Chilolezo chapaintaneti ndiwatsopano pamalonda. Tiyeni tiwone kuti ndi chiyani. Lingaliro la 'Internet franchise' sikuti limangotanthauza kuthekera koti mutsegule malo ogulitsira pa intaneti. Lingaliro ili ndi lokulirapo. Internet franchise ili ndi gawo logawika kwambiri, monga zosangalatsa, ntchito zapaintaneti, kugwiritsa ntchito mafoni, ndi zina zambiri. Ma franchise paintaneti sanakwanitsebe, koma ndi kumene akupita.

Chifukwa chake, ngati mungafune kutsegula chilolezo chapaintaneti, muyenera kufulumira kuti mupeze zomwe mumakonda, ndipo musaphonye mwayi wanu wotsegula bizinesi yomwe mumakonda. Kodi maubwino amtunduwu wofufuzira ndi chiyani? Monga chilolezo china chilichonse, ndi njira yotsimikizika yopambana, njira yopezera ndalama; kuti muyambe kugwira ntchito ndi intaneti, simukusowa chidziwitso chapadera ndi luso, franchisor wanu wayang'anira kale izi; muli ndi mwayi wochita zochitika zanu pansi pa dzina lodziwika bwino; Chilolezo chapaintaneti chimapangitsa kuti zizigwira ntchito kulikonse padziko lapansi komanso kulikonse; bizinesi yapaintaneti imagwira ntchito usana ndi usiku, popanda zosokoneza ndi zolephera, zomwe zikutanthauza kuti ndalama zimatha kulandiridwa mosalekeza; bizinesi yamtunduwu ndiyotsika mtengo pazachuma kuposa bizinesi yomwe idakhazikitsidwa kuyambira pachiyambi, paokha; kugwira ntchito mwanjira imeneyi, mumalandira malangizo othandizira kukonza, kuwongolera bizinesi yanu. Mumalandiranso ndalama zambiri poyerekeza ndi kugwirira ntchito wina, ndalama zomwe mumapeza zimatha kukhala mpaka kalekale, ndipo mukakhala ndi mawonekedwe azomwe mungachite, mutha kungodalira ndalama zochepa kamodzi pachaka; Kukula kosalekeza chifukwa kukuthandizani, mudzalimbikira kupita ku maphunziro ndi maphunziro kuti mukonze mikhalidwe yanu ndikukweza luso lanu; kudziyimira pawokha pazachuma komanso kukhazikika.

Kugulitsa mwaufulu kumapangidwa m'njira yoti aliyense wochita nawo zinthu apindule ndi zabwino zake, koma wogulitsayo amakhala ndi maubwino ambiri - mwayi wodziwa zambiri pakampani, izi zipewa kuwonongeka kwa bankirapuse. Chifukwa chake tidazindikira zabwino za chilolezo chapaintaneti, tsopano tiyeni tikambirane zoyipa zake, ndikosavuta kugwera nyambo kwa anthu ochita zachinyengo (mutha kugula tsamba lopanda pake pa intaneti m'malo mochita bizinesi); ngati mumamukhulupirira kwambiri chilolezocho, mutha kusaina pangano logwirizana kwambiri. Koyambira pati? Ndipo muyenera kuyamba posankha gawo lazomwe mungachite, mutazindikira, muyenera kudzidziwitsa nokha za omwe ali ndi chilolezo chogwiritsa ntchito intaneti. Mabungwe omwe asankhidwa ayenera kutumiza pempho kuti mumve zambiri za mgwirizano. Poyerekeza, muyenera kulabadira zinthu izi: kuzindikira kampani, kukula kwa ndalama zoyambirira, kuchuluka kwa zolipiritsa pamwezi zomwe zimatchedwa mafumu, nthawi yomwe ndalama zanu zidzabweretse ndalama. Wogulitsa aliyense amapereka mtundu wake wamabizinesi ndi nthawi yobweza. Mukangosankha zomwe mwasankha, pitani mwatsatanetsatane momwe ntchito iyi ikuyendera, yesetsani kumvetsetsa ngati izi zikuyenera kupita kwa inu? Kodi ntchitoyi ikuyenera ndani?

