Kuba mubufatanye nisosiyete USU Software uzatangira gukora ishoramari rito rya francise. Mugura francise hamwe nishoramari rito nkubucuruzi, urashobora gukora ibikorwa bitandukanye byakazi muri gahunda yashyizweho na gahunda yumushinga wateranijwe. Ufite intego yo kugura ubucuruzi bwawe bwite, buri francise ntoya ishoramari intangiriro yibikorwa bishya byikigo, bishobora kugurwa mwizina ryisosiyete ikora software ya USU. Urashobora kugura francise nziza hamwe nishoramari rito usinyana amasezerano nishirahamwe ryacu, nkumufatanyabikorwa, ritanga ingamba zidasanzwe ziterambere. Igitekerezo cyatoranijwe, cyanyuze mu masezerano hagati y’impande zombi, nta nubwo cyananiwe gutsindwa, kigomba kunyura mu mwanzuro muto, hamwe n’amasezerano y’impande zombi. Kugirango ubone umushinga mwiza witerambere rya francise, software USU Software iri mubafite ibyemezo byemewe, byongera ikizere cyabakiriya inshuro nyinshi.

Kugura hamwe nishoramari rito kuva kurubuga rwemewe rwikigo cyacu, birakenewe, mbere yuko habaho ibibazo byibuze, kugirana amasezerano mugihe uhuye nabakozi bafite uburambe. Impuguke zacu zitanga urutonde rurambuye rwicyitegererezo cyibikorwa byibuze, bigomba gukurikizwa neza nkuko byateganijwe byibuze bwa mbere nyuma yo gufungura ikigo. Kubindi bisobanuro bijyanye na software ya USU, urashobora kureba kuri e-site yabugenewe kugirango ubone amakuru arambuye mubice bitandukanye. Isosiyete nziza yageragejwe nigihe kinini USU Software igurisha gahunda zidasanzwe za francise, hamwe nimishinga itandukanye yubucuruzi rwose izana intsinzi kubakiriya nubufatanye bwingirakamaro. Urashobora kugura ingamba muruganda rwacu, rutanga urutonde rwicyerekezo cyo gushiraho amahugurwa yubucuruzi no gutera imbere mubunini wifuza. Urashobora kwakira mugihe gikenewe amakuru akenewe mugukora ubucuruzi bwawe, hamwe no gushyira ibicuruzwa byarangiye, hamwe nurutonde rwa serivisi zitangwa. Urashobora kugura francise nziza kurubuga rwemewe cyane cyane kubucuruzi bwubucuruzi aho ababikora baherereye, batanga imishinga yibikorwa byo kwihangira imirimo.

Muri uru rutonde rwamashyirahamwe, isosiyete nziza ya USU Software nisosiyete itanga icyizere cyane, hamwe na gahunda zitandukanye za francise, hamwe nimishinga itandukanye yubucuruzi, hamwe nibitekerezo byinjiza byinshi mubyerekezo bitandukanye. Nibyiza kugura amahitamo yubucuruzi afite amahirwe make yimirimo yubukungu, uhereye kumasosiyete yizewe nka sosiyete ya USU Software, kubera ko igitekerezo kigomba kugenzurwa muburyo bwuzuye ninzobere zikigo cyacu, fagitire kubakiriya kugurisha umushinga kuri urubuga. Muri rusange, isosiyete yacu idasanzwe ya USU Software irashobora gushimisha buri mukiriya mu cyerekezo cyo guhitamo neza ingamba za francise, hamwe n’ishoramari rito ry’umushinga, mu gukora amahugurwa arambuye ku baguzi ku bijyanye no guteza imbere ibikorwa byo kwihangira imirimo. Gukora kuri francise nziza hamwe nishoramari rito cyane byoroshye kuruta gutegura igitekerezo cyubucuruzi ushobora gukora murwego rwigenga, hamwe nugushidikanya kwinshi kubitsinda. Icyifuzo cyo kugura byibuze ishoramari ryishoramari, ryumva ba rwiyemezamirimo benshi, kubera ko ntakibazo gihari, kubijyanye nuko umuntu ashobora kwiringira ibisubizo biri imbere. Iyi nzira yubufatanye iganisha ku bisubizo byingirakamaro kuva abakiriya bakurikiza byimazeyo inzira yarangiye yatejwe imbere nabakozi ba sosiyete. Mugihe uguze francise hamwe nishoramari rito, ugomba gutangira gukora ubushakashatsi kurutonde rwawe rwamahitamo kubwinshi-bwunguka.

