Ma franchise amabizinesi ndiotsika mtengo pamabizinesi ang'onoang'ono kapena apakatikati ofunikira masiku ano. Ma Franchise okha ndi omwe amapereka ufulu wogwiritsa ntchito dzina (mtundu), dzina lomwe lili ndi bizinesi muntchito inayake, yokhazikitsidwa pamikhalidwe ina, yotsika mtengo kapena yokwera mtengo. Kugula chilolezo kumathandizira pa bizinesi yanu ngati mukudziwa momwe mungachitire. Ma franchise amatha kuganiziridwa ngati kubwereketsa kwanthawi yayitali ndi malingaliro abizinesi, kuyambitsa koyambirira, ndi maudindo ena. Lero, palibe chosatheka, ngati koyambirira kunali koyenera kuganiza pawokha, kufunsa ndi kulipira kuti mudziwe zambiri, lero, chifukwa cha zomwe zakhala zikuchitika pa IT, ndichachangu komanso chothandiza kupeza mabizinesi oyenera, pogwiritsa ntchito mndandanda wama franchise, kuwonetsa mtengo wotsika mtengo . Kupezeka kwa chida ndi kugawa, kusefa data yakusaka, kumakhalapo kuti muchepetse ndikusintha zomwe zapezeka, komanso kukhathamiritsa nthawi yogwira ntchito, chifukwa cha nthawi, ndalama.

Musanafufuze, muyenera kusankha zomwe mukuganiza kuti ndi bizinesi yanu, mutu wanji, ndi ziti zomwe mukuwona, muwerenge ndalama zoyambira, chifukwa pogula ndalama zotsika mtengo ndizothekanso kubweza. Ngati, komabe, simunasankhe pamalonda anu, sankhani ma franchise pazomwe mwasankha, china chake chingakuyankhireni. Kwa izi, pali tsamba linalake, lokhala ndi ma franchise apano, zikhalidwe, njira zolipirira, zosefera mitundu yotsika mtengo komanso yotsika mtengo. Mukapeza, mumangokhala ndi bizinesi yanu ndi ma franchise, oyimira zofuna mdera lomwe lakhazikitsidwa. Mukamagula ma franchise, mudzalandira zida zotsika mtengo kapena mapulani a bizinesi, okhala ndi zoopsa zochepa kubizinesi yanu. N'zotheka kugwira ntchito pansi pa franchise yopulumutsa pa kutsatsa, pakupititsa patsogolo bizinesi. Kupatula apo, monga mukudziwa, zaka zoyambirira ndizovuta kwambiri komanso zotsika mtengo pakuwona kwachuma.

Ngati ndi kotheka, mutha kugwira ntchito ndi data ya franchisor. Mitundu yambiri yamabizinesi omwe amafunsidwa ndi ma franchise pantchito zodyera, cosmetology ndi njira za salon, malonda, ntchito, makampani a inshuwaransi, ndi zina zambiri, koma mutha kudziwa zambiri patsamba lino. Kuphatikiza pakufunsira, mutha kusankha gawo lomwe mukufuna. Sungani ndalama zapanthawi ndi ntchito zotsika mtengo pamtengo wotsika. Komanso, ziyenera kukumbukiridwa kuti mukamabzala ndalama mu bizinesi yama franchise, muyenera kufotokoza bwino za ndalama zolipira. Lero, mutuwu watukuka kwambiri, chifukwa chake pali zosankha zambiri, mukamafunafuna bizinesi yotsika mtengo, kapena ma franchise, malingaliro opitilira zana limodzi ndi makumi asanu ndi awiri amaperekedwa. Patsamba lino, mutha kudziwa osati kusankha mabizinesi, chilolezo chokwera mtengo, mtengo wake, komanso ziwonetsero zowerengera tsiku lililonse, sabata iliyonse kapena mwezi, onani mavoti, dziwani bwino malingaliro amabizinesi, pemphani mapulani, werengani nkhani ndi magawo azinthu zogulitsa ndi ma franchise atsopano, kutchuka, mitundu yotsimikizika yamabizinesi, yolipira mwachangu.