Kugwira ntchito pa intaneti kungakhale koyenera kwa wochita bizinesi, wochita bizinesi akuganiza zokulitsa malire a bizinesi yake. Kuti mupange ndalama zambiri, mutha kuyendetsa ntchito zingapo pa intaneti nthawi imodzi. Kodi ntchito zimapereka ndalama mwachangu bwanji? Mofulumira, chifukwa simukuyenera kuyika ndalama zambiri. Palibe chifukwa chobwereka kapena kugula ofesi, kugwiritsa ntchito ndalama pokonza, kulemba anthu ntchito ndikuwononga ndalama pazosowa zawo, kugula zida ndi zina. Kodi mungagwiritse ntchito bwanji chilolezo chapaintaneti? Mukakhala ndi ufulu wogwiritsa ntchito intaneti, mumakhala ndi ufulu komanso maudindo ena. Kodi franchisee (wogula) ali ndi ufulu wotani? Gwiritsani ntchito dzina kapena chizindikiritso chodziwika cha kampani yamalonda; gwiritsani ntchito zidziwitso zamalonda mwanjira za: mapulani amabizinesi, malingaliro, zida zamalonda zomwe zimathandizira kupanga bizinesi; kudalira thandizo pogwira ntchito ndi ogulitsa katundu ndi zinthu; landirani upangiri, upangiri, zikutsimikizirani.

Simungathe: kuwulula zinsinsi; yesetsani chizindikiro mwanzeru zanu; gwiritsani ntchito opikisana nawo. Mgwirizanowu uyenera kufotokozera zamatsenga za mgwirizano mwatsatanetsatane, ngati sizili choncho, muyenera kuchenjezedwa ndi njira yomwe ikupezeka pamawu a mgwirizano. Mtundu wotchuka kwambiri wazamalonda pa intaneti ndi bungwe la malo ogulitsira pa intaneti. Kugulitsa pa intaneti tsopano ndikofunikira, ndizothandiza kwa kasitomala komanso kothandiza kwambiri, mwachitsanzo, kupatula ena. Kuyambitsa bizinesi yanu yapaintaneti kumapindulitsa. Simufunikanso kubwereka ofesi, kulipira zofunikira, kulembetsa antchito ambiri, kubweretsa ndalama pakukonzekera maofesi, muyenera kungotumiza, mayankho amakasitomala. Kugulitsa chilolezo kumapereka mwayi uwu chifukwa malonda omwe agulitsidwa adayesedwa kale ndi ogula.

Chilolezo chapaintaneti chitha kukhala pazinthu izi: chakudya, ziwalo zamagalimoto, mankhwala, zodzoladzola, zovala, zopangidwa, zamagetsi, zopangira ana ndi zina zambiri.

Zili ndi inu kusankha njira yomwe mungayambire kugwirako ntchito, chofunikira kwambiri ndikuti bizinesi yanu imakubweretserani ndalama ndikukhazikika. Kuti mudziwe zambiri, tiuzeni ndi pempho lanu, tikuthandizani kusankha chilolezo molingana ndi kuthekera kwanu kwakuthupi. Kodi ndingapeze kuti zambiri pazotheka kuthekera kwa intaneti? M'ndandanda yathu, zotsatsa zaposachedwa zilipo kwa inu, zogwirizana ndi 2021. Timapereka mgwirizano ndi zopanga zapakhomo ndi zapadziko lonse lapansi. Pogwiritsa ntchito kuyenda kosavuta kudzera m'ndandanda, mutha kuwunika mwachangu zonse zomwe zingapezeke. Taziwononga ndi dera komanso bajeti.