Isosiyete ikora software ya USU ifite sisitemu, porogaramu, n'ingamba byateye imbere kurubuga rwemewe, itanga amakuru arambuye kuri buri gicuruzwa gishobora kugurwa, hamwe niterambere ryakurikiyeho mu turere twa kure. Abakiriya bafite intego, bagamije guteza imbere ubucuruzi bwabo, rwose bagera ku ntsinzi yifuzwa nigisubizo, hubahirijwe byuzuye amabwiriza yatanzwe nabakozi bacu. Kugirango habeho ireme ryiza kandi ryiza neza, urashobora kandi kubona ibitekerezo byinzobere zacu zifite ibihimbano byiza. Kubera ko amashyirahamwe akora inganda aherereye cyane cyane mumijyi minini, birakenewe kubona uburyo bwiza bwabakiriya buherereye mumijyi mito mito kugirango yuzuze isoko murwego rwibikorwa kandi byunguke. Ishoramari rishobora guterwa nubwoko bwibikorwa umukiriya ahitamo kuva bigaragara ko imiterere yumusaruro aricyo cyerekezo gihenze, nyuma urashobora kwibanda kubucuruzi mubicuruzwa bitandukanye, nicyiciro cyanyuma kurangiza no gutanga serivisi. Uruganda rwacu ruzi gukora inama zabafatanyabikorwa, aho bishoboka gukemura ibibazo byose byuburyo butandukanye, bishoboka ko twagirana amasezerano nintangiriro yakazi. Twabibutsa ko ibyingenzi byagezweho kurwego rusanzwe rwisosiyete ari itsinda, aho urwego rwo kugurisha imishinga rushingiye.

Ni muri urwo rwego, gutoranya inzobere byari uburyo bunoze, buherekejwe rwose n'amashuri makuru, uburambe ku kazi, no kwiga mubihe bitandukanye by'akazi. Niyo mpamvu, buri muyobozi agomba kuzirikana ko intsinzi yisosiyete ahanini iterwa nabakozi batoranijwe, ndetse nubushobozi bwo gukemura ibibazo bitandukanye. Gutezimbere ubucuruzi bwawe bwite hamwe nishoramari rito rya francise, ugomba gufatanya ninzobere zacu, guhagararira inyungu za software ya USU, hamwe na gahunda n'imishinga mubyerekezo bitandukanye.

Ikigo cya francise kibereye abantu bashaka gufungura imishinga yabo, ariko badafite amafaranga kugirango babigereho cyangwa badashaka guhura nibibazo byubucuruzi. Igitekerezo cya 'agence' - gishobora kugira ubusobanuro bwagutse rwose, ariko kubikorwa byubucuruzi, bikubiyemo uburyo bwo guhuza hagati yugurisha nuwaguze. Muri iri suzuma, tuzavuga ku bigo bitimukanwa no kugura francise muri ubu bwoko bwubucuruzi. Birazwi ko isoko ryimitungo itimukanwa cyane kandi rishobora guterwa nimpamvu zitandukanye zamafaranga. Niyo mpamvu, ni ngombwa cyane kugira igitekerezo runaka cyo kuyobora ikigo no gushaka inkunga mubihe bidashoboka. Ariko tuvuge iki niba uburambe muri kariya gace budahari rwose?

Irushanwa mubijyanye numutungo utimukanwa ni mwinshi, biragoye guhera guhera, igisubizo cyiza, muriki gihe, gishobora kuba kugura ikigo cya francise. Ni ayahe mafranga ukwiye kwitondera? Amashanyarazi yimitungo itimukanwa arashobora guhagararirwa ninzego zimitungo itimukanwa, ibigo byubwubatsi, hamwe namasosiyete yo gusana; ibigo mu rwego rwo kugisha inama no gukodesha. Kuki ibigo nkibi bigomba 'gutanga' francises zabo? Ubu bucuruzi bwiteguye kwagura ubucuruzi no kumenyekanisha ibicuruzwa byabo. Kuri bo, kumenyekana, kumenyekana, no gukundwa ni ngombwa. Itanga kandi amafaranga yinjiza, nta shoramari ryinshi, ifitiye akamaro kanini impande zombi. Kugirango utangire ubufatanye, franchisee asabwa kwishyura icyarimwe kandi akishyura buri kwezi (royalties).

Rimwe na rimwe, francisor igarukira gusa ku kwishyura rimwe.

