Chilolezo chokhala ndi matayala ndimtundu wina wochita bizinesi. Kuti mugwiritse ntchito pamlingo woyenera, ndikofunikira kugwiritsa ntchito mapulogalamu oyenera pazinthu izi, komanso matekinoloje achitetezo omwe mungagule kwa wogulitsa. Pogwira ntchito ndi chilolezo, muli ndi zabwino zingapo. Kuwagwiritsa ntchito, mumakhala ndi mwayi wopambana mpikisano, kukhala wochita bwino pantchito. Gwiritsani ntchito chilolezo chogwiritsa ntchito matayala moyenera komanso moyenera, zomwe zimakupatsani mwayi wampikisano wofanana ndi otsutsa ena, komanso kupambana ena mwa iwo. Ngati mumalumikizana ndi tayala ndipo mwapeza chilolezo, ntchitoyi ikubweretserani zabwino zambiri, koma mukazindikira moyenera.

Matayala ndi chinthu chomwe chimayenera kugulitsidwa moyenera. Mukufuna chilolezo kuti mukhale dzina lodziwika bwino. Imakupatsirani zambiri kuposa katundu wongogulitsa. Mutha kuyembekezera kulandira zokonda zosiyanasiyana, ukadaulo wapamwamba, ndi zina zambiri, zomwe zimakupatsani mpikisanowu. Kuchita ndi chilolezo chogwiritsa ntchito matayala ndi bizinesi yopindulitsa, pochita zomwe mumawonjezera mwayi wopambana m'kupita kwanthawi.

Tchire yogwira ntchito bwino ndi bizinesi yomwe ichitike ngati mungachite mogwirizana ndi malamulowo. Komanso, muyenera kukumbukiranso kuti mumalipira chindapusa kwa franchisor. Choyamba, uku ndi kupereka ndalama, zomwe zimatha kusiyanasiyana kuyambira 9 mpaka 11%. Kuphatikiza pa chindapusa choyambirira, mumalipiranso chindapusa panthawi iliyonse yolumikizana ndi chilolezo cha tayala. Makamaka, mumalipira magawo awiri. Choyamba ndi chindapusa, chomwe chimachitika mwezi uliwonse.

Lachiwiri ndi ntchito zotsatsa, zomwe zimaperekedwanso mwezi uliwonse. Kulimbana ndi chilolezo chogwiritsa ntchito matayala ndi ntchito yabizinesi, ndipo ndikofunikira kukumbukira zina zofunika kwa eni chizindikirocho. Mumagula zinthu zina zofunikira, motero, mulibe zovuta kuzigulitsa, chifukwa zimayandikira nthawi zonse. Ndikofunika kuyambitsa mtundu wamphamvu wamalonda wotsatsa kuti muchepetse ogula za kulowa kwanu mumsika. Kupatula apo, kugwiritsidwa ntchito kwa chilolezo mu mtundu wamalonda amtundu wodziwika sikokwanira. Muyeneranso kufotokoza kwa ogula kuti akhoza kubwera kwa inu kudzagula kena kake. Tumizani chilolezo chanu cha tayala molondola momwe mungathere potsatira malamulo omwe mwalandila.

Franchise ndi wogulitsa sizongogwirizana chabe. Izi ndi ntchito zopanga zomwe zimafunikira kuzipanga zokha. Mapulogalamu a m'badwo watsopano ali oyenera kutengera izi. Mukutha osati kungothana ndi chilolezocho komanso kupatsa omwe amagawa nawo chidwi. Palibe bizinesi yomwe imakhala yopanda wogawira, chifukwa chake mu chilolezo, mumaganizira zinthu zonse zomwe zimagwiritsa ntchito kompyuta. Ndi mapulogalamu apadera komanso osunthika nthawi imodzi, mutha kuchita bwino komanso mosavuta kuthana ndi ntchito za mtundu waofesi, kuzichita m'njira yothandiza kwambiri.

Chilolezo chanu chimalipira, monga ndalama zogwiritsira ntchito zokha. Zovutazo sizimangopereka zochulukirapo zokha komanso ndizabwino pamtengo malinga ndi mtengo komanso mtundu wake. Ngati mugwiritsa ntchito pulogalamu yamalonda, ndiye kuti biz imaposa ma analog onse. Pulogalamu yogulitsa ma franchise iyenera kupangidwa mosamala mwatsatanetsatane. Mawonekedwe opangidwa bwino komanso opangidwa mwaluso ndichinthu chosiyanitsanso ndi malonda. Pulogalamu ya filigree imakwaniritsa bwino ntchito iliyonse yomwe yapatsidwa.