Apa mutha kupeza malingaliro kuchokera kuzosavuta mpaka zovuta, kuchokera kuntchito kuchokera kunyumba kukagwira ntchito mkati mwa mpanda waofesi. Pogwiritsa ntchito kabukhu kathu, simuyenera kuchita mantha ndi achinyengo, chifukwa timagwira ntchito ndi ma brand odalirika.

Kugulitsa masitolo pa intaneti ndi imodzi mwamalingaliro odziwika bwino kwambiri opangidwa masiku ano. Sitolo yapaintaneti mwina ndi imodzi mwamagawo opindulitsa kwambiri masiku ano. Pazifukwa zopatsirana, dziko lonse lapansi lidasinthiratu kuntchito, zidakhala zosatetezeka kuyendera malo onse, chifukwa chake malo ogulitsa ndi malo ogulitsa. Pakadali pano, omwe adagulitsa bwino katundu wawo pa intaneti adayamba kupeza ndalama zochulukirapo. Sitolo yapaintaneti sikutanthauza ndalama zambiri kuchokera kwa wabizinesi. Sitolo yapaintaneti ndiyosavuta kuyang'anira, mutha kusankha nthawi yabwino yogwirira ntchito.

Nthawi yomweyo, palibe amene angakuuzeni nthawi yogwirira ntchito komanso kuchuluka kwa zomwe mukuchita. Palibe malire pa intaneti, chifukwa chake ntchito imatha kupitirira malire olembetsa. Ndikokwanira kukhazikitsa tsamba logwirira ntchito bwino, kumaliza mapangano ndi omwe akukupatsani katundu, kulemba ntchito anthu akutali ndikukopa ogula. Poterepa, simukufunika kuwononga ndalama pokonza ofesi, monga zofunikira, madzi, kapena khofi, kupatsa ogwira ntchito intaneti komanso maofesi, nthawi zambiri, wogwira ntchito kutali amakhala ndi chida chake chogwirira ntchito, a Intaneti, chomvera m'mutu, ndi zina zotero, amalipira lendi, ndi zinthu zina zotere.

Kutsegula malo ogulitsira pa intaneti kuyambira pachiyambi sikophweka. Zowopsa zazikulu zimadza ndikuti zomwe zikugulitsidwa zizifunidwa. Ndikosavuta kugwiritsa ntchito chilolezo chokonzekera bwino ndikupewa kuwopsa kosadziwika. Nkhaniyi ikunena ndendende, za kugula chilolezo chapa sitolo yapaintaneti. Chilolezo ndi mtundu wa ufulu kugulitsa malonda pansi pa mtundu winawake. Nthawi yomweyo, franchisor amalandila phindu linalake pamtunduwu.

Wogulitsayo amapita kumeneku kuti akweze malire amtundu wake, monga lamulo, kulowa m'misika yapadziko lonse lapansi, kutsegula nthambi ndi ntchito yovuta kwambiri, koma kuwongolera kwakutali kwa chilolezo chogulitsidwa kumabweretsa ndalama zake zopanda khama. Ndalama za franchise zitha kulipidwa ndalama zambiri, kapena zitha kugawidwa pamalipiro apamwezi, mafumu, omwe nthawi zambiri amatenga kuchokera pa 5 mpaka 10% ya ndalama zonse.

Zonse zimatengera momwe zinthu zilili mgwirizanowu. Ndani ali woyenera mtundu wa chilolezo: anthu opanda ndalama zoyambira; iwo amene akufuna kuwonjezera bizinesi yawo; amalonda omwe safuna kutenga zoopsa. Malo ogulitsira pa intaneti amakhala abwino komanso osalimbikitsa. Choyamba, chokhudza zabwino: zomwe takambiranazi, zatsimikiziridwa pazaka zambiri, zimathandiza kupewa zolakwika; ndalama zotsatsa ndizochepa, chizindikirocho ndi chomwe chimayambitsa izi; Thandizo lokwanira pakuyendetsa bizinesi limaperekedwa komanso kukhazikitsa dongosolo la bizinesi, mapulani, zida, machenjerero, ndi malingaliro, ndi zina zambiri; palibe chifukwa choyang'ana ogulitsa; palibe chifukwa chokhazikitsira kapangidwe ka sitolo yapaintaneti; Kuphunzitsa mwachangu ndikusintha pamsika wogulitsa.