Kuki ari byiza kugura francise? Ahanini kuberako udakeneye gushora imari cyane, bivuze ko udakeneye guhungabanya ishoramari ryawe. Birasabwa kugura ikigo cya francise mugihe usanzwe ufite ubucuruzi buciriritse. Ibi nibyiza cyane kuko usanzwe ukora, ukeneye gusa kuzamura francise no kongera umubare wabakiriya bakoresha serivise zawe. Gukora munsi yizina rizwi bizatanga umusaruro inshuro nyinshi kuruta gutangira guhera kandi nta cyubahiro runaka. Nigute ubufatanye mumurongo wa francisor-franchisee bukora? Umufaransa agenera umuyobozi ushinzwe kugenzura franchisee, kandi itsinda ryinzobere zose zirashobora gufasha igihe icyo aricyo cyose. Ibikurikira, urabona uburyo bwateguwe bwimitungo itimukanwa, abakiriya naba realiste basura burimunsi.

Kubikorwa byiza, uzashobora kubona intambwe-ku-ntambwe yo kuyobora ikigo. Amahirwe yinyongera yubufatanye namabanki nabateza imbere bizagura amahirwe yo kubona inyungu nini, kandi francisor nayo irashobora gufasha muriki kibazo. Isosiyete izwi cyane yongerera cyane amahirwe yo gukora neza kwihangira imirimo. Isosiyete ikorana nayo izahora ikurikirana isoko, itegure ibyifuzo, kandi ishyireho umubano nabateza imbere. Gushakisha francise no kuyigura bigomba kugabanywa intego: 'Shakisha kandi ntutakaze'. Bisobanura iki?.

Kugirango ubone umufatanyabikorwa wubucuruzi ukwiye, ugomba gukora cyane, bitabaye ibyo, urashobora kugwa mumutego wabashuka. Nkuko bisanzwe, basezeranya imisozi ya zahabu, amasezerano adasobanutse yubufatanye, ariko ukimara kugura francise, irazimira, igusigira urubuga rudafite akazi cyangwa urupapuro rwuzuye kuri enterineti. Nigute ushobora kwirinda ibi? Jya gusa kurubuga rwizewe no mububiko bwa interineti. Kubona francise bikorwa cyane cyane mububiko bwa interineti. Muri kataloge, urashobora guhitamo icyiciro gikwiye cyangwa ugashyiraho ahantu ho gushakisha. Byongeye kandi, ibyifuzo birashobora kugabanwa muburyo bwo kuzamuka cyangwa kumanuka gushora imari.

Umaze guhitamo francise, birakwiye gusuzuma izina rya francisor. Ibi birashobora gukorwa binyuze mumasoko afunguye yamakuru. Icyamamare cyamamare kigomba kuba gifite intego kandi kigerwaho. Ibyamamare birashobora kugenzurwa kuri enterineti. Niba nta makuru yerekeye iyi sosiyete kuri enterineti, noneho ikibazo kivuka, ni izihe nyungu zubufatanye nayo? Hagomba kubaho isubiramo kuri enterineti kubyerekeye ibikorwa bya francisor, ariko kandi bigomba gufatwa neza. Mbere yo gukora amasezerano yubufaransa, witondere ingingo zingenzi zamasezerano yubufatanye. Genda unyuze muri buri kintu ukwe niba ukeneye ubufasha.

Ntugasinye amasezerano niba arimo amagambo rusange kandi adasobanutse. Kugira amahoro yuzuye mumutima, saba isosiyete kopi yinyandiko ziyobora hanyuma urebe icyemezo na numero zimpushya. Wizere imibare n'ibipimo gusa, wirengagize amasezerano yimisozi ya zahabu nubutunzi butavugwa. Cataloge yacu irashobora kugufasha muguhitamo francise, kumikoro yacu uzasangamo ibintu byose byiza byatanzwe mugereranije nishoramari. Duhagarariye ibigo byamahanga ndetse nigihugu. Isoko ryikigo cyimitungo itimukanwa rirahinduka ariko ryunguka cyane. Mugushira ibintu byose mumwanya wintangiriro yurugendo kandi ukagira umufatanyabikorwa wizewe nawe, urashobora kwishakira inzira yawe yo gutsinda nta nkurikizi cyangwa ibiza byubukungu.

Franchise nuhagarariye - ibi bitekerezo byombi bifitanye isano ya hafi. Kugira ngo wumve uburyo bwo gutangiza akazi ko mu biro, ugomba gukoresha software nziza. Niba ushishikajwe na francise, uyihagarariye agomba kwitabwaho bikwiye. Porogaramu ifasha gusa guhangana niki gikorwa. Urashobora kubishyira mubikorwa neza kandi byiza, udakoze amakosa. Imikorere ya francise hamwe nuhagarariye porogaramu ikora neza kuri mudasobwa iyo ari yo yose.

