunda, mamwe anowedzera pasirese. Huwandu hukuru hwemaAmerican franchise anoshanda muManagua.

Izvi zvinoshandawo kune dzimwe nyika. Mushure mezvose, franchise inobatsira. Kunyangwe iwe uchishanda muManagua, kana imwe nzvimbo kana nyika, unofanirwa kutevedzera mutemo. Izvo zvinoshandawo kunyorerwa, zvirevo, mirau. Ivo vanozove mutungamiri wako kuzviito. Usatyora mitemo, yakazara nekukuvara kune zita rechiratidzo. Mvumo haifaniri kukuvadza franchisor yako.

Pane kupokana, anoishandisa kuti isimbise kuwedzera kwakanyanya. Iye franchisor anovavarira kuona kuti kambani yake ndiyo mhedzisiro mutungamiri mumusika. Kana franchise yatanga muManagua, yekutanga makwikwi ongororo inoda kuitwa. Up-to-date ruzivo runobatsira iwe kunzwisisa maitiro ekuita mune chero yakapihwa mamiriro. Iyo franchise inogadzira yakakwira mwero wemari, zvisinei, kuedza kunofanira kuitwa.