Zoyipa za bizinesi yamalayisensi: wolandirayo ali ndi mphamvu yayikulu pakuwongolera bizinesi, ndi chilolezo chake, mapangano ogula, mgwirizano, kutsatsa amalizidwa; mawu osasintha. Magawo otsegulira malo ogulitsira pa intaneti kuti azilandira chilolezo: kuphunzira omwe angakhale othandizana nawo komanso mgwirizano wogwirizana nawo. Gawo lachiwiri ndikutanthauzira gawo lanu la ntchito, kusankha chilolezo choyenera. Gawo lachitatu ndikusankha bwenzi. Gawo lachinayi ndikumaliza kwa mgwirizano wopeza chilolezo. Gawo lachisanu ndikulembetsa bizinesi yanu ndi oyang'anira misonkho, kulemba anthu ntchito, ndikuyambitsa ntchitoyi.

Ndi madera ati omwe chivundikiro chazogulitsa pa intaneti chimakwirira? Magalimoto, zodzola, zovala, nsapato, zinthu zopangidwa, mankhwala, zinthu zopangidwa, zomangira, mbewu, zamagetsi, ndi zina zambiri. Mwanjira ina, mutha kugulitsa chilichonse pa intaneti. Ndalama zambiri zopambana pazovala ndi magalimoto. Zoterezi, monga lamulo, sizimayambitsa kukayikira za mtundu wazinthu zomwe zaperekedwa.

Chinthu chachikulu kwa wogulitsa chilolezo ndikumvetsetsa bizinesi yawo ndipo, ngati china chake chalakwika, kuti achitepo kanthu munthawi yake. Osangogwera nyambo ya achinyengo. Si chinsinsi kuti malo ogulitsa pa intaneti akhoza kukhala dummy. Anthu achinyengo amatha kupereka ndalama zowapatsa mwayi wochita bizinezi. Kuti musakodwe ndi chinyengo cha anthu ochita zachinyengo muyenera kusankha chilolezo chodalirika, fufuzani za kupambana kwa chizindikirocho, zidziwitso zoterezi zikupezeka munyuzipepala, funsani zikalata zomwe zilipo kwa franchisor, werengani mosamala mawu a mgwirizano kenako ndikumaliza mgwirizano. Kodi mungagule kuti malo ogulitsira pa intaneti? Ngakhale zikumveka zoseketsa, koma pa intaneti.

Kabukhu kathu kali ndi ma franchise onse otchuka, zopereka zapano za 2021. Apa mupeza chilolezo m'malo osiyanasiyana komanso pamabizinesi onse. Nchifukwa chiyani kabukhu lathu ndilo labwino kwambiri? Chifukwa timagwira ntchito ndi ma brand akunja ndi apanyumba, sitimasindikiza zachinyengo ndikuthandizira kuzindikira mdera lomwe mwasankha. Kalozera wathu ndiwosavuta kuyenda, chifukwa chake mutha kusankha chilolezo molingana ndi bajeti yanu ndi dera lomwe mumakonda.

Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Tikukuwonetsani mndandanda wa ma franchise paintaneti a 2021. M'ndandandandawo, mungapeze malingaliro osangalatsa a bizinesi munthawi iliyonse yabwino. M'ndandanda wa ma franchise opezeka pa intaneti waphatikiza malingaliro onse abwino kwambiri komanso otchuka m'njira zosiyanasiyana. Anthu ambiri akuyang'ana ma franchise apadziko lonse lapansi kapena ntchito zopambana m'deralo. Kupatula apo, ndibwino kugwiritsa ntchito bwino bizinesi yotsimikizika osataya nthawi ndi ndalama pazinthu zowopsa. Palibe chifukwa chofufuzira, mndandanda wathunthu umapezeka m'ndandanda yathu, ma franchise amatha kusankhidwa ndikuyerekeza poyerekeza ndi zotsatsa zochokera kuma brand akunja ndi akunja.

Kabukhu kameneka kakonzedwa bwino kwambiri, mupeza magawo, magawo, muziyenda momwe mungathere malinga ndi malingaliro ochokera kumakampani. Kuyenda kosavuta, kapangidwe kabwino kumatsagana nanu pakusaka konse ndi nthawi yomwe mumagwiritsa ntchito tsambalo. Katunduyu amadziwika ndi magawo malinga ndi kuchuluka kwa ndalama, izi zimathandizira kusankha ndikusanthula. Pa intaneti, ndi masamba ochepa otsimikizika omwe angapereke, mwachitsanzo, masheya ogulitsa pa intaneti, koma paphukusi, limatha kukhala tsamba lanthawi zonse osatinso zina. Zotsatira zake, mumawononga zinthu zakuthupi ndi nthawi yamtengo wapatali, ndipo pobwezera mumalandira ziyembekezo zosakwaniritsidwa. Pali zotsatsa zambiri pa intaneti, koma ndikofunikira kupeza malingaliro abizinesi anu opambana ndikuchepetsa zovuta zomwe zingakhalepo. Kabukhu kathu kamangoperekedwa ndi mitundu yodalirika yochokera kwa eni eni eni eni.

Webusayiti yathu ili ndi kabukhu kabwino ka ma franchise m'masitolo apa intaneti mu 2021. Masitolo paintaneti mwina ndiopambana kwambiri komanso amapindulitsa ndalama. Koma kuti muchite bwino, muyenera kupeza mwayi wanu ndikuganizira zolakwika za omwe angapikisane nawo. Deta yokonzekera ndi kusanthula kungapusitse. Zowunikira zathu zitha kukhala chida chosavuta kwa inu. Kodi mupeza chiyani m'ndandanda yathu? Ma Franchises a mitundu yotchuka yapadziko lonse ndi zina zambiri.

Kuyenda kwama sitolo oyenera kumapezeka kwa inu, zopereka zaphwanyidwa ndi kuchuluka kwa ndalama zomwe zingakhalepo. Pali zotsatsa zambiri pa intaneti, koma sikuti ndalama zonse zimadalirika. Nthawi zina, kuseri kwa dzina la chilolezo chodziwika bwino, pakhoza kukhala ochita zachinyengo omwe sagulitsa bizinesi yantchito, koma dummy. Chilichonse chimaseweredwa mwanjira yoti mupeze tsamba lozolowereka lopanda ntchito. Chachikulu ndichachisoni - mukuwononga ndalama zanu komanso nthawi yamtengo wapatali. Kodi mungapewe bwanji izi? Osadalira malonda otsika mtengo paintaneti komanso mayendedwe osatsimikizika paintaneti kapena masitolo. M'ndandanda yamasitolo ogulitsa pa intaneti amapereka njira zokhazokha zantchito.

Mutha kupeza yankho logwira ntchito mdera lomwe likufunika, kubweretsa ndalama zokhazikika kwa eni ake. Tikuthandizani kudziwa komwe mungayendetsere bizinesi yanu, popanda zoopsa kapena nkhawa zosafunikira. Katalogi yapaintaneti ndiyothandiza kwambiri komanso siyothandiza m'misika yama digito komanso m'masitolo ena ambiri. Pulogalamu ya USU ndiyothandiza kwambiri, yoyenera kuchita chilichonse chazinthu, kuphatikiza zinthu zomwe zili pamwambapa.