Komanso, kuwonetsa kuchuluka kwa ndalama (zotsika mtengo, zapakatikati, komanso zodula), mumzinda ndi mudzi. Chilichonse chomwe mungasankhe, ndibwino kukumbukira kuti bizinesiyo iyenera kukhala yomwe mungakonde. Ndiyeneranso kudziwa kuti tsambalo siligwira ntchito kungosaka ma franchise amabizinesi komanso kupereka malingaliro anu, kuwonjezera ma franchise anu m'ndandanda pogwiritsa ntchito mgwirizano womwe waperekedwa. Ndikoyenera kukumbukira kuti zochulukirapo za bizinesi yanu mdziko lanu komanso akunja, zimakweza zofunikira, ndalama, udindo. Ndikofunika kumvetsetsa zakupereka chilolezo mumtundu wina wamabizinesi otsika mtengo. Kuthamangira kolipira mwachangu, kukwera mtengo. Chachikulu ndikusankha chikwatu choyenera chotsatsa ma franchise 'nsanja ndi SEO traffic.

Pakukulitsa bizinesi yanu, tsamba lathu limakhala lothandizira osasinthika kwazaka zambiri, chaka chilichonse kukopa anthu omwe angakhale abwenzi anu (achilolezo) kubizinesi yanu. Wogulitsayo amathandizira wogulitsa chilolezo pakuphunzitsidwa, kupeza makasitomala, ndikukuwuzani zazinthu zofunikira pabizinesi yanu.

Kuti mulandire zambiri, muyenera kutumiza pempho kudzera pa imelo kapena kuyimba nambala kuti mulumikizane ndi mlangizi. Tsamba lathu limaperekedwa osati kwa oyamba kumene komanso ochita nawo msika wodziwa bwino omwe amafunikira ndipo safuna kutsatsa kowonjezera. Akatswiri athu amatithandizira potithandizira komanso kuwalangiza nthawi yayitali, kuwathandiza kugwiritsa ntchito ndikulandila zomwe angakonde makasitomala anu. Tikukuthokozani pasadakhale chifukwa cha chidwi chanu ndipo tikuyembekezera mgwirizano wanthawi yayitali.

Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chazamalamulo ndi ntchito yabizinesi yodalirika. Mukamayigwiritsa ntchito, muyenera kudziwa bwino kuti mukuchita zinthu m'malo mwa dzina lodziwika bwino. Ichi ndichifukwa chake mumalumikizana ndi chilolezo kuti mupeze mwayi wopikisana nawo. Chitani chilolezo chalamulo moyenera kenako, simudzakumana ndi mlandu. Zachidziwikire, pochita bizinesi yamtunduwu, mumakumana ndi zovuta zosiyanasiyana zomwe zimafunikira kuthana. Mudzachita bwino mukakonzekera ndikukwaniritsa mapulani oyenera pasadakhale.

Kugwira ntchito ndi chilolezo chazamalamulo ndi bizinesi yomwe ingaphatikizepo zowopsa ndi mwayi. Kuti muwazindikire bwino, muyenera kuchita analytics yapadera. Choyamba, muyenera kusanthula ochita nawo mpikisano, zomwe zimakuthandizani kumvetsetsa momwe mungagwiritsire ntchito zamalamulo, ndi zomwe zakhazikitsidwa pamsika. Mukatha kuphunzira momwe zinthu zilili pamsika wogulitsira, muyeneranso kugwira ntchito ndikuwunika. Zochita zamtunduwu zimalola kumvetsetsa bwino zomwe mumachita ndi zofooka zanu, mwayi wanu, ndi zoopsa zomwe zingakuwopsezeni. Izi zimakuthandizani kuyendetsa izi ndikupanga chisankho choyenera.

