Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo ku Rabat chimalola kukulitsa ubale wamabizinesi ndi omwe akuchita nawo malonda, kukulitsa malonda anu, ntchito, zofuna katundu, ndi ndalama. Chilolezo chimagulidwa ndi iwo omwe akufuna kuyendetsa bizinesi yawo ndi makasitomala omwe ali kale kale, osataya nthawi pakukula ndi chitukuko cha malingaliro atsopano, chifukwa cha mpikisano womwe ukukula nthawi zonse. Ndikosavuta kugwira ntchito ndi ma franchise, chifukwa chofunidwa kudera linalake, mwachitsanzo ku Rabat ku Morocco. Zachidziwikire, mutha kutsegula bizinesi panokha, kuyambira pomwepo, pang'onopang'ono kupeza makasitomala ndi zofuna, kukulitsa ulemu ndi kuzindikira, koma izi ndizotheka ngati mutsegula mfundo imodzi, mumzinda womwewo, ku Rabat komweko. Mwa kutsegula nthambi kapena malo ogulitsira owonjezera, kumakhala kovuta kuwongolera ndi kuwongolera, makamaka mukamachoka nthawi zonse kupita kudziko lina. Chifukwa chake, ndibwino kuti olowa m'malo mwa ufulu azipereka ufulu wogulitsa, kukhala kapena kupanga katundu kwa wogulitsa kuti awonjezere phindu osati kutsitsa, azigwirira ntchito kutali ndikupereka malangizo ngati kuli kofunikira.

Chilolezo ku Rabat kapena mzinda wina, kapena dziko limagawidwa ndi mtundu wa zochitika, mtengo wake, kuchuluka kwa ntchito, ndi ndalama. M'ndandanda wazamalonda, aliyense wochita bizinesi woyamba akhoza kusankha mtundu woyenera wa bizinesi, kuti adziwike ndi zopereka zonse, zikhalidwe ndi kutalika kwa mgwirizano, komanso kupezeka kapena kupezeka kwa zopereka. Ngati pali ndalama zolipiritsa, mutha kuwerengera kuchuluka kwake, poganizira mtengo wa omwe ali ndi mwayi wogulitsa chilolezo. Pogula, wogulitsa chilolezo samangopatsidwa ufulu wopereka zokonda ndi dzina, mtundu komanso chidziwitso chofunikira, kasitomala, mfundo zoyendetsera, zoyambira pantchitoyi, ndi zina zambiri. Komanso, franchisor amapita kutsegulidwa kwa mfundo zatsopano, kuwunika momwe zinthu zilili ndi zina. Pitani ku kabukhu lazamalonda ndikuwona zomwe akupatsani, gwiritsani ntchito fyuluta kuti musankhe mzinda, monga Rabat, komanso mtengo wake. Pa mafunso onse, muyenera kulumikizana ndi alangizi athu akatswiri.