Chidwi chazogulitsa chilipo chifukwa cha kupezeka kwa zabwino zomwe onse omwe ali mgulu la chilolezo. Kwa mabizinesi ang'onoang'ono komanso amalonda payekha, zimapatsa bizinesi yopindulitsa, kwa makampani odziwika bwino ndi makampani mwayi wokulitsa ndi kulimbikitsa malo awo pamsika. Chokopa pakukula kwathu ndikuti chimakwanira kwathunthu aliyense pazolinga ndi zolinga.

Katundu wogulitsa matayala ndi magudumu amayenera kulinganizidwa moyenera komanso moyenera. Kuti muchite izi, muyenera kuyesetsa kwambiri. Ngati mukugwiritsa ntchito chilolezo, ndiye kuti muyenera kumvetsetsa kuti mukufunikira mwayi wopikisana nawo. Muli nacho, pamene mukugwirizana ndi chilolezo. Ali wokonzeka kukupatsirani zonse zomwe mukufuna. Sinthani shopu yanu moyenera, mwayi wogulitsa mwayi wopatsa mwayi umapindulitsa kwambiri pakamachita mpikisano.

Sitolo yogulitsa matayala imakopa makasitomala ambiri mwa kungogwiritsa ntchito dzinalo. Kukhala ndi logo yotchuka sikuyenera kupeputsidwa. Itha kukupatsani mwayi wopikisana nawo kwambiri. Ngati mwasankha kugulitsa tayala ndi gudumu, perekani chidwi ku shopu lanu. Kukhala ndi chilolezo kumakupatsirani mwayi woti mukwaniritse zokongoletsa za malo molumikizana ndi mawonekedwe apadera. Gwiritsani ntchito malamulo, miyezo, ndi malangizo onse kuti mupambane mpikisano wopambana. Mawilo ndi tayala mkati mwa sitolo yanu ziyenera kukhala zosiyana ndi zomwe zimagulitsidwa ndi omwe akupikisana nawo.

Monga gawo la chilolezo, inunso muli ndi mwayi wofanana. Kupatula apo, ndichifukwa chake mumalumikizana ndi bungwe lokhalo kuti mulandire matekinoloje apamwamba kwambiri, zopangira matayala, ndi zotsatsa zapadera kuchokera pamenepo. Zonsezi mutha kuzizindikira pamsika wakomweko, pokhala ogawa yekhayo komanso wofalitsa wapadera. Mukamayanjana ndi chilolezo, maudindo ena ofunikira amakukhazikitsani. Kukhazikitsa kwawo sikuyenera kunyalanyazidwa. Sitolo yanu yama franchise imapeza mwayi wopikisana nawo pamene shopu imatsogozedwa ndi mpikisano wampikisano. Limbikitsani udindo wanu ngati mtsogoleri wosatsutsika, kenako mutha kudalira phindu lalikulu.

Tayala ndi mawilo chilolezo ndi mwayi wokhala mtsogoleri wa magazini ya Forbes chifukwa mutha kuchitapo kanthu m'malo mwa shopu yodziwika bwino, ndipo kuchuluka kwa ndalama zomwe zimapezeka ndi bajeti kudzakhala kwakukulu chifukwa mumakopa makasitomala ambiri omwe ali ndi chidwi mu malonda anu otsatsa. Muthanso kulengeza mkati mwa msika wama tayala ndi mawilo molingana ndi malamulo omveka bwino. Mumachilandira kuchokera kwa franchisor ndipo mumagwiritsa ntchito mwanzeru zanu, zopatuka pamiyeso sizilandiridwa ndipo zimalandiridwa ngati zingachitike mwanjira ina. Kambiranani zosankha zofunikira kwambiri ndi franchisor, amakupatsirani chidziwitso chofunikira kwambiri ndi upangiri. Kuchita chilolezo chogulitsira magalimoto kumakupatsani mwayi wamsika. Ndikofunikira kutsatira malamulo okhazikika osaphwanya malamulo operekedwa ndi kukhazikitsidwa pangano.