Chilolezo sichinthu china koma njira yolumikizirana pakati pa omwe amagawa okhawo mumzinda wawo ndi woimira chizindikiro yemwe amalumikizana ndi omwe amachita nawo bizinesi. Wogulitsayo amachita m'malo mwa dzina lodziwika bwino ndipo amakupatsirani ufulu ndiukadaulo, komanso kuthekera kogwiritsa ntchito chizindikirocho. Mukamagwira ntchito ndi chilolezo, mutha kuwulula poyera njira zamabizinesi pogwiritsa ntchito zida zapadera zokolola. Mukakwaniritsa chilolezo chalamulo, muyenera kuthana mwachangu ndi ntchito zilizonse zantchito, mosasamala mtundu wawo. Mukutha kupikisana mosavuta ndi otsutsana nawo, ndikukhala wazamalonda wogwira ntchito bwino komanso mpikisano. Chilolezo chogwira bwino ntchito zamalamulo chimakupatsani mwayi wopeza ndalama zambiri.

Zachidziwikire, muyenera kugawana ndi wogulitsa, ndikupanga ndalama pamwezi. Kuphatikiza apo, ngati mungaganize zothandizidwa ndi zamalamulo, ndiyeneranso kukumbukira koyambirira kuti mumapereka ndalama zambiri. Kuchuluka kwake kumasiyana kutengera kuchuluka kwa ndalama zomwe mugwiritse ntchito poyambitsa ntchito. Nthawi zambiri, ndalamazo sizipitilira 11% ya ndalama zomwe mukufuna kugwiritsa ntchito.

Chilolezo chotsata malamulo ndi ntchito yofunikira komanso yopindulitsa kwanthawi yayitali. Kuti izi zitheke, gulani chilolezo chotchuka komanso chofufuzidwa bwino. Zimakupatsani mwayi wofunikira komanso wochuluka, chifukwa chake mutha kukhala mtsogoleri wampikisano. Gwiritsani ntchito chilolezo chalamulo mwaluso posanthula ziwerengero. Izi zimaperekedwa kwa akatswiri anu. Amasonkhanitsa zambiri ndikupanga malipoti.

Muthanso kuyika pulogalamuyi ndi ntchitoyi. Ndikosavuta, kampani yazamalamulo sikuyenera kulipira ndalama zambiri. Woyimira chilolezo akhoza kukupatsani zida zoyenera ngati zingagwiritsidwe ntchito pakampaniyo. Mabungwe ovuta kwambiri nthawi zonse amagwiritsa ntchito zida zamagetsi. Izi ziyenera kuganiziridwa ngati mukuyang'ana chilolezo chalamulo molondola. Kambiranani za zinthuzo pasadakhale, mabhonasi onse omwe mungapeze. Kupatula apo, mutha kukambirana zomwe muyenera kuchita, komanso kuyesa kupeza zabwino kwambiri.

Khazikitsani chilolezo kenako osapikisana nawo amatha kupikisana ndi kampani yanu yamalamulo, ndipo mutha kuthana ndi kukana kwawo, zomwe zikutanthauza kuti mumachita bwino.

Kampani yazamalamulo yoyendetsera bwino imakhala bizinesiyo, mothandizidwa ndi zomwe zingakulitse kwambiri phindu. Bizinesi yanu imachita ukatswiri mukamaphunzira kuchokera kwa anzanu omwe akuchita bwino kwambiri. Wogulitsayo, kumbali yake, amakhala wokonzeka nthawi zonse kukupatsirani chidziwitso chatsopanochi. Chithandizo chake sichodzikonda, komabe, akufuna kuti mupambane. Zowonadi, monga gawo la chilolezo chalamulo pamwezi, inu, monga ogawa okha, muyenera kulipira. Kuphatikiza apo, pamakhala zolowa kawiri pamwezi.

Zonsezi zimawerengedwa payekha, komabe, izi ndizofala kwambiri. Pakuzindikira chilolezocho, otsutsa akumaloko sangathe kupikisana ndi kampani yanu yamalamulo. Iwo alibe chidziwitso chotero, ukadaulo, komanso kudziwa. Chifukwa chake, mumatsogolera nkhondo yomwe amakonda makasitomala ndi magawo opindulitsa kwambiri komanso opindulitsa.