Imikorere yacyo iragurwa cyane binyuze murwego rwo hejuru rwo kurema. Tekinoroji ya tekinoroji yo murwego rwohejuru ituma bishoboka amaherezo kuba ikintu cyiza mubucuruzi. Uhagarariye ntagikeneye gukorana nintoki nabakozi, kandi urashobora kuzana francise kurwego rushya rwose rwumwuga. Urashobora kugendana nikirangantego nyamukuru utanga serivisi zabakiriya cyangwa ubundi bucuruzi ubwo aribwo bwose bushoboka.

Iyo ukorana na francise, ntakibazo ufite mugihe igisubizo cya software cyinjiye mubikorwa. Nibyiza cyane kandi byiza, bivuze ko inzira ihuriweho idakwiye kwirengagizwa. Ukeneye igisubizo cyiza cya mudasobwa cyakozwe neza kugirango woroshye akazi ka biro.

Iyo ukoresha francise, birashoboka guhuza nuhagarariye ukoresheje ibikoresho byikora. Kurugero, urashobora gutanga raporo ukoresheje ubwenge bwubukorikori bwinjijwe muri complexe niba uguze ibicuruzwa byiza. Porogaramu iroroshye gushiraho, kandi ihangana nibikorwa bigoye cyane bya gahunda isanzwe yonyine. Raporo buri gihe mumaboko yuwuserukira, hamwe na francise ibasha kwiteza imbere. Uburyo bukoreshwa bwamafaranga yabikesha ibikorwa byateguwe neza bizakorwa neza bishoboka. Igicuruzwa cyakozwe nabashinzwe porogaramu bafite uburambe butuma bakora ibikorwa byose bikenewe byihuse kandi neza.

Byoroshye-kwiga-franchise hamwe niterambere ryabahagarariye bemera gukorana numukiriya umwe. Inzobere zawe zose zifite itandukaniro ukurikije urwego rwo kubona kugirango urwego rwo hejuru rwo kurinda amakuru.

Franchise nuhagarariye bisaba ibikoresho bimwe kugirango bigende neza. Kurugero, sisitemu yemerera intoki gukoresha amakuru gutunganya cyangwa gutangiza inzira, byose bisabwe nuwabikoresheje. Guhindura intoki birakenewe mugihe hari ikintu gikeneye gukosorwa. Imikorere yikora ituma gukora imirimo iyo ari yo yose yo mu biro neza, kimwe no kuyipima neza. Uruganda rukora neza rutanga imikoranire ntuhagarariye gusa ahubwo nabandi. Nibyiza cyane, koresha rero progaramu nziza.

Uburyo bukomatanyirijwe kuri francise hamwe nuyihagarariye bayobora uruganda murwego rwo hejuru kandi rwagezweho.

Ubufaransa bwu Rwanda bufungura inzira nshya kandi bugura imipaka, bigatuma rwiyemezamirimo mushya akora ku izina ryikirango kizwi, adatakaje igihe cyo kuzamura cyangwa kubaka abakiriya. Kugirango ubone amahirwe nkaya kandi ukore muburyo bwiza, umaze kugereranya isoko, kugereranya ibihe byo kwishyura byibiciro byose, kubona amakuru kumafaranga yinjiza mbere nibindi bipimo, birashoboka kujya kuri kataloge ya franchise, itanga kugeza kuri -itariki yamakuru kubitangwa, kuri buri uburyohe, murwego rwibikorwa nu mufuka . Igiciro cya francise mu Rwanda, Moscou. New York n'indi mijyi n'ibihugu, biratandukanye gusa bitewe na franciser uzi ubucuruzi imbere, ashinzwe amakuru yatanzwe, kuko, usibye uburenganzira bwo gukora, hazatangwa andi makuru yubuyobozi bwiza, kugenzura, ibaruramari, no gusesengura. Mubyongeyeho, francisor itanga abakiriya, kwamamaza ishami ryanyu, kujya gufungura amaduka mashya cyangwa salon, amashami, ibicuruzwa, nibindi. Impanuro zirahari haba hamwe naba francisor cyangwa ninzobere mububiko bwacu.

Na none, muri kataloge ya francises, uzabona amakuru yuzuye kubiciro, serivisi, ibikubiye mu masezerano, amafaranga yinyongera, igihe cyo kwishyura, igihe cyo kwinjiza bwa mbere, amakuru kumafaranga rimwe, amafaranga yubukode, nibindi.

Kubindi bisobanuro ku Rwanda, kurikira ihuriro kuri kataloge. Na none, ibyifuzo byose byu Rwanda, isuzuma ryabakiriya bacu, hamwe nu rutonde rwa francises bizagaragara mububiko. Twishimiye inyungu zerekanwe n'amahirwe y'ubufatanye.